My sales consultant, Yasmin, was so incredibly helpful and supportive with assisting me in trying on dresses at the Bromley branch. I felt so comfortable and confident in the dress I chose, and... See more
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See what reviewers are saying
I’ve been to the Wed2be Bromley branch on 3 occasions to purchase my dress and accessories and each time the staff have been absolutely lovely and very helpful. Would highly recommend.
Company replied
Aaliyah was amazing from start to finish not pushy very open and gave the best experience ever. My first dress i popped on i feel in love with and aliyah went out to make sure they had my size a... See more
Company replied
Tahlia was really lovely, helpful and knowledgeable and made me feel really comfortable. Even though I didn't end up buying my wedding dress that day, she helped me narrow down my choices and figure o... See more
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Company details
Written by the company
At WED2B London (Bromley), we want to make sure that each bride who visits us has the best possible experience while looking for her perfect dress. We have hundreds of wedding and bridesmaids' dresses for you to try in our beautifully spacious London (Bromley) store, as well as comfortable changing rooms with an area for friends and family to sit and offer their opinions. Our friendly staff are always on hand with helpful tips and advice. Our London (Bromley) Store Manager and her team look forward to helping you find your dream wedding dress.
Why choose wed2b
Written by the company
- 60 Stores throughout Europe
- wed2b is the UK’s largest bridal retailer with 40 stores across the UK and 20 in Europe. Each of our stores are stocked with hundreds of dresses in sizes 6 to 30 to take home the same day, priced from £499 to £999.
- No appointment neccessary
- We don’t offer appointments- browse and try on dresses without the need to book in advance! Our expert bridal consultants are in stores waiting to help you find the perfect dress.
- We are the bridal experts
- With over 15 years of experience, at wed2b we are dedicated to offering our brides an expert bridal consultant service as well as a wide choice of designer wedding dresses that are ready to try on in your own size!
Premium wedding dresses for less
On average our prices are 40% lower than other boutiques
Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Their fabrics, construction, detailing and finishes are second to none
Contact info
38 London Road, BR1 3QR, Bromley, Kent, United Kingdom
- 020 3870 0723
Your perfect wedding dress awaits!
4.6
Excellent
55 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 99% of negative reviews
Typically replies within 24 hours
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No need to shop anywhere else!
From the minute I walked in the door I felt so welcomed and all my anxiety was gone. The girls in there are so lovely and helpful. They're like a mini team of cheerleaders! Big shout out to Aaleayah who found me my dream dress, AND IN BLACK!! She made me feel comfortable throughout the whole process and answered any questions I had. I can't wait to walk down the aisle in this dress and send you all a picture - thank you!❤️
January 24, 2026
Reply from wed2b - London (Bromley)
Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b
Absolutely recommend this place
Absolutely recommend this place! I was so nervous about the whole experience, but once I got there everyone was so kind & calming I ended up having an amazing time! I can’t thank Faye enough, she made me feel like a princess & found me the perfect dress ❤️
January 17, 2026
Reply from wed2b - London (Bromley)
Thank you so much for your wonderful recommendation. Faye and our Bromley team will be so happy to hear your kind words! Best wishes, wed2b
The staff are friendly and very…
The staff are friendly and very helpful. They give advice. Good energy. I purchased my wedding dress there and was happy with the service I received, I returned to purchase 3 bridesmaids dresses.
Today I returned to collect my bridesmaids dresses. I am very happy with the service I received.
January 11, 2026
Reply from wed2b - London (Bromley)
Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b
Fabulous staff and service
I had amazing afternoon trying on wedding dresses - staff were amazing helpful supportive with no pressure to buy but I was lucky enough to find and purchase my dream dress thank you so much I can’t wait to share photos of my big day
January 15, 2026
Reply from wed2b - London (Bromley)
Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, our Bromley team will be so excited to read this 😊 Best wishes, wed2b
Friendly and thoughtful
The lady who helped me choose my dress had only been working at wed2b for a short time, and I was her first consultation and the first person to buy a dress from her. From start to finish she was professional but incredibly friendly and thoughtful. She listened carefully and asked for help when she needed it. She genuinely made my experience so fun and entertained some interesting dresses just to make sure I was definitely choosing the correct one.
December 13, 2025
Reply from wed2b - London (Bromley)
Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b
Amazing customer service!
The advisors at Wed2Be were so so lovely. I felt genuinely really cared about and listened to. Amongst all the designs and styles, Laci helped me find exactly what I wanted and what made me feel my best, she didn’t rush me and gave me so many options to try. I was not pressured to buy anything and was given time to go away and decide later too!
