NA-KD.com Reviews 13,714

TrustScore 3 out of 5

2.9

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Review summary

Based on reviews, created with AI

Most reviewers were somewhat happy with their experience overall. Many customers appreciate the fashionable clothing and, in some cases, the good quality of the items, noting that the products often look as pictured online and sizing recommendations can be accurate. Some people also highlight positive interactions with customer service, describing them as helpful, kind, and efficient in resolving issues like lost packages or incorrect refunds. However, a significant number of people express dissatisfaction with the return and refund processes, citing long delays in receiving refunds, charges for returns, and a restrictive return policy. Some customers also report issues with product quality, mentioning items that fell apart quickly or did not match the online descriptions. Additionally, some reviewers found the customer service to be unhelpful or unresponsive, particularly when dealing with complex order or return problems.

What people talk about most

Return policy

Reviewers express significant dissatisfaction with the return policy. Many customers describe the return... See more

Product

Users describe ambiguous interactions with product. While some customers praise the amazing quality, accurate... See more

Customer service

Customers consistently note ambiguous experiences with customer service. Many reviewers praise the support... See more

Order

People report ambiguous experiences with order. While some customers praise the support team for handling... See more

Refund

Clients share negative opinions on refund, with many reviewers expressing significant frustration over the... See more

Based on these reviews

Rated 3 out of 5 stars

Love some of the clothes but received a faulty item and after returning it, silence for a month. It’s not unexpected after reading the reviews but pointing it out here in the hope they might improve a... See more

Company replied

Rated 3 out of 5 stars

They charge you a 59kr return which I was aware but then when reading the stipulations more clearly, they then charge an extra 10kr per article if you return more than 3 items. Strange and cheap behav... See more

Company replied

Rated 2 out of 5 stars

Items quite high price compared to the quality. Ordered a suede jacket, felt like a paper bag. Pay for shipping, paid the same for return. Refund takes forever, they claim 14-21 business days from rec... See more

Company replied

Rated 1 out of 5 stars

Winter-boots that split in half. Simply terrible quality, when the sole literally split in half after having been used sparsely. The price certainly does not reflect the quality here. It is shameless... See more

Company replied


Company details

  1. Shopping & Fashion

Written by the company

NA-KD is one of Europe's top 20 fastest growing companies, breaking new records every month and showcasing ourselves as one of the leading fashion company in the world. At NA-KD you will find the most passionate and talented employees in the industry, with a combined knowledge of 50 years in both fast and high fashion. We were born in 2015 and have been growing ever since, creating the hottest fashion trends across the globe and being seen on all the hottest influences and celebrities. We push the envelope daily with our social media content and art direction. NA-KD is dedicated to breaking the mold and showing our followers what it means to be unique and stand out from the crowd. Top follow us on our journey, be sure to follow us here for all the latest updates! With love, NA-KD.com


Contact info

2.9

Average

TrustScore 3 out of 5

14K reviews

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Replied to 99% of negative reviews

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Rated 1 out of 5 stars

DO NOT BUY

DO NOT BUY - SCAM
Photos show something completely different to what you will receive! Cheap awful cloth, cut terribly! AI I’m sure is involved in the website photos!
ONCE you get the clothes you CAN NOT return! I had photos of the order, delivery confirmation and they still after trying and emailing 5 people at NA KD they still said no order found! Even though I have the terrible Chinese clothes and paid £170! They won’t let you return, they offer money off to keep them and state it’s expensive for the customer to return!!!! This site must be closed down!!!! I’m sure it’s just a sweat shop in china with bogus England/Euro fake address !!!!

January 30, 2026
Unprompted review
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Reply from NA-KD.com

Hi Grace,

We’re really sorry to hear about your experience and understand how upsetting this must be.

Upon checking, we’re unable to find an order under the information provided. To help us investigate this further, please share your order number with our customer service team. Once they have it, they can review the situation and work toward a resolution.

We truly apologize for the frustration this has caused and appreciate your patience while we get this sorted.

Best regards,
Janice, NA-KD.com

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Rated 1 out of 5 stars

Winter-boots that split in half

Winter-boots that split in half. Simply terrible quality, when the sole literally split in half after having been used sparsely. The price certainly does not reflect the quality here. It is shameless to be selling shoes at such high prices with such extremely low quality. Not that I expected much, but soles literally splitting in half is simply unacceptable. Avoid this company at all costs as it is borderlina fraud.

January 29, 2026
Unprompted review
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Reply from NA-KD.com

Hello Lord,

We completely understand how disappointing and frustrating this must be. Thank you for taking the time to share this feedback, as it’s incredibly important to us.

Please reach out to our customer service team with your order details and photos of the issue, and we’ll be more than happy to review this and assist you with the next steps in line with our quality policy.

