Iceland Car Rental Reviews 

256
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Evaluating 117 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the friendly staff for being extremely helpful and efficient, ensuring that the vehicle collection and drop-off processes remain completely straightforward and stress-free. People note that the online booking platform is very easy to navigate, making the entire reservation journey simple, fast, and reliable. However, some customers also noted occasional issues with vehicle condition, mentioning visible body damages, worn-out parts, or unexpected mechanical problems upon arrival. A few people also experienced equipment troubles such as missing charging cables, malfunctioning features, or minor faults during their road trips.

What people talk about most

Service

Consumers find service to be positive, highlighting quick, easy, and seamless pick-up and drop-off... See more

Product

People report ambiguous experiences with product. Many reviewers highlight that their vehicles were brand... See more

User experience

Reviewers mention positive feedback about user experience, highlighting seamless booking, check-in, and... See more

Quality

Customers consistently note ambiguous experiences with quality. Many consumers report that vehicles are... See more

Staff

Customers had positive experiences with staff, consistently highlighting their helpfulness, friendliness, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We rented a Dacia Bigster for 11 days in august, the car was new and worked really well, even in the F-roads. Unfortunately a piece of gravel hit the windshield and opened a little crack, but with... See more

Rated 5 out of 5 stars

We rented a car here for the first time, and everything went smoothly. The car was clean, the reservation process was clear, and a big plus was that full insurance was included — no additional fees.... See more

Rated 5 out of 5 stars

Rented a car at Iceland Car Rental (Blue). The proces is simple and they’re very transparant about prices. They don’t have a lot of additional costs that add up to the price like some of other compa... See more

Rated 5 out of 5 stars

I booked a Suzuki Vitara but was given a Nissan SUV instead, and it turned out to be a lovely upgrade. The car was automatic with four‑wheel drive, which came in very handy as it snowed a few time... See more


Company details

  1. Car Rental Agency

Written by the company

Explore Iceland at your own pace with Iceland Car Rental, your trusted partner for affordable, hassle-free self-drive adventures. We offer a wide selection of vehicles, including both manual and automatic options, from the world’s most reliable car brands—all designed to make your journey as smooth as the breathtaking Icelandic landscapes. Choose from our fleet of new car models, perfect for city cruising or exploring rugged terrains, with no deposits, no hidden fees, and prices that include everything you need—like CDW insurance for peace of mind. Start your journey from Keflavik and enjoy the freedom of inclusive pricing, convenient pickup options, and no surprises along the way.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

256 reviews

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No recent history of asking for reviews

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4.7

All reviews

(256)

124 reviews in the last 12 months

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Rated 5 out of 5 stars

Great to deal with!

The car was fine and Iceland Car Rental was accommodating when we had a change of plan and needed the car for longer.
They also sorted things out after someone damaged the car while parked and we received our excess back promptly

June 10, 2025
Unprompted review
Rated 5 out of 5 stars

Simple and easy!

Simple and easy!

Rented a car for a 9 day trip with the family, it was easy to get a car and seats for the kids. Car worked great, and the location is right by the airport which makes it even easier.

July 1, 2025
Unprompted review
Rated 5 out of 5 stars

super easy process

To start with, we did get the full insurance - and I highly recommend, as door dings seem to be pretty common in the windy country. Since we had insurance, we didn't have to meet anyone to do a walk around, the keys were in a lockbox that we could access whenever, then in the car and out on our adventure. When we got back, we handed over our keys, mentioned the door ding, and she just wrote it down, and then we were on our way back to the airport. All very quick and easy!

June 2, 2025
Unprompted review
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Rated 5 out of 5 stars

Iceland Car and Blue Car -> great!

Everything went really well. The car we got was definitely battle-tested, but each scar was properly documented. Getting the car from the airport was super smooth and didn’t even take 5 min. Our little Dacia Duster 4x4 went like a champ through the highlands and the ring road, some fording included. Returning the car after our stay did go as smoothly as in the beginning. No hidden tricks or traps. Great experience overall!

June 17, 2025
Unprompted review
Rated 5 out of 5 stars

Great car

Great car, great service was able to pick and return the car very smoothly within minutes.
Overall a very clean and comfortable car

June 7, 2025
Unprompted review
Rated 3 out of 5 stars

Have a different car

Touring the entire Iceland for 3 weeks was great, but on the car rental part, the KN 4-wheel drive as suggested by the company was not fit for the remote unpaved main road at the North-western tip of the Island, ie the Isafjordur areas. The tyre bursted twice and the remote area support was not good. Also there was an electric wire loosing incident that all in all, deeply affected the driving experience. I still give a 3 star because there was a compensation from the company though it wasn’t good enough.

This is further written in reply to the Company Response given below that, every detail has been provided through the over 30 tedious telephone calls, WhatsApp messages and emails during the trip, and my stance by then has been clearly provided to the Company.

June 1, 2025
Unprompted review
Iceland Car Rental logo

Reply from Iceland Car Rental

Hi John,

Thank you for sharing your experience.
We’re genuinely sorry to hear about the car troubles in the North-West. Those kinds of issues, especially in remote areas are the last thing we want for our customers.

If you’d be open to it, we’d appreciate the chance to follow up further, feel free to email us at info@icelandcarrental.is so we can look into your case more closely.

Best regards,
Iceland Car Rental

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Rated 5 out of 5 stars

Good cars, great service.

Office is only a short walk (3 minutes) from airport arrivals terminal. Sales associate was friendly and very helpful. Cars and auto insurance was reasonably priced, actually much better than the bigger companies located in the terminal. Car drop-off was just as easy. Highly recommend this company.

June 4, 2025
Unprompted review
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Rated 2 out of 5 stars

Easy to pick up and return car but rental is expensive

Easy to pick up and return car. But rental is much much more expensive than Canada and USA. Spending over $600 CAD for renting less than 24 hours is ridiculers.

June 21, 2025
Unprompted review
Iceland Car Rental logo

Reply from Iceland Car Rental

Hi Nong,

Thank you for taking the time to share your experience. We’re pleased to hear the rental process was smooth for you.

Regarding the pricing, we understand that it may seem high compared to rates in other countries. Local taxes, insurance requirements, and regional demand can significantly impact costs. However, we’re actively reviewing our pricing structure to ensure we remain fair and competitive.

Your feedback is truly appreciated, and we hope to serve you again in the future.

Regards,
Iceland Car Rental

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