CRAFTD London Reviews 

7,723
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 1,649 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent quality of the products, noting their durability and authentic feel even after extensive use. Many people appreciate the exceptional customer service, describing interactions as helpful, quick, and professional in resolving various concerns. The speed of delivery is also consistently praised, with many consumers receiving their items promptly. However, some customers also noted difficulties with the return and exchange process, experiencing slow communication and unhelpful responses when issues arose. A few other people also felt that while product quality is generally high, some items occasionally broke, lost color, or caused skin irritation.

What people talk about most

Product

Customers had positive experiences with product, with many reviewers expressing satisfaction with the quality... See more

Quality

Users describe positive interactions with quality, with many reviewers praising the durability and appearance... See more

Customer service

Reviewers mention positive feedback about customer service, with many praising the quick, friendly, and... See more

Order

People report ambiguous experiences with order, with some customers having positive interactions, such as... See more

Delivery service

Consumers find delivery service to be positive, with many reporting timely arrivals and quick international... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Usually the service and the product is great, however ,now that I have returned a ring; only to be exchanged for a larger size, I am having the worse time. I have written numerous times after receiv... See more

Company replied

Rated 4 out of 5 stars

Purchased a tiger eye bead Necklace, very nice but after 5 months the necklace wire broke. Contacted Crafted who were very helpful and offered a credit note or Replacement, replacement was sent imm... See more

Company replied

Rated 4 out of 5 stars

Great quality and fast shipping but the prices have increased drastically over the last year

Company replied

Rated 5 out of 5 stars

I broke my chain and I contacted them about the the lifetime warranty it was only Hours before kishon replied and a day later my replacement was sent! Back and forth emails with little waiting. Not on... See more


Company details

  1. Fashion Accessories Store
  2. Jeweler
  3. Jewelry Designer
  4. Jewelry Store
  5. Men's Clothing Store
  6. Online Marketplace

Written by the company

CRAFTD London is a premium affordable jewellery brand. We are an online retailer based in the UK, with warehouses across the globe and over 900,000+ happy customers and supporters from over 100+ countries worldwide. OUR VISION: CRAFTD aims to fill the gap between quality jewellery and unnecessary markups across the industry. We put design at our core and focus on cutting through the noisy, low quality space that fast-fashion has brought. Every piece is CRAFTD To Last; quality is the soul of the brand. Wearing our pieces is saying, without speaking that you symbolise self-belief. You know who you are. FINAL NOTE: Personally, we’d like to thank everyone who has supported the brand and been a part of our journey. Our customers are central to our operation, and it is with you in mind that we aim to be the best at what we do. If there is ever anything you would like to discuss, please don't hesitate to email us on hello@craftdlondon.com and we will gladly get back to you. Remember you are CRAFTD! 👊


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 96% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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4.3

All reviews

(7,723)

1,667 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Avoid !

Awful to deal with. I have bought from them in the past.

I contacted them days ago on social mefia to ask for help in buying more items, they took days to reply & despite clearly having 3 detailed messages & a picture, they just said " How can we help" causing the need to repeat the same information again as they clearly couldnt be bothered to read previous messages.

They offered zero answers, so i will buy elsewhere.

Last time i bought from them, they said my item was not delivered as my work building that i work in 5 days a week didny exist, so the delivery could not be made.

I then had to fight for a refund

This latest disaster confirms why you should not waste your money or town with them, when there is significantly better out their.

July 28, 2026
Unprompted review
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Rated 5 out of 5 stars

Quick and friendly responses from…

Quick and friendly responses from Customer service when I had an issue with shipping. The fault was on my end as I had moved into a new apartment and was given the wrong mailing address by mistake.

Customer service for it sorted quickly and I appreciate the help.

July 28, 2026
Unprompted review
Rated 1 out of 5 stars

Not a trustable company

My first order went well. Second order , I paid the extra $50 to have it delivered to Toronto.
They put it through normal mail.
The tracking still says they didn’t receive package 3 days later. Several emails with no response, on line portal no response for 2 days.
This is a joke , and not the way to run a business !!!
Not happy !!!

July 26, 2026
Unprompted review
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Rated 5 out of 5 stars

I had an issue with my husbands…

I had an issue with my husbands bracelet and I contacted customer service and they were incredibly helpful and resolved my issue smoothly and efficiently. Very happy with the service and items are amazing.

July 28, 2026
Unprompted review
Rated 3 out of 5 stars

I love my necklaces but one of them…

I love my necklaces but one of them broke after a few months and it just hasn’t looked the same since.

February 27, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

I'm sorry to hear one of your necklaces has broken. Could you please send us your order number along with a photo of the damage? Once we've received those, we'll be happy to look into it and get this sorted for you as quickly as possible.

We look forward to hearing from you.

CRAFTD London

Rated 1 out of 5 stars

I strongly recommend avoiding Craftd if…

I strongly recommend avoiding Craftd if you’re ordering internationally.

I ordered from Norway, and my first package was never delivered. Instead, it was somehow delivered to the exact same address in the Netherlands. Before they would even consider sending a replacement, I had to spend time filling out multiple claim forms and providing documentation.

After waiting, they finally sent a replacement package. Unbelievably, the exact same thing happened again. The replacement was also delivered to the same address in the Netherlands instead of being sent to Norway.

After more than two months of waiting and spending far too much time dealing with customer service, all they are offering is a refund. At this point, a refund is not enough. I ordered the products because I wanted them, and after all this time I still don’t have them.

This wasn’t just one unfortunate mistake—it happened twice in exactly the same way. That seriously raises concerns about their international shipping process. Based on my experience, they seem unable to reliably deliver orders outside their own country.

Very disappointing experience, and I won’t be ordering from Craftd again.

