IQOS UK Reviews 

9,534
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 1,013 reviews, reviewers overwhelmingly had an excellent experience with this company. Customers frequently highlight the staff as friendly, helpful, and professional, consistently providing excellent customer service. Many people appreciate the efficient and straightforward approach of agents who resolve queries quickly, making interactions pleasant and supportive. The company's products and overall service are often praised for their quality and positive support. However, some customers also noted issues with their orders, including packages going missing, receiving incorrect items, or experiencing unexpected delivery delays. A few other people also felt that customer service could be difficult to reach or unhelpful, and some expressed dissatisfaction with certain product aspects like taste or device effectiveness.

What people talk about most

Staff

Reviewers mention positive feedback about staff, highlighting their helpfulness, efficiency, and professional... See more

Customer service

Customers had positive experiences with customer service, often describing it as excellent, helpful, and... See more

Product

Users describe positive interactions with product, with many finding the devices amazing and making smoking... See more

Service

Customers consistently note positive experiences with service, often praising the helpfulness and efficiency... See more

Order

Clients share ambiguous opinions on order experiences, with some reporting significant issues such as... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Friendly and helpful advisors on the helpline, it's frustrating that my package (with devices for recycling) went missing in the post so I won't get the credit for it, but that isn't their fault �... See more

Company replied

Rated 4 out of 5 stars

The customer service operator Saad was very helpful and understood what the issues were. It was great that everything Saad asked was straight to the point to resolve the query as quickly as possible... See more

Company replied

Rated 5 out of 5 stars

Redouane provided a masterclass in customer service. I was trying to verify my account to order a sample bundle of the x-low samples when I got stuck on the verify stage. Within 10 seconds of clicking... See more

Company replied

Rated 5 out of 5 stars

'Customer Care' may often be a disappointment but when you meet BILAL, the word 'CARE' takes another meaning. You can feel Bilal's heart when he speaks to a customer. He handles every situation with a... See more

Company replied


Company details

  1. Electronic Cigarette Store
  2. Tobacco Shop

About IQOS UK

Written by the company

Welcome to IQOS! If you’re an adult smoker looking for a better alternative to continued smoking, IQOS is here to support you in your journey. Our heat-not burn products combine an electronic device IQOS, with specially designed tobacco sticks called HEETS and TEREA. IQOS also heats tobacco-free sticks called LEVIA. IQOS and heat-not-burnsticks are not risk-free. HEETS ,TEREA and LEVIA contain nicotine, which are addictive. For adult use only.

Try IQOS ILUMA ONE for £5. Use our ILUMA ONE heated tobacco device for 14 days before deciding to buy.

TRY IQOS


Welcome to VEEV One! If you are an adult vaper looking for a new vape that offers a range of flavours, VEEV One is here for you. VEEV One is an affordable, user-friendly pod-based vape device. We offer 2000 puffs* in our starter kit for only £9.99, as well as a range of 12 different pods flavours to choose from. VEEV One Pods contain nicotine, which are addictive. For adult use only.

*Up to 1000 puffs on a single pod based on a 1 second puff duration. May vary depending on individual usage patterns.

BUY VEEV ONE


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

10K reviews

5-star
4-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 99% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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4.4

All reviews

(9,534)

1,012 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

IQOS have turned weird, then weirder.

I have been an IQOS customer for a few years. They've turned totally weird. The "Gold" club membership now gives a lower discount than a multi buy. So I've cancelled my subscription as it's no longer worth having.
Then the problems start. My last subscription delivery, which was always sent through DPD previously, with no issues, was sent through Parcelforce this time. I waited in 2 days, they never showed, claiming I wasn't in the first day (a lie) and secondly the address was inaccessible????
Through Royal Mail's online tracking they tell me to arrange a new delivery or pick up from the local depot. I have no delivery card, because they never posted a card through my door....there was no attempt to deliver, so I do not know where it is. There are several possibilities locally.
I've asked IQOS for the £300 refund....but ridiculously they claim to have no record of my email address.... despite me using this for a few years, the one I log into my IQOS account through and the one IQOS send emails to me through!!!
I've now got to take steps to recover my money while the parcels sits in whatever depot Royal Mail or Parcel Force have taken it to.
I will in future just buy at full price from the local shops.
Update: IQOS tried to get this review removed because they reckon it's not genuine. Order ref. 1074761557

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi John, we are very sorry you feel this way.
We have contacted you privately as we'd like to provide you with the necessary support.
We kindly advise you to check your email address you used for registering Trust Pilot, you should have received an email.
Also, please note that maybe the message has landed into the “spam” section of your mailbox.

We hope to hear back from you soon.
Marion, IQOS Team

Rated 5 out of 5 stars

live chat was very helpfull

live chat was very helpfull, i managed to get a replacement pocket charger as mine stopped working. Very quick and easy to use

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, Seba.
Thank you for your kind words, we are happy to have managed to reach your expectations.
Our Customer Care team is always there and happy to support you; via phone, chat or email.

Have a great day.
Marion, IQOS Team

Rated 5 out of 5 stars

Bilal was very helpful polite

Bilal was very helpful polite and understanding he resolved my problem as I had put the wrong door number on my order and he escalated it to amend it and assured me it would be delivered to the correct address. Bilal also explained about subscriptions as it would work out cheaper very pleased excellent customer service 👏

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Stella, thank you so much for sharing your experience and for all the positive feedbacks. It makes us very happy that
you have sorted out a convenient solution for you with Ben. Also, we will pass on the nice words to him.
Indeed, we do strive in continuously improving our products and services in order to offer the best IQOS experience to our customers and we are glad that you are enjoying yours so far. We are always here to help, therefore, do not hesitate in getting back in touch with us if needed.
Once again, thank you and all the best! Marion, IQOS Team

Rated 5 out of 5 stars

Amazing

Quick delivery, good products and very nice and useful customer service. Thank you Daisy for your support.!

