We were really impressed with FOW, Trafford Park. The staff were really helpful, knowledgeable and there was no hard sell. They had a vast range of cars including the model we bought. They arranged al... See more
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FOW is the original, multi-award winning Car Supermarket with two fantastic locations in Winsford, Cheshire and Trafford, Manchester. We were born in 1959 and have perfected the UK's easiest and most enjoyable car shopping experience with a focus on fantastic customer care and great prices - values that stay true to this day. To keep things nice and easy we launched FOW Perks to help make your car buying experience a great one! What does this mean? You can reserve any vehicle FREE for up to 48 hours (you won't find this elsewhere), buy online or instore with an expert handover and home delivery available, request a personalised video from home, arrange a test and even part exchange or sell your old car to us. To support this further, our technicians will prepare your new car to the highest standard using industry leading technology and processes. Every vehicle receives a PDI (Pre Delivery Inspection), PSI (Pre Sales Inspection) alongside quality control, multipoint photography process and final sold checks to ensure all aspects of your vehicle match the FOW quality standard. Chat to our team today, we'll help answer those all important questions and help you drive away in the car of your dreams - this is FOW.
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Why promise when we simply deliver

Fords of Winsford Ltd Wharton Retail Park Weaver Valley Road Winsford, Cheshire, CW7 3AL, Winsford, United Kingdom
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Problematic from start to finish, a very mixed experience buying a car from Fords of Winsford. First of all I would dealt with a lovely sales girl who helped me pick a car out. We identified a couple of problems with the car that were to be sorted before I was to pick up on the days leading up to picking up the vehicle. I had problems as my sales representative was off on holiday, calls between myself the finance company and Fords of Winsford were very frustrating. I was passed from pillar to post to every sales rep manager that works there the conversation always end this we will call you back not once did anybody? I’d go hours without a call and would chase up myself no lack of customer care at all, the third day after picking my Car the finance company were waiting for figures to be accepted from fords of Winsford. This was slowing the whole process down of me organising to pick up my vehicle sort insurance. I’m getting transport as I live an hour away from them to pick up my new car also one of the main issues with the two problems that needed to be fixed on the car one of which remains unfixed what’s after speaking with a manager he offered the Car to be delivered to me in return for the fault not being fixed, the car was delivered and the next day I found three more faults wrong with the car. The Aircon gas was empty no Cold air in the car at all & a crack in the windshield and on the silver trim underneath the bumper lots of scratches some were really deep as I rang them back. I was passed on to more colleagues after colleagues and didn’t seem to be getting the answers that I wanted in the ends. I have the inconvenience of taking the car to be re-gassed with Aircon and a Windscreen specialist is now coming out to fix the crack in the windscreen and also I have to drive back to Winsford to have scratches repaired and pick up a courtesy car. I never thought buying a car would be so difficult from start to finish. You should never drive away and find fault and then at the inconvenience of getting things repaired and taking time out to take the car back a very unsatisfied customer a week a half of phone calls and faults, the after care team I last spoke to did act more rapidly to deal with me but the damage of what should have been an extremely exciting time buying a new car was already ruined .

Reply from FOW Winsford
We recently purchased a used car from the Trafford branch of FOW. The whole experience was pleasant with a huge range of cars for sale and very nice staff. Mike Brown who handled our purchase was knowledgeable, efficient and very friendly. No pressure was applied and he was most helpful in what was a somewhat difficult situation for us as we had not bought a car for 27 years (a credit to Audi) !! Picked our car up within 2 days and are pleased with our purchase. Would recommend to anyone.

Reply from FOW Winsford
The sales staff weren't pushy they were very courteous and helpful, Danny, Ruby and Mia just couldn't do enough for me. When I arrived to pick up my car Danny was busy with another customer so Ruby rolled up and completed the deal for Danny. Saving Danny and myself time an excellent service. Please pass on my thanks to Danny, Mia and Ruby for a great day they really are a credit to FOW please pass this on to their line manager as well.
Regards.
Jeff Lloyd.

Reply from FOW Winsford
I have always bought my cars from here. Its the aftercare customer service that does it for me. The staff from the start to finish Katie & Sean aftercare, spot on . Exceptional salesmanship from Huzafa keep it up guys. See you soon for the next one.

Reply from FOW Winsford
Would have given 4.5 stars if I could. Had a couple of issues getting dealer to email me information. Face to face was perfect.

