Superdrug Mobile Reviews 

6,718
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Evaluating 240 reviews, reviewers overwhelmingly had a great experience with this company. Consumers frequently praise the friendly staff and customer service representatives for being exceptionally helpful, extremely patient, and quick to resolve any technical issues. People also mention the reliable mobile network coverage, fast connection speeds, and the smooth transition process when switching over from other providers. Some reviewers were not happy with the initial setup process, noting unexpected difficulties with account activation and navigating the online system. A few customers additionally experienced frustrating restrictions regarding the limited number of SIM cards allowed per beauty card account. Other users mentioned encountering browser compatibility issues when trying to manage their accounts online.

What people talk about most

Staff

Consumers find staff to be positive, helpful, and polite during their interactions. Reviewers frequently... See more

Customer service

Reviewers highlight positive aspects of customer service, particularly praising the helpful and fast online... See more

Service

Reviewers mention positive feedback about service, highlighting excellent coverage, fast internet, and... See more

User experience

People report positive experiences with user_experience, highlighting that setting up the service and... See more

Product

Clients share ambiguous opinions on product experiences, reflecting a wide range of differing outcomes. Some... See more

Reviews shaping this summary

Rated 4 out of 5 stars

The set up was fine. The £10 I paid instore for the sim card was automatically & quickly discounted from the price of the unlimited plan. So the set up was extremely easy & included giving... See more

Company replied

Rated 4 out of 5 stars

Switched to S.M during Covid as saw the offers and decided they were better than my current tariff on Giffgaff. I get unlimited everything for £16 a month. Most of the time it works well for me. Alway... See more

Company replied

Rated 5 out of 5 stars

I was given all the help I needed to sort the new sim card and the staff were extremely patient with me, considering at 86 I am not that computer literate. Apparently my notebook is not up-to-date eno... See more

Company replied

Rated 5 out of 5 stars

Due to a few issues relating to new H&B card number and phone sim - rewards have not been received. After some initial failed attempts to rectify previously, today - Marta via chat worked fast to fix.... See more

Company replied


Company details

  1. Mobile Network Operator

About Superdrug Mobile

Written by the company

Contract-free plans with Superdrug Mobile

Enjoy the SIM-ple life with our flexible, SIM only mobile plan. Everything you need, plus lots of extra perks!

Superdrug Mobile runs on Three's strong and reliable network.

It covers 97% of the population, with fast speeds for browsing, gaming, downloading and emailing. You’ll also be able to enjoy 5G with Superdrug Mobile, where available.

Joining is easy

- Get your Superdrug Mobile SIM in store or online

- Activate your new SIM and set up your account

- Start using your calls, texts and data!

Enjoy Superdrug Health & Beautycard points

Written by the company

It's like half price... twice
Get Superdrug points to spend instore and online! Activate your Superdrug Mobile SIM and we’ll add 50% of what you paid straight onto your Health & Beautycard as points to spend. And when you renew your plan for the first time… we’ll do it all again! It’s simple — just link your Health & Beautycard in your Superdrug Mobile dashboard to receive your points.
Earn double points at Superdrug
Superdrug Mobile customers get double points on absolutely everything in store and online. All. The. Time. That adds up twice as fast!

Roaming and International

Travelling in the EU is easy using your Superdrug Mobile plan.

Travelling within Europe

- You can roam on Superdrug Mobile, it’s all included as part of your plan!

- You can use up to 12GB of data as part of your allowance for free, as part of our Fair Usage policy.

- You’ll be able to receive calls from abroad when you’re in the UK.

- Once you've used 12GB of data you can buy more by purchasing a cash add-on.

Travelling outside of Europe

- You can roam and make international calls when using Superdrug Mobile if you purchase a cash add-on.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

7K reviews

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4.4

All reviews

(6,718)

232 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Waste of 6 weeks service

0/0

Appalling service from leaving the shop to requesting my PAC just now... (I'm surprised they managed to send complete this task!)

Set up SIM for roaming abroad following Superdrug's instructions - didn't work.

Spoke with customer services multiple times while on holiday in Spain - roaming wasn't resolved. Sim wouldn't even connect to 3g signals.

This is still not resolved.

Wanted to turn my voicemail off. I can't do it. Spoke with customer services who tell me a variety of reasons it can't be done. Including telling me my phone is on roaming! It's not as that's my first issue! So still not resolved.

Not impressed with inability to resolve 2 simple tasks.

Also. Got told I would have double data but as I'm on staff discount, I don't get the double data.

If I'd have known, I would not have bothered.

What can they do better?

Have 1 person deal with each issue not have emails go to a communal inbox for many many people to reply each time.

Have a technical team who can actually resolve simple tasks.

Don't blame the device when the device has been abroad several times and worked. This same device has also previously allowed me to turn off my own voicemail.

Have better SIM configuration that doesn't give the above problems

Have someone at technical team call me to talk through items rather than numerous emails saying the same thing.

January 7, 2026
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Taya,

Thanks for taking time to leave a review, I’m sorry to hear you’re not happy with our service.

