The Perfume Shop - MAG Ashford 367 Reviews 

40
TrustScore 4.5 out of 5

4.5

UNIT 25 MCARTHUR GLEN DESIGNER OUTLET VILLAGE, KIMBERLEY WAY, TN24 0SD ASHFORD, GB


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Rated 5 out of 5 stars

i wanted to leave a special thank you to sophia for making our visit such a lovely experience. from the moment we came in, she was incredibly warm, welcoming, and genuinely kind. she took the time t... See more

Rated 5 out of 5 stars

The team who worked at The Perfume Shop (Ashford Outlet) during the “Damages Sale Event” this evening were absolutely incredible. Char was very patient when giving lots of testers out for my mum and I... See more

Company replied

Rated 5 out of 5 stars

I had a really good experience while shopping in Ashford Outlet store. Sophia and Teejay were very helpful, friendly and patient. They helped me to choose right perfume for my brother and did not hes... See more

Company replied

Rated 5 out of 5 stars

Ashford perfume shop is a very good store and very helpful specifically Charlotte, Alana, Esme and Lianne. Had an issue with a refund however it was quickly resolved for me and kindly compensated for... See more

Company replied


Company details

  1. Perfume Store
  2. Beauty Product Supplier
  3. Cosmetics and Perfumes Supplier
  4. Cosmetics Store
  5. Flavours, Fragrances and Aroma Supplier
  6. Hair Product Store

Written by the company

For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.


Contact info

  • UNIT 25 MCARTHUR GLEN DESIGNER OUTLET VILLAGE, KIMBERLEY WAY, TN24 0SD, ASHFORD, United Kingdom

4.5

Excellent

TrustScore 4.5 out of 5

40 reviews

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4.5

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(40)

34,211 reviews in the last 12 months

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Rated 5 out of 5 stars

absolutely amazing

i wanted to leave a special thank you to sophia for making our visit such a lovely experience. from the moment we came in, she was incredibly warm, welcoming, and genuinely kind. she took the time to help us find the perfect perfume, answered all of our questions with so much patience, and never made us feel rushed. you can really tell she cares about her customers and loves what she does.

it’s rare to come across someone who is not only so knowledgeable but also so thoughtful and friendly. sophia’s kindness and enthusiasm made our day, and we left with exactly what we were looking for because of her help. she is a real credit to the shop, and i hope she gets the recognition she truly deserves. thank you so much, sophia, for going above and beyond. we’ll definitely be back because of you!

August 5, 2026
Unprompted review
Rated 5 out of 5 stars

Remember people have feelings

Reading the review left this morning genuinely broke my heart.
I've been shopping in this store for a long time, and every single experience I've had has been nothing but positive. The team are always welcoming, kind, and happy to help. I've never once felt judged or unwelcome, which is why I felt so upset reading such a personal review about a member of staff.

We all have different experiences, and everyone is entitled to share their opinion. However, what I found really difficult to read were the comments about this young woman's appearance. Saying she looks like "a 10-year-old boy", commenting on her hair, her clothes, and saying she has a "dead-end job" goes far beyond reviewing customer service. Imagine being that person and reading those words about yourself. None of us know what someone else is going through, and comments like that can have a lasting impact.

From what was written, the assistant answered the customer's question by directing them to where the perfume was, allowing them to browse. If she then asked the customer not to go into an area around the tills or behind the counter, that seems like she was simply doing her job. Those areas are there for safety and security, and staff have every right to politely ask customers not to enter them.
What also saddened me was seeing "Be Kind" written at the end of a review that contained so many personal insults. Kindness should apply to everyone, including the people who spend their days serving us. Retail staff deserve to be treated with the same respect we expect for ourselves.

I also don't think it's fair to tell people to avoid Ashford Outlet altogether because of one experience. That doesn't just affect one shop—it affects the many hardworking people across the outlet who take pride in what they do.

To the team at this perfume shop, if you happen to read this, please know that there are many customers like me who appreciate you. Thank you for always making me feel welcome and for the kindness you've shown over the years. One review doesn't define the wonderful service I've consistently received, and I'll continue to shop with confidence because I know how caring and helpful you all are.

Sometimes the kindest thing we can do is remember that the person behind the counter is a human being with feelings. I hope this review reminds people of that.

June 24, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Struan
The Perfume Shop Customer Services

Trustpilot is assessing this review in accordance with our flagging process.

Rated 5 out of 5 stars

The Perfume Shop team during the Damages Sale were the best

The team who worked at The Perfume Shop (Ashford Outlet) during the “Damages Sale Event” this evening were absolutely incredible. Char was very patient when giving lots of testers out for my mum and I, and chatted with us throughout our time at the shop. The other staff (didn’t see their names anywhere, sorry!) were lovely, super helpful, and attentive :) Thank you!

