1st CENTRAL Insurance Reviews 181,824

TrustScore 4.5 out of 5

4.4

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent pricing, often finding it competitive and affordable, even noting renewals that were cheaper than previous premiums. Many people also praise the user experience, describing it as easy, smooth, and straightforward, particularly when setting up new policies or navigating the website. The service is consistently described as great, efficient, and helpful, with many appreciating the quick and easy processes for things like repairs and courtesy cars. However, some customers also noted issues with customer service, mentioning experiences with unprofessional or rude staff, and difficulties with administrative processes. A few other people also felt that renewal quotes were unexpectedly high, leading to dissatisfaction with pricing despite the generally positive sentiment.

What people talk about most

Price

Reviewers highlight positive aspects of price, with many finding competitive premiums and good value for... See more

User experience

Users describe positive interactions with the user experience, often highlighting the ease of use and... See more

Service

People report positive experiences with service. Many customers praise the fast and efficient handling of... See more

Website

Customers consistently note positive experiences with the website, finding it easy to access, navigate, and... See more

Customer service

Customers had ambiguous experiences with customer service. Many reviewers praised the helpful, professional,... See more

Based on these reviews

Rated 4 out of 5 stars

Five stars for price, but nothing else. List of what is covered varies across documents. Far too many basic options. Bland statement about what is not covered ambiguous. Restarts and chat dialogue nec... See more

Company replied

Rated 4 out of 5 stars

Online proposal forms quite good,clear, and simple. It was slightly awkward to dodge some of the additional cover that I did not want. No helpline tel no. and no option for a hard copy of the policy/... See more

Company replied

Rated 4 out of 5 stars

A smooth transaction although comparing premiums when changing some details did not alwaysseem to be in the same figures as quoted but never in any material amount. Overall good.

Company replied


Company details

  1. Auto Insurance Agency
  2. Home Insurance Agency
  3. Insurance Agency

Written by the company

Get a car insurance quote from 1st CENTRAL and you won’t be disappointed. As experts in UK motor insurance, 1st CENTRAL provides cheap car insurance for new drivers and experienced drivers, along with a high standard of customer service. Our friendly support teams are on hand to help you with your car insurance quote. We can customize your affordable car insurance policy with optional extras including Legal Cover, Personal Accident Cover, Hire Car, Excess Protect and RAC Breakdown Cover.

Who We Are

Written by the company

We offer Defaqto 5-Star rated car insurance
Our car insurance provides quality cover and includes a comprehensive range of features and benefits including a courtesy car, £1500 of key cover and 90 days driving in Europe, as standard
We’re competitive on price
We’ve got some very smart people in our pricing team (and some clever technology) monitoring the market to make sure we’re always giving the best price possible. We’re pretty hot on fraud too, which helps us keep our premiums lower.
We’re not all talk
If you make a claim, we’ll look after you. You'll be assigned a Personal Claims Advisor, enjoy free collection and delivery of your vehicle, a 5 year warranty on all repairs, mobile repairs and estimates where possible, and like for like vehicle replacement.
We’re nice people
All of this is backed up by support from our friendly call centre. Our call centre is open at sensible times including weekends and our claims line is open 24/7, 365 days a year.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

182K reviews

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Rated 3 out of 5 stars

Competitive pricing but watch out for cancellation fees

Competitive pricing. Fairly easy to use dashboard/online portal. Never had to claim but needed to call the RAC once and did this without problem.
However there are some bad points. Just been charged £50 for cancelling my policy. Even though they mention there are cancellation fees it's quite vague. In my case I cancelled and got a refund. A few days later I got the cancellation fee. When I called to cancel it wasn't explained to me how it worked. When I was told the amount I would receive back for the value of the remaining policy I naturally assumed I would keep all of this. Obviously I was disappointed to discover they don't automatically deduct the fee from the outstanding value.

April 24, 2026
Unprompted review
Rated 5 out of 5 stars

Good customer service!

Spoke to Debora this morning from customer service to go over my policy and make sure I have done everything correctly as I've just passed my driving test yesterday, she was so helpful and patient with me, and made sure to go through all the important documentation to make sure that everything was covered! Very happy so far! :) x

April 25, 2026
Unprompted review
Rated 1 out of 5 stars

Terrible service from 1st Central

Terrible service from 1st Central. I had a really bad personal experience with them, and the whole process was frustrating from start to finish. Definitely won’t be using them again and wouldn’t recommend them to anyone.

April 22, 2026
Unprompted review
Rated 5 out of 5 stars

Quick easy and efficient

Quick easy and efficient. It was easy to follow the instructions and to get my quote. After acceptance my paperwork waa with me in less than 2 hours, and was exactly as i requested. I would pass this insurance company on to family and friends with confidence.

April 22, 2026
Unprompted review

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