Amazing Customer Service I went into this shop and was greeted by the most lovely girls, Lili and Min. They were both so warm, welcoming, and genuinely helpful, which made the whole shopping expe... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
The purchase of the sofa went perfectly until the collection of my old sofa needed to be added to the order. Sadly, its still not sorted and I’ve been left very puzzled why either an IT glitch or del... See more
Spent a very comfortable 45 minutes in the Loaf store Notting Hill! Staff were very friendly, attentive and helpful but knew when to leave me alone. Very helpful having the extra long tape measures... See more
Company replied
I was helped by a lovely lady working on the desk called Min. She was polite and gave me some very useful advice! I will be purchasing soon! :)
Company details
- Furniture Store
- Bedroom Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
About Loaf - Notting Hill
Written by the company
Welcome to our Laid-Back World!
We make ridiculously comfy sofas and beds and lovely laid-back homewares to help people lead happier, more relaxed lives. We're champions of comfort and craftsmanship and use old-school know-how to make our wares. In fact, all our sofas and upholstered beds are made right here in Blighty. We've got a choice of over 150 kicked back colours across nine feel-good fabrics. You can help yourself to free swatches on our website. Don't forget to swing by one of our slowrooms to rest-test our range or give our team of Loafers a call, we're always happy to help.
NEW ARRIVALS SWATCHES SLOWROOMSLoaf
Written by the company

Contact info
103 Lancaster Road, W11 1QN, London, United Kingdom
- 02031418300
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 95% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Nice experience
Nice showroom, with lots on display- and very helpful, well informed staff.

Reply from Loaf - Notting Hill
Sav, brand ambassador
My original experience with loaf was slow and difficult. However since I contacted the loaf shop in Notting Hill and Sav took over my order my experience has been much better.
Sav has been very efficient, proactive, clear and positive. She has responded to my emails in good time despite the fact you have been very busy. She has kept me informed of what is happening which I have appreciated after my difficulties in contacting loaf before.

Reply from Loaf - Notting Hill

Reply from Loaf - Notting Hill
Koya was very attentive and helpful.
Koya was very attentive and helpful.
I made two purchases and hope to be able to return for more items we need in due course.
Thank you Koya!
You were a 5 Star salesperson!

Reply from Loaf - Notting Hill
Thoroughly explained all the financial…
Thoroughly explained all the financial options there are in order to able to purchase a sofa. Never phased by repetitive questions, it can be quite daunting choosing a new sofa. There are varying styles designs etc. Friendly patient staff.

Reply from Loaf - Notting Hill
The lady who helped me in the store was…
The lady who helped me in the store was very informative, and provided qualitative guidance.

Reply from Loaf - Notting Hill
The staff in store and over the phone…
The staff in store and over the phone when asking about delivery

Reply from Loaf - Notting Hill
I visited loaf’s Notting Hill “shack”…
I visited loaf’s Notting Hill “shack” and received great customer service from the onset. They have a really good selection of sofa’s, beds and fabrics.

Reply from Loaf - Notting Hill
Fantastic in store service!
I looked online to buy my sofa from Spain. Then while I was in London I visited the shop in Ladbroke Grove. Arzouni spent about an hour with me discussing what I was after and what would fit my flat and set up. Very helpful and nice.

Reply from Loaf - Notting Hill
Exceptionally nice shop staff
Exceptionally nice shop staff. Very helpful and knowledgable. I stupidly came to the shop after a dentist appointment, and when I felt unwell, they made me very comfortable and brought me cold water. Altogether a really positive experience, and great products too.

Reply from Loaf - Notting Hill
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.