ICANIWILL Reviews 5,138

TrustScore 4 out of 5

4.1

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

Awesome products and fast delivery! ICIW nails down the fashion and everything else in a one complete package. It looks good, it wears perfectly, it lasts. Everything is just top quality!

Company replied

Rated 4 out of 5 stars

Good products and true to size. Some materials got me by surprise, since they were so thin so I would have liked to get this information already more clearly from the product pages. Parcel delivery le... See more

Rated 3 out of 5 stars

Trustworthy seller for sure. Quick delivery and the best quality training pants available in the Nordics in my experience. However: the sizes are inconsistent, some L might be huge on me, another mig... See more

Rated 5 out of 5 stars

I’m so happy with ICANIWILL! The quality of their products is amazing, and their customer support is responsive and genuinely caring. Highly recommend!

Company details

  1. Sportswear Store

Written by the company

At ICANIWILL, we place a strong emphasis on the quality of our clothing. Our goal is not only to provide products you love but to ensure our apparel supports you in reaching your training goals and accompanies you on your personal fitness journey. In recent years, ICANIWILL has not only grown as a company and a brand but has also inspired and motivated thousands of people worldwide to take a chance and fight for their life goals. We want our clothing, our brand, and our mantra to empower you to realize that everything you need to achieve your dreams and goals already exists within you. Whether it's in fitness, health, or work, you’ve got what it takes. You're on your way to achieving your goals!


Contact info

4.1

Great

TrustScore 4 out of 5

5K reviews

5-star
4-star
3-star
2-star
1-star

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Awesome products and fast delivery!

Awesome products and fast delivery!

ICIW nails down the fashion and everything else in a one complete package. It looks good, it wears perfectly, it lasts. Everything is just top quality!

March 31, 2025
ICANIWILL logo

Reply from ICANIWILL

Hi Pauli!

Thank you so much for your kind feedback😊

We’re thrilled to hear that you’re so satisfied with both the products and the delivery. It means a lot to us that you appreciate the design, fit and quality – that’s exactly what we strive for!

Thank you for taking the time to write & we wish you a continued nice day!

Kind regards
The ICIW Team ❤️

Rated 1 out of 5 stars

many reasons to not recommend ICIW

bad quality products, unaccurate sizing, hard to return, bad experience over all, also didn’t get what i ordered and didn’t have opportunity to cancel the rest of order when not having full fit i planned

January 12, 2026
ICANIWILL logo

Reply from ICANIWILL

Hi, thank you for sharing your experience!

We’re truly sorry to hear that you had such a negative overall experience with the product quality, sizing, and the return process. We completely understand how frustrating it is when the fit is not as expected, and especially when you did not receive everything you ordered as planned.

We also regret that you did not feel you had the opportunity to cancel or adjust the rest of your order once it became clear it wouldn’t work out as intended. This is certainly not the customer experience we want to provide.

We truly appreciate you taking the time to leave this feedback, as it is important for our continued work on improving our products, stock handling, and customer service.

If you need any assistance regarding your case, you are always welcome to contact us at support@icaniwill.se.

Thank you again for reaching out!

// ICIW-team

Rated 1 out of 5 stars

Waste of money

The sports bra size suggested to me was L by the website, I even went for M as it seemed incorrect, yet it was too big and literally zero support. Complete waste of money

January 13, 2026
ICANIWILL logo

Reply from ICANIWILL

Hi, thank you for sharing your experience!

We’re truly sorry to hear that the sports bra did not meet your expectations. We understand how especially frustrating it is when the size recommendation on our website doesn’t feel accurate, and when you even chose a smaller size but still found it too big and offering no support.

A sports bra should of course feel functional and provide the right level of support, and we regret that this was not the case for you.

We really appreciate you taking the time to leave this feedback, as it is important for our continued work on improving both our size guidance and product development.

If you need any further assistance, you are always welcome to contact us at support@icaniwill.se

Thank you again for reaching out!

// ICIW-team

Rated 5 out of 5 stars

Lovely jacket

Lovely jacket, beautiful colour and material. Fast delivery.

October 14, 2025
ICANIWILL logo

Reply from ICANIWILL

Hi Eiju!

Thank you so much for your review.

We’re so happy to hear that you’re satisfied with your shopping experience and your products from us!

Wishing you a wonderful day and a continued lovely autumn 😊️🍂

Kind regards // The ICIW Team

Rated 5 out of 5 stars

True to size

Very good quality

October 10, 2025
ICANIWILL logo

Reply from ICANIWILL

Hei YM!

Kiitos paljon arvostelustasi.

On todella mukava kuulla, että olet tyytyväinen ostokokemukseesi ja tuotteisiisi meiltä!

Toivotamme sinulle mukavaa päivää ja jatkossakin ihanaa syksyä 😊️🍂

Ystävällisin terveisin // ICIW-tiimi

Rated 4 out of 5 stars

Good products and true to size

Good products and true to size. Some materials got me by surprise, since they were so thin so I would have liked to get this information already more clearly from the product pages. Parcel delivery lead time was okay, within a week from ordering.

August 9, 2025
Rated 5 out of 5 stars

Great

Got the pants after long wait (due Posti) and they are perfect! Thank you!

August 8, 2025
ICANIWILL logo

Reply from ICANIWILL

Hei Isa!

Kiitos paljon review:stasi.

Olemme nyt lähettäneet sinulle sähköpostia, jossa on lisätietoja tilauksestasi ja toimituksestasi 🥰

Toivotamme sinulle mukavaa päivänjatkoa ja ihanaa syksyn aloitusta 💛

Ystävällisin terveisin // ICIW-tiimi

Rated 2 out of 5 stars

Expected more from a known brand.

Nothing wrong with the customer service, shipping, or the company itself, but I found their products to be of low quality. I ordered multiple items of tops and bottoms and none of them didn't seem worth it :( Only one pair of seamless shorts were kind of nice but they had a zippered pocket on the back which threw me off a bit... I hate it when I lie down and there's a zipper pressing against my skin. Also the pocket was kind of pouchy and noisy. The inside was not soft material.

January 18, 2025
Rated 2 out of 5 stars

Shop shows oos-products available and colours aren’t truthful

I was informed one item wasn’t sent to me as it was out of stock. I checked the store and it was availabla in all sizes. Asked about this and I was told to re-order. And so I did. But again, they cancelled the item.
I received other products, which colours were completely different than on the website. (Ofc colours can vary depending on your device but the colours were actually different - not just slightly.) Returning costs 6€, even if it’s their failure to sell for ex. dark green as lighter green.
So, the only item I really wanted wasn’t delivered. I assume there was a continuous error on the site. On 2024, webshops do have functionalities to prevent ordering and paying out of stock-products. Obviously ICIW isn’t familiar with these functionalities.

Such a disappointing experience, all in all. Shouldn’t have ordered the first time nor the second time, second time was my bad.

August 11, 2024

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look