Y'all were very polite and helpful with getting insurance set up with me. You answered questions and responded very quickly and so far have always done what you said you'd do. Y'all are very persisten... See more
Company replied
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Review summary
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As a first time customer, my experiences with Mitch Cohen and his boss John Palladino have overall been quite good. Glad I moved away from the previous agent I had at Goosehead Insurance where they he... See more
Company replied
Our agent, Sally Petty went over and beyond. She is amazing! Great customer service, quick turnaround with all our home owner quotes, great quotes and the very number one thing everyone needs is that... See more
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Buying Insurance is hard but both of these fellows,Jedidiah & Mark @ the Mark 'Cat' Keller Agency made it very much easier & were great to work with. Both of these fellows were very patient with us &... See more
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Company details
- #42 of 66 best companies in Insurance Company
About American Family Insurance
Written by the company
Life’s better when you’re protected under our roof because when you feel totally protected, you can enjoy the dreams you’ve worked so hard to achieve.
Learn More
All your insurance needs, just a click away. Visit our website to learn more about our commitment to inspiring, protecting and restoring what matters most — your dreams.
- Get 24/7 Customer Support
- Learn About Our Coverages, Discounts & More
- File a Claim
- Browse Articles & Resources to Support Your Dreams
Whether you’re looking for inspiration, tips or a community to keep you motivated, we have resources to help keep you on track towards achieving your dreams.
- Helpful Articles for Your Dream Pursuit
- Connect & Engage with Us
- Resources to Inspire Your Community
Protecting what matters most is at your fingertips. Get support anywhere, anytime — especially when you need it most — by downloading the MyAmFam app.
- Manage My Account
- Track Your Claim’s Status
- Set Up AutoPay & Schedule Payments
- View Your Proof of Insurance
- Get 24/7 Roadside Assistance
- Add/Replace a Vehicle on Your Policy
Give the things that matter most the protection they deserve. Get a quick online quote today and get a customized policy to fit your unique needs and budget.
Products
Vehicle Insurance
- Car Insurance
- Motorcycle Insurance
- Boat Insurance
- RV & Camper Insurance
- ATV Insurance
Property Insurance
- Home Insurance
- Renters Insurance
- Condo Insurance
- Manufactured Home Insurance
Personal Insurance
- Life Insurance
- Umbrella Insurance
Commercial/Farm & Ranch Insurance
- Farm & Ranch Insurance
- Business Insurance
- Landlord Insurance
About
Details
We believe your dreams are the most valuable things you’ll ever own. It’s why we work tirelessly to inspire, protect and restore them.
Service Options
- Get a Quote Online
- Contact Your Local Agent
- Call us 1-800-MYAMFAM
Highlights
- Customizable policies to fit your unique needs
- Protection from the unexpected
- Local agents to help guide you through the insurance policy
- Resources and inspiration to help you pursue your dreams fearlessly
- 24/7 assistance and customer care
Profiles
Contact info
American Parkway 6000, 53783, Madison, United States
- 1-800-692-6326
- SocialCare@amfam.com
- www.amfam.com
4.4
Excellent
2K reviews
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this was very good
this was very good, good rate , friendly people, Godly people, very open, and helpful
February 19, 2026
Reply from American Family Insurance
Hi Tingrong. We're so happy you're our customer! Thanks for passing along your feedback to us.
Great people
February 19, 2026
Reply from American Family Insurance
Thank you for trusting us to protect your dreams, Pam. We appreciate you and your feedback!
Casey was great about lowering our…
Casey was great about lowering our mortgage insurance and vehicle insurance. Went through the changes step by step and made the policy changes really simple.
February 19, 2026
Reply from American Family Insurance
Your dreams are worth protecting, thank you for choosing us to help you! We appreciate your feedback.
Insurance Our agency with the help of Monica and…
Our agency with the help of Monica and Melanie does not disappoint. They’re very customer oriented and I would highly recommend.
February 19, 2026
Reply from American Family Insurance
You're too kind! Thanks for taking a moment out of your day to tell us how we're doing.
