Babyboo Fashion Reviews 

17,799
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Considering 2,560 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the stunning dress designs, noting that the high-quality fabrics feel wonderful, look just like the online pictures, and provide a very flattering silhouette. Shoppers also highlight the exceptionally fast shipping and simple website navigation, which makes browsing and ordering a smooth and pleasant process. Some reviewers were not happy with the sizing, mentioning that items can run very small or fit inconsistently across different styles. A few consumers also noted frustrations regarding unexpected delivery fees, expensive clearance costs, and the store policy offering only store credit instead of direct refunds.

What people talk about most

Product

Customers had positive experiences with product quality, praising the beautiful fabrics, amazing designs, and... See more

Quality

Users describe positive interactions with quality, noting that the fabrics feel amazing and the dresses fit... See more

Delivery service

Consumers find delivery service to be positive and remarkably fast. Reviewers frequently mention that orders... See more

Order

Customers consistently note ambiguous experiences with order processes, reflecting a strong division in... See more

User experience

Reviewers highlight positive aspects of user experience, consistently noting that the website is super easy... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I’m absolutely in love with my latest purchases! The quality is amazing, the fabrics feel beautiful, and every piece fits perfectly. The sizing is true to size—not too big or too small—so I recommend... See more

Rated 5 out of 5 stars

Website is easy to use, emailing online support great turn around time. Quality is really good. Just check sizing - sizes run really small and a bit all over the place, I have tried 3 dresses now... See more

Rated 5 out of 5 stars

I ordered 2 dresses. One was fitted a bit too tight for me. The exchange process and communication from the company was easy to navigate and my new dress was delivered within a week. I’m satisfied wit... See more

Rated 5 out of 5 stars

I’ve bought over 10 dresses on baby boo. My experience has been fantastic. Faster shipping, beautiful and elegant dresses and styles. Quality is super duper. I’m always getting compliments with baby... See more


Company details

  1. Women's Clothing Store
  2. Fashion Accessories Store
  3. Fashion Designer
  4. Underwear Store

About Babyboo Fashion

Written by the company

BABYBOO Fashion is one of the world's iconic and fast-growing online retailers, selling women's clothing globally. We are your go to fashion brand, with NEW styles released every week, ranging from partywear to eveningwear, and stunning stand-out pieces for all babes around the world.

Having a solid 12+ years of operating, we have hit top ranks and want to make sure that we always deliver amazing customer service and beautiful, high-quality products that will make you look and feel amazing. We LIVE for our customers.

With over 1.3M+ social media followers and over 500,000 customers located all around the world, we are your go to for the hottest trends and styles.

Whatever the event, we have your outfit sorted! So, what are you waiting for boo? Shop now at www.BabybooFashion.com.

✔️ 24/7 CUSTOMER CARE

We have an incredibly hardworking online customer service team that works 24 hours round the clock, answering all your emails, messages, and comments across our social platforms. We aim to respond to all enquiries within 24 hours, but we appreciate your patience during busy sale periods. We are ALWAYS here to help you!

✔️ WORLDWIDE DELIVERY

Good news, we deliver to 100+ countries worldwide! Choose from either standard services or express delivery! Plus, we offer fast and free shipping for all AU orders over $150.

For all email enquiries, please contact us at contactus@babyboofashion.com

✔️ STAY UP TO DATE

Follow @babyboofashion on Instagram, Tik Tok, Facebook, Twitter, and Pinterest to stay up to date with the latest trends, collection drops and exclusive offers.

See you soon boo! 💋


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

18K reviews

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Hasn’t replied to negative reviews

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4.3

All reviews

(17,799)

2,497 reviews in the last 12 months

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Rated 5 out of 5 stars

Better than expected

I had some doubts because of the different opinions online but I decided to take the risk, it was absolutely worth it. The shipping and the shopping experience were really good and the quality of the dress is amazing. I will definitely purchase again from babyboo.

May 19, 2026
Unprompted review
Rated 5 out of 5 stars

Honestly babyboo is really an amazing…

Honestly babyboo is really an amazing company! The dress quality is amazing but the patience they have had with me goes beyond anything I’ve ever seen with another company. I’ve been ordering and returning dresses for my daughter’s quinceneara. They have been so helpful, it’s been a little tricky because I’m in between sizes. The shipping is great! I finally got my dress and thankfully it’s perfect. I I’ll definitely be ordering again!

June 29, 2026
Unprompted review
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Rated 1 out of 5 stars

ZERO STARS

ZERO STARS, for ZERO customer satisfaction. I was sent the wrong items and now cannot receive any actual help to rectify the issue. This was for my best friend’s wedding, and now part of her day is ruined because I don’t have the proper dress to wear by her side.
WHY WONT YOU JUST SEND THE CORRECTLY ORDERED AND PAID FOR ITEMS??? It was your* mistake, not mine.

June 28, 2026
Unprompted review
Rated 3 out of 5 stars

Overall

Overall, I had a positive experience shopping with Babyboo. The website was easy to navigate, and the ordering process was simple and straightforward. While I do find the clothing to be on the expensive side, the quality of both dresses I ordered was excellent, and my orders arrived quickly.

My first dress didn’t fit quite right despite ordering my usual size, but the return process was very easy and hassle-free. I then ordered a different dress, which is also beautiful quality and fits much better—it’s just slightly big in a few areas.

