SmartBuyGlasses Reviews 

17,254
•
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Considering 858 reviews, reviewers overwhelmingly had a great experience with this company, often mentioning how completely thrilled and pleased they are with their new purchases. Consumers frequently praise the wide range of stylish designer frames, highly affordable prices, and the exceptional overall quality of the prescription lenses. Customers also highlight the fast shipping service, the extremely easy navigation on the website, and the helpful communication received throughout. However, some customers also noted that delivery times occasionally took significantly longer than expected or faced minor unexpected shipping delays. A few other people also felt that dealing with product returns, refund requests, or occasional order discrepancies could sometimes become quite frustrating.

What people talk about most

Product

Reviewers express immense satisfaction with the quality and design of their glasses, highlighting excellent... See more

Quality

People report positive experiences with quality, highlighting that lenses are of a premium standard and... See more

Delivery service

Reviewers highlight positive aspects of delivery service, frequently praising quick shipping times and items... See more

Service

Clients share positive opinions on service, highlighting excellent communication and trustworthy support... See more

Order

Customers consistently note ambiguous experiences with order, highlighting both satisfaction and frustration.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Very happy with all purchases from SmartBuyGlasses. My experience with Customer services support is very positive and found them to be friendly, supportive and have good responding times when checking... See more

Rated 5 out of 5 stars

This was David Beckham (DB 7105 - 086), dark Havana. Frame arrived as described. Reasonably well packaged. Fast free shipping for a bargain price. Bargain price at £57.00 for an acetate frame at this... See more

Rated 5 out of 5 stars

I've just received my fourth order from Smartbuy Glasses and I'm once again thrilled with my purchase. Absolute bargain compared to my optician and my go-to when I need a new pair (or 5!) fantastic qu... See more

Rated 5 out of 5 stars

Fantastic value glasses. My friends all comment about how great my glasses are. Some even come with standard lenses included. I have just bought my self another 3 designer pairs. I do love this site... See more


Company details

  1. Contact Lenses Supplier
  2. also in
  3. Eye Care Center
  4. Fashion Accessories Store
  5. Glasses Store
  6. Optician
  7. Sunglasses Store

Written by the company

SmartBuyGlasses is a leading local eyewear e-commerce in the UK. With over 15 years of expertise in the eyewear industry, SmartBuyGlasses sells an extensive range of eyeglasses, sunglasses and contacts at the best prices. They offer frames from both designer and affordable brands, with free standard lenses that can be fully customised with a variety of high-quality lenses and coatings. Whether you want single-lens, progressive, blue light block or photochromic, SmartBuyGlasses has everything you need for the clearest vision and optimal eye health.

Smartbuyglasses UK Support

Written by the company

180+ designer brands for less
The largest selection of designer eyewear online.
100-days returns
Shop with confidence! With our 100-day return policy, you can find your perfect pair.
Expert optical advice
Get professional optical advice from our in-house opticians and Optical Centre.
Unbeatable customer service
When it comes to questions, our customer service team is all ears. They are happy to support you with anything you need.
24-month warranty
Our exclusive 24-month warranty covers all manufacturer defects for sunglasses and eyeglasses. For contact lenses, we have a 3-month warranty.
Help us envision a better world
We partner with organizations such as 1% for the Planet to create environmental and social change. Your purchases from SmartBuy Collection, Arise Collective, LMNT and Oh My Woodness! help give back to communities to make a difference.

Contact info

4.6

Excellent

TrustScore 4.5 out of 5

17K reviews

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Asks customers to review

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4.6

All reviews

(17,254)

766 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very happy with my purchase

Very happy with my purchase, there was a huge range to select from at very good prices. Delivery took longer than I expected, just over two weeks to receive them but would just factor that in next time.

April 3, 2026
Rated 5 out of 5 stars

Absolutely fantastic

Absolutely fantastic, used them a few times now and can honestly say quality every time. Will continue to buy my glasses from them now, delivery was fast product is great for the money, kept me informed all the way👍👍👍 no brainer for anyone looking for affordable eyewear, well done all ⭐️ ⭐️⭐️⭐️⭐️

April 3, 2026
Rated 1 out of 5 stars

fake products

I am very dissapointed with their services. Although the glasses I purchased are from a well known brand like Gucci I think they are fake. I've had major issue with them,the quality is far below expectations. They are very cheaply made. On top of that delivery took 2 weeks to arrive. Overall,I am extremely dissatisfied with both the product and the service. Never again!

February 11, 2026
Unprompted review
SmartBuyGlasses logo

Reply from SmartBuyGlasses

Hello there,

Thank you for taking the time to share your feedback with us.

I understand your disappointment regarding your order. We only sell 100% genuine and authentic eyewear from trusted brands. Our commitment is to provide our customers with high-quality, original products, and we ensure that all our items are sourced directly from reputable suppliers and, manufacturers.

We're a legitimate online retailer since 2006 in market experience that dedicated to provide an eyewear needs to our valued customers. We strive to maintain transparency and excellence in everything we do.

Your satisfaction means a great deal to us, and we’d really appreciate the opportunity to make things right.

To help us move forward, may I kindly ask you to provide your order ID and the email address used for the purchase?

Looking forward to your response. Wishing you a great day ahead!

Kind regards,

Caztille

Rated 5 out of 5 stars

I now use smartbuy glasses for all my…

I now use smartbuy glasses for all my optical needs. I cannot recommend them enough. Perfect products and perfect service. The whole process couldn’t be any better. I have used other sites before but smartbuy has the premium process with high quality merchandise.

March 31, 2026
Rated 5 out of 5 stars

Excellent from start to finish!

Brilliant customer service from the start, I put my email address in incorrectly, was able to speak to a customer serve representative who sorted that all out for me. Really quick delivery, excellent product, really happy and will certainly use again.

March 30, 2026
Rated 1 out of 5 stars

Utter rubbish

Utter rubbish - quality poor, not sure not fake. Video now on my facebook (JamesHird1973) so you can see the poor quality product. Just buyer beware please and that they will not come from UK, Hong Kong et al...

March 26, 2026
Unprompted review
SmartBuyGlasses logo

Reply from SmartBuyGlasses

Hello Nick,

Thanks for your feedback. I see that the item didn't meet your expectations.

We've got a 100-day return policy that allows you to return the item to us in its original condition. To learn more about our return policies, visit our website at https://www.smartbuyglasses.co.uk/returns

I'd like to assure you that we don't sell counterfeits and I'm glad to confirm that our products are 100% authentic as we source them through an authorized supplier of the brand or directly from the brand. You may check the information at https://www.smartbuyglasses.co.uk/p/authenticity/

I appreciate you sharing that you’ve posted the video of the product on your social media. Since we don’t have access to social media platforms at work, could you please send the video directly to us instead? Kindly include your order number or the email we can use to reach you, so we can look into this and assist you as quickly as possible. Thank you so much!

Sincerely,
Ellen

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