I reached out to Will over 4 months ago. My weekends were completely controlled by drink and drugs. Doesn't matter how bad the come downs were I'd end up back on it the weekend. I've been taking cocai... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Company details
Written by the company
The business operates on an identity-based coaching model. Rather than using recovery or sobriety frameworks, or applying clinical labels to clients, the programme is structured around helping clients change how they see themselves and their drinking. The stated goal is to help clients end the ongoing internal conflict around alcohol and regain control of their decisions, framed by the business as freedom rather than abstinence. The programme runs over a twelve-month term. It consists of group coaching sessions delivered over Zoom, one-to-one coaching sessions, access to a private community hosted on WhatsApp, and a dedicated mobile application that tracks client progress. Coaching is delivered by a team of coaches, several of whom are former clients of the programme. The business offers two service tiers. The first, Essential, is the standard programme. The second, Incognito, is a higher-priced tier designed for clients who require a greater degree of privacy and discretion. The intended client is a high-functioning professional who wishes to change their drinking without adopting a recovery-based identity.
Contact info
United Kingdom
- will@teetotaltrail.com
- www.teetotaltrail.com
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 100% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Pressurised to pay on the spot
I was very disappointed with the owner of this company and I'm sure its helped other people but for me it's left me feeling very aggrieved.
I was feeling low and had followed their Instagram page for a while. I booked in a video call. I felt pressurised on the spot to pay £300 after explaining it was in a bad position work and financially wise. Luckily my card bounced through lack of funds but then he agreed id only pay £75 for "access" to the WhatsApp groups.
I talked on the WhatsApp groups and watched some live videos engaging with the people running it and watching.
A week later I was pressurised to pay up. I said I couldn't this month as I have no work. I was removed from the groups which I get and don't get. It made me feel even more lost and upset which I politely pointed out. The owner did not like this at all, this was so rude and unkind and I asked for a refund. Again he certainly didn't like that and basically threw everything back in my face. Unbelievable behavior especially to someone struggling. He agreed to refund me. It took several times asking and it was indeed refunded but then he blocked me on Instagram which suggests he was worried I would post something. Odd behaviour.
I think this is all about money and overpriced for what they provide ie unskilled people running it and not professionals.
I feel scammed and would like to alert other people in my situation looking for help take a moment to think if its right for you and don't feel pressurised to pay on the spot

Reply from Teetotaltrail
Life Changing 💜
The Teetotal Trail has been life changing for me. It’s helped me break a cycle I genuinely never thought I’d get out of!
The coaches are incredible and the community is so welcoming. It’s such a safe space to share, be vulnerable, learn, and rewire how I think about alcohol and drugs.
Over time, it’s helped me build an identity that feels more me than ever, and actually living life to the fullest!
Every area of my life has improved since going sober and if I’m being totally honest… I still can’t quite believe I’m doing it!
Thank you Will & team, so, so grateful 🙏🏻
An amazing and safe place
It’s an amazing and safe place, a good environment to share your problems and struggles. Teetotaltrial has helped me become a better version of myself. My life changed significantly in just the first month.
I joined the Teetotal Community in July…
I joined the Teetotal Community in July 2025, I wasn't sure if it would help me but I give it a go. I can honestly say this is the best thing I have ever done for myself and my family. I am 100 days sober and this is all down to the wonderful coaches and the community. Finally getting my life back after 30 years of abuse.
Joined this group when I was at an all…
Joined this group when I was at an all time low and I knew things needed to change. I knew I couldn’t do it on my own and joining this community has helped me so much. I never been around such supportive people who actually listen to you and care. The coach’s are amazing and have learnt so much. My life has changed in the most positive way.
A great bunch of people who care
A great bunch of people who care, helping me imbed healthy habits with like minded people.Its one of the best things I could have done
Best thing which has happened to me
Best thing which has happened to me, hands down, joining the teetotal trail. It has really changed my life and i’m not saying that lightly!