We genuinely appreciate you bringing this to our attention.

Best regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

Great support

Great support, they helped me very fast supporting my request

January 29, 2026
Unprompted review
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Reply from NA-KD.com

Hello Teresa,

We’re glad everything was handled smoothly for you. We appreciate your review!

Best regards,
Janice, NA-KD.com

Rated 1 out of 5 stars

Fast delivery, but sizing consistency needs improvement

The delivery was very fast. My order arrived in just four days, which was great and definitely a positive experience.

Out of the three items I ordered, two fit well and were exactly as expected. I ordered two pairs of jeans in the same size, following the size guide provided on the website. One pair fit perfectly, while the other did not fit at all, despite being labeled as the same size.

This made the sizing feel inconsistent and unclear. Since I relied on the measurements provided, I had no reason to expect such a difference between two items of the same size.

I picked up the package as soon as it was ready, tried everything on immediately, kept the items in perfect condition, and prepared the return right away. I understand that the website does state a return fee of 59 DKK, but in this situation it felt unfair to have to pay it when the issue was related to unclear sizing rather than personal preference.

As a recommendation for future customers: keep in mind that there is a 59 DKK return fee, and make sure to double-check sizing carefully. If you are unsure about the fit, it may be better not to order, as sizing consistency is not guaranteed.

Overall, this experience highlighted the importance of having clear and reliable size information. Paying a return fee due to unclear sizing was the main issue for me, and something I believe should be taken into account.

January 28, 2026
Unprompted review
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Reply from NA-KD.com

Hi Florencia,

We’re glad your delivery was fast and that some items fit as expected. We apologize for the sizing inconsistencies you experienced.

Please note that return fees normally apply when exchanging items, but exceptions are provided depending on the issue. Your feedback is very valuable and helps us improve sizing guidance and the overall shopping experience.

Yours sincerely,
Janice, NA-KD.com

Rated 5 out of 5 stars

I had an excellent service experience

I had an excellent service experience. I was helped immediately, the staff were extremely friendly, and the issue was resolved efficiently and professionally.

January 26, 2026
Unprompted review
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Reply from NA-KD.com

Hi Mirjeta,

Thank you for highlighting the quick support and friendly approach from our team. It is great to know your concern was handled efficiently and with care from start to finish.

Kind regards,
Michaela Airam, NA-KD.com

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Rated 5 out of 5 stars

The customer service is amazing

The customer service is amazing. I had a problem regarding my product and return so it took some weeks but the Communication was great and they reply fast.

January 25, 2026
Unprompted review
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Reply from NA-KD.com

Hi Rumeysa,

We’re really glad to hear that, even though it took some time, you felt well supported and informed throughout the process. Your patience and trust are deeply appreciated, and feedback like yours motivates us to keep delivering the best experience possible.

Best regards,
Janice, NA-KD.com

Rated 3 out of 5 stars

charge you extra for returning more than 3 items

They charge you a 59kr return which I was aware but then when reading the stipulations more clearly, they then charge an extra 10kr per article if you return more than 3 items. Strange and cheap behaviour from a company that has very varying sizing

January 24, 2026
Unprompted review
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Reply from NA-KD.com

Hello Kay,

If you return more than three items from your order, an additional fee per extra item will be applied and automatically deducted from your refund. This helps us reduce the environmental impact of our business and supports our sustainability goals, as the best outcome environmentally is for products to be kept, worn, and loved for as long as possible.

This policy is fully transparent and is outlined in our Returns Policy, Terms & Conditions, and Returns Information page for your country.

Kind regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

Very helpfull with chance of price on…

Very helpfull with chance of price on item. I had just bought a jacket but in the wrong size. When I had to change the size the prize was now double up. They changed the prize so that I could buy another size but with the same discount

January 24, 2026
Unprompted review
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Reply from NA-KD.com

Hi Mathilde,

We’re thrilled to hear that we could assist you in getting the jacket in the right size without losing your discount. It’s wonderful to know that our team’s support made the process easier for you. Your kind words mean a lot and motivate us to keep providing the best service possible!

Best regards,
Janice, NA-KD.com

Rated 1 out of 5 stars

Unfair return fees and unscrupulous tendencies

I think it's really unfair that Nakd think it's ok to charge customers for returning items. Deducting £4.95 from refunds from people who purchase online when items can't be tried on is absolutely ridiculous!

I've also just noticed that items I had in my basket had disappeared and when i searched for them, there they were at a premium! It is utterly outrageous!

Finally I've just received a replacement item that has arrived in the same condition the item is was replacing came in. I literally give up!

