C W Sellors Jewellers Reviews 

10,242
TrustScore 4 out of 5

3.8

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Review summary

Created with AI, based on recent reviews

Evaluating 247 reviews, reviewers had a great experience with this company. Customers frequently praise the remarkably helpful, professional, and thoughtful staff for providing wonderful assistance during their shop visits and online purchases. Many people actively highlight the truly exceptional customer service received both online and in-store, alongside the stunning and high-quality jewelry products available. Though some customers experienced frustrating delivery delays with their online orders, along with occasional unexpected issues regarding overall product availability and stock. A few other people also noted prolonged communication gaps and painfully slow response times when trying to resolve various urgent problems with their specific purchases.

What people talk about most

Product

Clients share ambiguous opinions on product. While many consumers are thrilled with handcrafted, high-quality... See more

Staff

Customers consistently note positive experiences with staff, highlighting exceptional, friendly, and... See more

Service

Consumers find service to be positive, highlighting professional assistance and effortless processes.... See more

Order

People report ambiguous experiences with order processes, reflecting a clear division among consumers. On one... See more

Customer service

Customers had ambiguous experiences with customer_service. Many reviewers praised the exceptional, friendly,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I bought a Blue John heart pendant years ago. I wanted to purchase a second. This was out of stock. Diana was able to access my records, liaise with the workshop and I collected today! Beautiful dark... See more

Company replied

Rated 5 out of 5 stars

Fantastic first class service. It was a pleasure to deal with Leah over the phone when placing the order. She ensured the item would arrive in plenty of time for my daughters birthday. The order was f... See more

Company replied

Rated 5 out of 5 stars

Superb service from CW Sellors & particularly very thoughtful assistance from Peter in the Bakewell shop, helping me in my choice of 2 pairs of pearl earrings as a gift for my sisters big birthday. My... See more

Company replied

Rated 5 out of 5 stars

After eventually finding a jade ring I really liked it was sold out! I emailed C W Sellors and they immediately replied back saying they could make me one & just to let them know my finger size. I rec... See more

Company replied


Company details

  1. Jewelry Store
  2. Watch Store

Written by the company

Welcome to C W Sellors Jewellers. We are an independent family run jewellers, established in 1979. As one of the UK's premier jewellers we specialise in producing handmade fine diamond and British gemstone jewellery. Discover the most sought after luxury and branded jewellery and watches, shop in store and online with free UK delivery. With over 45 years of experience our dedicated team of highly trained watch specialists, are on hand to offer expert advice, working closely with our suppliers to offer you the finest selection of highly sought after fine jewellery and luxury watches.


Contact info

3.8

Great

TrustScore 4 out of 5

10K reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 84% of negative reviews

Typically replies within 2 weeks

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3.8

All reviews

(10,242)

232 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Bought a jet ring in 2024

Bought a jet ring in 2024
The Jet broke in half & half fell out.
Returned to C W Sellers this year 2025
They repaired my Jet ring at a very reasonable price.
The Jeweller was Michael an expert !

November 10, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello David, its lovely to hear we could help!

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Rated 5 out of 5 stars

Went to pick my engagement ring for my…

Went to pick my engagement ring for my now fiancée, Clare was so helpful and really
made the day feel a lot calmer for me, would recommend sellors to everyone.

November 21, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Thankyou for your review Josh and congratulations!

Rated 5 out of 5 stars

Beautiful

Quick & helpful response to all emails
Got the surprise birthday present to me by the date I needed .. perfect gift and beautifully presented

December 18, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Kevin, thankyou for your review, its lovely to hear we could help

Rated 5 out of 5 stars

Postal delays

I had 2 bracelets repaired through Sellors, Bakewell, and they kept me up to date throughout the process. The bracelets were posted to my home address, but when they did not appear after 2 weeks, I began to worry. I contacted Peter at the Bakewell shop who was lovely and reassuring and chased this up for me several times. I am sure that his action in following it up resulted directly in them being delivered to me a week later. I was delighted with the repairs and the service, and will be thankful to Peter forever for his friendly, kind and professional service. I will continue to use Sellors as a result.

November 21, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Clare, thankyou for your review, its lovely to hear the team could help and fix your issue. Enjoy our bracelets and if there is anything else we can so to help, please let us know.

Rated 5 out of 5 stars

Exceptional Customer Service

I purchased a MontBlanc watch on the 30-12-24, then purchased a Victorinox Chronograph on the 22-10-25. The customer service was exceptional, very professional staff.Highly delighted as normal with my purchases.Alwaysca pleasure to call into your shops.(Items bought at your Chesterfirld site).

October 22, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Thankyou for leaving us a review, enjoy your watches and if there is anything else we can do to help, just let us know.

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Rated 5 out of 5 stars

Excellent service, very helpful staff

The staff at the Ashbourne Boutique were very helpful.
I placed an order for a piece of jewellery without checking that it was in stock, unfortunately it wasn't currently in stock.
It only took three days before it was delivered to me.
The staff kept me informed and up to date.
I found the service excellent.

