Silver Cross Reviews 

1,054
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Considering 301 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the products for their excellent quality, practical features, and ease of use, highlighting items like beautiful prams, sturdy ride-on boards, and lightweight, easy-to-fold strollers. Many people also commend the outstanding customer service, noting helpful, polite, and fast responses that efficiently resolve issues. Consumers consistently report very quick and seamless delivery, with items often arriving sooner than expected. However, some customers noted dissatisfaction with product quality, citing instances of items arriving with defects or breaking prematurely. Additionally, some reviewers experienced issues with customer service, including slow responses, unfulfilled replacements, or a lack of resolution for complex problems.

What people talk about most

Product

Customers had positive experiences with product quality, often praising the ease of assembly, comfort, and... See more

Customer service

Reviewers mention positive feedback about customer service, with many praising the helpfulness, quick... See more

Quality

Users describe ambiguous interactions with quality, with many customers expressing satisfaction, praising... See more

Delivery service

Customers consistently note positive experiences with delivery service, frequently highlighting the speed and... See more

Service

Reviewers highlight positive aspects of service, with many expressing satisfaction with the seamless process,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

It’s an incredibly beautiful pram. The only downside is mine arrived with a fabric pull and still waiting for customer services to get back. They said 2 days but I only sent it yesterday - I have f... See more

Rated 4 out of 5 stars

Nippy little stroller. No clear update as to when the stroller would be back in stock when pre-ordering, so if you need something for a specific date and can't afford to wait, go for something that's... See more

Rated 5 out of 5 stars

This high chair is ideal to use from birth, it is easy to clean, unfold and fold, when folded it takes up very little space. Delivery was very quick, ordered on 24 June and was delivered 26 June. My d... See more

Rated 5 out of 5 stars

Ordered official carry bag for our Nia pram and it was delivered less than 24hours after ordering despite only paying for standard shipping. Product is as described and fits our pram perfectly, includ... See more


Company details

  1. Shopping & Fashion

Information provided by various external sources

Silver Cross pushchairs, car seats, prams & nursery furniture will give your baby the best start in life. Buy from a trusted British brand.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

1K reviews

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No recent history of asking for reviews

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Replied to 96% of negative reviews

Typically replies within 2 weeks

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4.5

All reviews

(1,054)

308 reviews in the last 12 months

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Rated 4 out of 5 stars

Great customer service

I had a great experience with Silver Cross customer service. I needed to return a car seat after opening it because I realised it wasn't suitable for my 10-month-old baby. The return process was straightforward, and the customer service team was incredibly helpful, professional, and responsive throughout.
They made the whole experience stress-free and kept me informed every step of the way. It's reassuring to know that a company stands behind its customers with such excellent support. I really appreciate the outstanding service and would happily recommend Silver Cross to others.

July 7, 2026
Unprompted review
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Reply from Silver Cross

Dear Marvi

Thank you for your review.

We understand that a member of our team has been in touch with you to discuss your review and to clarify that the Balance car seat you purchased is designed for children aged 15 months up to approximately 12 years. This guidance is stated on our website, and it should not be used for an 11-month-old.

We have also discussed that, although the car seat had been unboxed and used, we have agreed to process a refund as a gesture of goodwill. We also hope this resolution goes some way towards restoring your faith in Silver Cross.

Regards
Silver Cross UK Customer Service Team

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Rated 5 out of 5 stars

Excellent Customer service

Emailed customer services as my double pram unfortunately had a fault with part of the mechanism. As under warranty still was hoping the part could be fixed/replaced. Informed that my pram is no longer made and the part needed isn't available anymore. I was offered a brand new pram with accessories equivalent to what my I paid for my pram.
My new pram was sent out very quickly and the old one collected.
The customer service has been outstanding.
Everyone has been very helpful, quick to respond to messages and very organised. I can't praise Silver Cross enough and would always recommend to family and friends.

