Having felt negative about the new version of the app, I’ve found it more useful as I’ve used it more, and I’m enjoying logging my food and finding it easy to stick too. The support team have been gre... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Im seeing serious benefits after 60 days of mindfulness eating. Improved energy, better sleep and a clearer brain! The app really helps you stay focussed away from unhealthy eating and maintaining a... See more
Company replied
Fin and Daisy were excellent. They responded quickly with detailed answers with multiple options. My request was solved easily and I also learnt that Zoe is planning to do some other allergy products... See more
Company replied
Wellbeing benefits have been quite clear over a couple of months, encouraged by the very engaging app's nudges. The meal recognition feature (snap a photo and it tells you what it sees) is fun, and su... See more
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Company details
Written by the company
ZOE is a nutrition science company leading the gut health revolution, helping people to feel better now and be on track to live many more healthy years. Powered by the world’s largest nutrition study, ZOE uses cutting-edge research and personalised tools to put the gut microbiome at the centre of long-lasting health.
Contact info
United States
- hello@joinzoe.com
- zoe.com
4.1
Great
14K reviews
Replied to 99% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Investor and member of Zoe
Investor and member of Zoe, truly believe in this product and it's truly changed my knowledge and understanding of what constitutes a healthy diet. The app is fantastic and their customer service team are great and very responsive to any questions. 10/10
April 23, 2026
Unprompted review
Reply from ZOE
Hi Sarah,
Thanks for being an avid ZOE member and investor. We truly appreciate your commitment and the time you took to share your experience. Our support team will continue to be available should you need any additional assistance.
Best,
The ZOE Team
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Mike from the customer support team…
Mike from the customer support team provided a very positive experience. He demonstrated all the key qualities you would expect. He was professional, helpful with quick responses. When he didn’t have an immediate answer, he made sure to pass the information on to the wider team. His approach was reassuring and showed a real commitment to resolving the issue.
April 22, 2026
Unprompted review
Reply from ZOE
Hi,
Thank you for taking the time to leave such kind feedback. We will be sure to pass your comments on to Mike and the wider team. It's always wonderful to know our support has met your expectations.
Kind Regards,
ZOE Support Team
Zoe changed my diet
Zoe changed my diet, taught me how to break free of my old misunderstandings about food and yet also reassured me about others. The personalised nature taught me how I could eat to best suit myself. I am very happy.
April 23, 2026
Unprompted review
Reply from ZOE
Hi,
Thank you so much for sharing your experience. It's great to hear that the personalised approach has helped you build a better understanding of what works for your body. We're really glad ZOE has made a positive difference for you.
Kind Regards,
ZOE Support Team
Quick response to question
Quick response to question by AI - and then transferred to human when I needed further clarification - and he contacted me very promptly
April 22, 2026
Unprompted review
Reply from ZOE
Hi,
We appreciate you sharing this. It's great to hear the handover from our AI assistant to the team was smooth and that you received a prompt follow-up. Your feedback means a lot to the team.
Kind Regards,
ZOE Support Team
Wellbeing benefits quickly apparent.
Wellbeing benefits have been quite clear over a couple of months, encouraged by the very engaging app's nudges. The meal recognition feature (snap a photo and it tells you what it sees) is fun, and surprisingly accurate. Some of its assumptions about the content of made-up foods perhaps need a rejig though :) The seeds supplement (not essential to follow the advice) is tasty - for both savoury and sweet food - and has a nice crunchy texture. Very happy I signed up!
April 22, 2026
Unprompted review
Reply from ZOE
Hi,
Thank you for this lovely feedback. It's brilliant to hear you're noticing real wellbeing benefits and enjoying the app's features. We'll certainly share your thoughts on the meal recognition with the product team. So glad you're happy with your ZOE journey so far!
Kind Regards,
ZOE Support Team
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I have a query which was dealt with…
I have a query which was dealt with quickly and 0leasantly
April 20, 2026
Unprompted review
Reply from ZOE
Hi,
Thank you for letting us know. We're pleased to hear your query was resolved quickly and that you had a positive experience with the team.