December 19, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello! Thankyou for review, it is lovely to hear you enjoyed your experience with us

Rated 1 out of 5 stars

Total pressure selling !!!

Did browsing and looked at an item, now they keep sending me invoices telling me that if I’m interested complete my purchase. It’s this kind of desperation selling along with the previous negative reviews that made me not complete in the first place. I can’t stand pressure selling !!!! Really glad I didn’t buy in the first place.

MORE THAN ONCE

December 20, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello, we are sorry to hear that, baskets are automatically resent via email once so you do not have to go through the web again. If you placed in the basket multiple times it will be sent automatically again. We can only apologise if this inconvenienced you.

Rated 5 out of 5 stars

The lady assistant at Bakewell was…

The lady assistant at Bakewell was thoughtful and there was no pressure to make a decision. Purchased a beautiful new watch.

November 29, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Kay, its lovely to hear you enjoyed your experience.

Rated 1 out of 5 stars

the worst...

having purchased from mappin, ernest jones, goldsmiths, WOS and more I can 100% confirm that CW Sellors are the WORST to deal with.

December 16, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Matt, I am sorry to hear that, can I ask if there is anything we can do to help? Your last order from 2 years ago states it was returned because you did not like the design and deposit was refunded to you via the finance company within the advised 14 working days.

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Rated 5 out of 5 stars

We were looked after so well

We were looked after so well, the ring is stunning and adjustments were all sorted so quickly! Will definitely be shopping here again!

December 14, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello! Thankyou for your review, its great to hear we could help.

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Rated 5 out of 5 stars

I saw the shop in Matlock and then…

I saw the shop in Matlock and then shopped on line for my wife’s christmas presents. Ordering was easy, I bought earrings bracelet and necklace. They had to make some earrings as out of stack but kept me updated on their progress. All three items are of very good quality. They arrived safely in branded boxes. I’m sure my wife will be delighted. I would recommend the company to anyone.

October 30, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Thankyou for your review Paul, is lovely to hear you enjoyed your experience with us.

Rated 5 out of 5 stars

Helpful staff

Made a purchase when sale on as Chesterfield store closing 😢… however found a really lovely Blue John ring at a great price so really pleased… plus helpful assistant checked prices on a few other items for me , so all in all a great shopping experience

October 24, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Thankyou for your review and your custom Anne, if there is anything else we can do to help, please let us know.

Rated 5 out of 5 stars

Best jewellers ever

I’ve been a customer of CW Sellors for many decades. Best jewellers by far. Delt with by Ellis over the phone who went above and beyond. Helped me make the perfect decision Thank you

December 12, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Nancy, thankyou for leaving us a review, it is lovely to hear you enjoy your experiences with us.

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Rated 1 out of 5 stars

DO NOT BUY!!

DO NOT BUY!!! Shocking and dishonest. My Jewellery, a necklace that was not cheap, arrived scratched and the gold edges “worn”, which is totally shocking considering this is advertised as a fine Jewellery shop (which it is absolutely not). I contacted immediately to raise my concern to be told that the necklace had been sent out in “brand new condition”, suggesting that I had somehow scratched and worn the yellow gold edge by looking at the necklace. The necklace has not been out of the box since it has arrived in its shocking state. They have taken no accountability and have treated me terribly like I am somehow at fault. I would 100 percent not recommend this shop and I would AVOID AT ALL COSTS.

December 8, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Katherine, I am sorry to hear that, this was reviewed by the team. Your necklace was sent in pristine condition and you sent us photos of the necklace with marks and a crack in the jet consistent with wear and impact damage. The team offered to rectify this for you but you have declined the offer.

Rated 5 out of 5 stars

Great experience in the Ashbourne…

Great experience in the Ashbourne store, purchased three items and was assisted by superstar Holly who was extremely helpful. Thank you.

December 5, 2025
Unprompted review
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Reply from C W Sellors Jewellers

Hello Paul, thankyou for your review, its lovely to hear the team could help you and you enjoyed your visit.

Rated 1 out of 5 stars

17 weeks wait and being palmed off with excuses, . I CANCELLED!

Waiting for a watch said to be on 4-6 week lead time. Currently on week 17. Over FOUR months!. I keep getting told mine will be on the next shipment, or they'll have news next week etc
They're still telling people its a 4-6 week lead time btw.

Edit. I cancelled the order. After such a dreadful experience I simply didn't want to do business with them now or ever again.

Edit, sadly I saw CWSellors ceased trading a few months after this experience. Guess my transaction was affected during their struggles in business.

December 5, 2025
Unprompted review
C W Sellors Jewellers logo

Reply from C W Sellors Jewellers

Hello Vic, we apologise for the delay, you have been advised the delay is due to popularity and the team are working hard to get your piece to you as soon as possible along with offering a free gift as an apology for the delay. We appreciate your patience .

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