Equity Trust Company Reviews 847

TrustScore 3 out of 5

2.9

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Review summary

Created with AI, based on recent reviews

Looking at 118 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the helpful and friendly staff, noting that the service is often incredible, fast, and easy to use, especially for those with Gold Level service. People also find the online portal user-friendly and value the diligence in preparing paperwork for audits. However, some people were dissatisfied with the customer service, describing it as inconsistent and slow, with difficulties in reaching a live person or getting straight answers. There are also concerns regarding payments, with some customers reporting unexpected fees, issues with transferring funds, and a lack of notification for RMD amounts.

What people talk about most

Customer service

Customers had ambiguous experiences with customer service. Many reviewers expressed frustration with long... See more

Payment

Clients share negative opinions on payment, frequently reporting issues with delayed transfers and unexpected... See more

Service

People report ambiguous experiences with service. Many consumers express significant dissatisfaction, citing... See more

Staff

Consumers find staff experiences to be ambiguous. Many reviewers report issues with staff knowledge,... See more

Customer communications

Users describe negative interactions with contact. Many reviewers report extreme difficulty reaching a live... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Easy to set up, but not much in the way of guidance when it comes to purchasing assets. There are very specific things needed when using a SDIRAs to make investments. So you own homework. You won’t ge... See more

Rated 2 out of 5 stars

Pretty standard service, sometimes infuriatingly slow and complicated. Even Gold Level service isn't great. We were promised some features that really weren't available when we needed them-- like a ch... See more

Rated 2 out of 5 stars

It is hit or miss who you speak with on the information you receive. My husband passed away last year and it was a complete nightmare getting the titles and paperwork transferred over to me. It took m... See more

Rated 2 out of 5 stars

After signing 3 document and spent an hour with the company, my money can not still be disburse into my bank account. I reached out to the support team but a straight answer can't be given to me. Now... See more


Company details

  1. #173 of 175 best companies in Alternative Financial Service
  2. #2 of 2 best companies in Asset Manager Service
  3. #193 of 195 best companies in Financial Consultant

Written by the company

Equity Trust empowers individual investors and financial professionals by removing the barriers to investment freedom. Our mission is to inspire, educate, and support investors to achieve more.


Contact info

2.9

Average

TrustScore 3 out of 5

847 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 61% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

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Rated 2 out of 5 stars

Absolute worst experience …

I opened an account around 2021 which was a very easy process. However, closing the account and getting my money back was a complete nightmare. I had closed several accounts and transferred money to my new financial advisor with ease until it cane to Equity Trust. First we were told to over the paperwork, which they claim they never received. Then we were told to fax, and come to find out later it was an old fax number. Then they needed a form with a medallion stamp. So I called to speak to a manager about the delay after delay after delay and I was placed on hold then disconnected. So I called back and after a longer hold I was disconnected again. The 3 rd time I was connected with a manager, explained the situation and was told she was “looking at it right now and everything seems to be in order to complete the transfer” and she would send me a confirmation email afterwards, which I never received. What I did get a couple of days later was an email stating they cancelled my transfer due to needing proof of signature and also to pay a fee to close the account. I felt like they were holding my money hostage. This transaction, from selling my metals to closing the account was 2 months,,,,ridiculous!! All the other investment companies tool less than 48 hours. I only gave them 2 stars instead of one because I did make money while they had it.

May 20, 2026
Unprompted review
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Rated 1 out of 5 stars

So here's the rub

So here's the rub. They may be a good place to go with if you never plan on dying, but if you think that one day you might decide to close your eyes and never wake up. They are the worst company for whoever you decide to leave it to. I lost my father in a fire back in 20 and I have been fighting these people ever since. Everytime you call its a different person that you have to explain the situation to and they are most likely going to send you to the wrong person. Then when you finally get to the right person they are going to make every excuse under the sun on why they cant give you the money yet. Then they will lose your paperwork that you finally got together for them and you have to do it again. There is more, but the point is if you think there could be even a 1% chance the you are not immortal. Take your money out or go somewhere else, because your better off setting it on fire or leaving it under your pillow. They will never give it back to your family.

