Banner for wed2b

wed2b Reviews 

3,224
TrustScore 5 out of 5

4.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 2,349 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional kindness, helpfulness, and ability to make the dress-finding journey enjoyable and stress-free. Many people highlight the personalized service, noting how consultants listen attentively to preferences and provide excellent guidance, often leading to finding the perfect dress even when initial ideas differ. The overall user experience is frequently described as relaxed, easy, and special, with no pressure to buy, allowing customers to feel comfortable and confident throughout their visit. However, some customers also noted issues with product sizing, mentioning that dresses purchased were several sizes too large or that the sizing of accessories like underskirts ran small. Additionally, a few people experienced problems with customer service regarding product discrepancies, such as a veil not matching the dress, and felt that their concerns were not adequately addressed due to return policies.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, consistently praising their friendliness, helpfulness, and... See more

Product

Reviewers mention positive feedback about product, with many customers expressing delight and satisfaction... See more

User experience

Customers had positive experiences with user experience, describing it as relaxed, easy, and seamless from... See more

Service

Clients share positive opinions on service, with many reviewers praising the helpfulness and attentiveness of... See more

Customer service

Consumers find customer service to be a positive experience, often highlighting how staff members listen... See more

Reviews shaping this summary

Rated 5 out of 5 stars

So so grateful to the staff at Northampton! I had mentally prepared myself for a long journey finding my perfect wedding dress, yet I found it during only my second fitting. Belle was so friendly and... See more

Company replied

Rated 5 out of 5 stars

We were served by Megan, who made the experience absolutely seamless! I came into the store with my mother and her friend, and we both had totally different opinions on what to get. We were so pl... See more

Company replied

Rated 5 out of 5 stars

I was instantly put at ease by the staff who showed such kindness. Andrea took excellent care in guiding me through the process, taking time to listen and provide some really great practical advice... See more

Company replied

Rated 5 out of 5 stars

Wonderful bridal experience with Amy who was absolutely superb and picked out some gorgeous choices but knew in the beginning that the dress that was chosen would be the one!!! We tried out a fe... See more

Company replied


Company details

  1. Bridal Shop
  2. Boutique
  3. Wedding Store

About wed2b

Written by the company

We believe every bride deserves to look stunning and feel special on their wedding day - regardless of budget. With 1000's of designer wedding dresses all priced £599 - £1199, friendly expert Bridal Consultants, and 60 stores across the UK and Europe, there is a reason we are so highly rated by our beautiful brides.

Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Our fabrics, construction, detailing and finishes are second to none.

The major change to tradition that wed2b offers is to enable brides to take their dress home the very same day they find ‘the one’. There’s no waiting for long order times, hoping the dress arrives as perfectly as you remember it for the big day. All our dresses are designed in limited edition quantities and are sold off the peg. So, you really can visit today and get married tomorrow!

Why choose wed2b

Written by the company

60 Stores throughout Europe
wed2b is the UK’s largest bridal retailer with 40 stores across the UK and 20 in Europe. Each of our stores are stocked with hundreds of dresses in sizes 6 to 30 to take home the same day, priced from £499 to £999.
No appointment neccessary
We don’t offer appointments- browse and try on dresses without the need to book in advance! Our expert bridal consultants are in stores waiting to help you find the perfect dress.
We are the bridal experts
With over 15 years of experience, at wed2b we are dedicated to offering our brides an expert bridal consultant service as well as a wide choice of designer wedding dresses that are ready to try on in your own size!

Premium wedding dresses for less

On average our prices are 40% lower than other boutiques

Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Their fabrics, construction, detailing and finishes are second to none

Contact info

Promotion box for wed2b

Your perfect wedding dress awaits!

1000s of designer dresses available from £499-£999 available same day

4.8

Excellent

TrustScore 5 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 92% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(3,224)

2,697 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Ashford Store - Incredible Service

Ashford, Kent store - Incredible service!
I visited the store a couple of hours before closing on a Sunday. The staff treated me like they had all the time in the world, and never made me feel rushed! Meg was amazing, really knowledgeable and understood exactly what I was looking for based on some photos of dresses I had tried that morning in another shop and after a little chat. The first dress she picked out ended up being MY dress! It was such a lovely experience and i would recommend the Ashford shop and Meg to anyone!

