Silver Cross Reviews 

1,030
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 285 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the products for their quality, ease of use, and thoughtful design. The customer service team is consistently described as outstanding, helpful, and efficient, often resolving issues effectively. Delivery service is also highly commended for its speed. However, some people were dissatisfied with product quality, reporting issues like deterioration, broken parts, or difficulty with folding mechanisms. A few also found customer service disappointing when dealing with these faults, citing slow responses or unresolved problems.

What people talk about most

Product

Users describe positive interactions with product, often highlighting the quality, comfort, and ease of use... See more

Customer service

Consumers find customer service to be positive, with many describing it as excellent, helpful, and quick to... See more

Quality

Reviewers mention ambiguous feedback about quality, with many praising the products for their lovely color,... See more

Delivery service

Customers consistently note positive experiences with delivery service, with many praising the speed and... See more

Service

Customers had positive experiences with service, often describing it as brilliant, excellent, and efficient... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Nippy little stroller. No clear update as to when the stroller would be back in stock when pre-ordering, so if you need something for a specific date and can't afford to wait, go for something that's... See more

Rated 5 out of 5 stars

Ordered official carry bag for our Nia pram and it was delivered less than 24hours after ordering despite only paying for standard shipping. Product is as described and fits our pram perfectly, includ... See more

Rated 5 out of 5 stars

As first time parents, we accidentally ordered a seat which wasn’t suitable for purpose. Silver cross were brilliant in helping us navigate a range of car seats and sent us a link to the correct seat... See more

Rated 5 out of 5 stars

Needed a good comfortable pushchair , for in & out of the car for the school runs . For a 5 month old . This is just the job , lovely colour , good steering . Hood is excellent as it covers my baby... See more


Company details

  1. Shopping & Fashion

Information provided by various external sources

Silver Cross pushchairs, car seats, prams & nursery furniture will give your baby the best start in life. Buy from a trusted British brand.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

1K reviews

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No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 96% of negative reviews

Typically replies within 2 weeks

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4.4

All reviews

(1,030)

282 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

When ordering the stroller I ordered…

When ordering the stroller I ordered black but when the order was complete got a email and there sending sage

July 10, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Marina

Thank you for your review.

We’re really sorry to hear about the issue with your order, as we understand how disappointing it must be to receive confirmation for a different colour than the one you selected.

We have requested some additional details from you via Trustpilot so that we can look into this further and help resolve the matter as quickly as possible. Please could you respond to this request at your earliest convenience, and a member of our team will be happy to assist you.

We value your feedback and hope to restore your faith in Silver Cross.

Regards
Silver Cross UK Customer Service Team

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Rated 1 out of 5 stars

I rarely leave negative reviews

I rarely leave negative reviews, but after spending around £1,200 on the Silver Cross Cove travel system, I feel other parents should know about my experience.

I bought this travel system because Silver Cross has a reputation for producing premium products. Unfortunately, after just four months of use, I genuinely don’t feel the quality reflects the price. I completely understand that a pushchair will pick up the occasional mark through everyday use, but the amount of wear ours has developed in such a short space of time is shocking. The chassis and carrycot are covered in scuffs, and the metal chassis has a deep gouge that has left a sharp edge. As my baby gets older and taller, I have genuine concerns that it could catch or cut their leg.

The problems don’t end there. The ISOFIX base has developed a split despite never leaving the car or being knocked around, which raises serious concerns about the durability of the product. The hood on the infant car seat also constantly pings off instead of staying securely attached, meaning it doesn’t properly protect my baby from the sun.

What has disappointed me even more is the customer service. When I first contacted Silver Cross, I made it clear from the outset that I wasn’t happy with four separate products. Rather than addressing the issues I’d raised, I was repeatedly asked for serial numbers for each item. At no point was I told where these serial numbers could actually be found or what they looked like. Each product has multiple labels and numbers on it, so it became a frustrating guessing game trying to work out which one they needed.

