Iceland Car Rental Reviews 

256
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Evaluating 117 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the friendly staff for being extremely helpful and efficient, ensuring that the vehicle collection and drop-off processes remain completely straightforward and stress-free. People note that the online booking platform is very easy to navigate, making the entire reservation journey simple, fast, and reliable. However, some customers also noted occasional issues with vehicle condition, mentioning visible body damages, worn-out parts, or unexpected mechanical problems upon arrival. A few people also experienced equipment troubles such as missing charging cables, malfunctioning features, or minor faults during their road trips.

What people talk about most

Service

Consumers find service to be positive, highlighting quick, easy, and seamless pick-up and drop-off... See more

Product

People report ambiguous experiences with product. Many reviewers highlight that their vehicles were brand... See more

User experience

Reviewers mention positive feedback about user experience, highlighting seamless booking, check-in, and... See more

Quality

Customers consistently note ambiguous experiences with quality. Many consumers report that vehicles are... See more

Staff

Customers had positive experiences with staff, consistently highlighting their helpfulness, friendliness, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We rented a Dacia Bigster for 11 days in august, the car was new and worked really well, even in the F-roads. Unfortunately a piece of gravel hit the windshield and opened a little crack, but with... See more

Rated 5 out of 5 stars

We rented a car here for the first time, and everything went smoothly. The car was clean, the reservation process was clear, and a big plus was that full insurance was included — no additional fees.... See more

Rated 5 out of 5 stars

Rented a car at Iceland Car Rental (Blue). The proces is simple and they’re very transparant about prices. They don’t have a lot of additional costs that add up to the price like some of other compa... See more

Rated 5 out of 5 stars

I booked a Suzuki Vitara but was given a Nissan SUV instead, and it turned out to be a lovely upgrade. The car was automatic with four‑wheel drive, which came in very handy as it snowed a few time... See more


Company details

  1. Car Rental Agency

Written by the company

Explore Iceland at your own pace with Iceland Car Rental, your trusted partner for affordable, hassle-free self-drive adventures. We offer a wide selection of vehicles, including both manual and automatic options, from the world’s most reliable car brands—all designed to make your journey as smooth as the breathtaking Icelandic landscapes. Choose from our fleet of new car models, perfect for city cruising or exploring rugged terrains, with no deposits, no hidden fees, and prices that include everything you need—like CDW insurance for peace of mind. Start your journey from Keflavik and enjoy the freedom of inclusive pricing, convenient pickup options, and no surprises along the way.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

256 reviews

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No recent history of asking for reviews

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4.7

All reviews

(256)

124 reviews in the last 12 months

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Rated 5 out of 5 stars

Good rentalcompany!!

I did rent a Toyota Landcruiser. It was a fine car. At the office everything went fast and easy. We did like the cookies in the office 😀😀 Everything went very well!

May 22, 2026
Unprompted review
Rated 5 out of 5 stars

Echt toll und transparent

Picking up and returning the car was very easy. They were very transparent about insurance coverage—which allowed me to enjoy my vacation without any worries. I would book through Iceland Car Rental anytime.

May 19, 2026
Unprompted review
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Rated 5 out of 5 stars

A very knowledgeable and helpful rental…

A very knowledgeable and helpful rental company. The self-service pickup service is very convenient if your flight is delayed or if you have a very late flight. The same goes for the drop-off service; you basically arrive at the rental office, drop off the car and keys, and then head straight to the airport. The proximity to the airport is very convenient, meaning you don't have to waste time with shuttles or long walks. The cars are all new and well-maintained. The most important thing in Iceland is being able to choose the right car for you, and with Iceland Car Rental, you can do so without any surprises.

May 16, 2026
Unprompted review
Rated 5 out of 5 stars

Easy Process

Easy process to choose rental online, as well as fast onsite pick up and return near the airport.

May 25, 2026
Unprompted review
Rated 5 out of 5 stars

A very professional rental car

Professional rental car:
Our Zukuki was in perfect conditions and optimal to visit a special land like Island
Process of take and take off very simple
Receptionists very kindly
All the costs clear and without surprise
TOP!!!

May 2, 2026
Unprompted review
Rated 4 out of 5 stars

Very efficient service

The check in / Check out process was very efficient. The only slight negative was the long walk from the terminal building , luckily it wasn’t raining, but if it was I would have been very unhappy

June 2, 2026
Unprompted review
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Rated 5 out of 5 stars

The car rental experience was really…

The car rental experience was really great. We got a brand-new car and didn't have any problems. Although the rate was a bit more expensive than others, the pickup location was very close to the airport, and both picking up and returning the car were very easy.

April 29, 2026
Unprompted review
Rated 4 out of 5 stars

Reliable car rental partner

The renatal process pick up and drop off went smooth, car was cleanand in good condition. We got additional help and explenations regarding parking rules in Ireland. Good experience. One star minus for pricing (general issue).

May 1, 2026
Unprompted review
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Rated 5 out of 5 stars

Smooth and easy

The cheapest rental we could find with quality insurance for our 5 day trip to Iceland. Extremely easy contactless pick-up, car was great and drop-off took about 2-minutes. Fantastic service

May 8, 2026
Unprompted review
Rated 5 out of 5 stars

Great experience

We got a Kia sportage and it survived through blizzards, icy roads, and everything else.
Since the company belongs to Blue, the pickup and drop off are both done less than 3 minutes.

April 5, 2026
Unprompted review
Rated 5 out of 5 stars

Good responses to questions during hire

Very good location- we chose you because did not want to be bussed out to a remote location from airport. Also because we needed to drop off late in evening.

We had two minor questions during the hire and both times we got very quick and sensible replies to an enquiry sent by email- including one sent on Sunday evening- which was much appreciated.

April 22, 2026
Unprompted review
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