Aptamil UK Reviews 

1,030
TrustScore 4.5 out of 5

4.3

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 40 reviews, reviewers overwhelmingly had a great experience with this company. Many customers found the product to be a lifesaver, providing peace of mind that their children received important vitamins and supported their development. The product helped babies with constipation and was highly recommended by some parents. Reviewers also appreciated the ease of preparation and the high-quality formulation, noting that their babies loved it. However, some customers reported serious issues with product quality, including concerns about foreign objects in the powder, and receiving products that were already spoiled or caused adverse reactions. There were also concerns about customer service being unresponsive or unhelpful regarding product recalls and availability issues.

What people talk about most

Product

Users describe ambiguous interactions with product, with some expressing strong satisfaction and others... See more

Quality

Clients share ambiguous opinions on quality, with some reviewers expressing satisfaction, noting that the... See more

Customer service

Customers had ambiguous experiences with customer service, with some expressing dissatisfaction regarding... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Aptamil toddler milk has truly become a little lifesaver in our daily routine. It gives me so much peace of mind knowing that my daughter gets important vitamins with every sip and is well supported i... See more

Company replied

Rated 4 out of 5 stars

So we had issues. We started off from cows&gate, through cows&gate comfort and ended up switch to aptamil comfort. Going through cows &gate and c&g comfort baby got constipated, we went from mid... See more

Company replied

Rated 4 out of 5 stars

Pls am concerned about the conformation going on about Aptamil 1from birth… doe my date exp is 05-02-2027 . So I don’t know if it’s safe or not

Company replied

Rated 5 out of 5 stars

Used the what’s app msg function. Reply within minutes- excellent advice from begonia. Very reassured now and more content with transitioning to level 2 formula now. Very informative

Company replied


Company details

  1. Food Manufacturer
  2. Baby Store

Written by the company

💙Baby feeding experts 💙50 Years of breastmilk research 💙UK's Number 1 Follow On Milk 💙Free, personalised support from experts 7 days a week


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 95% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.3

All reviews

(1,030)

39 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Fast replies

Fast replies, Everything well explained and answered any questions I had

January 8, 2025
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Dani! 🌟

Thank you for the wonderful 5-star review and your kind words! We're thrilled to hear that you got your questions answered quickly and clearly. 😊
If you need any more assistance, don't hesitate to message us again. We're here for you! 💙

All the best,
Suren and The Aptamil UK Team 💙

Rated 5 out of 5 stars

helpful & informative!

I started a chat with ‘Leanne H’, to get an understanding of the expiry date for formula powder, she came back to me within minutes and explained everything. Really helpful and informative, thank you!

January 7, 2025
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Paige! 🌟

Thanks a million for your wonderful 5-star review! We're thrilled to hear that Leanne H provided you with such speedy and informative support. Your satisfaction means the world to us! 😊
If you have any more questions or need any further assistance, feel free to reach out to us anytime. We're always here to help!

Warm regards,
Suren and The Aptamil UK Team 💙

Rated 5 out of 5 stars

Blanka was good and gave clarification…

Blanka was good and gave clarification immediately

December 31, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Good afternoon,

Thank you for taking the time to leave this wonderful review. We're so pleased we could assist you with the information you required.

Please don't hesitate to get back in touch in the future, we're available 10am - 10pm 7 days a week.

Best wishes, Victoria from the Aptamil UK team.

Rated 5 out of 5 stars

Excellent help

I spoke with Blanka in the customer service chat and she was absolutely brilliant and answers all my questions thoroughly. Thank you so much ☺️

December 27, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Simon,

Thank you so much for your kind words! We're thrilled to hear that Blanka was able to assist you thoroughly. Your satisfaction means the world to us. 😊

Best regards,
Suren and The Aptamil Team 🌟

Rated 5 out of 5 stars

Very helpful

I contacted Aptamil to ask some questions about preparing formula correctly. I was very quickly put in contact with Leanne who was very friendly and knowledgeable. She also made sure I understood the responses, but without making me feel like an idiot.