I’ve looked into this and I can see we’ve been speaking with you regarding your account and the ticket is still open with the technical team. They are still working on fixing this for you.

If you change your mind we’d love to help; just email us at help@superdrugmobile.com, or start a chat with us online at www.superdrugmobile.com.

Many thanks,
Carmen
Superdrug Mobile Customer Care Team

Rated 4 out of 5 stars

Used infrequently but always worked.

November 3, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Robert,
Thank you for your reply.
I'm delighted to hear that your SIM has worked with us so far. I appreciate your feedback.
If there is anything we can help you with, please contact us anytime and we'd be happy to help.
I hope you have a lovely day!

Rated 4 out of 5 stars

Used my points to get perfume for my…

Used my points to get perfume for my granddaughter,also the WiFi is okay for what we need

November 29, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Steven,

Thank you so much for taking the time to leave a review. We appreciate your feedback.

We are always here to help, so please connect with us if you need anything in the future.

I hope you have a great day.

Thank you,
Courtney
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Great support

I was having terrible network connection problems, but Joshua from Superdrug customer support sorted everything out. He was quick efficient and polite. 10/10.

December 18, 2025
Unprompted review
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Reply from Superdrug Mobile

Hi Claire,
Thank you so much for leaving such a nice review and for letting us know that you received quick and efficient service from Joshua. It is much appreciated!
I am sorry that you experienced terrible network connection problems, and I am glad they were sorted out.
If you need anything else, please get in touch, and we will be happy to assist you again.
Marta
The Superdrug Customer Care Team

Rated 1 out of 5 stars

its difficult ti judge the service as…

its difficult ti judge the service as the sim provided simply did not work in the phone i was putting it in.

December 2, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Paul,

Thanks for taking time to leave a review, I’m sorry to hear our SIM didn't work in your device.
I can see we’ve been speaking with you regarding your phone being too old to use our Superdrug Mobile SIM in due to it not being supported on 4G/5G.

If you are able to pick up a newer model of smartphone we’d love to help; just email us at help@superdrugmobile.com, or start a chat with us online at www.superdrugmobile.com.

Many thanks,
Aiden
Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Excellent Customer Service

Courtney was helping me out activating my sim as royal mail had made this challenging as they'd not delivered it on time.
Exceptional customer service, all sorted and ready to go in less than 10mins. Chat activated almost instantly to get through to customer service. Brilliant all round 😎

December 16, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Jess,

Thank you so much for taking the time to let us know how helpful you found Courtney. I am going to pass your comments on to her, I am sure you will make her day.

We are always here to help, so please don't hesitate to pop back in touch if you ever need assistance.

I hope you have a great day.

Thank you,
Vinnie
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Mateusz Was so helpful in sorting my…

Mateusz Was so helpful in sorting my problems with log in

December 15, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Emily,
Thank you so much for leaving such a nice review and for letting us know that you received efficient service from Mateusz, who helped sort out your problem. It is much appreciated!
We’re going to pass on your comments to Mateusz to let them know they did a great job helping you out.
If you need anything else, please get in touch, and we will be happy to assist you again.
Marta
The Superdrug Customer Care Team

Rated 1 out of 5 stars

No signal, no help - keeps happening

No signal at home, no phone calls, no internet, or, I get connected, briefly, then cuts out - or calls of me sounding like a gremlin. Staff suggested it was my phone settings, or just "congestion" in my postcode - despite phone working away from my home. I visited Superdrug shop, however, and staff agreed there were problems. Also, I visited the 3 shop, as superdrug is run on the 3 network, and they said outage issues in my postcode and no date for fixing it. Tried emailing one last time late in the evening, when signal briefly came back at home, to be told my phone settings were wrong - despite them being as they described they should be - with them finally admitting at the end of the message ..... "I'm sorry there isn't much more we can do in regard to the outage" ........ These outages keep happening in my postcode - but not revealed on the check signal sites. The sites say no reported problems. Why gaslight me about my settings and say its congestion, over a week when they must know its an outage? Pleased they have no problem taking my money though..... Will be moving after years of being at Superdrug to an EE provider.

December 12, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Debbie,

I am so sorry to hear that you've been having issues with signal in your area and what seems to be a breakdown in communication. This is not what we want for someone who's been with us for years.

We wish to make it up to you and look further into the outage and issues, ensure that they are fixed, and look into your account to make sure things are easier for you moving forward. We wish to instil faith back into Superdrug Mobile for you.

Please if you wish to, contact us referencing 4996421 and we will look to provide clear, concise communication in order to fix the issues at hand here.

Many Thanks
Aiden
Superdrug Mobile Customer Services

Rated 5 out of 5 stars

The best customer service

The best customer service
As always, the customer service from Superdrug Mobile is amazing. No robots, quick replies, efficient, polite - and all this on a live chat during out of office hours. Thank you!