January 23, 2026
Unprompted review
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Reply from NA-KD.com

Hello Ony,

Regarding the return fee, please know that this is part of our standard returns policy. Fees are applied to help support sustainable practices, as our goal is to reduce environmental impact and ensure products are kept, worn, and loved for as long as possible. We understand it can be frustrating, and we appreciate your feedback on this.

Concerning the items disappearing from your basket, prices can fluctuate based on availability and demand, but we understand how disappointing this can be and will share your feedback with our team.

Finally, regarding the replacement item arriving in the same condition, we’re very sorry this happened. We will escalate this internally to ensure better quality checks in the future.

We truly appreciate your patience and feedback, and we’re here to help resolve these issues.

Best regards,
Janice, NA-KD.com

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Rated 1 out of 5 stars

Absolutely appalling

Absolutely appalling, won’t issue my refund. They asked for proof which I have sent from the bank, was told it will be investigated and haven’t heard back since. Been chasing it since September 2025 and it is over £100!!!! Claiming to have sent me a refund, however I have provided proof from the bank along with a chargeback reference that the money was not received and was in fact sent back to the company

January 22, 2026
Unprompted review
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Reply from NA-KD.com

Hi Aisha,

We understand how frustrating it can be to wait for a refund, and we sincerely appreciate your patience during this process. Our records indicate that a team member previously responded and sent you a refund confirmation letter, confirming that the refund has been processed on our side. Please check both your inbox and your spam folder to ensure you received it.

Best regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

I haven’t received the scarf as the…

I haven’t received the scarf as the product description. So I directly raised the complaint through the website. The reply solution was deeply disappointed me because they want me to return to them and make a new purchase rather than send the missing scarf. It waste my time and also the cost to return it back. Is that the right solution that they can do so far?

January 20, 2026
Unprompted review
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Reply from NA-KD.com

Hi there,

We understand how disappointing this experience has been, particularly regarding your concerns about returns and extra costs. Please be assured that if you return the item, no return fee will be deducted. Your feedback is valuable to us, and our team is dedicated to resolving this situation quickly and fairly.

Best regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

Awful refund time

Awful refund time. Every time I’ve ordered I’ve had to chase. It takes weeks. I won’t buy again

January 21, 2026
Unprompted review
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Reply from NA-KD.com

Hello Rebecca,

We understand how frustrating it can be to deal with refunds each time you place an order. Your feedback points out an area that we are committed to improving. Please know that we take your experience seriously, and we aim to provide you with a better and more seamless service in the future.

Best regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

The service is great

The service is great. Quick reply and friendly tone in their emails.

January 21, 2026
Unprompted review
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Reply from NA-KD.com

Hi Christina,

We appreciate your feedback! It’s important for us to provide prompt responses while maintaining warm and clear communication. We’re glad to hear that you experienced this. Thank you for sharing your thoughts and for reaching out to us.

Kind regards,
Michaela Airam, NA-KD.com

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Rated 1 out of 5 stars

I would never purchase from NA-KD…

I would never purchase from NA-KD again. I placed an order worth over £300, and it has not been delivered since 05/01. The parcel appears to be lost with Evri, and I am still waiting for a proper response or solution.

Instead of taking responsibility as the seller, I’ve been left chasing the courier with no clear answers. For an order of this value, the lack of urgency and customer care is completely unacceptable. Extremely disappointing experience.

January 21, 2026
Unprompted review
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Reply from NA-KD.com

Hello Valeria,

We understand how disappointing this experience must have been for you, and we recognise the stress caused by the delay. To ensure your order is addressed properly, please contact our customer service at https://www.nakd.com/en/kundenservice/contact-us and include "Trustpilot" in the subject line. Your case will be prioritised, and our team will assist you with the next steps to reach a satisfactory resolution.

Best regards,
Michaela Airam, NA-KD.com

Rated 4 out of 5 stars

I gave NA KD a chance and I’m not disappointed

I thought I would leave a review as I have placed 11 orders with NAKD now and feel I can give a credible opinion. I was nervous to order given the mixed bag of reviews here, however what I will say is the quality for the price is absolutely fantastic. I recently stocked up on quality basics such as alpaca sweaters and wool coats and for the price paid I’m very happy. During the sale I got an alpaca wool blend cardigan for £33.00 (with a high alpaca content I might add) An absolute bargain. I’ve been equally happy with other items I have purchased. There is a certain cool girl vibe with NA KD clothes that I just love and will keep returning. On the rare occasion I have needed to return an item I have had no issue other than the fact that yes, it does take longer than other stores. I always allow 4 weeks and it does get processed, but this is something I am willing to put up with for the quality, style and price. I am also prepared to live with the £4.99 charge for returns because I love the clothes so much and besides most of the time my order is free delivery using click and collect from my local garage so this makes up for it somewhat. If that is the price to try I’ll take it. I wanted to give a fair view and I realise that for some the refund process is too long but for me I will continue to be a long standing customer. I only knock off 1 star as the returns processing time could be better.