Kind Regards,
ZOE Support Team
I’m quite new to Zoe but so far have…
I’m quite new to Zoe but so far have found everything easy and very efficient. The app is straightforward to use and already I’m finding it much easier than I thought to make the best choices. I had a query today and used the message facility and was pleased to get a very quick reply which answered my question. So far so good! 😊
April 22, 2026
Unprompted review
Reply from ZOE
Hi Hazel,
Thanks so much for your 5-star review and welcome to ZOE!
We’re really pleased to hear you’ve found everything easy and efficient so far — and that the app is already helping you feel more confident about making the best choices. It’s also great to know you got a quick response through the in-app messaging when you had a question.
We’re excited to have you with us, and we’ll be here if you need anything as you continue your journey.
Best,
The ZOE Team
Emily solved the problem I had with…
Emily solved the problem I had with payments really quickly and efficiently, and her email correspondence was warm and friendly. After initial frustrations with the AI interface, this was a very happy ending to my issue 😍
April 22, 2026
Unprompted review
Reply from ZOE
Hi Caroline,
Thanks so much for your 5-star review!
We’re really glad Emily was able to resolve the payment issue quickly and efficiently, and that the email support felt warm and friendly. We’re also sorry to hear the AI interface was frustrating at first — but it’s great to know everything ended on a positive note.
Thanks again for taking the time to share your experience, and please reach out anytime if we can help with anything else.
Best,
The ZOE Team
Zone of Zoe
Great team at Zoe. App is very easy to use and full of useful information.
April 22, 2026
Unprompted review
Reply from ZOE
Hello,
Thanks for taking the time to leave us a review about your experience. We are thrilled to hear you are enjoying the app and are well supported by our team.
Please feel free to reach back out should you require additional assistance.
Best,
The ZOE Team
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The person was better than the technology.
While it took a while to get through to a real person (that was a bit frustrating), the person who helped me was so responsive and kind. Even though I didn’t actually qualify for a tin and scoop she processed one for me. That is great customer service
April 20, 2026
Unprompted review
Reply from ZOE
Hi Jess,
Thanks so much for your 5-star review!
We’re sorry it took longer than it should have to get through to a real person — we know that can be frustrating. But we’re really glad that once you were connected, our team member was responsive and kind, and could help get things sorted for you.
We’ll make sure your feedback about the wait time is shared with the team, and we really appreciate you taking the time to let us know about your experience.
Best,
The ZOE Team
I want to cancel my Daily 30+…
I want to cancel my Daily 30+ subscription after one month. I didn't know it was an ongoing subscription. Have tried multiple times to contact them, no reply to any of my emails other than automated replies directing me back to the app. I have explained that my subscription is not showing in my account and they need to cancel it manually. Very poor, no other way to contact them. I want this resolved via email asap, as causing me stress. Please can a human reply.
April 16, 2026
Unprompted review
Reply from ZOE
Hi Sarah,
Thank you for taking the time to share your experience. We apologize for the difficulty you've experienced in trying to cancel your Daily30 subscription.
We have requested additional information so that we may assist you further. Can you respond here to our request?
Look forward to assisting you further and getting this resolved.
Best,
The ZOE Team
Good customer support
I am new to the app, but so far it is really good. Had some issues with redeeming referral vouchers and customer support was helpful.
April 21, 2026
Unprompted review
Reply from ZOE
Hi Amelie,
Thanks so much for your 5-star review — and welcome to ZOE!
We’re really happy to hear you’re enjoying the app so far. Sorry you ran into issues redeeming your referral vouchers, but it’s great to know our Customer Support team was able to help get things sorted.
If anything else comes up as you’re getting started, just message us in the app and we’ll be glad to help.
Best,
The ZOE Team
I requested my Daily 30 subscription be…
I requested my Daily 30 subscription be cancelled - I won’t know for a few weeks if this has happened
April 21, 2026
Unprompted review
Reply from ZOE
Hi Gill,
Thanks for taking the time to leave us a review. Please try logging into your membership portal using the connected email. Once logged in, you should see information on the end date of your subscription.
