OTB Hair Reviews 

1,556
TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

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Review summary

Created with AI, based on recent reviews

Looking at 973 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally fast delivery, wonderful product variety, and very affordable prices compared to other online stores. Buyers often mention that items always arrive safely packaged, while the reliable service keeps them fully informed throughout the entire purchasing process. Some people were dissatisfied with occasional delivery delays or packages getting stuck during transit. A few reviewers also noted missing items within their shipments and experienced difficulties when trying to resolve these problems with support. Others mentioned frustrating encounters with couriers leaving parcels outside or unhelpful customer service responses.

What people talk about most

Delivery service

People report positive experiences with delivery service, highlighting a strong consensus around speed and... See more

Product

Clients share positive opinions on product quality, highlighting great value for money and reasonable prices.... See more

Price

Consumers find price to be positive, highlighting consistently reasonable and competitive costs compared to... See more

Service

Reviewers highlight positive aspects of service, consistently praising the professional, efficient, and... See more

Order

Users describe positive interactions with order, noting that the whole buying process is smooth and easy to... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Full lines of professional hair dye products available with the best price compared to many other stores online! Retail purchase available, many other online sellers only accept trade accounts. Speed... See more

Rated 5 out of 5 stars

I discovered OTB hair researching on Internet, looking for hair professional products. Since then, I became a loyal customer. Competitive prices, always less than other stores. Original products well... See more

Rated 5 out of 5 stars

Arrived quickly ,well packaged ,good price.I was advised by my hairdresser to use this as my lowlights weren't lasting . Love these products, you only need small amount ,smells lovely, hair in... See more

Rated 5 out of 5 stars

OTB are a fantastic company. There website is easy to navigate. The prices are more than reasonable. They give you free gifts when ordering over certain amounts. Delivery is always fast and efficient.... See more


Company details


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 96% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.7

All reviews

(1,556)

954 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent experience with OTB

Excellent experience with OTB. They offered the best price I could find, and the delivery was super fast and efficient. The whole process was smooth from ordering to receiving the product. Very satisfied and would definitely purchase from them again.

April 27, 2026
Rated 1 out of 5 stars

Item description unclear- and blames it…

Item description unclear- and blames it on “we only sell to professional users- salons”

However, no where was it mentioned business name was required.

If you want want to sell to a large audience then make it clear for the general public as well and not use “professional users” excuse to justify the unclear description. If you want to keep description where only professional users understand, then make this a B2B sales website, stating clearly this is a wholesaler to professionals and businesses only and business details required. You can’t try to do business with both professionals and general public but not provide enough information, and just assume everyone has professional knowledge?

Customer service was very unhelpful, shrugging off clients saying it’s for professional users only- whilst site is selling to all including general public- makes no sense!

DO NOT BUY FROM THEM

**** reply to your email message: you gave me the link and said it’s stated activator not included, however I have checked again
and no where was this mentioned or said activator not included/ needs to be purchased separately- like I said the site is only suitable for professionals and businesses like you claimed, so it would only make sense if you sell to business only and not suited for the general public****

June 4, 2026
Unprompted review
OTB Hair logo

Reply from OTB Hair

Dear Customer,

Thank you for your feedback. We're sorry for any confusion regarding the professional colours. Please review the email we sent, which provides further clarification on this matter. If you have any further questions, please don't hesitate to contact us.

Kind regards,

HWS Beauty Team

Rated 2 out of 5 stars

The delivery happened throught APC…

The delivery happened throught APC which was a first time and never again. A delivery sceduled to be received came 6 days later with no way to track or contact them. It was shown out on delivery every day. When it did arrive the product was good unfortunately there seems to have been a mix up in colors and now im dreading the return process.

May 28, 2026
OTB Hair logo

Reply from OTB Hair

Dear Customer,

Thank you for your feedback.

We are sorry to hear that you experienced issues with the delivery and confusion regarding the product colours. Please review the email sent by our team, which provides further explanation and clarification regarding these matters.

Kind regards,

HWS Beauty Team

Rated 1 out of 5 stars

I thought i was buying a complete hair…

I thought i was buying a complete hair colour kit but all I got was a tube of colour creme. Waste of my time and money. Wouldn't recommend them

May 26, 2026
OTB Hair logo

Reply from OTB Hair

Dear Lynda,

Thank you for your feedback; we appreciate you taking the time to share it.

We would kindly ask that you review the email we have sent regarding this issue, as it provides further clarification.

Thank you again for your time.

Kind regards,
HWS Beauty Team

Rated 5 out of 5 stars

Very happy

I’m very happy with my order and experience with OTB Hair. The website was easy to navigate, my order arrived punctually and the products were as described. Very happy! Thank you OTB Hair.

January 14, 2026

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