Aura - Digital Security Reviews 1,041

TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Evaluating 282 reviews, reviewers had a great experience with this company. Customers frequently praise the staff for their helpfulness, knowledge, and patience, highlighting many positive interactions. People are also very satisfied with the user experience, finding it easy to navigate and effective in providing the promised services, such as data removal and call screening. However, some people were dissatisfied with the customer service, noting issues like slow responses, conflicting information from different agents, and difficulties with cancellations or refunds. A few other people also felt that the service itself was not always effective, with some experiencing problems with parental controls or a slowdown in their online activities.

What people talk about most

Staff

Reviewers mention positive feedback about staff, highlighting their patience, knowledge, and helpfulness.... See more

Customer service

Customers had ambiguous experiences with customer service. Many reviewers praised helpful and knowledgeable... See more

Service

People report ambiguous experiences with service. Many customers praise the comprehensive protection, quick... See more

Subscription

Customers consistently note ambiguous experiences with subscription. Many reviewers express frustration with... See more

User experience

Consumers generally find the user experience to be positive, highlighting its ease of use and navigation.... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Jack, one of the data analyst consultants, was very helpful and informative. I'm still on the free trial and so far it's been easy to remove my data from data brokers and screen emails and calls. I ke... See more

Company replied

Rated 5 out of 5 stars

Sy did everything so well! She changed my call from cancellation to a two year renewal. She understood the product, was able to explain things I didn't understand and wouldn't have gathered from the A... See more

Company replied

Rated 5 out of 5 stars

Janet was beyond patient, resourceful, knowledgeable, and was able to explain things without being condescending as we both encountered with Jefferson Capital Credit bureau. They asked questions and t... See more

Company replied

Rated 5 out of 5 stars

I spoke with Cory, he was so patient, knowledgeable and helpful!!!! He could not have done anymore than he did to help me. Maybe give him a raise? :D Plus I am an old lady and technologically dys... See more

Company replied


Company details

Written by the company

Aura is an all-in-one digital security service that helps protect you and your family from identity theft, financial fraud, and online threats. All plans come with $1M identity theft insurance and 24/7 customer support, so you're always protected.


Contact info

4.1

Great

TrustScore 4 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 98% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Great coverage

Great coverage
They speak english and understood what my question was and corrected the issue

December 26, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you so much for your fantastic review! We are delighted to hear that you experienced great coverage and that our team was able to assist you effectively. We pride ourselves on clear communication and problem-solving, so it's wonderful to know our representative spoke English, understood your question, and corrected the issue for you. Your satisfaction is our top priority!

Rated 5 out of 5 stars

Very easy to navigate and use

Very easy to navigate and use. I have a lot going on and you guys are nailing it! Thank you!

December 24, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you so much for the fantastic review! We are thrilled to hear that you found the experience very easy to navigate and use, and that we are able to meet your needs even with your busy schedule. Your feedback means a lot to our team!

Rated 5 out of 5 stars

Andrea is exactly the person you Hope…

Andrea is exactly the person you Hope you’ll get when you have to call customer service regarding a problem or a concern. She’s the epitome of a great customer service rep. She’s an incisive listener, a clear and concise communicator, polite, cordial, and totally dedicated to solving my problems and concerns. I wish I could clone her for the future of any contacts with customer service people with any company. The fact that she is with your company, makes your company look that much better.

December 20, 2025
Unprompted review
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Reply from Aura - Digital Security

Thank you so much for taking the time to share this incredible feedback about Andrea! We are absolutely thrilled to hear that she provided such an exceptional customer service experience. Your description of her as an incisive listener, clear communicator, and totally dedicated problem-solver is exactly what we strive for in every member of our team. We are proud to have her and will make sure she receives recognition for being the "epitome of a great customer service rep." We truly appreciate your kind words—it reinforces our commitment to providing support you can trust!

Rated 4 out of 5 stars

So far no problems

So far no problems, everything ok.