July 26, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Eivind,

Thanks for taking the time to share your experience.

We're sorry to hear how frustrating this has been. After investigating both shipments and found they were returned to our warehouse after unsuccessful delivery attempts.

It also appears the delivery details provided with the order were incomplete, which may have contributed to the issue. We've reached out to you directly so we can confirm the correct information.

We appreciate your patience and hope to hear from you soon.

CRAFTD London

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Rated 1 out of 5 stars

Tried to return an item

Tried to return an item. Horrible process going through the website; very annoying. After starting the return, they deducted $10 from the item amount for shipping costs, but then make you pay the $23 shipping cost anyway to ship to the UK. Scammy company and very low-quality item

July 25, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Devon,

We're sorry to hear about your experience.

We'd just like to clarify that if you're returning an item using our return label in the UK, you won't need to pay for shipping separately. The return label fee is deducted from your refund, but there shouldn't be any additional shipping costs to send the parcel.

Please reach out to our support team with your order details so we can look into what happened here. If you've been asked to pay shipping as well, we'd like to investigate this further and make sure everything is resolved.

CRAFTD London

Rated 5 out of 5 stars

Highly recommend this brand!

Since discovering Craftd I buy all my jewellery with them as the quality is amazing comparing to other similar brands, I had an issue with one of my products recently and after speaking with customer service they sent me a brand new one out really living up to their life time warranty, would highly recommend!

July 24, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thanks so much for your great review! We're happy to hear you're enjoying the quality of our jewellery and that our support team could quickly resolve your issue under our lifetime warranty.

We really appreciate your recommendation!

CRAFTD London

Rated 5 out of 5 stars

Lasting product

Got my stuff in a timely manner. Its been about a year and the few necklaces I have are still in great shape. I never took the bracelet off till it broke off last month, with that said no issues from wearing 24/7. Will buy more, but takes me awhile to spend money on things like jewelry.

July 22, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thanks for taking the time to leave us a review! We're so pleased to hear your jewellery has held up so well over the past year, especially with everyday wear. We really appreciate your support!

CRAFTD London

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Rated 1 out of 5 stars

Avoid Craftd London

Avoid Craftd London. The jewellery is really bad quality.

My item arrived damaged and actually cut my skin when I tried it on. I returned it and clearly asked for a full refund, but they sent me a replacement instead. I returned that as well and they still refused to refund me.

Cheap jewellery, poor customer service and a complete waste of money. I won’t be ordering from them again.

July 1, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

We're sorry to hear about your experience and that the item arrived damaged.

This isn't the experience we want for our customers, and we'd like the opportunity to review what happened with your return and refund request. Please reach out to our support team and mention that you've contacted us through Trustpilot so we can investigate this further.

We appreciate your feedback and hope we can help resolve this for you.

CRAFTD London

Rated 2 out of 5 stars

Disappointed repeat customer

Brought a necklace for my partner 2 years ago and it was perfect, the chain was thick and quality was great. Unfortunately he lost it at a gig and I quickly ordered him a replacement. The replacement looks cheap (despite being significantly more expensive than my first purchase), the chain is thin and looks like it could break easily and the compass design is nowhere near as nice as the previous one brought. Very disappointing, especially as the first time I brought from Craftd I was blown away with the quality.

July 12, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Shan,

We're sorry to hear you're disappointed with your replacement, especially after having such a great experience with your original necklace.

We haven't made any changes to the quality or design of this piece, so if you believe there may be an issue with the item you received, we'd really appreciate it if you could send a few photos to our support team along with your order details. We'll be happy to take a closer look and help however we can.

CRAFTD London

Rated 5 out of 5 stars

Great customer service team and products

Great customer service team and products

July 20, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

HI,

Thanks so much for your review! We're really pleased to hear you've had a great experience with both our products and our customer service team. We appreciate your support and hope you enjoy your CRAFTD pieces for years to come.

CRAFTD London

Rated 1 out of 5 stars

I ordered the necklace for more than…

I ordered the necklace for more than three weeks. Nothing happened. Didn’t get it yet

July 18, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Mohammad,

We're sorry to hear your order hasn't arrived.

We've looked into this and it appears your parcel has unfortunately been returned to sender. Our support team has already reached out so we can investigate what happened and get this resolved for you as quickly as possible.

CRAFTD London

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Rated 5 out of 5 stars

incredible product and customer service

July 17, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thank you for your review!

We're really pleased to hear you're happy with both our products and customer service. Your support means a lot to us, and we hope you enjoy your CRAFTD pieces for years to come.

CRAFTD London

Rated 5 out of 5 stars

Customer service was great!

Customer service was great, was provided a replacement for broken clasp bracelet.

April 16, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thanks for your review! We're glad our team could get a replacement arranged for your bracelet.

CRAFTD London

Rated 3 out of 5 stars

Super products (until you return…

Super products (until you return something and email them). I've spent a small fortune with Craftd and I rate most of their pieces. My only disappointment is when you email them...and....crickets. I've sent 3 emails regarding a specific return - all of them ignored which does not make you feel valued as a customer. They're quick enough to take your cash but the follow up is very poor. Time to look elsewhere and, thankfully, I am not short of choice.

UPDATE BASED ON THEIR REPLY - I HAVE replied to email threads AND sent emails with order numbers - all of which have been ignored. So the recommendation below is pointless.

July 8, 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thank you for your continued support, and we're pleased to hear you've enjoyed our jewellery. We're very sorry to hear that your experience with our customer service hasn't met your expectations.

This certainly isn't the level of service we aim to provide, and we apologise if your emails were delayed or missed. We'd still like the opportunity to look into your return and get this resolved for you.

Please reply to your existing email thread or send us your order number, and we'll make sure your case is reviewed as quickly as possible.

CRAFTD London

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