Even more frustrating was that on different occasions it felt as though only part of my email had been read. One issue would be acknowledged while others were ignored, meaning I had to keep going back over the same points. I was then asked again for serial numbers I’d already been trying to provide, making the whole process feel unnecessarily drawn out and far more stressful than it needed to be.

I wasn’t looking for excuses—I simply expected a level of aftercare that matched the premium price I’d paid. Instead, I was told they could collect the chassis and carrycot and repair them “to the best of their ability.” For a four-month-old travel system at this price point, that response was incredibly disappointing.

Communication throughout has been poor. They asked if I needed boxes for collection, and I confirmed that I did. I later replied again to say they could collect the items whenever from that point onwards. Despite this, I was then told I hadn’t responded to their questions, even though I had. It genuinely felt as though my emails hadn’t even been read properly.

I was also told they couldn’t provide a loan pushchair while mine is being inspected and repaired, even though they advised the process could take around five days. As a first-time mum with a four-month-old baby, I find it unreasonable that I’d be expected to stay at home without any way of transporting my baby. For a premium brand, I would expect much better support.

To make matters even more frustrating, they continue to request the serial number from the ISOFIX base before sending a replacement. The base is securely installed in the car, and removing and refitting it isn’t a simple task. Considering they have already agreed to replace it, this feels like an unnecessary inconvenience.

My mum is a childminder and owns pushchairs that cost a fraction of the price of this travel system, yet they have stood up to years of use far better than my Silver Cross has after just four months.

Overall, I feel completely let down. The quality does not justify the price, and the customer service has left me feeling like my concerns haven’t been taken seriously. I expected exceptional quality and support from a premium brand, but unfortunately my experience has been the exact opposite.

I would not recommend the Silver Cross Cove travel system based on my experience.

July 13, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Laura

Thank you for your detailed feedback, we’re very sorry to hear about your experience and the disappointment caused.

This isn’t the standard we expect for our products or service, and we completely understand your concerns, especially around quality and communication. We hope we can restore your faith in Silver Cross.

We’ve requested your details via the Trustpilot platform, please could you respond so our team can review this as a priority and work towards resolving things for you as quickly as possible.

Once again, please accept our apologies and we look forward to speaking with you.

Regards
Silver Cross UK Customer Service Team

Rated 3 out of 5 stars

Good customer service, quality not so much.

Ordered a while back before my son was born and parts of the order were missing so we had to contact customer service, they arranged for the missing parts to be sent. The quality of the products is not what I expected for such a name brand, the toddler bed (cot to toddler bed) is rather unstable and rocks back and forth but is sturdy as a cot and the mattress I purchased was never used yet the side busted open, thankfully the customer service team replaced it. The customer service is good, the quality not so much.

July 13, 2026
Unprompted review
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Rated 5 out of 5 stars

Faultless customer service

Faultless customer service - no question was too much when we first set up our purchases, and the team even went above and beyond to spot some things we needed to adjust without us asking. Excellent!

July 9, 2026
Unprompted review
Rated 5 out of 5 stars

Great products

Easy to use the website, products coordinated for a seamless look, information given immediately.
Wish you had more varied products.

July 11, 2026
Unprompted review
Rated 1 out of 5 stars

As iv said already it was delivered…

As iv said already it was delivered outside where anyone could help themselves to it shocking service won’t be ordering again from you

July 12, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Sadie

Thank you for your feedback.

We’re so sorry to hear how disappointing your delivery experience was. We completely understand your frustration at your parcel being left outside where it could be accessed by others, this isn’t the experience we want for our customers.

We work closely with DPD, who should only leave parcels in a suitable safe place if appropriate, so we’re sorry if this wasn’t handled as expected.

We’ve requested a few more details via Trustpilot, if you could please respond that would be appreciated, so we can investigate this further with DPD and do our best to put things right.

Once again please accept our apologies and we look forward to discussing this further with you.