Reply from FOW Winsford
After recently buying a car from FOW, I reached out to the after sales team for help regarding a small issue with the car. Olivia from the after sales team was amazing and extremely helpful.
The team always responded promptly to any questions and I would definitely recommend anyone to buy a car from FOW.
Thank you!

Reply from FOW Winsford
Harry Hughes’s was an absolute dream to deal with. Looking forward to the new car experience.

Reply from FOW Winsford
The sales executive Harry we had was very patient and very helpful which mean't alot as we were older buyers and not used to the process.

Reply from FOW Winsford
Ibrahim was excellent, from start to finish, with excellent customer service and zero pressure. Fully explained everything about our new car and all the processes.
Only thing that let it down was the very disappointing valet, with finger prints on windows, smudges on bodywork and general poor quality of the finish.

Reply from FOW Winsford
We were really impressed with FOW, Trafford Park. The staff were really helpful, knowledgeable and there was no hard sell. They had a vast range of cars including the model we bought. They arranged all the paperwork efficiently, professionally and explained the process which ran smoothly. The garage took my old car in part exchange and gave us a figure we were happy with. We collected the car the next day with a months warranty and drove away a happy customer.

Reply from FOW Winsford
Purchased car today 24/07/26, love the car , fell in love with it last week having had a test drive , picked it up today , everything went really smooth , bank transfer, lots of email communication beforehand , paper work straightforward when we got there , all good .
Only disappointment was car ,wasn’t as clean as expected , windows were awful , finger marks all over them , dirty handprints on doors handles of boot . Clean to the eye inside , but once we looked properly, could have been better . Still I’m made up with the car . Once we got home we found reading booklet how to set everything up , plus what each button was for !!! Many thanks

Reply from FOW Winsford
Excellent service provided by Lana. From viewing the car, there was no pressure to buy- to picking it up. We are really pleased with the car, excellent condition, low mileage. We ticked every box and the ‘paperwork’ was sent by email, which we were advised it would be. Would definitely consider them again for future purchases. They have an excellent range of vehicles.

Reply from FOW Winsford
buying process was fine and informative, if not a little pushy due to companys turn around policy, but everything went okay. Picked up the car and a tyre pressure warning was on the dash, despite best efforts and new tyres it still remains on, the light was defiantly on before collection and cleared prior to my pick up it comes on too quickly for someone to of been unaware of it, I live so far away and had to get back so at the time I just assumed it was due to new tyres on the rear, this has not been the case, main dealer has been unable to rectify the situation

Reply from FOW Winsford
Your after sales is absolutely atrocious. I have never experienced anything as bad after just spending £20K on a vehicle.
Steve

Reply from FOW Winsford
Great experience. Easy and simple process.
There are so many cars to choose from. The sales person was knowledgeable and friendly.

Reply from FOW Winsford
I am very pleased with the vehicle, but the interior was very dirty and the top of the engine had not been cleaned at all. I am not happy about that. Thank you.

Reply from FOW Winsford
Extremely disappointing experience purchasing my 2017 Audi A1. We agreed a number of safety-related repairs before collection, including new rear brake discs, brake pads, four tyres and a service, but when we arrived none of the agreed work had been completed. The car also had a fresh paint chip, masking tape left on the bumper and hadn’t even been properly valeted. We were later informed the vehicle wasn’t roadworthy despite being told it was ready to collect.
Although the dealership eventually fitted four new tyres, they were budget tyres on what is marketed as a premium vehicle. Within a day, they had already developed cuts and bulges after encountering normal potholes, leaving me questioning their quality and durability.
Communication throughout was poor and I constantly had to chase for updates. Even after the car was delivered, the rear brake discs still hadn’t been replaced and both key fob batteries were low. The delays left me without transport, forcing me to miss work and lose income.
I appreciate Sophie Hewitt’s efforts in helping resolve some of the issues, but the overall service fell well below expectations. I cannot recommend this dealership based on my experience.
No hard sell, fair price vast amount of cars on Winsford site. I would definitely use again.

Reply from FOW Winsford
When I picked up the car they hadn't done a very good job of valeting the car I did bring it to the attention of the salesman but all he offered to do is go and give it a wipe with a rag if I didn't need the car at the weekend I would of refused it

Reply from FOW Winsford
Salesman Harry was excellent but let down by other departments.
Petrol flap fell off a mile from FOW.
Low pressure tyre warning displayed on collection.
Remote tailgate opening not working although as there appear to be 2 new fobs, I think it may just be they are incorrect fobs and the remote opening is not a feature on this model.
Reasonable valet let down by poor window cleaning, especially inside.

Reply from FOW Winsford
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