I love Apricot clothing. I especially love the matching sets, so treated myself to a skirt with a matching top set and a culottes/ shirt matching set. Got a notification to say my order had been des... See more
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Review summary
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Reviews shaping this summary
Ordered three items which arrived very quickly. Lovey items but had to return 1 as it was a bit low for me but still a lovely garment. Return was easy to my local shop and notification that it had bee... See more
I bought trousers recently, they are my absolute favourite item of clothing. Such lovely quality. Not my first item from Apricot, but definitely my fave. I've never had a bad purchase from them, but... See more
I found 2 dresses in New Look, the style is just right for my curvy figure, so stylish and comfortable so I bought 2 more on line, they are different fabrics but same style. Love them and have random... See more
Company details
Written by the company
We are passionate about prints and are constantly seeking new, innovative prints that are easy to wear. Our inspirations come from all over the world. Each season we aim to satisfy our customers by offering new and exciting garments. You can shop our latest trends and largest selection online at www.apricotonline.co.uk.
Contact info
United Kingdom
- cs@apricotonline.co.uk
- apricotonline.co.uk
4.4
Excellent
20K reviews
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Love the quality of the product hope…
Love the quality of the product hope they continue to make lovely well made and affordable clothing
June 25, 2026
Loved the dress
Loved the dress, a very high quality and it fits so well. Delivery was quick. Really pleased with my purchase 😊 thank you Apricot!
June 22, 2026
I was so happy with my tops exactly…
I was so happy with my tops exactly what I've been looking for the fit great the quality good colours good overall you deserve five stars.
June 28, 2026
Ordered 4 dresses and they all fitted…
Ordered 4 dresses and they all fitted lovely. It’s so rare these days so thank you Apricot. Really happy with my purchases. Quality for the price is excellent too.
June 22, 2026
Excellent website
Excellent website made it very easy to order and payment very straightforward. Delivery was very speedy.
Very pleased with my purchases too exactly as expected from the website listing.
June 29, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Return postage not included
Dress was too small - took a while to arrive too. Since I have to pay for return postage it’s too expensive for me to return and try another size so I’ll go elsewhere
June 28, 2026
Reply from Apricot Clothing U.K.
Hi,
Thank you for sharing your feedback.
We’re sorry to hear that the dress was not the right size and that your delivery took longer than expected.
We’d just like to clarify that you do not necessarily have to pay for the return. UK returns are free of charge for registered customers.
Please email our Customer Service team at cs@apricotonline.co.uk, and we’ll be happy to check your order and advise you on the correct steps to arrange your return.
We hope we can help make the process easier for you.
Kind regards,
Joss
Quick delivery and item was as…
Quick delivery and item was as described will definitely use this site again
June 28, 2026
Very pleased with my order in every way.
Camis arrived promptly and are exactly as pictured - lovely! My only disappointment is that our Apricot store in Bradford suddenly closed and I miss it terribly!
June 29, 2026
Amazing service from ordering to…
Amazing service from ordering to delivery and beautiful dress thank you
June 29, 2026
Delivery was so quick.
June 28, 2026
This is the third dress I have bought…
This is the third dress I have bought from Apricot , I have been pleased on quality , price and the fit of the dresses all have been the right length. Delivery has been quick and I would buy again.
June 22, 2026
Fast delivery
June 28, 2026
Purchase of Purple Patchwork Tiered Maxi Skirt
Great customer service, skirt arrived in store quickly. However having removed the tags have noticed there is a tear in the material. Will hopefully be able to return to store as skirt as yet not worn.
June 21, 2026
Apricot free returns
Love Apricot clothing but when you try to return on the ‘ Free returns’ you can’t click on the items that you want to return. In the orders section.When you contact customer service they let you know you can return it through Evri etc, but you would need to pay for this.
July 6, 2026
Unprompted review
Reply from Apricot Clothing U.K.
Hi,
Thank you for taking the time to share your feedback.
We’re sorry to hear you’ve experienced difficulties arranging your return.
We would like to clarify that UK returns are free of charge for registered customers. If you are having issues selecting the items you wish to return through your account, we would be happy to look into this and assist you.
You can also create a free return via Royal Mail if preferred.
We have requested some further information from you so we can look into the issue and help resolve this for you as quickly as possible.
Thank you again for your feedback, and we hope we can help make your returns experience smoother.
Kind regards,
Joss
Easy to order and arrived on time
June 27, 2026
1st time ordering
1st time ordering from Apricot and will definitely use again. Quality and price of clothes are great 👍
June 21, 2026
Quick delivery & lovely dress
June 21, 2026
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