December 12, 2025
Reply from wed2b - London (Bromley)
Thank you for your kind review, and for coming to see us! We are so pleased to hear that you had a magical time in store. We wish you the very best with the rest of your wedding planning. Best wishes, wed2b
Wonderful staff
Wonderful staff, very warm welcome.
Thank you Aaleha ❤️you made me feel great. Very helpful and patient.
It was my first experience of trying any wedding dress on. I did purchase a my dress.
Only downfall, there were three of us and we were not offered any refreshments. Nothing at all.
December 11, 2025
Reply from wed2b - London (Bromley)
Thank you for your kind review, and for coming to see us! We appreciate your feedback and we wish you all the best for your special day 💖 Best wishes, wed2b
Selina was very informative
Selina was very informative, helpful and patient. She listened to what I would like my wedding dress to be and eventually we found the one. It suits my taste and I look forward to wearing it. Thank you.
November 27, 2025
Reply from wed2b - London (Bromley)
Thank you so much for your wonderful recommendation. Selina and our Bromley team will be so happy to hear your kind words! Best wishes, wed2b
Eloise at the Bromley store is amazing!
Eloise at the Bromley store is amazing!
I was dreading trying on dresses and she immediately put me at ease.
I went in with no idea with what I wanted but she picked out 4 dresses, all were beautiful and I ended up going with the first dress I tried on. She picked the perfect one first time and I went from dreading the experience to having an amazing time. Thank you !
December 2, 2025
Unprompted review
Reply from wed2b - London (Bromley)
Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b
Really lovely and friendly staff.
Really lovely and friendly staff.
I actually brought a bridesmaid dress to wear as mother of the bride and ended up with a midnight blue satin dress for a Christmas wedding.
October 25, 2025
Reply from wed2b - London (Bromley)
Thank you for your kind review, and for coming to see us! 💖 Best wishes, wed2b
Don’t go!
We should have walked out after using the toilet. Filthy and sanitary bin was overflowing. It was freezing inside and the carpet was dirty. Range of dresses very limited and despite what I requested, they could only show me two dresses that fitted the brief. Only to be told that it was a bad time at the end of the appointment. The dresses were approximately £800-£900 would then need dry-cleaned plus alterations which could be at least £300. What a waste of time! We looked at bridesmaid dresses but sizing was limited to try the style we would have liked.
I would definitely suggest going elsewhere.
November 8, 2025
Unprompted review
Reply from wed2b - London (Bromley)
We are so sorry to hear about your recent experience in our store, as a company that strives for customer satisfaction, this is certainly not what we would like to hear. We set a very high standard for ourselves, and we are truly sorry to hear that this standard was not met during your most recent visit with us. If you wish to discuss your visit in more detail, please do reach out to customercare@wed2b.com where we will be here to support you. Kind regards, wed2b
Lovely people but was upsold with…
Lovely people but was upsold with things added on I didn’t realise weren’t included in the cost, I should have asked more questions of course. I was however really surprised when I got home and checked the receipt and it just left me a bit disheartened and feeling a little manipulated with what had otherwise been a really exciting and lovely experience
August 1, 2025
Reply from wed2b - London (Bromley)
Thank you for sharing your feedback, we understand that you have already liaised with our Customer Care Team regarding this matter. We can confirm that all storage items and accessories are all chargeable items, and can be found on your receipt individually listed. Our Bridal Advisors have our brides' best intentions at heart and we hope we have managed to resolve everything for you. We wish you all the best for your special day. Kind regards, wed2b
Lovely dress but got completely…
Lovely dress but got completely destroyed by the tailor that was recommended by WED 2 BE. The terror that they created was not noticed until the morning of my wedding and completely ruined my day. This tailors do free cleans for WED 2 BE and claim to do a discount but that was also wrong. I was intimidated to the point of being scared when asking to sign a document to say I was happy with alterations prior to being able to see the dress….it was kept hidden until I agreed to sign the form.
July 4, 2025
Reply from wed2b - London (Bromley)
Your feedback is so important to us – thank you for sharing this Bonnie. We are incredibly sorry to learn of the issues caused. The individual seamstresses recommended by our stores are not directly employed by wed2b and operate as standalone businesses. Please reach out to our team at customercare@wed2b.com with further details in regards to the particular seamstress that you used, where we can then investigate this further. Best wishes, wed2b
Beautiful dresses and amazing helpful…
Beautiful dresses and amazing helpful staff and would highly recommend x
October 19, 2025
Unprompted review
Reply from wed2b - London (Bromley)
Thankyou MIchelle for leaving your feedback - we're happy to hear you loved our dresses and that our wonderful bridal consultants were amazing! Best wishes for your big day, from us all at wed2b
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