May 17, 2026
Unprompted review
Rated 1 out of 5 stars

You might find versatility elsewhere

You might find versatility elsewhere, but high fees and pending funds make it hard to plan ahead. #Akerna #Corp. On #Trustpilot is organized and focuses on timing, with returns that stay very rhythmic and steady.

April 30, 2026
Unprompted review
Rated 1 out of 5 stars

One of the worse companies I have ever…

One of the worse companies I have ever worked with. They helped me fill out the paperwork for a transaction over the phone. I waited almost 2 months before they contacted me to tell me I used the wrong form. They told me what form to use and what info to put in. I re-submitted the new forma and this issue has STILL not resolved. It has been 3 additional weeks and counting. Every person I email or call has a different answer. No company standards or over site here. DO NO USE.

Also their advertisements are miss leading as you CAN NOT trade different asset classes in the same account.

This is not a one off occurrence every interaction I have with them is a dis-appointment.

If you open an account make sure you do not need and extra $250, they steal that amount from your account just to close your account.

April 12, 2026
Unprompted review
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Reply from Equity Trust Company

Hi there, we regret to hear your experience with Equity was not a positive one. We take your concerns seriously, and have sent a contact information request over to you so that our team can look into your situation. Thank you for taking the time to leave your feedback.

Rated 5 out of 5 stars

bad customer service

this should be a no star company did 5 just to get it read.
all i need to do was a simple transfer but it got sent back for a routing number. They start the change on 4/7/2026 and still have not gotten it corrected as of 4/10/2026. The people work her just don't know what they are doing. The customer service is horrible. They say thing and just don't mean what they say.


they don't know how to keep there customer happy.

account 876 ending numbers
Every thing I own is back in storage and i am out on the street again.

April 9, 2026
Unprompted review
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Rated 1 out of 5 stars

If you need a distribution, you are in trouble

This is the second time I've asked for an IRA distribution that involved Equity Trust. In both cases, it took over 2 weeks after they received my money for them to deposit it in my bank account. This is an absolutely ridiculous time frame. One representative told me last week that would be three business days. When I saw my money was not there after four business days, I called again and they told me it would take 17 days to receive it. I am so thankful I will not have to deal with them ever again.

April 9, 2026
Unprompted review
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Reply from Equity Trust Company

Hi Cathleen, we regret to hear your experience with Equity was not a positive one. We take your concerns seriously, and will use this feedback to improve going forward.

Rated 2 out of 5 stars

They CHARGE to much annually and when you try and leave them

I've been with Equity Trust since 2015. Their fees are much too high, so I decided to leave them. They charged $250 to do so! How is that OK? After checking other Self-Directed IRA's Companies, I was shocked to see Equity Trust fees were seven times MORE than my new Custodian.

March 31, 2026
Unprompted review
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Rated 5 out of 5 stars

Dennis listened and answered all the…

Dennis listened and answered all the questions. Helped with every concern. No need to rephrase to ask again.
P.s
Pl change the wait music before the agent picks up at the start of the call. Its very bad and annoying. Make it toned down.. Is it on purpose drum beat type?

March 29, 2026
Equity Trust Company logo

Reply from Equity Trust Company

Hi Gregory, thank you for taking the time to tell us about your experience with our team!

Rated 1 out of 5 stars

Don't use this company

Don't use this company. My husband got duped by them and then he died, and I've been trying to get the funds out for 3 years.

March 24, 2026
Unprompted review
Equity Trust Company logo

Reply from Equity Trust Company

We’re very sorry for your loss and for the frustration you’ve experienced trying to access the funds. This is certainly not the experience we want for our clients, especially during such a difficult time.

We would like the opportunity to look into your situation and help move this forward. Please reach out to our team at CareTeam@trustetc.com so we can review your account and assist you directly.

Rated 1 out of 5 stars

Lack of Transparency in Valuation and Delays

My experience began on January 7, 2026, when I requested an in-kind precious metals distribution and specifically indicated expedited processing. I was told that expedited requests are processed within approximately 3–5 calendar days, and I was instructed to provide pickup dates at least one week from my request, which I relied upon when planning.

Because this was an in-person metals pickup, their website does not support the required logistics. I was required to complete an additional step by email, providing pickup dates, identification, and other depository-related details, which I promptly submitted.