Overall, I’m happy with my experience. The quality of the clothing, fast shipping, and smooth returns made the process enjoyable, and I would consider ordering from Babyboo again.

April 28, 2026
Unprompted review
Rated 1 out of 5 stars

Size Charts Innacurate and Will Only Refund Store Credit

I ordered a dress for a wedding in size medium having first checked the size chart on the website. I measured myself before ordering and medium should have fit with a little room. When the medium arrived it was tight around the bust and would not fully fasten. I then ordered a large which according to the size chart should have been a more than generous fit and I thought I may have to get the dress taken in, but when it arrived it felt no different to the size medium and would not fasten around the bust. I reached out to their customer service and whilst the customer service team were very pleasant, they refused to refund me for the cost of the dress as their policy is only to offer store credit. They did seem to suggest that the dress had a “rigid bust construction and limited give”. Whilst I accept that is their policy, clearly their dresses are not made for my body shape and while they did offer to suggest some “less rigid” options for me to purchase with my store credit, it had taken a month to try the first and then have a bigger size shipped to me and I don’t have sufficient time before the wedding to order a third option. I won’t be ordering again from BabyBoo because the sizing is so far out it’s ridiculous. My sister is a UK size 6 and tried on the size large and it only just fastened on her.

June 18, 2026
Unprompted review
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Rated 5 out of 5 stars

I absolutely love these dresses

I absolutely love these dresses! They are the most beautiful dresses I’ve ever ordered. The quality of the materials is excellent, and every dress looks exactly like it does in the photos. The fit, design, and attention to detail exceeded my expectations.

June 27, 2026
Unprompted review
Rated 5 out of 5 stars

Impressed

Bought a ball dress from my daughter through BabyBoo. Was well priced, well made, and delivered quickly. Will likely use again for my other daughters, when it's their turn.

June 4, 2026
Unprompted review
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Rated 5 out of 5 stars

Honestly it was amazing

Honestly it was amazing, I read some of the 1 star reviews after I had ordered and started to panic. Especially as I had an issue with £25 postage being taken twice (well one pending), but it turned out that was an error from paypal not Babyboo, my daughters dress turned up a day early and is beautiful, it is heavy (due to the style) the material is very good, it fits amazing and my daughter is totally made up! There was I worrying the 1 stars were being drowned out by AI reviews and I was going to be out of pocket or the dress wouldn't be great, but I was wrong, I can agree all the 5 star reviews. I even contacted customer services over the postage and initially the AI agent responded, but a very smart one at that, then a real person responded and sent proof they only claimed one lot of postage. I resolved the issue with my bank. So I found the customer services very helpful too. I have no need to return anything so obviously cannot comment on that, but considering the weight of the dress and it came from Australian I am totally made up as is my daughter, with the service, price, expedited postage and especially the dress.

June 18, 2026
Unprompted review
Rated 1 out of 5 stars

You can never take your money back, no refunds

First, the size was not according to the charts so had to return the dress (paying for the delivery). Afterwards, they only give you a gift card, you cannot take your money back. So I ordered another dress which got lost by the courier. Then I requested my money back and of course; they gave me a gift card. Don’t buy from here. Horrible return policy that I see for the first time.

June 24, 2026
Unprompted review
Rated 1 out of 5 stars

Extremely disappointed with Customer Service

I am extremely disappointed with my experience. I ordered three dresses but was unhappy with the quality and fit of all of them and decided to return the items. Only after receiving them did I fully appreciate that Babyboo's policy is store credit rather than a refund. This was not sufficiently clear to me when placing my order or doing the return.

In today's retail market, most fashion brands offer refunds for returned items, so this policy feels inflexible and customer-unfriendly. I feel trapped into making another purchase despite being unhappy with the products received.

I now have a substantial amount of credit with a company I do not wish to shop with again, which feels unfair given that none of the items were suitable. I hope Babyboo will reconsider my case and provide a goodwill refund, as this would go a long way towards restoring my confidence in the brand.

Until this issue is resolved, I cannot recommend Babyboo based on my experience.

June 23, 2026
Unprompted review
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Rated 1 out of 5 stars

Ordered the Cornelia Maxi Dress

Ordered the Cornelia Maxi Dress - Blush which was priced at £175.
Shipping £9.99
Duties£22.20
TAX £34.53
Total £207.19 GBP

The dress was ordered on the 9th of June 2026 and delivered 18th June 2026… the dress design and all is beautiful and would have been stunning for my family’s wedding however the quality does not reflect the amount paid for, honestly I think I would have been better off ordering from SHEIN…..

Requested a returned and managed to order a new dress from a different store with the next day delivery as I don’t even have a week left for the wedding just to get my £164 refund as a store credit…

WHO SAID I want to spend another penny on Babyboo… I have returned the dress the same way it was delivered to me not even getting the full amount I paid for and you have the cheek to give me my refund as a store credit?? I am being forced to use my money on your store!!!! This is beyond pathetic and unacceptable

The fact that I have to go back and forth to get my money back is ridiculous. No other store has this kind of “policy” SHAMEFULL

June 18, 2026
Unprompted review
Rated 1 out of 5 stars

The delivery takes way too long and the…

The delivery takes way too long and the quality isn’t that good for that price. If you want to return something, you will only receive store credit. Babyboo is not a store I would ever choose to order from again. There are so many better stores out there, and at least they'll give your money back.

June 18, 2026
Unprompted review

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