Alura Reviews 

434
•
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Considering 134 reviews, reviewers had a great experience with this company. Customers frequently praise the keyword research and listing optimization features for making their online shops much easier to manage and grow. Many people note that the platform saves them countless hours of time and effectively drives views and traffic to their stores. Some reviewers were not happy with customer support, mentioning major difficulties getting replies to emails, requesting refunds, or handling subscription cancellations. Others experienced frustrating technical issues, noting that parts of the software load slowly, crash frequently, or provide inaccurate data. A few consumers also pointed out limitations regarding plan credits and billing card management within the system.

What people talk about most

User experience

Users describe ambiguous interactions with user experience, with many reviewers praising the platform as a... See more

Website

Reviewers mention mixed feedback about website features, as many people praise the platform for making SEO... See more

Product

Customers consistently note ambiguous experiences with product features, with many reviewers praising the... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with some consumers reporting amazing and helpful... See more

Subscription

Consumers express deep frustration regarding their subscription, highlighting severe dissatisfaction with... See more

Reviews shaping this summary

Rated 4 out of 5 stars

All in all handy tool. Just a few errors that can hurt your listings. The Ai that you can choose to write your title's for you writes long and boring titles, instead of improving my listing optimisati... See more

Rated 4 out of 5 stars

So far so good. Seems a good tool for new Etsy starters, however the proof will be in the results.... Also, some niggles around the ai tools. It creates titles longer than 140 characters and then tell... See more

Rated 3 out of 5 stars

The Alura app itself runs very slow and I can't use the extension on my ipad which makes it inconvenient for me if I'm on the go as my laptop isn't as compact. I like the product info I get, it's very... See more

Rated 3 out of 5 stars

Slow and not tailored for UK sellers - I've only been using it a few days but my first thoughts are not overly positive though I've not used it long enough to see what impact it makes to sales. The... See more


Company details

  1. Software Company

Written by the company

Alura is an all-in-one platform for selling on Etsy. Set your business up for success with all the features you need to start, manage and scale your Etsy shop. Our mission is to provide simple, yet powerful tools and resources to help you succeed selling on Etsy. We want to empower you to turn what you love into what you sell, successfully. With more than four years of experience selling on Etsy and $500.000+ in gross sales, Alura is built by experienced sellers, for sellers. Therefore, all our tools are created specifically for Etsy sellers. Join thousands of sellers that use Alura to run and grow their business. Whether you're just starting out or already a successful shop owner, we're here to help. You can contact us at any time.


Contact info

3.9

Great

TrustScore 4 out of 5

434 reviews

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No recent history of asking for reviews

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3.9

All reviews

(434)

138 reviews in the last 12 months

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Rated 5 out of 5 stars

I only discovered Alura a few days ago…

I only discovered Alura a few days ago but I am totally addicted. It helps improve your listings to contain more good keywords and sound more catchy. It also pins your listings on Pinterest automatically saving you a lot of time. It has so many features that I haven't had a chance to look at yet. Hopefully I will see a big difference and improvement in my Etsy viewings and sales going forward.

January 22, 2026
Unprompted review
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Rated 5 out of 5 stars

whilst i like the app

whilst i like the app, it could be more user friendly. also, a phone app would be good for when i cant get on laptop

January 12, 2026
Unprompted review
Rated 5 out of 5 stars

Alura team is supportive and responsive

The Alura team is so supportive and responsive to email. We were excited to subscribe to Alura, then found out our Etsy shop had been deactivated without notification. We had to cancel our Alura subscription while we tried to get answers from Etsy. The Alura team made it easy. Highly highly recommended.

January 12, 2026
Unprompted review
Rated 3 out of 5 stars

Not So Good I was thinking

Not So Good I was thinking
I want Google keyword Research too, and they don't give Filter on keyword at basic Plans to Disappointed. and Very minimum and basic features if u want to use complete u have to buy growth plan for use there features of analytics.

January 11, 2026
Unprompted review
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Rated 5 out of 5 stars

I was struggling to learn all about SEO…

I was struggling to learn all about SEO Optimization being new to selling on Etsy. This makes it so EASY to optimize your listings and have already started seeing more views and clicks within just a couple days. Definitely recommend!!

January 8, 2026
Unprompted review
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Rated 5 out of 5 stars

Incredibly Powerful and Great VFM

Alura is easy to use and super powerful for both novice and seasoned Etsy sellers alike. Great AI features and Pinterst posting make this way ahead of it's competition. Love it!

January 8, 2026
Unprompted review
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Rated 4 out of 5 stars

All in all handy tool with some flaws

All in all handy tool. Just a few errors that can hurt your listings. The Ai that you can choose to write your title's for you writes long and boring titles, instead of improving my listing optimisation score, makes it even lower as it's too long. Under store research it randomly says some of my products have sales when they in fact don't, and the amount of sales aren't updated as well, even after syncing the store, making the sale to revenue ratio unrealistic.

January 4, 2026
Unprompted review
Rated 5 out of 5 stars

Alura has been an absolute game-changer…

Alura has been an absolute game-changer for my Etsy shop. It helped me to optimize my listings with strong SEO, clearer titles, and better tags, which made the entire process so much easier and more strategic. If you are serious about growing your Etsy business and want data-driven guidance's Alura is 100% worth it.

I definitely suggest starting with the Growth Plan-You will quickly outgrow the Basic Plan much faster than you think.

December 29, 2025
Unprompted review

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