July 5, 2026
Unprompted review
Rated 5 out of 5 stars

I said yes to my dress 👰🏼‍♂️🤍

I had a fantastic experience with Wed2b. From the moment I arrived, I was made to feel welcome and comfortable. Lauren was absolutely amazing—friendly, knowledgeable, and so patient throughout my appointment. She listened carefully to what I was looking for, offered honest advice, and made the whole experience enjoyable and stress-free. There was a great selection of beautiful dresses at reasonable prices, and I never felt pressured into making a decision. Thanks to Lauren's help, I found the perfect dress. I would highly recommend Wed2b to any bride-to-be looking for outstanding customer service and a memorable dress shopping experience. Thank you, Lauren, for making such a special moment even more unforgettable!
👰🏼‍♂️🤍

July 7, 2026
Rated 5 out of 5 stars

Megan was an absolute dream

Megan was an absolute dream. She was extremely helpful in providing me with lots of options. Our wedding is a destination wedding and I went with no idea of style that I wanted. Megan helped me to find my dream dress. Thanks Megan!!

June 30, 2026
Rated 5 out of 5 stars

I visited WED2B today with my mum for…

I visited WED2B today with my mum for my first wedding dress appointment, and I was so nervous. Fiona was absolutely lovely from the moment we met her. She made me feel so comfortable and reassured throughout the appointment.

She listened to what I liked, helped me try on different styles, and made the whole experience really enjoyable. Thank you, Fiona, for making my first dress shopping experience such a special one!

July 6, 2026
Unprompted review
wed2b logo

Reply from wed2b

Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b

Rated 5 out of 5 stars

Wed2B were incredible I got such a…

Wed2B were incredible I got such a lovely experience and Caroline was wonderful. I had no idea what i wanted however we picked the perfect dress in two gos and she made me feel so at ease, welcome and special incredible experience. Now excited for the big day.

July 4, 2026
wed2b logo

Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Amazing

Had an amazing experience at wed2be Swansea. Tiarna helped me find the one and couldn’t be happier with all the help she offered. She put added things that you wouldn’t think of and made saying yes to the dress so great! Thankyou so much Tiarna xxx

July 6, 2026
Unprompted review
wed2b logo

Reply from wed2b

Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, our Swansea team and Tiarna will be so excited to read this 😊 Best wishes, wed2b

Rated 5 out of 5 stars

Amazing experience

The second we walked in Jess was so welcoming, I didn’t have a clue what I was doing or wanted but Jess went through all the questions and got an idea of what I liked and just brought round these beautiful dresses they were just what I liked and had in mind and then the last dress she got out for me was just the perfect one! I honestly thought I’d be searching for months for a dress and on my first day of looking, first shop and I’ve found it and bought it! It’s perfect! Just a wonderful, calm and relaxing experience with such lovely helpful staff thank you so much

July 6, 2026
wed2b logo

Reply from wed2b

Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b

Rated 5 out of 5 stars

I went in to browse wedding dresses…

I went in to browse wedding dresses didn't think I would have been walking out with the dress of my dreams. Katy was absolutely amazing and was really friendly and was so kind to my daughter.

July 6, 2026
wed2b logo

Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

I was welcomed as soon as walked in…

I was welcomed as soon as walked in with a friendly warm smile from the staff. Harriet helped with my dress and even chose the one I bought. Harriet was absolutely amazing and a credit to your store. Thankyou for making me feel amazing and thankyou all for the work you do. 😘

July 6, 2026
wed2b logo

Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

Sophie was amazing

Sophie was amazing from start to finish, so patient and lovely throughout my whole appointment. She didn’t make me feel pressured into buying a dress. She helped and guided me and I love the dress I brought. Lovely friendly atmosphere.

July 5, 2026
wed2b logo

Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 4 out of 5 stars

Online Order - delivery fees

It would be good if you could collect accessories orders in store rather than being forced to pay £7 for delivery when already spending £70+. Especially considering I still need to go to the store to collect the bridesmaids dresses.