December 16, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Aria! 🌟

Thank you so much for your fantastic review! We're thrilled to hear that Leanne provided you with friendly and knowledgeable assistance. It's wonderful to know that you felt supported and understood without any concerns.

Warm regards,
Suren and The Aptamil UK Team 💙😊

Rated 5 out of 5 stars

Product enquiry

Contacted aptamil regarding an information about mam bottles and how to make up a feed and was put through to Leanne who was very helpful. Gave me detailed informative instructions and extras which helped even more. Very friendly and advice was more than enough.

December 17, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Sam,

Thank you for your wonderful review! We're so glad to hear that Leanne could assist you with detailed and informative advice. It's fantastic to know her support made a positive impact. If you need further assistance, don't hesitate to reach out. We're here to help you every step of the way. 😊

Best wishes,
Suren and The Aptamil UK Team 💙

Rated 5 out of 5 stars

Great products and range

Great products and range. We have been using Aptamil for a long time and have recommended to family and friends. Good customer service, friendly staff.

December 5, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hello Kaveas,

Thank you for sharing your experience with us. If you need any more help in the future, feel free to reach out to us.

We are available from 10am to 10pm, 7 days a week.

Best wishes,
Victoria from the Aptamil UK team.

Rated 5 out of 5 stars

I had a question about the milk formula…

I had a question about the milk formula and Leane was really helpful!

November 28, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hello Corca Laurentiu,

Thank you so much for your kind review! We're thrilled to hear that Leane was able to assist you and provide the support you needed regarding the milk formula. Your feedback means a lot to us, and we’re always here to help with any questions you may have in the future.

Best wishes,
Cédrine and the Aptamil Team 💙

Rated 5 out of 5 stars

Storing ready to feed milk

Contacted aptamil regarding storing ready to feed milk once opened as i was having diffrent opinions from different people i stated chat with blanka she was very nice and helpful gave correct advice and her responses were quick. My baby only drinks aptamil advanced since he was born and we are very happy with aptamil.

November 27, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Hina,
Thank you so much for your lovely feedback! 💙 We’re thrilled to hear that Blanka was able to assist you with clear and helpful advice. We’ve passed on your kind words to her, and we know she’ll be delighted to hear them.

It’s wonderful to know your baby has been thriving with Aptamil Advanced. Wishing both you and your little one good health and care. If you ever have any more questions or need further support, please don’t hesitate to reach out—we’re always here for you. 😊

Best wishes,
The Aptamil Team

Rated 5 out of 5 stars

Quick and helpful advice on WhatsApp

I contacted Aptamil on WhatsApp as I needed quick advice on a product, they dealt with it very quickly and helpfully

November 19, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hello Geraldine,

Thank you for taking the time to leave such positive feedback! We’re so pleased to hear that our WhatsApp support was quick and helpful in addressing your query. It’s our priority to provide timely and reliable assistance to parents. If there’s anything else we can help with in the future, don’t hesitate to reach out.

Best wishes,
Cédrine and the Aptamil UK Team 💙

Rated 5 out of 5 stars

I wish i could post a picture to…

I wish i could post a picture to explain my experience but for lack of that, my son is in loooooooovvvvvveeeee with aptamil

October 26, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hello Adunni,

Thank you for sharing your wonderful feedback! We are delighted to hear that your son is enjoying Aptamil so much. Your kind words mean a great deal to us, and we are proud to support your little one’s journey. Should you have any questions or require assistance in the future, please don’t hesitate to contact us.

Best regards,
Cédrine and the Aptamil UK Team 💙

Rated 5 out of 5 stars

My baby love aptamil

My baby love aptamil, she doesn't have any other milk

November 9, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hello Andy,

Thank you for your wonderful feedback! We're delighted to hear that your baby loves Aptamil and that it’s her go-to choice. Supporting little ones and their families is at the heart of everything we do. If you ever have any questions, feel free to reach out.

Best wishes,
Cédrine and the Aptamil UK Team 💙

Rated 5 out of 5 stars

My experience with Aptamil is very good…

My experience with Aptamil is very good for the toddler ,does not upset the stomach and the child does not experience constipation.

