Red.co.uk Reviews 418

TrustScore 5 out of 5

4.9

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their professionalism, patience, and helpfulness, making the process of obtaining life insurance clear and stress-free. Many people highlight the excellent customer service, noting that advisors take the time to understand individual needs and explain complex information in an easy-to-understand manner. The overall service is frequently described as efficient, easy, and reassuring, with consumers appreciating the smooth user experience and the ability to find affordable policies tailored to their specific requirements. However, some customers also noted issues with customer service, describing it as poor or inconsistent. A few people felt that the company was pushy in trying to switch them to new policies, regardless of their current coverage, and others mentioned that the company was not consistent in following through with their commitments.

What people talk about most

Staff

Reviewers mention positive feedback about staff. Customers consistently praise the staff for being helpful,... See more

Customer service

Customers consistently note positive experiences with customer service. Many reviewers praise the... See more

Service

Customers had positive experiences with service. Many reviewers praised the professional, friendly, and... See more

User experience

People report positive experiences with user experience. Customers consistently highlight the ease and... See more

Price

Clients share positive opinions on price. Many reviewers found the pricing to be very reasonable and... See more

Based on these reviews

Rated 5 out of 5 stars

I am very satisfied with the service provided by Red.co.uk. The advisor truly took the time to understand my circumstances and what I want to leave behind for my daughter. He clearly explained all t... See more

Company replied

Rated 5 out of 5 stars

My life insurance was so easy to get Noah was so helpful! So genuine and really helped me understand how my policy will work, as a young mum and wanting to leave something to help my child in the futu... See more

Company replied

Rated 5 out of 5 stars

Really appreciated the call from Kieran today, much prefer talking things through than the online process, he was fantastic! I feel he helped point me in the right direction with my insurance and made... See more

Company replied

Rated 5 out of 5 stars

Kieran was incredible during our entire conversation. He made sure I was understanding everything. When I told him where I am from, he made a quick research about my country and made feel comfortable... See more

Company replied


Company details

  1. Insurance Agency
  2. Insurance Broker
  3. Life Insurance Agency
  4. Term Life Insurance Provider Company

Written by the company

Red.co.uk provides fair and affordable life insurance just for parents.


Contact info

4.9

Excellent

TrustScore 5 out of 5

418 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 11% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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Rated 5 out of 5 stars

Dylan was really good helpful and…

Dylan was really good helpful and polite, even had a little laugh with me while in the phone call made it feel like I was talking to a friend rather then a salesman

January 14, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hello Jacob,

Thank you for your lovely review — we’re so pleased to hear our agent Dylan was helpful and polite, making it feel like you were talking to a friend.

Don’t forget our Refer a Friend programme: for every person you refer, you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Your feedback means a lot and helps us keep delivering the service customers expect.

Kind regards,
Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Thorough, great deals.

Very thorough phone call with some great deals at the end that cover myself and my husband. The call handler Matt was very understanding when we were trying to juggle looking after our three year old and manage the phone call.

January 12, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hello Amy,

Thank you for your lovely review — we’re so pleased to hear our agent Matt was understanding. It’s great he listened to what you needed and found the right policy for you and your husband.

Don’t forget our Refer a Friend programme: for every person you refer, you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Your feedback means a lot and helps us keep delivering the service customers expect.

Kind regards,
Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

They understand if payments are…

They understand if payments are manageable the work around you. They were great with explaining everything.

January 12, 2026
Red.co.uk logo

Reply from Red.co.uk

Hello Trish,

Thank you so much for your lovely review. I’m pleased to hear everything was explained well.

If you know anyone who might benefit from our cover, for every person you refer, you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Thanks again for your feedback — it really helps us maintain the standards our customers expect.

Kind regards,
Nikki - Red, Trustpilot Team

Rated 5 out of 5 stars

He was well manned spoke clearly and…

He was well manned spoke clearly and explained things I didn't understand

January 9, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hi Kirsty,

Thank you so much for your review — we’re really pleased our agent was well mannered and explained things clearly.

For every person you refer, you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Thanks again for your feedback — we appreciate you taking the time to share it.

Best wishes, Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Brilliant experience with Owen

Brilliant experience with Owen today on the fun, he was friendly, informative and understanding of the fact I had two small children to look after when on the phone too.

January 9, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hi Alexandra,

Thank you for your lovely review — we’re so pleased Owen was fun friendly, informative and understanding. We’ll pass your kind words on to him.