July 26, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Struan
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Lianne is a total babe

Lianne is a total babe

July 11, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Excellent service and friendly staff

July 3, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Lianne was absolutely amazing

Lianne was absolutely amazing. Helped select a couple of new fragrances for my holiday. Really knowledgeable and friendly

June 29, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

I had a really good experience while…

I had a really good experience while shopping in Ashford Outlet store. Sophia and Teejay were very helpful, friendly and patient. They helped me to choose right perfume for my brother and did not hesitate to let me try lots of perfume to find the one. I ended up buying for myself 30ml perfume plus travel size. It was very kind of them to give a free goodie bag on my purchase. Overall, I am extremely pleased with their outstanding service. Thank you again.

June 18, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Alana made my day at the shop,she was…

Alana made my day at the shop,she was really amazing and helpful.She is amazing with the customers.My experience at the shop was great because of her.Thank you Alana.

June 20, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Ashford perfume shop is a very good…

Ashford perfume shop is a very good store and very helpful specifically Charlotte, Alana, Esme and Lianne. Had an issue with a refund however it was quickly resolved for me and kindly compensated for my trouble! Amazing team so friendly and very happy with the service 💙

May 14, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Well packaged

Well packaged, arrived next day from ordering in store
Staff were knowledgeable and helpful

April 20, 2026
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

Amie and Leanne were absolutely…

Amie and Leanne were absolutely amazing…. So friendly and helpful x sold my husband a fantastic aftershave!! Would highly recommend the store and staff xx

April 2, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 5 out of 5 stars

My experience

Lianne was such a great help. Atmosphere was amazing. Item wasn’t in stock so ordered in store to be delivered. Lianne helped all the way through.

February 25, 2026
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hello,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,
Jasmyn
The Perfume Shop Customer Services

Rated 1 out of 5 stars

Im Really pissed off bought 3 perfumes…

Im Really pissed off bought 3 perfumes got home 2 of them was good 3rd opened it it was half used no lid.. drove back 30miles they told me they never had that experience.. I need to contact through email get replacement to home address.They responded to the email saying go back to store for change or refund so I travelled 60 miles because of people dont know how to do there job properly I never had experience like that.

December 27, 2025
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hi,

I am really sorry to hear of your recent experience and can understand how disappointing this is, especially around Christmas.

Please can you kindly contact us via email at reviews@theperfumeshop.com so we can look into this for you.

The Perfume Shop

Rated 5 out of 5 stars

Great Customer Service

Sales Assistant was very informative and was able to order the perfume I wanted straight to my home - I didn't even realise this was an option in store!!
Sale prices were also very good for some of the perfums I was interested in

November 26, 2025
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

HI,

Thank you for your lovely feedback. It's great to hear of your 5* experience with us.

Thank you.
The Perfume Shop

Rated 5 out of 5 stars

Helpful staff::Your Shop didn’t have…

Helpful staff::Your Shop didn’t have any in..but they were lovely and very helpful..ordered the perfume I wanted and had it delivered to my house..only took two days..wonderful service..👍👍

November 30, 2025
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hi,

Thank you for your lovely feedback. It's great to hear about your 5* experience.

The Perfume Shop

Rated 5 out of 5 stars

Great customer servicing skills

Great customer servicing skills. Lady at the till was very helpful and suggested she could order me online at a reduced price and can be delivered at home. The perfume arrived on time.

November 16, 2025
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hi,

Thanks for a lovely review. We value you and thank you for choosing us to shop with.

Kind regards,
Sharain - The Perfume Shop

Rated 5 out of 5 stars

We visited The Perfume Shop in Ashford…

We visited The Perfume Shop in Ashford International and were helped by Olivia and Alana who were soooo helpful, professional and made the experience of spending my hard earned money fun. I wasn't sure on what to buy my nephew and with their help I left feeling I definitely bought the right one and confident he'll love it. Also it was a very good price.

November 19, 2025
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hi,

Thanks for a lovely review. We value you and thank you for choosing us to shop with.

Kind regards,
Sharain - The Perfume Shop

Rated 5 out of 5 stars

I was at the perfume shop at Ashford…

I was at the perfume shop at Ashford outlet and the two young females who was working on Wednesday 19th Nov were absolutely fabulous and so helpful
The were really patient with me and my two friend.
They were extra friendly and chatting to us and two other customers at the same time. So it felt warm and friendly rather than mechanical.
A real credit to the perfume shop. And I will be going back there to buy all my fragrance gifts for Christmas. Just because of the way they made us feel. Five star customer service ladies.

November 19, 2025
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hi,

Thanks for a lovely review, we value your feedback.

Kind regards,
Sharain - The Perfume Shop

Rated 5 out of 5 stars

Went into the store wanting to buy a…

Went into the store wanting to buy a favourite perfume of mine which is floral and have received numerous compliments on, but then saw another perfume which I really liked but was hesitant about. I believe the colleague I asked was called TJ and he was extremely helpful in helping me compare the two. As they were on discount I ended up getting both! Considering he was new to the store he was amazing and very professional.

November 15, 2025
Unprompted review
The Perfume Shop - MAG Ashford 367 logo

Reply from The Perfume Shop - MAG Ashford 367

Hi,

Thanks for a lovely review, we value your feedback.

Kind regards,
Sharain - The Perfume Shop

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