Cutter and Squidge Reviews 

829
TrustScore 3.5 out of 5

3.7

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Review summary

Created with AI, based on recent reviews

Looking at 169 reviews, most reviewers were somewhat happy with their experience overall. Consumers generally find the baked goods extremely delicious, praising the wonderful flavours and beautiful presentation of the items. Many people note that the website is straightforward to navigate and the overall ordering process is wonderfully smooth. Some reviewers were not happy with delivery issues, noting that packages sometimes arrived late, lacked updates, or were left at the door without notification. However, some people mentioned problems regarding short product shelf lives or items expiring before their intended celebration date. A few other people also felt that certain customer service interactions felt unhelpful or dismissive when resolving problems.

What people talk about most

Product

Users describe positive interactions with product, highlighting that cakes and bakes arrive well packaged and... See more

Order

Customers had ambiguous experiences with order processes, highlighting a division in satisfaction. While many... See more

Delivery service

Consumers find delivery_service to be ambiguous, experiencing a mix of timely arrivals and severe delays.... See more

Quality

People report positive experiences with quality, highlighting that the baked goods are generally tasty,... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with deeply divided opinions among consumers. On... See more

Reviews shaping this summary

Rated 3 out of 5 stars

I was gifted an afternoon tea by a friend which was a nice surprise and much appreciated. It was well presented and all looked very nice. However, having now had the tea, I wouldn’t buy it again mysel... See more

Company replied

Rated 5 out of 5 stars

We ordered a last minute cake for a relative's birthday. It arrived exactly on time and in excellent condition. We did as suggested and put it in the fridge until the day. On the day we took the ca... See more

Company replied

Rated 5 out of 5 stars

Highly recommended this company! The cake was gorgeous to look at and tasted incredible!! When there was a slight hiccup with delivery (DPD’s fault, not C&S!) where DPD failed, Cutter & Squidge absol... See more

Rated 5 out of 5 stars

Bought the half billionaire's Easter egg having seen it on FB. I'm now obsessed. Which is unfortunate as I've been pretty chocolate-addiction free for the past few years. I seem to have relapsed an... See more

Company replied


Company details

  1. Bakery

Written by the company

Luxury London cakes, macarons, biscuits and more delivered to your door by courier. Delicious award winning cakes for any occasion. Personalised for you.


Contact info

3.7

Average

TrustScore 3.5 out of 5

829 reviews

5-star
4-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 89% of negative reviews

Typically takes over 1 month to reply

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3.7

All reviews

(829)

167 reviews in the last 12 months

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Rated 1 out of 5 stars

Short Expiry Date and Poor Customer Service

The Diwali Selection Box that I ordered arrived on the 21st October and had a shelf life of 2 days with an expiry date of 23rd October. I have just rang customer services now and the lady I spoke to did not even apologise. Eventually, I got some advice on what to do but it just seemed that she did not care at all. Customer service was not great and as a result, I will not be ordering anything from Cutter and Squidge again.
I now have to email photos of the box to customer services so let's see what happens.

October 23, 2025
Unprompted review
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Rated 1 out of 5 stars

Used to love C&S.

Used to love C&S.
Emailed them as they has mislabelled a hamper vegan which i very nearly ordered but spotted some items were not. To be clear, this is a pretty big deal when gifting.
Emailed them to query if this was correct and let them know, got the most generic AI response follow up, whilst the website was then updated. I responded to receive a more infuriating response. Cost cutting measures may save money but they won't retain customer loyalty if badly executed. Cutter and squidge won't be receiving my custom going forward sadly.

October 20, 2025
Unprompted review
Rated 5 out of 5 stars

Incredible customer service

Incredible customer service - sadly DPD delivered a birthday order I made to the wrong place and Cutter and Squidge Customer Service (Emma) immediately offered me a fresh delivery or a full refund and kept me fully up to speed on what had happened - I will definitely order again

October 21, 2025
Unprompted review
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Rated 5 out of 5 stars

Amazing cakes

Amazing cakes. I have been using this company for a few years. The cakes, biscuits and brownies taste amazing. I've had amazing feedback from friends and family in regards to taste and portion size.

October 16, 2025
Unprompted review
Rated 5 out of 5 stars

delicious cakes, and quality customer service

I've had C+S cakes before and know they are delicious but now I know their customer service is top notch too! The delivery of my order went awry and they stepped in to resolve it swiftly - meaning my daughter and her friends got to celebrate with chocolatey goodness. Thank you C+S

October 15, 2025
Unprompted review
Rated 5 out of 5 stars

It was a very smooth experience

It was a very smooth experience. Great options for all kind of gifts and occasions! Delivery options are also great with named next day delivery options available. Just perfect!