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Anna, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

AZZY ! Great experience on how to accommodate…

Great experience on how to accommodate and assist me. He is very patient and helpful. Five STAR ⭐⭐⭐⭐⭐ to you AZZY!!!

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Raymar, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

She is very kind and helpfull this is…

She is very kind and helpfull this is good experiance to me thanks💕

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Esra, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

Fadwa was super fruendly and helpful.

Fadwa was super fruendly and helpful.

June 30, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 1 out of 5 stars

I am extremely disappointed with my…

I am extremely disappointed with my experience.
I placed an order on 14 June and never received it. Despite contacting customer service multiple times, I was repeatedly told that my case was being investigated and that I would receive a refund within 72 hours. This never happened.
It has now been over two weeks, and I still have not received my order or my money back. There has been no proper resolution, no clear updates, and no accountability for the delay.
The customer service experience has been frustrating and unhelpful. I had to chase them just to get basic information constantly, and even then, nothing was resolved.
At this point, I am still waiting for my refund, which is unacceptable for a company of this size. I expected far better service and reliability.
I would not recommend based on my experience.

June 29, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Ioana, we are very sorry you feel this way.
We'd like to stress that we are taking this seriously and mean to resolve your issue as soon as possible.
In the meantime, we have contacted you privately as we'd like to provide you with the necessary support.
We kindly advise you to check your email address you used for registering Trust Pilot, you should have received an email. Also, please note that maybe the message has landed into the “spam” section of your mailbox.

We hope to hear back from you soon.
Marion, IQOS Team

Rated 5 out of 5 stars

STRATFORD WESTFIELD

STRATFORD WESTFIELD

The staff are fantastically helpful,patient,friendly👍
Their helpfulness is impressive.
Thank you very much🙏

/Edit Berenyi&Sandor Torok/

June 29, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Edit, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

Maria resolved my issue quickly and I'm…

Maria resolved my issue quickly and I'm pleased with the service and outcome she provided.

June 29, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Silvia, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

Roudane,a member of Icos was really…

Roudane,a member of Icos was really helpful and friendly. He wrote down my complaint and was compassionate to me. Tks 👍

June 29, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Helen, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

Contacted Iqos about a replacement…

Contacted Iqos about a replacement pocket charger, replacement charger was ordered. Bilal made the whole process very easy.

June 26, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, Danny.
Thank you for your kind words, we are happy to have managed to reach your expectations.
Our Customer Care team is always there and happy to support you; via phone, chat or email.

Have a great day.
Marion, IQOS Team

Rated 5 out of 5 stars

Had a few issues using website on my…

Had a few issues using website on my mobile, called IQOS UK who were very helpful and resolved issue. Also Veev in Prime stopped working, BILAL went through test of device and asked for it to be returned. Replacement arriving tomorrow. Except customer service.

June 27, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, Paul.
Thank you for your kind words, we are happy to have managed to reach your expectations.
Our Customer Care team is always there and happy to support you; via phone, chat or email.

Have a great day.
Marion, IQOS Team

Rated 5 out of 5 stars

I meet a really nice lady that works at…

I meet a really nice lady that works at the iqos in Westfield Stratford and she convinced me to buy the Levia Bluberry and it was the best choice and her name is Mya

June 27, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hello, Alice. We are very happy to read that you are enjoying your IQOS and that you are satisfied with our services. Indeed, with IQOS, our aim is to provide adult smokers with better alternatives than cigarette smoking and a smooth switching process.
Have a good day.

Rated 5 out of 5 stars

Amazing customer service

Ian the call was extremely knowledgeable of the devices
He helped me chose and got the colour I wanted thank ypu

June 20, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, Cerrone.
Thank you for your kind words, we are happy to have managed to reach your expectations.
Our Customer Care team is always there and happy to support you; via phone, chat or email.

Have a great day.
Marion, IQOS Team

Rated 5 out of 5 stars

Farouk was very polite and his…

Farouk was very polite and his communication was excellent.

June 26, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Margarita, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

customer service agent Maria

Great customer service Maria was very helpful and knowledgeable explained the process and that delivery would be redirecting to my new address. GREAT SERVICE

June 26, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Mark, thank you so much for sharing your experience and for all the positive feedbacks. It makes us very happy that
you have sorted out a convenient solution for you with Maria.
Indeed, we do strive in continuously improving our products and services in order to offer the best IQOS experience to our customers and we are glad that you are enjoying yours so far. We are always here to help, therefore, do not hesitate in getting back in touch with us if needed.

Once again, thank you and all the best!
Marion, IQOS Team

Rated 3 out of 5 stars

The customer care experience is…

The customer care experience is annoying when it comes to vouchers, they solve the issue but never on the spot, I have to wait 3 or more days.
And for the last 4 referral vouchers, I had to wait too long, IQOS is not doing their job in sending your vouchers automatically.

June 26, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hello, thank you for taking the time in leaving us a review. We appreciate your honest feedback and we are sorry that you feel this way. We are focused in continuously improving our products and services in order to best meet our customers’ expectations.
Once again, thank you for your
feedback.
Marion, IQOS Team

Rated 5 out of 5 stars

Daisy was very helpful and patient with…

Daisy was very helpful and patient with my questions

June 26, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Smith, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marian, IQOS Team

Rated 5 out of 5 stars

Recycling pods

Arranging to recycle my pods was simple and Ed was very helpful

June 25, 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

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