Our new agent was prompt getting back…
Our new agent was prompt getting back to us regarding questions
February 19, 2026
Reply from American Family Insurance
Hi Geri! We appreciate you sharing your feedback with us and we're glad to know it was a good experience. Thank you!
Our Agent Leah keeps us up to date
Our Agent Leah keeps us up to date. Helping us with our insurance needs.
February 19, 2026
Reply from American Family Insurance
Hi, thanks for the shout-out! We appreciate your kind words and can't wait to share them with our team! Thank you for being our customer.
Customer service
Nikki & Justin are both vibrant and helpful people. I’ve enjoyed speaking with both of them and they are very knowledgeable. They helped me get the right set up for my car insurance and offered me more discounts. It was a great experience.
Grateful
February 19, 2026
Reply from American Family Insurance
You've just made our day! We're looking forward to sharing your experience with our team. Thank you for being our customer!
The agent was helpful
The agent was helpful, courteous, and answered any concerns or questions in a timely manner.
February 19, 2026
Reply from American Family Insurance
We love hearing feedback from our customers! Thank you for trusting us to protect your dreams, Mary.
Reply from American Family Insurance
Thanks for telling us about your experience. We're so happy you're our customer!
Everyone was very professional and took…
Everyone was very professional and took their time to explain everything thoroughly.
February 19, 2026
Reply from American Family Insurance
The fact you've taken a moment out of your day to share your experience with us has made our day! Thank you for choosing us to protect your dreams.
The people are what made it great
The people are what made it great. Josh and Avery are true professionals.
February 18, 2026
Reply from American Family Insurance
You're too kind! Thanks for taking a moment out of your day to tell us how we're doing.
Price too high!
February 18, 2026
Reply from American Family Insurance
Hi, Kelvin. We appreciate your feedback and encourage you to reach out to your agent to learn more about potential discounts you may be eligible for. If you need assistance, please call 1-800-MYAMFAM. Thank you.
Safety first
Your representatives are awesome. They tried to work with me but just could not get my ex boyfriends name off my accounts. His name is not on my titles, we live in different households...His name should not be on my policies. Just today I read an email addressed to my ex thanking him for payment. Why is he getting thanked for payment? I made the payment from my bank account on my vehicle. I love your people especially Tanner and Laura the breaking straw was no one could get his name off all my policies and with him being violent, abusive, I do not want him finding me. I didn't feel safe staying with American family Ins.
March 10, 2026
Reply from American Family Insurance
Thank you for reaching out to us. We've shared your feedback with our team for them to review further. If you have additional information you would like to share, please visit https://cloud.afemails.amfam.com/social-contact.
Good value and good agent
February 18, 2026
Reply from American Family Insurance
Hi Kent. We're so happy you're our customer! Thanks for passing along your feedback to us.
American Family
Matt took the time to meet with me and go through my options for my insurance and did not try to force any more insurance than I needed on me. He told me what to expect in the coming year or two.
February 18, 2026
Reply from American Family Insurance
We love hearing feedback from our customers! Thank you for trusting us to protect your dreams, Jill.
Working with Julie Pizinger
Working with Julie Pizinger was an absolute joy!! I felt like I was on a shopping trip with the girls rather than buying insurance. She was light fun and yet able to get me the very best policy's for my needs at affordable rates. I would recommend American Family any day.
February 18, 2026
Reply from American Family Insurance
Your kind words just made our day, Teresa! Thanks for taking a moment of your time to share your experience.
Janet did a great job of juggling a…
Janet did a great job of juggling a bunch of policies and adding some life insurance policies and another home.
February 18, 2026
Reply from American Family Insurance
Hi Jeff, thanks for the shout-out! We appreciate your kind words and can't wait to share them with our team! Thank you for being our customer.
premiums always seemed fair and the…
premiums always seemed fair and the service was good
February 18, 2026
Reply from American Family Insurance
Thank you for choosing us to protect your dreams! We appreciate your feedback and support.
Working with Trevor Manes.
February 18, 2026
Reply from American Family Insurance
The fact you've taken a moment out of your day to share your experience with us has made our day! Thank you for choosing us to protect your dreams.
Great people and easy to work with!
February 18, 2026
Reply from American Family Insurance
We love having the chance to hear directly from our customers. Many thanks!
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