October 14, 2025
Unprompted review
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Rated 4 out of 5 stars

Loved the selection of products

Loved the selection of products. I had so many issues trying to check out though! The website kept refreshing and saying a problem keeps occurring. It took almost an hour just to check out. However I’m really grateful NHS discount is offered, love that products are halal friendly and love the representation of different religious festivals eg Diwali and Eid.

October 8, 2025
Unprompted review
Rated 5 out of 5 stars

Cannot fault!

I have ordered the brownies for clients previously which all arrived on the dates we selected and we heard they were very yummy!

There was an issue with my order pulling through from the website and they rectified it with compensation, straight away.

I cannot fault the customer service, product or efficiency one bit <3

October 7, 2025
Unprompted review
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Rated 5 out of 5 stars

Cake, Brownies Galore

I have ordered the lemon blueberry cheesecake cake for my birthday and it came in excellent packaging, very well secured and the flavour profile was great. I ordered the day before to make sure I had it in the morning and even then it tasted fresh the next day. Ive also ordered the normal brownie box, christmas special brownies, and now the nostalgia brownie boxes and they arent just a hit at home but also at work. Ive now tried the smores cake which I dont even like chocolate cake but it tasted incredible and the graham crackers I thought would be plain and boring tasted amazing. The delivery is also very good and overall would continue to be a customer and consumer to cutter and squidge. Hoping more cakes are able to deliver beyond London soon as I live somewhere else but im still happy with the selections I have for cakes.

October 4, 2025
Unprompted review
Rated 5 out of 5 stars

Lemon Drizzle

The Lemon Drizzle cake was divine, my partner drools every time she takes a bite and me too! Definitely coming back in the future.

The cake delivered in perfect condition and on time on the chosen date.

Thank you for a lovely cake.

Ryan

September 22, 2025
Unprompted review
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Rated 1 out of 5 stars

The cake I ordered never arrived on the…

The cake I ordered never arrived on the day it was needed, which completely defeated the purpose of the purchase. I immediately requested a refund, but this was denied, which I find extremely disappointing and unfair given that the order was not fulfilled as agreed. I expect this matter to be reconsidered, as I paid for a service that was not delivered on time.

September 23, 2025
Unprompted review
Rated 5 out of 5 stars

Best cakes ever

Recently ordered a Tiramisu cake and a Lemon Blueberry cake for a birthday. As a family of cake lovers, we were all in agreement - these are the best cakes we’ve EVER tasted.
A fantastic independent business - the attention to detail from the ordering process, exemplary customer service (shoutout to Rebekah and Emma) to the careful packaging and flawless delivery. Everything arrived in perfect condition, and it’s clear how much pride Cutter and Squidge take in what they do!
We’re looking forward to placing our next order – I am eyeing up the brownies to try next...

September 23, 2025
Unprompted review
Rated 1 out of 5 stars

Can't deliver on chosen day.

3rd time they have failed to deliver on chosen date. 3 different addresses so they're not reliable and certainly cannot handle nationwide delivery. Todays delivery was supposed to make up for the last messed up order which was a day late & cake topper with half message missing and dry cake! If your buying for yourself &don't mind when it turns up,give it a try,if it's a special treat for special occasion/person don't take the chance go elsewhere . The partial cake topper message, was not down to the 20 digit limit , there is a countdown as you type the message and mine stopped at 19. I re iterate if you don't mind when it turns up give it a go .The team did try to put things right, were super pleasant but unfortunately still didn't manage chosen date delivery.

September 23, 2025
Unprompted review
Cutter and Squidge logo

Reply from Cutter and Squidge

Thank you for sharing your feedback.

The delay with your recent complimentary order was due to a nationwide DPD network outage, which affected many companies and was unfortunately beyond our control. Regarding the partial message on the cake topper, this was due to the character limit, and we took your feedback on board and offered resolutions where possible to ensure the best experience.

We are transparent that DPD is not a guaranteed service, though they successfully deliver 95% of orders on the nominated date. During checkout, we encourage customers to allow for delivery a day ahead of any special occasion to account for potential variables outside of our control.

We truly appreciate your feedback.

Warmly,
The Cutter & Squidge Team

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