Regards
Silver Cross UK Customer Service Team

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Rated 5 out of 5 stars

Purchasing spare parts

I recently enquired via email about whether I could purchase a car seat liner as a spare part, despite it not being advertised as an option.

I was contacted promptly and the item was sourced and shipped very quickly.

I am hugely impressed with what a seemless process this was and I encourage others to do the same if they need additional parts that aren’t necessarily advertised as available.

Massive thanks to the customer service team who have been excellent.

July 1, 2026
Unprompted review
Rated 2 out of 5 stars

A Premium Price Without Long Term Support

When you hear the brand name Silver Cross, you think of reliability and quality. Unfortunately, after our experience, I can't say I agree.

Three years ago, when we were expecting our first baby, we had our hearts set on a Silver Cross pram. We purchased the Earth Reef travel system package, which, as you can imagine, wasn't cheap. However, we believed we were investing in a high-quality product that would last for future children.

Not long after purchasing it, we experienced problems with the car seat. The harness buckle would sometimes fail to fasten or unfasten properly, which was clearly a serious health and safety concern. We contacted Silver Cross, and to their credit, their customer service was excellent. A friendly member of staff dealt with the issue promptly and sent us a replacement car seat.

Fast forward three years, and we're now expecting our second child. As we needed to purchase another car seat, I contacted Silver Cross, assuming it would simply be a case of buying one compatible with our existing pram. To my surprise, I was told there are now only two compatible car seat options, and neither is available in the same colour because the entire range has been discontinued.

As a result, we've had to purchase a completely new travel system.

We've spent a significant amount of money with Silver Cross, so it's incredibly frustrating that a premium product we bought just three years ago has already been discontinued. Parents buy these travel systems expecting them to last through multiple children, not to become obsolete after such a short period. The only goodwill gesture offered was a 10% discount, which doesn't come close to addressing the inconvenience or additional expense.

Sadly, I can no longer recommend Silver Cross. While their customer service was helpful when we had an issue with our original car seat, the products themselves haven't lived up to the premium price tag. For such an expensive investment, I expected much better long-term support and compatibility. It's extremely disappointing.

July 10, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Ruth

Thank you for taking the time to share such a detailed review. We’re truly sorry to hear about your experience and understand how frustrating this situation must be.

We’re pleased to hear that our customer service team was able to assist you promptly with your original car seat issue, but we’re disappointed to learn that your more recent experience has left you feeling let down.

We would very much like the opportunity to look into this further and see how we can support you. We have requested some additional details from you via Trustpilot, so a member of our team can review your case and assist directly. Please do respond to this when you have a moment, and we will do our best to help and hopefully restore your faith in Silver Cross.

Thank you again for your feedback.

Regards
Silver Cross UK Customer Service Team

Rated 3 out of 5 stars

It’s not upright to sit

I didn't like it because it doesn't sit upright. The baby is very uncomfortable sitting in it. My daughter is 11 months old.

July 5, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Marvi

Thank you for your review.

We understand that a member of our team has been in touch with you to discuss your review and to clarify that the Balance car seat you purchased is designed for children aged 15 months up to approximately 12 years. This guidance is stated on our website, and it should not be used for an 11-month-old.

We have also discussed that, although the car seat had been unboxed and used, we have agreed to process a refund as a gesture of goodwill. We also hope this resolution goes some way towards restoring your faith in Silver Cross.

Regards
Silver Cross UK Customer Service Team

Rated 5 out of 5 stars

Excellent Customer service

Emailed customer services as my double pram unfortunately had a fault with part of the mechanism. As under warranty still was hoping the part could be fixed/replaced. Informed that my pram is no longer made and the part needed isn't available anymore. I was offered a brand new pram with accessories equivalent to what my I paid for my pram.
My new pram was sent out very quickly and the old one collected.
The customer service has been outstanding.
Everyone has been very helpful, quick to respond to messages and very organised. I can't praise Silver Cross enough and would always recommend to family and friends.

June 24, 2026
Unprompted review
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