December 8, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for taking the time to share your feedback! We are glad to hear that everything is going well for you. We aim to provide a seamless and effective experience, and we are here if you ever have any questions or need assistance.

Rated 1 out of 5 stars

Aura does not protect your family.

Been with Aura for a few years now. I have a family plan that is supposed to protect my kids as well. My daughter just turned 18 and opened her own credit and checking account and requested a credit card. We got no notification of her SSN used, account opening etc. I contacted Aura but the customer service representative was not helpful, he kept making upo excuses and then said becuase my daughter turned 18 he cannot give me any information. This is a family plan and no one in our family was notified. Aura is selling you this plans but your kids have ZERO protection. Do not waste your money. This company is a scam. Somehow Trust pilot seems to show good reviews, but if you read BBB and Reddit you will have a more realistic view. So disappointing.

December 18, 2025
Unprompted review
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Reply from Aura - Digital Security

We sincerely apologize for your frustrating experience and the unhelpful customer service you received.

To clarify the transition in our family plans: When a child turns 18, they are removed from your Parental Control feature managed under Family Protection, and their personal information is deleted. This is done to comply with legal requirements. After that, you can invite them to join your plan as an adult member.

We want to address this immediately. Please contact our customer service at 1-833-552-2123 so we can review your account and ensure you have the full protection you expect.

Rated 1 out of 5 stars

incompetent

They are supposed to protect from identity theft, but someone stole my identity and signed up for the account and they couldn't detect it so I canceled it. now, 2 years later they are still trying to bill me even though i canceled it 2 years ago and got a confirmation number. Whole service is a fraud

Update, 3 days later. No cancelation confirmation number was sent. the phone in the response on here is a dead number, and I'm still getting harassed about updating my payment info. 2 years. and now today they are gaslighting me telling me that I keep signing up. I have not used the service since DEC 2023, 2 years ago. I quit using it because the quality of the service was below expectations, and when i asked why i couldn't connect to my bank accounts or credit card accounts when using their VPN, they told me thats not what a VPN is for. the specific reason for offering a VPN is to keep data safe when doing stuff like banking and card payments. So technically thats a self admission that their service does not perform as advertised. Good customer service doesn't gaslight the consumer, and then pretend to be protecting the security of private information.

If someone else is reopening my account, that further proves their service is not secure at all !!!

December 13, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

We’re sorry to hear about your experience and understand your frustration. Please contact Bob Troche, Senior Support Enablement Coordinator, at 1-609-751-0091, Monday through Friday, 10:00 AM to 7:00 PM (EST), so we can review your account, verify your cancellation, and work toward a resolution.

Thank you for bringing this to our attention.

Rated 1 out of 5 stars

Beware

Beware, this brand sponsors an influencer called Kurt Caz that meets far-right organisation leaders ands spread hateful messages and narrative about immigrants in rage bait content in Youtube and Instagram.

December 15, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for bringing this concern to our attention. Aura previously participated in a limited, one-time integration focused solely on scam awareness. We do not endorse or support any political ideologies, hateful messaging, or violence, and we do not associate with content outside the scope of that integration.

All creator partnerships are carefully reviewed against our brand safety standards, and we promptly reassess them whenever concerns are raised. There is no ongoing partnership in place with this creator.

Rated 5 out of 5 stars

Comprehensive Protection with Outstanding Support

I’ve been using Aura for a while now, and I’m genuinely impressed with the breadth of services they provide. It feels like an all-in-one solution for digital security and peace of mind.

Pros:
⦁ Data Broker Removal Service: Aura actively works to remove my personal information from data broker sites, which gives me confidence that my privacy is being protected.
⦁ VPN: The built-in VPN is fast, reliable, and ensures my browsing stays private whether I’m at home or on public Wi-Fi.
⦁ Antivirus: Their antivirus protection runs smoothly in the background without slowing down my system, keeping me safe from malware and other threats.
⦁ Identity Monitoring: Aura’s identity monitoring is thorough, alerting me quickly to any suspicious activity or potential breaches.
⦁ Password Management: Having a password manager integrated into the platform is convenient, helping me keep track of my credentials securely.
⦁ Customer Support: Their support team, based in the USA, is responsive, knowledgeable, and genuinely helpful whenever I’ve had questions.

