Tower Reviews 

3,716
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Evaluating 1,871 reviews, reviewers overwhelmingly had a great experience with this company. Consumers frequently mention that obtaining insurance quotes online is exceptionally fast, clear, and straightforward, allowing people to easily compare various coverage options and complete setups without stress. Buyers also appreciate the competitive pricing and the wonderful staff members who are consistently patient, knowledgeable, and respectful during all interactions. Some reviewers were not happy with long phone wait times, mentioning that it took multiple attempts and extended holds just to speak with an operator. Customers additionally noted that communication challenges and difficulties during calls made it quite frustrating to resolve policy queries smoothly.

What people talk about most

User experience

Clients share positive opinions on user_experience, highlighting that the online system is fast,... See more

Service

Consumers find service to be positive, highlighting supportive and professional staff who provide prompt... See more

Price

Users describe positive interactions with price, noting significant savings compared to previous providers... See more

Staff

Customers consistently note positive experiences with staff, highlighting that team members are friendly,... See more

Customer service

People report ambiguous experiences with customer service, reflecting a significant split in consumer... See more

Reviews shaping this summary

Rated 4 out of 5 stars

EV cars come in different battery sizes. There was no provision for entering this when making an online application. I was fortunate to get a salesperson who knew how to change the upper limit of our... See more

Company replied

Rated 4 out of 5 stars

Good to deal with. Good communication through the one claim we have made so far on our car policy. Competitive rates. Would be 5 stars but recently stopped offering a multi policy discount so no benef... See more

Company replied

Rated 4 out of 5 stars

After comparing several insurance providers using the same coverage options and variables, I found this provider to be the most affordable. One thing I also noticed is that pricing varies significantl... See more

Company replied

Rated 5 out of 5 stars

I was nervous applying for the insurance quote and taking up the policy, I am an elderly woman (85) who had become unhappy with the company I had been with for many years. Tower made it so easy to do... See more

Company replied


Company details

  1. Insurance Company

Written by the company

Tower is Kiwi born and bred insurance company that's been around for over 150 years. We're always looking for new ways make insurance simple like making sure our policies are written in plain language, offering a range of simple and flexible options to suit your needs and making it easy to manage your insurance online in your own time with My Tower.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

4K reviews

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4.3

All reviews

(3,716)

1,870 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very easy to get the vehicle insured

Very easy to get the vehicle insured

July 23, 2026
Tower logo

Reply from Tower

Hi Mark,

Thank you for sharing your positive experience! We're thrilled to be able to provide you cover for your vehicle.

Warm regards,
Tower Team

Rated 5 out of 5 stars

Understand each other

Understand each other
Given best benefits for my needs
Prompt action
Friendly customer service

July 23, 2026
Tower logo

Reply from Tower

Hi TeRina,

Thank you for your kind review - we appreciate it and are pleased to be able to assist you when you need it.

Thanks,
Tower Team

Rated 5 out of 5 stars

Hassle Free

Being everything online makes everything work so smoothly. It was hassle free.

July 20, 2026
Tower logo

Reply from Tower

Hi Mohini,

Thanks for sharing your experience with us - we appreciate your feedback!

Warm regards,
Tower Team

Rated 5 out of 5 stars

My first experience with Tower…

My first experience with Tower was great. The website was easy to use, simple to navigate, and the prices and deals were clearly laid out. It was straightforward to compare with my previous insurance, and registering was quick and hassle‑free.

July 23, 2026
Tower logo

Reply from Tower

Hi Pati,

Thank you for such a positive review! We're thrilled to have you onboard with us and hear that you had such a smooth experience managing your new cover.

Welcome to Tower!
Tower Team

Rated 5 out of 5 stars
Tower logo

Reply from Tower

Hi Peter,

Thanks for your feedback of our online portal - we're glad to hear you found the process easy to follow.

Thanks,
Tower Team

Rated 5 out of 5 stars

Awesome service

June 28, 2026
Tower logo

Reply from Tower

Hi Lavender,

Thank you for your feedback - we're thrilled to hear our team left such a positive interaction on you recently!

Warm regards,
Tower Team

Rated 5 out of 5 stars

Always available not a long wait time…

Always available not a long wait time when calling
Very helpful customer services and always looking to save me the consumer money
Very happy member of tower insurance

July 23, 2026
Tower logo

Reply from Tower

Hi David,

Thank you for your wonderful review! We're delighted to hear you had such a positive experience.

Thanks,
Tower Team

Rated 5 out of 5 stars

Awesome Price

Really user friendly and price didn't go up by much this year. Keep up the good work

July 23, 2026
Tower logo

Reply from Tower

Hi Ged,

Thanks for taking the time to leave us a review - we're pleased to hear you appreciate the cover and premiums didn't change too much for you!

Thanks,
Tower Team

Rated 5 out of 5 stars

Awesome fast

Awesome fast, efficient and super friendly

July 22, 2026
Tower logo

Reply from Tower

Hi Lisa,

Thank you for your kind feedback! We're delighted to have left a positive impression on you.

Warm regards,
Tower Team

Rated 5 out of 5 stars

I’m satisfied

I’m satisfied

July 22, 2026
Tower logo

Reply from Tower

Hi Victor,

Thank you for your review - we appreciate it!

Warm regards,
Tower Team

Rated 5 out of 5 stars

The service and easy access for my car…

The service and easy access for my car insurance were great. Insurance costs surely have gone up, though.

July 22, 2026
Tower logo

Reply from Tower

Hi Tania,

Thanks for your review! We're delighted to hear that you were impressed with the service and cover.

Warm regards,
Tower Team

Rated 5 out of 5 stars

Coverage for our new home was easily…

Coverage for our new home was easily handled from the comfort of our couch in the US!

July 22, 2026
Tower logo

Reply from Tower

Hi Alan,

Congratulations on your new home! We're delighted to hear that you found the quote to buy process so easy to organise - even from overseas!

Welcome onboard!

Thanks,
Tower Team

Rated 5 out of 5 stars

Efficient quick reliable

Super quick and easy, hassle free

July 22, 2026
Tower logo

Reply from Tower

Hi Baden,

Thank you for your kind feedback! We appreciate you taking the time to leave us a review of your experiences.

Thanks,
Tower Team

Rated 5 out of 5 stars

My tower

My tower. All insurance at one place.

July 22, 2026
Tower logo

Reply from Tower

Hi Lesly,

Thanks for your positive review of our MyTower portal! We designed this to ensure customers have the ability to control their policies and make adjustments, payments or purchase new policies easily in their own time, so we're delighted to know you appreciate this functionality.

Warm regards,
Tower Team

Rated 4 out of 5 stars

Just another experience

Just another experience. Hardly a date with a lovely woman. You give me a policy, I give you $35 a month.

July 22, 2026
Tower logo

Reply from Tower

Hi Jim,

Thanks for taking the time to leave a review - and for the chuckle! We appreciate your business.

Thanks,
Tower Team

Rated 5 out of 5 stars

Easy to use and get the quote I wanted

Easy to use and get the quote I wanted. Tower also had the additional features I required at a cheaper rate than the competators.

July 22, 2026
Tower logo

Reply from Tower

Hi David,

Thanks for your review! We're thrilled to have you onboard with us this year, and look forward to providing you with the cover you need!

Warm regards,
Tower Team

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