December 11, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Katerina,
Thank you so much for leaving such a nice review and for letting us know that you always receive amazing customer service. It is much appreciated!
If you need anything else, please get in touch, and we will be happy to assist you again.
Marta
The Superdrug Customer Care Team

Rated 5 out of 5 stars

Great help and service from Nazia

Nazia helped me when I lost my sim. Amazing service on the web chat thank you

December 10, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Michael,

I'm delighted to hear that you've enjoyed your time with our team today! Thank you for taking the time to leave such a kind review and I'll be sure to pass this on to Nazia! I'm sure it'll make her day!

Wishing you all the best!

Many thanks,
Mateusz
The Superdrug Mobile Team

Rated 5 out of 5 stars

Thank you Nazia for your support

Thank you Nazia for your support. She was very patient and helpful. I would recommend it 100%

December 8, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Gisa,


Thank you for leaving us such a great review! I will pass your comments on to Nazia, and I know they will appreciate it.

If we can ever help with anything else, please let us know.

Thank you,
Jessica
The Superdrug Mobile Customer Care Team

Rated 1 out of 5 stars

Am I just unlucky?

This is a follow up to a 5 star review I wrote approx 6 days ago. My new sim was not working and I could not receive any calls or text messages. I was in a web chat and was assured my phone would be working properly by that evening. Today, it's still not working. They told me to change settings etc. Still nothing. I am still currently waiting for the support team (who are very polite) to escalate the issue.

December 2, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi there!


Thanks for taking the time to leave a review. I’m sorry to hear you’re having trouble with your SIM.

We’d love to help; just email us at help@superdrugmobile.com, or start a chat with us online at www.superdrugmobile.com and quote 4986542.

Many thanks,

Jessica
Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Chat option helpful when I needed to…

Chat option helpful when I needed to cancel my autorenew. Thanks

December 7, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Alison,

Thank you so much for taking the time to let us know how helpful you found our team. I am going to pass your comments on to them, I am sure you will make their day.

We are always here to help, so please connect with us if you need anything in the future.

I hope you have a great day.

Thank you,
Courtney
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

I am a new customer and needed help…

I am a new customer and needed help with my set up. It did take a while but I had great service

December 5, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Michelle,
Thank you so much for leaving such a nice review. We’re going to pass on your comments to our team to let them know they did such a great job helping you out today.
Thanks, and have an amazing day.
Nazia
The Superdrug Customer Care Team

Rated 5 out of 5 stars

Excellent customer service

Courtney was very helpful and efficient in sorting g my query. My wife also had a similar issue and Courtney similarly helpful. She is a credit to Superdrug Mobile.

December 5, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Koen R,
Thanks for getting in touch and letting us know Courtney was super helpful today, we really appreciate your feedback! I’m going to pass your comments on to Courtney,
If we can help with anything else, let us know and we will be more than happy to help.
Thanks
Nazia
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Amazing and quick response to my query

Amazing and quick response to my query, Courtney was incredibly polite and kind, managed to help me with my issue with ease!

December 5, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Mirela,

Thank you so much for taking the time to let us know how helpful you found Courtney. I am going to pass your comments on to her, I am sure you will make her day.

We are always here to help, so please connect with us if you need anything in the future.

I hope you have a great day.

Thank you,
Marta
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Very helpful

Courtney was very helpful.

December 4, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Emma,
Thanks for getting in touch and letting us know Courtney was super helpful today, we really appreciate your feedback! I’m going to pass your comments on to Courtney,
If we can help with anything else, let us know and we will be more than happy to help.
Thanks
Nazia
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Got a great mobile black friday…

Got a great mobile black friday deal...but when I tried to load my details - unfortunately the Black Friday deal wasn't applied. I clicked to the online chat with Courtney who confirmed a few details, sorted the refund for the different and applied the discount for the rest of the 12 months as planned...all sorted in 10 minute! Thank you!

December 2, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi N,

Thank you so much for taking the time to let us know how helpful you found Courtney. I am going to pass your comments on to her, I am sure you will make her day.

We are always here to help, so please connect with us if you need anything in the future.

I hope you have a great day.

Thank you,
Vinnie
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Quality customer service.

Courtney resolved my issue, in a professional manner.
Excellent customer service.

December 2, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Michelle,

Thank you so much for taking the time to let us know how helpful you found Courtney. I am going to pass your comments on to her, I am sure you will make her day.

We are always here to help, so please connect with us if you need anything in the future.

I hope you have a great day.

Thank you,
Vinnie
The Superdrug Mobile Customer Care Team

Rated 5 out of 5 stars

Spoke to Courtney

Spoke to Courtney, Mega helpful and nothing was too much trouble, Cheers! A++

December 2, 2025
Unprompted review
Superdrug Mobile logo

Reply from Superdrug Mobile

Hi Marty,

I'm delighted to hear that you've enjoyed your time with our team today! Thank you for taking the time to leave such a kind review and I'll be sure to pass this on to Courtney! I'm sure it'll make their day!

Wishing you all the best!

Many thanks,
Mateusz
The Superdrug Mobile Team

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