This is Beauty Reviews 

837
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Evaluating 188 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the quality of the products, often noting they are exactly as described and in perfect condition, even when packaging is mentioned as damaged. Many appreciate the fast and efficient delivery service, with items arriving quickly and well-packed. People are particularly impressed with the competitive pricing, finding products at significantly lower costs than elsewhere, which allows them to purchase luxury brands or hard-to-find items affordably. However, some customers also noted issues with order fulfillment, including missing items, incorrect products being sent, or problems with international shipping that led to delays and additional taxes. A few other people also felt that delivery times were sometimes longer than expected, despite advertised next-day shipping.

What people talk about most

Product

Clients share positive opinions on product, frequently praising the quality, variety, and competitive pricing... See more

Delivery service

Consumers find delivery service to be positive, with many reviewers praising the fast shipping times and... See more

Price

Customers had positive experiences with price, consistently reporting that prices are unmatched, wonderful,... See more

Quality

Reviewers mention positive feedback about quality, with many customers receiving products in great or perfect... See more

Order

Users describe positive interactions with order, frequently praising the quick shipping and timely delivery... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Stumbled across this seller whilst searching for my favourite daily moisturiser (which can be tricky to source as often sold out). Was a wee bit sceptical when item was being offered at half retail p... See more

Rated 5 out of 5 stars

Arrived quickly. No damage to product packaging - the "fault" with Timeless 20% Vitamin C serum packets which listed there would be labeled 28 sachets - there were 30 :). Also purchased Avene Cicalfat... See more

Rated 5 out of 5 stars

Great first experience with ordering quality beauty products. Recently made my first order, the item came quickly, was in perfect condition and fit my budget. Feel good purchasing from this website so... See more

Rated 5 out of 5 stars

This is Beauty delivered my toothpaste directly to my door quickly and efficiently. I would recommend this store to anyone who may live in an area where a specific product brand is considered a "Spec... See more


Company details

  1. Cosmetics Store

Written by the company

This is Beauty is the online retailer helping tackle unnecessary waste in the industry. Born from a desire to impact real change, This is Beauty partners with leading retailers and global brands to offer an alternative solution for their damaged inventory. Items may have imperfections, but what's on the inside is a perfectly good product. So, when you shop with This is Beauty, not only do you save money, but you contribute to saving the planet with every purchase.


Contact info

4.8

Excellent

TrustScore 5 out of 5

837 reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 40% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(837)

192 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

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Rated 4 out of 5 stars

Very good company

Very good sunscreen and uprising company. I love the idea of buying the same stuff cheaper online. Mine was listed as imperfect container, but it looked perfect to me. Delivery was a bit rough as they went rouge for a while but it came nonetheless.

May 5, 2026
Unprompted review
Rated 5 out of 5 stars

Products were a great price

Products were a great price, but one item was missing from my order and am still trying to get a refund, so just beware of possible missing items. But overall recommend.

May 29, 2026
Unprompted review
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Rated 1 out of 5 stars

A ghosting experience

I ordered 5 products to be shipped abroad back in march and after seeing no movement I was updated by the international shipping company that my order was halted due to the prohibited items within the contents (perfumes). I was then informed the order was gonna be sent back to them a month ago, bummer, but no big deal, so I asked for a refund. They insisted they will ship back again, but when I tried to follow up I stopped getting a response. No items, no refund, no answers. I emailed them a few times and still no reply.

March 28, 2026
Unprompted review
Rated 5 out of 5 stars

I love the variety of products…

I love the variety of products available and helping reduce waste. The discount reward for ordering more products is also really helpful when on the fence of purchasing an item. Everything I have received has been in great/new condition and had no issues.

May 15, 2026
Unprompted review
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Rated 5 out of 5 stars

Great prices

I was able to find a product I rely on, that’s been out of stock elsewhere, for an excellent price. Shipping was quick too.

May 14, 2026
Unprompted review
Rated 5 out of 5 stars

The best prices

I love using Black Girl Sunscreen it is the best and to get it at the price I got it at was great. I will continue to buy from This is Beauty. You have a repeat customer.

May 10, 2026
Unprompted review
Rated 5 out of 5 stars

Very, very happy

So, at first I was a little skeptical. However, other reviews and neutral websites seemed positive. I ordered some supplements I like and take but are rather expensive. I was very, very pleased with the speed of delivery and the products themselves. I have ordered again and will continue to do so.

May 1, 2026
Unprompted review
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Rated 5 out of 5 stars

Great Service

Great Service! Shipped and delivered fast. Product came exactly as ordered and described. Very cheap as well!

May 9, 2026
Unprompted review

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