Con:
The only area I’d like to see improved is the password management feature. While it works well in most cases, I’ve noticed that it doesn’t function smoothly on a small number of websites I use frequently. This sometimes forces me to switch between apps on my mobile, to copy/paste credentials, or log into Aura on a separate browser tab to copy/paste login info when using my computer. It is also worthy to mention that very rarely the mobile app nor the browser extension will offer to add verification codes for websites which forces me to use an backup app for these. Enhancing this feature to cover more sites seamlessly would make Aura truly flawless.

Overall:
Aura provides an impressive suite of tools that safeguard nearly every aspect of online safety, all supported by a stellar customer service team. The platform already shines with its ease of use and comprehensive features, and I’m confident that as the password manager continues to evolve, it will make Aura an even stronger all-in-one solution. For now, I’m happy to give them 5 stars—their services, support, and user-friendly design truly stand out today.

December 14, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for such a detailed and thoughtful review! We’re thrilled to hear that Aura has been an effective all-in-one solution for your digital security and that our services—from data broker removal to identity monitoring and customer support—have given you peace of mind.

We especially appreciate your candid feedback about the password manager. Your insights on site compatibility and verification codes are incredibly valuable, and we’ve shared them with our product team as we continue improving this feature to make it more seamless across all platforms.

Thanks again for taking the time to share your experience and for the 5-star rating. We’re grateful to have you as part of the Aura community and look forward to continuing to earn your trust.

Rated 1 out of 5 stars

Been with Aura for a few years now

Been with Aura for a few years now. Signed up at 120. A year. Received an email earlier this month for renewal and seen i was going to be charged 199. Seeing that they advertise on the internet for 120, I had people call and was quoted 120. So, I called and inquired why my subscription went up, not down for being a loyal customer and was told that prices are subject to change!! What? After numerous calls and speaking with different representatives I was told I would be renewed for the 120 which by the way I was told was on Dec 16. A member from their " loyalty" team said that I would be charged 108. If I renewed before then. We'll, today is Dec, 14 and received an email that my renewal was successfull.
I wasn't charged the 108, or the 120, not even 199. But 211. MORE then what was told to me and BEFORE my renewal date they told me was DEC 16.
These people are scammers! Trust pilot seems to show good reviews but BBB doesnt!! Reddit doesn't either!!!

December 14, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

We’re very sorry for the frustration and confusion around your renewal—this is not the experience we want for our members, especially long-time customers. We understand how upsetting it is to receive conflicting pricing information and then be charged an unexpected amount earlier than expected. We’d appreciate the chance to review your account and make this right. Please contact our support team and ask for a supervisor or loyalty team member so we can resolve this promptly.

Rated 5 out of 5 stars

Auras the best

Anytime I have encountered an issue, you have been there; customer service (even if just through searching through the app), the answers are readily available. I'm alerted to fraud, needed updates and follow through with fraud department (Awesome).
I feel safe with Aura.
Thank you guys for everything.

December 13, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you so much for your kind words! We’re thrilled to hear that you’ve felt supported whenever an issue came up and that our in-app resources, fraud alerts, and follow-through from our fraud team have helped give you peace of mind. Knowing that you feel safe with Aura truly means a lot to us. We appreciate you taking the time to share your experience, and we’re grateful to have you as part of the Aura family. 💜

Rated 5 out of 5 stars

JUST LOVE AURA

So efficient friendly knowledgeable

December 9, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for your feedback! We’re glad to hear you found our team efficient, friendly, and knowledgeable. We appreciate you taking the time to share your experience!

Rated 1 out of 5 stars

Terrible insurance company

Terrible insurance company, my son went 40 in 30 thinking it was a 40 and his insurance got banned. He all so had a score of 80 so this shows that his driving habits are good. Aura is an absolute scam AVOID AVOID AVOID!

