Emma Bridgewater Reviews 

83,614
TrustScore 4.5 out of 5

4.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 9,584 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the excellent quality of the products, noting their durability and beautiful designs that brighten homes. Many consumers also highlight the efficient ordering process and the quick, well-packaged delivery of their items. People appreciate the helpful and friendly service, often finding the personalized options a delightful touch. However, some customers also noted issues with delivery, including long wait times, problems with specific carriers, and items not arriving as expected. A few other people also felt that products sometimes arrived damaged or broken. Additionally, some reviewers mentioned that product colors or designs occasionally differed from online representations or perceived a decline in design quality.

What people talk about most

Product

People report positive experiences with product, often highlighting the charming designs, high quality, and... See more

Delivery service

Reviewers mention positive feedback about delivery service, with many customers praising the quick and speedy... See more

Quality

Clients share positive opinions on quality, consistently praising the excellent craftsmanship and durability... See more

Order

Users describe positive interactions with order, highlighting a straightforward and easy ordering process,... See more

Service

Consumers find service to be positive, consistently describing it as excellent, fast, and top-quality. Many... See more

Reviews shaping this summary

Rated 5 out of 5 stars

In your recent sale l bought some more mugs for myself, my husband and son, two 8 1/2" plates with oranges & lemons on, and a child's bowl & drinking mug in a matching little 'suitcase'. The latter se... See more

Company replied

Rated 5 out of 5 stars

Beautifully vibrant coloured designs that really brighten my morning cuppa. These nautically themed mugs arrived earlier than expected, expertly packed in perfect condition. Funny how there is always... See more

Company replied

Rated 5 out of 5 stars

When my order was sent back to EB because the delivery company couldn’t be bothered to deliver it, after a two week wait and money taken for the order, I contacted EB and they kindly sent it out again... See more

Company replied

Rated 5 out of 5 stars

I had an issue with my order but customer service was really excellent, efficient, polite and a replacement sent out quickly. Many thanks. P.S. please could you consider making more cake plate desig... See more

Company replied



Company details

  1. Pottery Manufacturer
  2. Glassware Store
  3. Home Goods Store
  4. Kitchen Supply Store
  5. Pottery Store

About Emma Bridgewater

Written by the company

Born in 1984, we remain true to our original spirit and inspiration: the necessity of getting the thought and design absolutely right. It starts as a deeply felt personal response to what we love in the world around us. We’ve expanded beyond pottery, fill your home with lots of lovely things visit store GIVE 20% OFF contact us

Emma Bridgewater

Written by the company

Get 10% Off when you sign up to our newsletter
Keep up to date with our latest news, offers and events by signing up for our regular email newsletters.
Free Shipping over £50
Spend £50 and your delivery will be completely free!
Collector's Club
Join our Collector's Club for early access to sale, special offers and more.

Fast and Free Shipping

Free Delivery over £50 spend!

Free Delivery over £50 spend!
No shipping costs on a £50 spend, and we'll have your order at your door within the week. Getting your Emma Bridgewater home ware personalised? It'll be with you within 2 weeks.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

84K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 99% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.5

All reviews

(83,614)

9,336 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Broken parcel rectified quickly

My original parcel arrived broken, i was immediately sent out a new one quickly and easily. Great customer service

July 10, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Georgia,

Thank you for taking the time to review our service. We are delighted with your comments!

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

A beautiful personalised gift for my…

A beautiful personalised gift for my son's girlfriend. She absolutely loved it and now feels part of the family - we all have EB mugs as well as a full compliment of crockery on the dresser.
Perfect!

June 23, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Julia,

Thank you for taking the time to leave a review. We are delighted with your comments and that the recipient loves their gift!  

Kind Regards,
Emma Bridgewater Team

Rated 4 out of 5 stars

Stylish, practical bargains!

I managed to get one item in the sale and had a discount code for the other. Deliveries are always extremely well packaged, they can take the maximum time to arrive but that's ok. Delighted with my purchases, I tend to shop in the sales now for better value while adding to my EB collection, I have china, glass, wooden and tin products my fave ranges are the classic black toast and polka dots. I'd love to see fabric available in some of her patterns.

July 9, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Clare,

Thank you for your review. Our customer experience is very important to us, and your feedback is very welcome. 

Kind Regards,
Emma Bridgewater Team

Rated 4 out of 5 stars

After a nudge

After a nudge, I received a 'gesture of goodwill' which was satisfactory even though the product has changed in the meantime

July 10, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon,

Thank you for your review. Our customer experience is very important to us, and your feedback is very welcome. 