If you’d like to share Red with friends, for every person you refer you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Thanks again for choosing Red.

Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Dylan Pasker is an asset to your…

Dylan Pasker is an asset to your company, he was amazing in helping us find the right cover for our family, never once pushed me to make any decisions, just sat with me and was compassionate and understand through out, thanks Dylan for helping us find the right cover and putting our minds at ease

January 8, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hi Katie,

Thanks so much for your kind words — we’re really pleased you found Dylan an asset to our company. It’s great to hear you had an excellent experience and found the right cover.

If you’d like to share the good experience, for every person you refer you’ll receive a £40 gift card once they’ve made three monthly payments on their policy. Look out for the “Refer a Friend” link in our emails and texts.

Thanks again for taking the time to leave a review.

Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

The man on the phone was really good…

The man on the phone was really good with me talked me through it all and had a few jokes on the side mate it very easy and relaxing

January 8, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hello William,

Thank you so much for your lovely review. We’re delighted our agent made everything feel easy and relaxing whilst having a few jokes during the call.

If you know anyone who might benefit from our cover, remember our Refer a Friend scheme: for every person you refer, you’ll receive a £40 gift card once they have made three monthly payments on their policy. Look out for the “Refer a Friend” link in emails and texts from us.

Kind regards,
Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Very helpful

Very helpful

January 8, 2026
Red.co.uk logo

Reply from Red.co.uk

Hi Merrek,

Thank you so much for your lovely review. I'm delighted our agent was very helpful.

If you know anyone who might be interested, for every person you refer you’ll receive a £40 gift card once they have made three monthly payments on their policy. Look out for the "Refer a Friend" link in our emails and texts to share.

Thanks again for your feedback — it helps us keep delivering great service.

Best wishes,
Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Oliver was lovely

Oliver was lovely, easy to talk to and honest.

January 7, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hi Sandra,

Thank you so much for your kind words — we’re delighted Oliver was lovely to talk to. We’ll pass your praise on to him.

As a reminder, for every person you refer, you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Thanks again for taking the time to leave feedback — it helps us keep delivering the best service.

Kind regards,
Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Lovely and friendly

Lovely and friendly, made sure everything was accurate, gave me the time to stop and speak to my washing machine engineer. Spoke through covers, amounts monthly payments, gave me the opportunity to to change amounts to cater to my needs and tailored to an affordable monthly price.

January 7, 2026
Unprompted review
Rated 5 out of 5 stars

The adviser was fantastic he helped me…

The adviser was fantastic helped me through everything I needed to know put my my mind at ease great customer service is highly recommend

January 6, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hi Lewis,

Thanks so much for your kind words — we’re really pleased you found our agent fantastic, delivering great customer service.

If you’d like to share the good experience, for every person you refer you’ll receive a £40 gift card once they’ve made three monthly payments on their policy. Look out for the “Refer a Friend” link in our emails and texts.

Thanks again for taking the time to leave a review.

Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Great service

Great service. Takes time but all good things do. Peace of mind is priceless.

They find their cheapest quote from all the major providers so you know you’re getting the best deal.

A guy called Ollie dealt with it. He was patient, well mannered and great at listening to what we need rather than trying to sell us products that didn’t apply.

Highly recommend

January 2, 2026
Unprompted review
Red.co.uk logo

Reply from Red.co.uk

Hi Brett,

Thank you for your lovely review — we’re so pleased Ollie was patient and well mannered in finding you the cheapest quote. We'll pass your kind words on to him.

If you’d like to share Red with friends, for every person you refer you’ll receive a £40 gift card once they have made 3 monthly payments on their policy. Look out for the “Refer a Friend” link in your emails and texts from us.

Thanks again for choosing Red.

Nikki Red, Trustpilot Team

Rated 5 out of 5 stars

Dennis was absolutely helpful gave all…

Dennis was absolutely helpful gave all the information needed. He made it so easy to give all information even some information you may never necessarily disclose he was so friendly down to earth and probably one of the easiest people I have ever spoken to. Thank you Dennis

December 11, 2025
Unprompted review
Rated 5 out of 5 stars

Kieron was fantastic

Kieron was fantastic. He was funny, kind and very good at his job. He walked me through the entire process, answering any questions I had and made it all entirely easy. He was very patient as well when I had my 14 month old being noisy!

December 4, 2025
Unprompted review

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