December 10, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

We’re very sorry to hear about your experience and the frustration it’s caused. We do want to clarify that Aura is not an insurance company and we do not provide or manage auto insurance policies, driving scores, or insurance-related account bans. It sounds like this review may have been intended for a different company with a similar name.

Rated 5 out of 5 stars

Very good customer service and support

Very good customer service and support. Very easy to use. No hassles getting to your account

December 8, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for the great feedback! We’re happy to hear that Aura has been easy to use and that you’ve had a positive experience with our customer service team. We appreciate you taking the time to share your experience!

Rated 5 out of 5 stars

Been so many attempts on my identity I…

Been so many attempts on my identity I needed to do something and discover ed Aura. It is great they keep me updated on everything if I have a question they r there to help. I feel more at ease knowing someone is out there helping me.

December 3, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for sharing your experience! We’re so glad you found Aura, especially after facing so many attempts on your identity. Knowing you feel more at ease and supported is exactly what we hope to provide.

We’re here to help whenever you need us — and we’ll keep working to keep you protected and informed.

Rated 4 out of 5 stars

Quick response

Quick real time experience

December 6, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for sharing your feedback! We’re glad to hear you had a quick, real-time experience with Aura. That’s exactly what we aim for when protecting our members.

Rated 5 out of 5 stars

I find this program to be easy to use…

I find this program to be easy to use and I love the warnings about finding my information on the dark web, and it gives you detailed instructions on how to protect yourself against your stolen information and remove your personal identity data.

December 6, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for your great feedback! We’re glad to hear that you find Aura easy to use and that the dark web alerts and step-by-step guidance are helping you stay protected. Empowering you with clear instructions to secure your information is exactly what we strive for.

We appreciate you being part of the Aura family!

Rated 5 out of 5 stars

Customer Service is THE BEST.

Customer Service help is ABSOLUTELY THE BEST. I lacked certain "tech" skills in activating account and AURA was spot on with set up support.

November 20, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for the wonderful feedback! We’re so glad to hear that our customer service team was able to guide you through the setup and make the process smooth, especially when the tech side felt challenging.

We appreciate you choosing Aura — we’re always here to help!

Rated 5 out of 5 stars

Juanita

Juanita, thank you you did an excellent job. I was freaking out. I didn’t know where to start, but you made the process so simple. I would definitely recommend this application to my family and friends. I want to thank the whole team of AURA for assisting me.

December 2, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you so much for sharing your experience! We’re glad to hear that Juanita helped you feel calm and supported during such a stressful situation. Knowing she made the process simple and clear means a lot to us.

We truly appreciate your recommendation and your kind words for the entire Aura team. We’re here for you anytime you need us!

Rated 5 out of 5 stars

Thank You Aura

Jannet was super helpful and made me feel like I was taking the necessary steps to protect myself and my personal information after my identity fraud

December 1, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you for sharing your experience! We’re so glad to hear that Jannet was able to support you during such a stressful situation. Knowing she helped you feel confident and protected after identity fraud means a lot to us.

We’ll be sure to share your kind words with her — she’ll appreciate it. We’re here for you every step of the way!

Collaborate with your

Rated 5 out of 5 stars

BEST CUSTOMER SERVICE.

BEST CUSTOMER SERVICE. A company that values its customers. Just signed up and called twice with questions. Both time I got someone in the U.S. who didn't waste time like those overseas call centers, adressed the issue and found a solution. Wow. Hard to find someone that good nowadays.

November 28, 2025
Unprompted review
Aura - Digital Security logo

Reply from Aura - Digital Security

Thank you so much for this incredible feedback! We’re thrilled to hear you had such a great experience right from the start. Providing fast, friendly, and effective support — without long hold times or unnecessary steps — is exactly what we aim for.

It’s wonderful to know our U.S.-based team was able to answer your questions quickly and find solutions on both of your calls. We truly appreciate you choosing Aura and sharing your experience. Welcome aboard — we’re here whenever you need us!

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