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Excellent and fast service

Excellent and fast service
Quality of base was great !

July 10, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Tanya,

Thank you for your 5* review. We can’t ask for more than a happy customer.  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

From ordering to shipping

From ordering to shipping, I received it within seven days in the states. Mugs were packaged exceptionally well. Super pleased with my mugs and the design. They make me giddy every time I look at them and use them. Worth every penny!

July 17, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Alicia,

Thank you for taking the time to leave a review. We are delighted to learn that you are a fan of our products, and we do hope that you continue to enjoy shopping with us!  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Very efficient service from ordering to…

Very efficient service from ordering to delivery & very well packaged.

July 16, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Mrs Wilbraham,

Thank you for taking the time to leave a review. We are delighted to learn that you are a fan of our products, and we do hope that you continue to enjoy shopping with us!  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Fantastic as always

Fantastic as always

July 10, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Andy,

Thank you for taking the time to leave a review. We are delighted to learn that you are a fan of our products, and we do hope that you continue to enjoy shopping with us!  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Lovely mugs

Lovely mugs, well packed.

July 16, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Ad,

It's always wonderful to hear such great comments about the service and quality of our products we have to offer. Thank you for taking the time to get in touch. 

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Lovely mugs and children’s crockery and…

Lovely mugs and children’s crockery and plates

July 15, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Sam,

It's always wonderful to hear such great comments about the service and quality of our products we have to offer. Thank you for taking the time to get in touch. 

Kind Regards,
Emma Bridgewater Team

Rated 1 out of 5 stars

Damaged "inspected" products

It is the second time I receive a chipped mug "inspected by..". I have mentioned this twice and no-one ever reverted on this issue to me.
I have a big collection of these mugs by now and I don't think I'll continue to buy them unfortunately.

July 16, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Frédérique,

Thank you for taking the time to leave a review. We are very sorry to learn that you are disappointed by your recent experience.

We have passed your details on to our Customer Service department. A member of the team will be in touch with you shortly, to assist you further with this matter.

We do apologise for the disappointment that this has caused and hope to resolve this for you shortly.

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

The mug is superb

The mug is superb. Delivery took a few weeks.

July 16, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Quentin,

It's always wonderful to hear such great comments about the service and quality of our products we have to offer. Thank you for taking the time to get in touch. 

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Angela,

It's always wonderful to hear such great comments about the service and quality of our products we have to offer. Thank you for taking the time to get in touch. 

Kind Regards,
Emma Bridgewater Team

Rated 1 out of 5 stars

I still don't have my enamel roasting…

I still don't have my enamel roasting dish. This is the second time this has happened!

July 17, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Julie,

Thank you for taking the time to leave a review. We are very sorry to learn that you have not yet received your order.

We have passed your details on to our Customer Service department. A member of the team will be in touch with you shortly, to assist you further with this matter.

We do apologise for the disappointment that this has caused and hope to resolve this for you shortly.

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Lovely hand-painted things, promptly delivered.

I found a choice of lovely designs for the small mug I wanted to give as a present and I was able to add the name.
The ordering process was straightforward and i was sent a photo of the birthday girl with her mug, which was a great success.
It is so nice to be able to send a beautiful, hand painted item, which was delivered quickly and within the quoted time.

July 16, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Ros,

Thank you for taking the time to leave a review. We are delighted with your comments and that the recipient loves their gift!  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

The glasses are a wedding present

The glasses are a wedding present. Beautiful.

July 9, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Philippa,

Thank you for your 5* review. We can’t ask for more than a happy customer.  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Great items

Love all these items. Always great delivery and products 100%

July 9, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Debora,

Thank you for your 5* review. We can’t ask for more than a happy customer.  

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Ordered as a gift

Ordered as a gift, items very beautiful, packaged really well and very quick delivery

July 9, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Debbie,

Thank you for your 5* review. We can’t ask for more than a happy customer.  

Kind Regards,
Emma Bridgewater Team

Rated 4 out of 5 stars

My order had some items out stock

My order had some items out stock. But what received was 😊 great

June 30, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Den,

Thank you for your review. Our customer experience is very important to us, and your feedback is very welcome. 

Kind Regards,
Emma Bridgewater Team

Rated 5 out of 5 stars

Gorgeous English pottery

I love your products! They are so well made and beautiful!

July 9, 2026
Emma Bridgewater logo

Reply from Emma Bridgewater

Good Afternoon Julie,

Thank you for taking the time to leave a review. We are delighted to learn that you are a fan of our products, and we do hope that you continue to enjoy shopping with us!  

Kind Regards,
Emma Bridgewater Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look