June 24, 2026
Unprompted review
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Rated 1 out of 5 stars

Bought a silver cross mattress from a…

Bought a silver cross mattress from a third party (natural baby shower) on the 20th May and have still not received it. At the time there was a 4 week lead time on the mattress which comes directly from the supplier. The third party has been great in communicating updates but it's now 7th July and still nothing. I've had to delay putting my baby in her cot because of this. It's extremely disappointing and needs to be resolved immediately. For a premium brand, they need to get their act together.

July 7, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Hi Gurpreet

Thank you for taking the time to share your feedback, and for providing your contact details.

We are very sorry to hear about the delay in receiving your mattress and understand how frustrating this must be, particularly when it has impacted your plans to move your baby into their cot. While your order was placed through one of our retail partners, we appreciate that this does not lessen the inconvenience caused.

Thank you again for responding to our request for further information. A member of our team will be contacting you as soon as possible to review the details of your order and work towards resolving this matter.

We look forward to speaking to you soon.

Regards
Silver Cross UK Customer Service Team

Rated 1 out of 5 stars

Shocking quality, even worse service!

I am so bitterly disappointed with silvercross!

We spent over £1800 on our travel system which we started to use in November 2025.

The first issue came when the bassinet apron broke in January and to be fair to them they did replace this somewhat quickly.

We then moved our son to the seat unit in March 2026. It’s now July, the seat unit has jammed and will not shut. I’ve contacted silver cross warrant claims with video and photos of the issue on Friday 3rd July. Today Tuesday 7th July they have replied saying they would like it back to look at and possibly repair. They can collect it from the 14th July and it could take up to 5 days to be sorted.

In this time they will not offer a replacement or loan product because of the short turn around time of 5 days from collecting to returning the pram to me. Furious. We don’t have a spare pram as I am sure most people don’t!

Their statement about a short turn around time is fundamentally wrong. I contacted them about the issue on July 3rd and based on their timeframes I would have my issue resolved by july 21st. So it’s acceptable for a parent to be without a pram for almost 3 weeks?!

You do not expect to spend the best part of £2000 on a travel system to have it break within 4 months of use!!!!

This is totally unacceptable.

Price does not equal quality. Do not buy!

July 7, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Hi Miss Pollard,

Thank you for taking the time to share your feedback. We are very sorry to read about your experience and understand how frustrating and inconvenient this situation must be, particularly when you rely on your travel system every day.

We appreciate your concerns regarding both the fault with the seat unit and the timescales involved in the inspection process. While our Service Team needs to assess products before determining the most appropriate resolution, we understand your disappointment at being without a pram for any period of time and appreciate the impact this has on your family.

We would like the opportunity to investigate your case in more detail and review the support that has been provided so far. If you could please respond to our request via Trustpilot with your contact details, and a member of our team will get in touch directly to discuss your concerns and work towards a resolution.

Thank you for bringing this matter to our attention. We take all customer feedback seriously and would welcome the opportunity to restore your confidence in Silver Cross.

Regards
Silver Cross Customer Service Team

Rated 5 out of 5 stars

Quick and simple ordering

Quick and simple ordering, iv had issues with other companies and third parties so i know ill always get the most reliable service and guar tee and delivery direct from the brand company.
Super fast delivery. Could pick my ideal day id be home, all recieved well packaged together. No excessive packaging, product was easy to get started with and instructions were simple when needed. Very happy with my purchase and cannot wait for baby to arrive and try it out.

July 1, 2026
Unprompted review
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Rated 5 out of 5 stars

The silvercross pop is easy to fold

The silvercross pop is easy to fold, take in and out of the car, its lightweight, great for a sleeping baby as it can go flat or looking around due to the seat adjustments. I love the big hood for sun shade. The storage at the bottom is handy. Its overall a great buggy.

July 6, 2026
Unprompted review
Rated 5 out of 5 stars

Nia as an everyday pram

We purchased the nia as an everyday/travel pram for my 1 year old. It works with ease and has all the features we were after. The delivery came next day and we are very happy.