July 6, 2026
wed2b logo

Reply from wed2b

Your feedback is so important to us – thank you for sharing this! If there is anything else at all, please do get in touch with us at customercare@wed2b.com and we will be happy to help. Best wishes, wed2b

Rated 5 out of 5 stars

Wed2b Stoke

As soon as I arrived at Wed2b, I was greeted straight away and was sat down the amazing member of staff Molly who went through everything with me be made me feel as comfortable as possible.

I found my dream dress this day, and I couldn’t have done it without Mollys help, advice and assistance.

Lovely experience.

July 5, 2026
wed2b logo

Reply from wed2b

Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, our Stoke team will be so excited to read this 😊 Best wishes, wed2b

Rated 5 out of 5 stars

Fantastic experience

I came to the Glasgow store on Saturday with my mum, my maid of honour and one of my bridesmaids. We were looked after by Georgia and she made the entire experience fantastic. We loved the vibe and had a great time. We did go to another wedding dress shop after and didn't like the vibe at all so we went back to see Georgia again and I said yes to the dress! Thank you Georgia <3

July 4, 2026
Unprompted review
wed2b logo

Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

I popped in on the off chance

I popped in on the off chance, and I was made to feel so welcomed. Considering it was not long before closing, I was made to feel not rushed and was given undivided attention.

June 27, 2026
wed2b logo

Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

I had the best 5 star worthy experience

I had the best 5 star worthy experience, I was greeted by Abi who was absolutely incredible!

Abi really listened to what I was looking for and brought out dresses that matched the description I provided. Abi was absolutely lovely and would recommend her to anyone, I went alone dress shopping and she didn’t make me feel alienated for being alone.
The Liverpool store is huge and I found out that it’s one of the biggest they have so definitely go here there is sooo much to pick and choose from! All very clean and roomy too.
Abi helped me find my perfect dress and was full of knowledge on if certain alterations could be done or not.
Couldn’t thank Abi enough for my experience❤️

July 4, 2026
Unprompted review
wed2b logo

Reply from wed2b

Thank you so much Jade, your recommendation is wonderful and we’re so pleased that our Liverpool team could help! I am sure that they will be over the moon to read this. Best wishes, wed2b

Rated 4 out of 5 stars

Said YES to the dress!

Chose to visit the Bolton Wed2B store with no expectations, no clear idea on what I wanted, all with the intention to perhaps leave with a better idea on style and design to suit me. Well dress 3 was the one! Georgia was my design consultant and listened to my thoughts and took these and delivered me samples of dresses to try. She was really personable and welcoming, made my whole entourage feel at ease and important and ultimately helped me find the ONE! With all accessories and veil too. A lovely experience and an unexpected purchase. An added bonus would have been a celebration drink to make the whole experience extra special and celebratory. All round a great shop with lovely staff.

July 5, 2026
Unprompted review
wed2b logo

Reply from wed2b

Thank you for sharing this incredible review with us. We are so pleased to hear that you and your entourage had a magical time in store. We wish you the very best with the rest of your wedding planning. Best wishes, wed2b

Rated 5 out of 5 stars

Lauren who looked after was brilliant

Lauren who looked after was brilliant , very helpful and nothing was a bother to her

July 5, 2026
wed2b logo

Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Wedding dress shopping

My sales consultant, Yasmin, was so incredibly helpful and supportive with assisting me in trying on dresses at the Bromley branch.
I felt so comfortable and confident in the dress I chose, and really couldn’t have had a better experience!
Thank you again to all the ladies working today for your kind words, encouragement and guidance in choosing my dream dress!
Can’t wait to show you all pictures after the wedding!
Best wishes,
Danielle x

July 5, 2026
wed2b logo

Reply from wed2b

Thank you so much for your recommendation - we are so happy to hear that we were able to give you the 5-star service that you deserve! We wish you all the best for your special day 😊 Best Wishes, wed2b

Rated 5 out of 5 stars

Knowledgable and understanding staff

Very caring, knowledgeable and friendly staff

July 4, 2026
wed2b logo

Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Fantastic girls

Fantastic girls, made me feel so welcoming.
Listened to everything I wanted, thought about my venue etc.
And of course I said YES to the dress

July 4, 2026
Unprompted review
wed2b logo

Reply from wed2b

Thank you so much Claire, your recommendation is wonderful and we’re so pleased that our Newcastle team could help! I am sure that they will be over the moon to read this. Best wishes, wed2b

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look