Tried everything before this and nothing worked until i met Will, Chris, James, Adam and Anna! Can’t thank these guys and girls enough, great community and super friendly and supportive! Daily group zooms and 1 to 1s are sooo helpful, its unreal!
If anyone is thinking off joining, JUST DO IT!
It will change your life!
A very unique community with…
A very unique community with outstanding success rates in helping people with addiction to become a better version of them selves ..
It’s has changed my life and I don’t think there is anything else as good as this !!
If you want help and have similar struggles then this is for you !!!!
A positive approach
I'm so pleased I found the Teetotaltrail. Within the teetotal/sobriety space, there's lots of different approaches, and you have to find what works for you. For me, this is exactly what I was looking for. You're part of a wonderful, supportive community, made of up people who are doing the same thing as you. You're given access to helpful resources, providing the practical aspect. The coaches are brilliant, and help guide you through the journey. For me however, it's the ethos which is the main benefit - going teetotal is exciting, as it drastically improves your life, and far more doors open than they do close. The programme therefore focuces on all the postive things you're gaining, rather than focusing on what you're 'losing', or getting hung up on negative and unhelpful labels.
Would whole-heartedly recommend!
Build the life YOU want
Joining the Teetotal Trail has been one of the best decision and investment I made for myself and my future.
Will and his team give a comprehensive and personalized approach on how to remove substances from your life, navigate through social situations, with a focus on how to reframe your identity to reach the final goal of building the life YOU really want.
Best decision of your life
Brilliant guidance from the minute you start. If you are looking to get control back of your life then look no further. Couldn't recommend Will & the team enough 11/10
Fantastic group and community and would…
Fantastic group and community and would recommend incredibly highly for anyone looking to make major lifestyle improvements.
These guys are fantastic
These guys are fantastic, since the day I decided to take the step I’ve been welcomed with open arms and comfort, very supportive and approachable bunch, really does work and transforms a persons mindset
I came into The Trail needing a massive…
I came into The Trail needing a massive reset. The community that Will and his team have created gave me the space to be open and vulnerable, facing things I’d been hiding for years. The coaches are knowledgeable, professional, and kind, and the weekly calls became a safe space to share both challenges and wins. It’s such a rare, non-judgmental environment — and I’ll never forget my time there.
Fantastic community and amazing…
Fantastic community and amazing coaches! They really help you swap destructive habits for positive, healthy ones. Highly recommend!
If you want to change your life for the…
If you want to change your life for the better, cut out the drugs and alcohol, this is for you. The non shame non victim approach Will has created sets you up to turn the page on that chapter and move on with your sober life. Life is better on the other side. Thanks Will
The teetotaltrail changed my life
The teetotaltrail changed my life! The coaches are just incredible, the accountability held within the community is just amazing. Finding people that are on the same path as you with no judgment, always ready to help.
I have discovered the Instagram account…
I have discovered the Instagram account while being in a very dark place in my life. So i reached out and immediately felt the genuine interest on their side to help those who are struggling. So from the very first days since joining i could find the strength to shift towards the life that i want, which i never thought i could achieve by myself. The whole structure of the team works really well, what i appreciate the most is that coaches also went through the similar things and are now capable to guide and support, with unbelievable kindness. Forever grateful 🩵
Live your best life!
I found this community when I was two years sober and wanting to connect with likeminded people who were serious about living their best life. This is a holistic and thorough program for improving your life! The coaches are seasoned, relatable, and so caring. The community is active and so supportive. Thank you TTT for all that you do!
Amazing Experience
What makes this company great is community within it, it’s absolutely amazing everyone is so welcoming and supportive it’s brilliant.
Group calls within this community has such an impact they are priceless, as for the one on one meetings i can’t explain how special they are.
Im recommending this company to everyone I know as it’s just a magical experience.
Every coach is so special in a way they are all amazing, and helped me get better.
Absolutely love this team
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.