Despite complying with all instructions and indicating expedited processing, the request was not processed for approximately 20 days. I was later informed there were significant backlogs and that my request had not been addressed until I followed up directly.

I was then given a valuation tied to the company’s internal processing date (January 26), rather than my request date, and no written documentation was provided. Different valuation dates were discussed during the process, and I have still not received a final valuation in writing.

During this delay, the value of silver increased significantly (approximately 40%), materially affecting the outcome and tax implications, even though the timing was entirely outside my control.

I submitted a written request for the company’s valuation policy and supporting documentation, but received no response.

The company’s practice of tying valuation to internal processing timing, while delays occur, places all market risk on the customer without providing any meaningful control over timing. This raises serious concerns regarding transparency, consistency, and how valuation determinations are made.

January 7, 2026
Unprompted review
Equity Trust Company logo

Reply from Equity Trust Company

Thank you for taking the time to share such a detailed account of your experience. We sincerely apologize for the delays, lack of communication, and frustration you encountered throughout your in-kind precious metals distribution request.

We understand how important timing, clear expectations, and transparent valuation are—especially when market fluctuations can materially impact outcomes. The processing delays you described, along with the lack of written documentation and inconsistent communication, are not the experience we aim to provide.

We would appreciate the opportunity to review your situation in detail, including the timeline, valuation concerns, and your request for documentation. Please reach out to our team at CareTeam@trustetc.com so we can investigate further and work toward a

Rated 1 out of 5 stars

Equity Trust - Not the sharpest tool

Equity trust is very slow to work with and many of their employees do not know how to deal with the assets they are entrusted to hold. I have had to wait over two months to move items. When they have needed permission to execute a trade. Equity Trust has left messages that are far to hard to hear and are far to quick to cancel transactions in progress. Stay away from this company.

March 18, 2026
Unprompted review
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Rated 1 out of 5 stars

I have been trying to get the cash in…

I have been trying to get the cash in my Equity account for 5 weeks now and no closer to getting it than i was 5 weeks ago. No customer service at all. Do not use Equity Trust. You will be as disappointed as i am.

March 17, 2026
Unprompted review
Equity Trust Company logo

Reply from Equity Trust Company

We’re sorry to hear about your experience and understand how frustrating delays like this can be. This is not the level of service we aim to provide, and we’d like the opportunity to help move this forward for you. Please reach out to our team at CareTeam@trustetc.com so we can review your situation and assist you directly.

Rated 3 out of 5 stars

Bill Pay timeliness

I paid a Farmer's insurance bill recently on February 25, 2026 Farmers did not show payment until March 14, 2026. It was due March 17th so it was on time. Why does it take 12 business days to receive this payment?

February 26, 2026
Rated 2 out of 5 stars

Run on Cash during the gold sale in February 2026 ?

During the gold sale in February 2026,Equity Trust changed their processing time to 8 -12 days to process to sale stock) distribution and be paid. I think there was a run on cash... Scary! I am still waiting on my distribution to be processed and paid. I am moving all my money A.S.A.P.

March 6, 2026
Unprompted review
Equity Trust Company logo

Reply from Equity Trust Company

Thank you for sharing your feedback. We understand how concerning delays around distributions can be, especially during periods of increased transaction activity. We’d like the opportunity to review the status of your request and provide an update. Please reach out to our team at CareTeam@trustetc.com so we can look into this for you directly.

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Rated 5 out of 5 stars

great customer service

great customer service, knowledge and speedy processing

February 26, 2026
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Reply from Equity Trust Company

Hi Edgardo, we are happy to hear our team provided you a positive experience!

Rated 1 out of 5 stars

It has been very difficult to get MY Cash

It has been very difficult to get a cash distribution and taken way too long. It involved paper, faxes and phone calls and two weeks later I am still waiting for MY cash. Your processes and antiquated.

February 26, 2026
Equity Trust Company logo

Reply from Equity Trust Company

Thank you for sharing your experience. We understand how frustrating delays in cash distributions can be, especially when multiple steps such as paperwork, faxes, and phone calls are involved. If you’re still waiting on a distribution, we encourage you to contact our team at CareTeam@trustetc.com so we can review your request and assist you directly.

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