January 21, 2026
Unprompted review
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Reply from NA-KD.com

Hi Stacey,

We genuinely appreciate your honest and thoughtful feedback. It is incredibly rewarding to know that the quality, style, and pricing have kept NA-KD as a brand of choice for you. While we understand that return processing times can sometimes be longer than anticipated, we’re glad our transparency regarding this issue has helped you feel confident in ordering from us again. Thank you for your continued trust and for being a valued member of our community.

Warm regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

Ordered 4 pcs

Ordered 4 pcs. 3 of them didn't fit even though some of the product where of the same type, where on did fit.

In the return process I have been waiting on a refund for 15 days now. Come on. You conform the return 15 days ago. Clearly NA-KD is trying to hold back money way longer than neccessary for liquidity reasons.

January 5, 2026
Unprompted review
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Reply from NA-KD.com

Hello Ulrich,

Thank you for explaining your situation. We understand that waiting for a refund can feel lengthy, especially when multiple items didn't fit as expected. Our return process typically takes up to 21 days from the day you send back the parcel, with refunds arriving within 2-5 business days afterward.

We value transparency, and we want to assure you that we do not intentionally delay refunds. If you have not received your refund after 21 days, please reach out to us at https://www.nakd.com/en/kundenservice/contact-us with "Trustpilot" in the subject line, and we will address the issue promptly.

Best regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

Very quick and kind customer service

Very quick and kind customer service. They do everything to help.

January 20, 2026
Unprompted review
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Reply from NA-KD.com

Hi Lucy,

Thank you for noticing the effort our team puts into helping. Being quick is important, but being kind matters just as much. We are happy you felt both in your experience with us.

Warm regards,
Michaela Airam, NA-KD.com

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Rated 1 out of 5 stars

Very bad quality of clothing

Very bad quality of clothing. Two of the items I purchased literally fell apart at the seams. The customer service is not inclined to help or communicate. I will never be purchasing here again.

January 19, 2026
Unprompted review
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Reply from NA-KD.com

Hi Ana,

Thank you for sharing your experience with us. When products do not meet expectations, we take it seriously and strive to address the issue. Please submit a complaint at https://www.na-kd.com/en/return-portal, so our team can assist you directly and resolve the matter. Your feedback is invaluable to us, and we hope you will give us another opportunity to provide you with the experience we aim to deliver.

Best regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

Terrible quality now what happened NAKD

In April 2024, I bought two NA-KD maxi satin skirts in a size 10 (black and champagne). The quality was excellent — long length, beautiful drape, weighted fabric that flowed like water, and a very flattering fit.

In November 2025, I repurchased the same skirts in a size 12, expecting the same quality. Unfortunately, they were completely different. The skirts were much shorter, the cut had changed, and the fabric felt thinner and cheaper. They no longer hugged or draped on the body the way the originals did. I even compared them side by side and the differences were obvious.

What’s frustrating is that the price stayed the same while the quality clearly dropped. I understand sustainability changes, but this feels like a downgrade. Sadly, I had to return them.

November 11, 2025
Unprompted review
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Reply from NA-KD.com

Hi Sara,

Thank you for explaining the differences you've noticed between your earlier and recent skirts. It's completely understandable to feel disappointed when a favourite item no longer fits or feels the same. Any changes to the fabric, cut, or length are detailed in the product descriptions because we believe in being transparent about product modifications. Your feedback will be shared with the team, as it is valuable for guiding future improvements.

Best regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

I am extremely disappointed with this…

I am extremely disappointed with this brand’s customer service.

I returned my orders at the beginning of December, and it has now been over one month, yet I still have not received my refund. I have contacted the company many times, but I have never received a proper answer or a clear timeframe for when my money will be returned.

What makes this even more disappointing is that I was a loyal customer before this experience. Unfortunately, the way this situation has been handled shows a lack of respect for customers. Waiting over a month for a refund with no clear communication is unacceptable.

Because of how poorly this has been handled, I no longer feel comfortable ordering from this brand again. This is a real shame, as I expected much better.

I am still waiting for my refund.

January 18, 2026
Unprompted review
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Reply from NA-KD.com

Hi Tatiana ,

Upon checking, I can confirm that your refund has already been processed. Please note that return processing normally takes 14–21 days, and delays may occasionally occur due to high volumes, which we truly regret in your case.

We understand how upsetting the wait has been, and we genuinely appreciate your patience. If the amount has not yet appeared in your account, we recommend contacting your bank or payment provider, as they can provide the most accurate timeline for when the funds will be credited.

Kind regards,
Janice, NA-KD.com

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