May 25, 2026
Unprompted review
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Rated 5 out of 5 stars

This high chair is ideal to use from…

This high chair is ideal to use from birth, it is easy to clean, unfold and fold, when folded it takes up very little space. Delivery was very quick, ordered on 24 June and was delivered 26 June. My daughter purchased this chair in January, and as I am helping with childcare it was an obvious choice for our house too.

June 26, 2026
Unprompted review
Rated 5 out of 5 stars

Understanding, Helpful Service

I am going to be a great gran and treated my grandson and his partner to a Silver Cross package. I misunderstood the pre-order system but when contacting the Customer Services they organised delivery of the car seat next day and the remainder of the package to be delivered as soon as in stock (about a wait of three weeks).

June 23, 2026
Unprompted review
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Rated 4 out of 5 stars

Silver Cross fixes blunder made by third party

I posted my review on 2nd July ( see below). I since have had an update worth sharing for other customers.

After much difficulty purchasing through a concession at the excel of baby planet hosting Silver Cross products. I have found remedy, when I contacted silver cross directly after getting now where through the stockist a Baby Planet,

They immediately wanted to call me which I was reluctant to take as it had been months of chasing via Baby Planet, but Silver Cross were keen to resolve my problems.
1) sent a replacement chassis for the faulty frame
2) found the carry cot stand to have it delivered instead of making me wait months which was outlined by baby planet (albeit I know they’re just a distributor/ stockist)
3) compensation/ good will gesture for the approx 5 months delay.

Below is the full story of why a resolution was needed.

I wanted to share my experience with my recent purchase of a Silver Cross Breez Travel Bundle from the Baby Show at ExCeL London, where payment was taken through Baby Planet.

I placed my order on 7 March 2026 after being advised delivery would take 6–8 weeks due to delays. Instead, the order was significantly delayed, with the chassis, carry cot and car seat arriving separately over an extended period.

* 7 March 2026 – Order placed at the Baby Show ExCeL London.
* Promised delivery – 6–8 weeks.
* 15 May 2026 – Chassis delivered.
* late May/June – Bassinet and car seat delivered separately.
* After 4–5 uses – Chassis developed a rattling fault.
* Current – Chassis being collected for inspection/repair; replacement in mean time? NO
* still waiting for carrycot stand to arrive likely August now.

After only approximately 4–5 uses, the pram chassis developed a fault and now has to be collected for inspection or repair. I have also been informed that the carry cot stand has been delayed until Aug for delivery likely, due to stock issues- meaning I still do not have the complete bundle I paid for.

I appreciate that delays and faults can happen, but I am extremely disappointed by the overall experience, particularly given the premium price of the product. As a new parent, having a reliable travel system is essential, and this experience has caused significant inconvenience and frustration. No compensation, no form of alternative.

I have now submitted a formal complaint to Baby Planet and Silver Cross and hope they will resolve this matter promptly and fairly. I will update this post with the outcome.

I’m sharing this so that other parents are aware of my experience when making purchasing decisions.

July 2, 2026
Unprompted review
Silver Cross logo

Reply from Silver Cross

Dear Wanda

Thank you for taking the time to share your feedback. We are very sorry to read about your experience and understand how disappointing and frustrating this must have been, particularly as a new parent relying on your travel system.

Whilst some products and accessories can occasionally be affected by supply chain delays, and any reported product fault must be fully assessed by our technical team before a resolution can be determined, we completely understand that this does not lessen the inconvenience you have experienced.

We would like the opportunity to investigate your concerns in full, including the delivery timescales, the support provided throughout your case and the points you have raised regarding the repair process. To enable us to do this, please respond to our request for further information via Trustpilot.

Once we receive your reply, a member of our team will contact you directly to discuss your experience and work towards a suitable resolution.

Please be assured that we take all customer feedback seriously and welcome the opportunity to restore your confidence in Silver Cross.

Regards
Silver Cross UK Customer Service Team

Rated 5 out of 5 stars

Excellent Service

Placed an order for 4 travel cots; they arrived within 48 hours. The quality is good, and they are quite compact as well as looking good. They are easy to put up and fold away

June 23, 2026
Unprompted review

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