October 31, 2024
Aptamil UK logo

Reply from Aptamil UK

Thank you so much for your glowing review! 🌟 We’re thrilled to hear that Aptamil has been gentle on your toddler's stomach and helped prevent constipation. Your trust and satisfaction mean the world to us.

Team Aptamil 💙

Rated 5 out of 5 stars

We had questions around formula

We had questions around differences with Aptamil formula in different countries and to clarify if there were any differences in formua with new and old brand names in the UK. We received very detailed and helpful responses filled with advice from a midwife, Leanne.

October 8, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi,

Thank you so much for your kind words! We're delighted to hear that Leanne and our team could provide the detailed support and advice you needed. We always strive to ensure parents feel confident and informed, and it’s wonderful to know we could help. If you have any more questions in the future, don’t hesitate to reach out!

Best regards,
Team Aptamil UK

Rated 1 out of 5 stars

Took them 6 weeks to reply to me

Took them 6 weeks to reply to me, and when they did, I was really unimpressed.

October 30, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hi Vincent,

We sincerely apologize for the delay in responding to your inquiry and for any frustration this has caused. Your feedback is important to us, and we're committed to improving our response times and overall service.

Thank you for your patience,
Team Aptamil UK

Rated 5 out of 5 stars

All good products and information

All good products and information

October 28, 2024
Unprompted review
Aptamil UK logo

Reply from Aptamil UK

Hey Amardeep,
Thank you for taking the time to leave this lovely review! We're so pleased to hear that you're happy with our brand products and information we provide. We know how precious your time is, especially with little ones, so your feedback means a lot to us.

If you ever have any questions or need assistance, don’t hesitate to reach out, we’re available from 10am to 10pm, 7 days a week.

Best wishes,
Prashanna from the Aptamil UK team

Rated 4 out of 5 stars

Good

Good website loads of offers brilliant milk

October 16, 2024
Aptamil UK logo

Reply from Aptamil UK

Hello Beth,

Thank you for taking the time to leave this lovely review! We're so pleased to hear that you're happy with our website, offers, and milk. We know how precious your time is, especially with little ones, so your feedback means a lot to us.

If you ever have any questions or need assistance, don’t hesitate to reach out, we’re available from 10am to 10pm, 7 days a week.

Best wishes,
Cédrine from the Aptamil UK team

Rated 5 out of 5 stars

My baby started with aptamil when she…

My baby started with aptamil when she was 1month old,which was recommended and also good for her system , she has been on it since the day she was born, I bought two recently it came as half I was really disappointed but still continue buying it

October 23, 2024
Aptamil UK logo

Reply from Aptamil UK

Hello Faith,

Thank you for finding the time to write this lovely review, we know how busy life with little ones can be, so we really appreciate it!

We're available 10am - 10pm 7 days a week. Please don't hesitate to send us DM and we will happily help with any concerns you may have.

Best wishes, Victoria from the Aptamil UK team.

Rated 5 out of 5 stars

First time mum

As a first time mum I find the information easy to read and I like that I know what’s happening week by week

October 23, 2024
Aptamil UK logo

Reply from Aptamil UK

Hello Jan,

Thank you for finding the time to write this lovely review, we know how busy life with little ones can be, so we really appreciate it!

Please don't hesitate to get back in touch in the future, we're available 10am - 10pm 7 days a week.

Best wishes, Victoria from the Aptamil UK team.

Rated 5 out of 5 stars

Helpful and simple…

Helpful and simple guides for each stage of pregnancy. Makes it clear and easy and reduces stress reading up on what’s happening with everything 🙂

October 15, 2024
Aptamil UK logo

Reply from Aptamil UK

Good evening TJ,

Thank you for taking the time to leave this wonderful review, we're so pleased we could assist with the information you required. Please don't hesitate to get back in touch in the future, we're available 10am - 10pm 7 days a week.

Best wishes, Victoria from the Aptamil UK team.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look