The shipping was super fast! I honestly forgot I’d made an order and had a nice surprise when it arrived less than a week later! Such a lovely selection of really good brands for affordable prices, an... See more
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the UK's best loved pre-loved destination for kids. Buy new or second-hand - from the UK's best loved brands at a snip of the price. AND trade them in again in just a few taps. Making second-hand a first resort, not an afterthought. Access the best quality pre-loved kids and baby clothes from brands like Frugi, John Lewis, JoJo Maman Bebe, Kite, Little Green Radicals, Polarn O. Pyret and many many more. All items are quality checked and steam sanitised before sale. Save upto 80% on RRP. And we offer guaranteed buy-back on anything bought from us or our brand partners. And our clearout service will take care of the rest. As seen on Dragon's Den.
United Kingdom
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I’ve been using The Little Loop now since October and I’m hook line and sinker sold - ironically - on not buying clothes!!! I love the fact I can swap stuff as the seasons or our needs change, that I can borrow from all our favourite brands so I know it’s responsibly sourced clothing, and that I won’t be storing anything once it doesn’t fit! It’s extremely good value for money and I am only borrowing what we need - not storing an excess of unused clothes. I’ve just started borrowing items for our youngest child, so that’s three children I’m now borrowing for and there’s so much choice! I will still buy a couple of items each for them all to top up their wardrobes ( quality pieces that can be passed onto friends and cousins probably from the same companies that The Little Loop use) but this will be my first stop now for creating a capsule wardrobe for my three. The clothing is sent out in a reusable - super safe bag, and always arrives really quickly! I can not recommend enough.
I loved buying clothes for my granddaughter but it was expensive and wasteful as she grew out of everything so quickly. All the labels used by The Little Loop are good quality and beautiful and she loves helping choose them and I know then that she likes the clothes that are arriving for her. They can be swapped when they get too small for her or she wants something different to wear, so they are not thrown out to landfill which is good for our environment. Also, the website is easy to use for this grandmother!

Reply from thelittleloop
Absolutely brilliant subscription service. Highly recommend.
Really reasonable price for the rent of these lovely clothes.
What an amazing, excellent wonderful idea.
Beautiful, high quality clothes, and you get to select the items you’d like yourself, and swap them any time.
Saving clothes waste as they get reused, also saving time and effort storing clothes for future children or family.
There are no penalties for wear and tear, giving you freedom to use them during play, guilt free.
They are quite a new company, and emailed me to ask if I had any recommendations and responded well to my suggestions to expand the age range.
Customer service is brilliant.
Many thanks

Reply from thelittleloop
A great idea, and the website and credits system works well. The clothes are really nice, and this gave me the opportunity for my child to wear some premium labels that we wouldn’t be able to afford if we had bought them. Really helpful customer service too. I would definitely recommend Little Loop!

Reply from thelittleloop
Great concept! Beautiful quality clothing, a great system to around kids clothing more sustainably!

Reply from thelittleloop
I have nothing but good things to say about The Little Loop. We are using it for my almost 3-year old, and the quality of the clothes is top-calibre. The 'shopping' experience is really fun too, with a well-laid out user-interface, and the clothes come beautifully packaged. We love that we can afford to support these ethical brands, instead of endless fast-fashion; it's hard to justify the 'better' stuff when you know they'll just grow out of it so quickly, but The Little Loop solves that! The customer service as also been superb; the owner herself has been in touch to help with questions and their communication is great. They've also constantly asked for feedback, and used it - they've made great updates to the service, like covering stains and expanding sizes. Will DEFINITELY continue to use, and I recommend to all my parent friends!

Reply from thelittleloop
For my son this service is fantastic. The clothes are very “in” and durable. You get a lot for your money. The returns are so easy. They have a Parcel 2 Go at the petrol station I use so I just pop the old clothes in an envelope (don’t even have to find a box), seal the pack and pop it in the locker at the station. I’m very impressed.

Reply from thelittleloop
The clothes received from The Little Loop arrived very promptly and are so beautiful!
I love also the reusable packaging the clothes came in and that will be used to return it! The circle is complete 😉

Reply from thelittleloop
For someone with a bit of an obsession with buying clothes for my little girl, The Little Loop are a godsend! They allow me to get gorgeous bundles of clothes from some of our favourite brands for a fraction of the price and swap them for new ones when we're done with them.

Reply from thelittleloop
I have been delighted with thelittleloop so far. The clothes are fantastic quality, and there's a great selection. The service is easy to use and efficient (with brilliant eco packaging) and the customer service feels very personal.

Reply from thelittleloop
Great selection of clothes and while I still have to purchase some clothes, the little loop is a lovely addition to reduce waste for my little one.

Reply from thelittleloop
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