I'm fairly new at using Rakuten but really like the idea of cash back on purchases from so many stores. I'm so used to just going online & buying what I need, I forget to check their huge list of... See more
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Always a great experience using Rakuten. Very simple and easy process.I have been a member for over 5 years. Can’t beat getting paid to spend your money. Nice payoff for recommending others .
When I shop thru Rakuten, I can purchase with vendors receiving rebates. Also receive coupons/discounts upon my purchases. Shopping with Rakuten is a triple win!
Rakuten works the way it was intended. It automatically credits my account when I make purchases through its website on most of the shopping portals I use. So easy! Great return!
Company details
- #3 of 18 best companies in Cashback Provider
- #1 of 4 best companies in Coupon Service
About Rakuten (USA)
Written by the company
What is Rakuten Rewards?
Rakuten Rewards is a Cash Back website that pays users for shopping at select stores. We are one of the biggest Cash Back companies in the world, and we have been making the e-shopping experience more enjoyable since 1997. We have over 10,000 employees, over 17 million U.S. members, and over $3.7 billion distributed in Cash Back, making us an established, trusted program on the e-commerce scene. Rakuten headquarters is located in Tokyo.
How does Rakuten work?
Getting Cash Back rewards from Rakuten is easy. Simply sign up for a free account, and then start shopping on the Rakuten website, through the Rakuten app, or by downloading the Rakuten browser extension. Money gets added to your Cash Back balance when you shop at an affiliate store. You can then get paid via PayPal or check. If it seems too good to be true, here’s how it works: Companies in Rakuten’s affiliate network pay us commissions whenever one of our members shops with them, and we share those commissions with you as Cash Back.
How is Rakuten different?
The word “rakuten” means “optimism” in Japanese. It's a word that defines the way Rakuten operates, from the opportunities we provide our members to the brands we affiliate with. We are different because we want to make spending money a more rewarding experience for all our members. Membership is completely free and there’s no limit to how much money you can earn in Cash Back. There are also no rebate forms you need to mail in and there’s no complicated points system that hides how much money you’ve actually earned. We do as we promise and pay you in cash, which is why Rakuten is a global leader on the e-commerce scene.
What stores can you shop at?
Many stores and companies are part of the Rakuten affiliate network, from big-box stores such as Target and Walmart to websites such as Hotels.com and Upwork.com. Rakuten is expanding to all sorts of businesses so you can make money while eating at restaurants, planning trips, and fixing your car. Download the browser extension, Rakuten Cash Back Button, if you want to stay up to date on all the stores you can earn Cash Back with. It will highlight available offers in search results and alert you to store sites that are part of the affiliate network.
When will I get Cash Back?
Rakuten members get their earned Cash Back every three months. Stores will verify with us that the order was complete when you purchase with them, which can take a few hours to a few days, depending on the store. Once the purchase is verified, we’ll let you know Cash Back has been added to your account. Any order that’s still pending on payday will be added to the next payment cycle.
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Contact info
800 Concar Dr, 94402, San Mateo, United States
- 415 908 2200
- memberservices@rakuten.com
- www.rakuten.com
Rakuten
4.6
Excellent
37K reviews
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Love Rakuten
Love Rakuten, have been a member for a few years now, and have enjoyed making extra money while shopping, it’s a win win for me 😊
February 1, 2026
cash back...loving it
I have been able to get a bunch of money back. My only complaint would be the HOKA link....it doesn't work and I have missed out on a bunch of money there.
December 29, 2025
This is an amazing company
This is an amazing company. They just give you money for shopping!
January 1, 2026
Rakuten makes it effortless to earn…
Rakuten makes it effortless to earn cash back on everyday purchases. Thanks for offering such a straightforward way to save—hope it stays this user‑friendly.
December 4, 2025
Unprompted review
Horrible
Horrible . Apparently, out there f my 5 credit cards only one that I used to make a purchase at Raymor and Flanagan was not verified . ConTacted their supervisor and he reiterated the same script not eligible . So , you are taking a chance they will find a loophole not to give you cash back like they did with
January 29, 2026
Unprompted review
Shopping made easy
December 11, 2025
Unprompted review
Rakuten Is a Good App
Rakuten is a very good app to help customers get some cash back for their purchases. I always use Rakuten every chance I get, especially if some merchants and stores excepts Rakuten for cash backs. I have been using Rakuten for a few years now. I will continue to use Rakuten as long as they are still in business.
January 28, 2026
I love the app and the google plugin
I love the app and the google plugin! Earning money on things I'm buying without having to search out what is included is amazing!!
January 27, 2026
Fraud resolution
The resolution to the charges that I did not make are still being investigated. I do not intend to use the card until I am refunded for purchases, including a meal share charge, that I never made.
December 17, 2025
I've been with Rakuten for years
I've been with Rakuten for years - even before they had this name. It's nice to have a little (or larger) deposit from time to time in my bank account!
January 25, 2026
I love getting cash back
I love getting cash back for buying items that I would purchase anyway. The only thing that I find annoying is that I can't use Racuten if I go to through the store website's app, and therefore miss out on special offers and your cashback.
2.
January 23, 2026
Money for nothing
I love getting money back for stuff I'm buying anyway. And just saw the travel deals too! Very cool!
November 22, 2025
I love it you shop through them and you…
I love it you shop through them and you get money back
January 22, 2026
LOVE the BOOKS!
Great books at GREAT prices! The condition of the books are what I expected from what I ordered.
January 21, 2026
Good to get a physical check and not…
Good to get a physical check and not have to follow directions on a computer or phone. Honesty of the company and reminders of when to use Rakuten.
January 21, 2026
Triple Win shopping with Rakuten!
When I shop thru Rakuten, I can purchase with vendors receiving rebates. Also receive coupons/discounts upon my purchases. Shopping with Rakuten is a triple win!
December 20, 2025
Easy application and broad merchant…
Easy application and broad merchant network. Very accurate reimbursement. Would like a direct deposit option.
January 20, 2026
Satisfied Customer
I love the thought behind getting money back for what you've spent. I got my first check for over $200. I'll definitely keep using the service.
Satisfied
October 23, 2025
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