The Bike Factory Reviews 

1,586
TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 251 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the competitive prices, wide product availability, and incredibly helpful staff members who expertly guide buyers through their choices. Online orders consistently arrive very quickly, often fully built and ready to ride straight away, making the entire purchasing process exceptionally smooth and satisfying. However, some reviewers were not happy with unexpected delivery delays, poor communication problems, and occasional serious challenges handling shipments through external couriers. A few people also experienced minor missing parts, incorrect items received, or noticeable packaging damage upon opening their delivery boxes at home.

What people talk about most

Product

People report positive experiences with product, noting that items arrive as described and in good condition.... See more

Delivery service

Reviewers highlight positive aspects of delivery service, noting that orders arrive promptly and... See more

Service

Customers report overwhelmingly positive experiences with the service, highlighting a consistent sense of... See more

Price

Consumers find prices to be very competitive, often noting that items are cheaper than competitors and... See more

Order

Users describe positive interactions with order, highlighting seamless and simple processes that make finding... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I ordered a light set and gel gloves. Both items were cheaper than competitors. I received the items well packaged and on time by Royal Mail. I have had mixed experiences recently with different compa... See more

Rated 5 out of 5 stars

A very efficient service. I was kept informed of the whereabouts of my purchase at all times. It arrived well packaged and was in perfect working order on arrival. The only downside is, and this is... See more

Rated 5 out of 5 stars

Great choice of bikes and accessories which were all competitively priced. Accessories were dispatched and received within 72 hours. The bike had to be ordered but was delivered ready made up within... See more

Rated 5 out of 5 stars

Excellent communication, easy to use website and the bike was perfect. I had to change my order after placing it, the customer service team done so with minimal effort. I was kept up to date with prom... See more


Company details

  1. Bicycle Store
  2. Bike Accessories Store

Information provided by various external sources

Chester's largest specialist bike store! We sell, Trek, Specialized, Altura, Fox, Assos, Giordana, Pinarello, Shimano, Park tools, Pedros, Fenwicks and Finishline.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 77% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.7

All reviews

(1,586)

234 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great price, quick build and great delivery!

Great price, quick build and great delivery! What more can you want?? I bought a Dual Sport 3 Equipped mid step in a Medium frame, usually £1,100, was £830 including delivery to my house fully built and ready to ride! Communication on progress and delivery of order was fantastic- very happy!

March 27, 2026
Rated 4 out of 5 stars

Specialised Aethos 2 Carbon Road Bike

Very pleased with the Bike although I had to knock one star off as the supposedly "White Glove Delivery" appeared to be just a standard courier so had to sign for it before making adjustments myself in order to ride it.

April 1, 2026
Rated 5 out of 5 stars

Great Purchase Experience

The was a really good experience. Was able to call and discuss the bike I was interested in ahead of my purchase. I elected to pay a little more and have the bike arrive assemble, delivered by Bike Service UK. I would definitely recommend this retailer.

March 2, 2026
Rated 5 out of 5 stars

Great price and quick delivery.

Was shopping around for a specific lid, found it here right size, right colour and at the cheapest price I could find! It was dispatched very quickly and with it being tracked too made the whole experience amazing!!

March 21, 2026
Rated 5 out of 5 stars

Top service

Recently purchased 2 e-bikes from here (different days) and cannot fault the service received (shout out to Rich). Price matched both times, bikes set up, and with mine Rich delivered it to me the next day, which was really helpful, as otherwise couldn't collect it quickly. Really helpful and knowledgeable staff and wasn't pushed to purchase. Good selection of stock.

March 27, 2026
Unprompted review
Rated 5 out of 5 stars

Fantastic company to deal with

Fantastic company to deal with. I purchased my bike online and The Bike Factory assembled it and shipped it very safely and securely. All I had to do was fix the handlebars and pedals. Really great communication and instructions. Would recommend. Thank you.

March 18, 2026
Rated 2 out of 5 stars

Poor customer service

The price of the bike was a bit cheaper which was good. But it was a nightmare to get delivered and the company themselves were hard to get hold of for support. I spent hours dealing with parcel force on the phone.

March 11, 2026
The Bike Factory logo

Reply from The Bike Factory

Hi Robert, Thanks for taking the time to leave a review.

I'm sorry to hear you've had issues with your delivery from ParcelForce, if you can contact me instore (01244317893 or sales@thebikefactory.co.uk) I can look to rectify this for you.

Regards Carl

Rated 3 out of 5 stars

Great bike but poor service

I tried to email you to arrange delivery on one of two days. Not sure the email reached you as next thing I heard was that delivery would be that day… two days before hoped for. When we rode the bike the hub gear was misaligned and missed two gears and would not engage first. I made the simple fix myself but this should not have been necessary coming straight from the factory. Otherwise delighted with the bike.

March 15, 2026
Rated 1 out of 5 stars

I had a very disappointing experience…

I had a very disappointing experience with Bike Factory. My bike delivery was mishandled twice — both times they used the same courier, which returned the parcel without my consent. Despite the issue happening once already, no effort was made to fix the process or choose a more reliable delivery option.

Communication was poor, and I was left waiting with no resolution. This caused unnecessary delays and frustration.

Overall, the service was unprofessional and careless. I would not recommend Bike Factory based on my experience.

March 17, 2026
Unprompted review
The Bike Factory logo

Reply from The Bike Factory

Hi Anastasija,

Thanks for taking the time to leave your review, I'm sorry to hear you've had a disappointing experience with Parcel Force.

I can see from your emails to the store and from your customer account notes that once Parcel Force returned your bike we were due to ship your bike out with Fed Ex, your bike was returned today so this would have been booked on with Fed Ex, unfortunately you cancelled the order this morning.

Once we book you bike/parcel with the couriers we are at their mercy until delivery has been made or rejected.

On the two occasions we have shipped your bike, for whatever reason this has been refused, rejected and returned to ourselves, we are still charged for this process, and as stated in our email to you this morning it's as highly frustrating for us too.

Apologises this hasn't worked out on this occasion,

Regards Carl

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look