If you run into any issues, please reach out to us via email and request a "human agent" for us to confirm the subscription status.
Many thanks,
The ZOE Team
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Quick and polite response.
April 18, 2026
Unprompted review
Reply from ZOE
Hi Ikbal,
Thank you for taking the time to leave us a 5-star review. We are thrilled to hear our team responded in a prompt and polite manner.
If you require any additional assistance, please reach back out to us.
Best,
The ZOE Team
I’ve got a minor problem but they…
I’ve got a minor problem but they handle it in the same day so for that I am very grateful strongly recommend Zoe
April 21, 2026
Unprompted review
Reply from ZOE
Hi Marius,
Thank you for this lovely review. It is wonderful to hear that our support team was able to assist you and quickly find a resolution. Please keep in mind of our referral perks and refer ZOE to your loved ones.
We look forward to supporting you further in the future.
Best,
The ZOE Team
Felt listened to and action taken
Felt listened to and action taken. My experiences with the Zoe team have been thoughtful respectful and very positive and I know ideas are valued and shared with the corresponding team and actioned.
April 21, 2026
Unprompted review
Reply from ZOE
Hi Liz,
We hope all is well. Thanks for taking the time to share your experience. At ZOE, starting with our members is our top priority, so we are pleased that we achieved that.
We look forward to assisting you further in the future.
Best,
The ZOE Team
No contact number give only emails
I have placed my order on 8th April 2026, order confirmation tells me it can take 7-10days, My account says in Preparation even after 12days, Is this a fraud company? I am waiting for email reply.
Very Very Disappointed Customer. I will not recommend this company to anyone. as there is no contact.
April 8, 2026
Unprompted review
Reply from ZOE
Hi,
Thank you for taking the time to share your experience. We deeply apologize for the delay with your Daily 30 order. This has been raised to our operations team, and a customer support rep has emailed you.
Our team will work diligently to get this resolved promptly.
Thank You,
The ZOE Team
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My query was resolved quickly and with…
My query was resolved quickly and with a minimum of fuss.
April 20, 2026
Unprompted review
Reply from ZOE
Hi Theresa,
Thank you for the 5-star review! We are delighted to hear that our team was able to resolve your query quickly and with a minimum of fuss.
Our goal is to make the support process as seamless as possible so you can focus on what matters most - your health journey. We appreciate your feedback and are happy we could help!
The ZOE Team
The team responded very quickly
The team responded very quickly. They were efficient and patient with my various questions regarding the same matter.
April 17, 2026
Unprompted review
Reply from ZOE
Hi Sheila,
Thank you for the 5-star review! We’re so pleased to hear that our team was able to provide the quick and patient support you needed.
Health journeys often come with many questions, and we believe it’s important to take the time to ensure you feel confident and clear on every detail. We’ll be sure to pass your kind words along to the team - thank you for being a part of ZOE!
The ZOE Team
Loathe the childish and ineffective new app
Such a shame they changed the app. I've been a zoe member for 2 yrs. Loved the old app for the entering and editing of recipes, switching ingredients to see the difference. The push for daily 30 was annoying but generally loved the app hence continuing the membership.
However the new app is horrendous. It has gameified if that is even a word. Treats you like a 5 yr old. The recipe entry frankly doesnt work. As soon as you adjust a recipe you photo the score goes to zero. When I raised this I was told some foods can drop the score. This was with recipes I've entered before so know they are ok. You can't make your own recipe , can't bring in your own previously entered recipes. Basically the zoe app I knew and used daily has gone and in tied in to £10 month until Dec as I can't cancel. Please don't waste your money its got too commercial, and doesn't help you learn about your food choices any more. Hate it. Which is a shame as I was a huge fan and would recommend to people. Not now.
23.4.26 Update after feedback, I've 'reached out' as you put it to be told I can't scan in new recipes- so another negative. The science is fine but doesn't need to be i the app as its all over the Internet anyway.
April 20, 2026
Unprompted review
Reply from ZOE
Hello,
We’re genuinely sorry to hear that the recent changes have felt so different, especially after being a valued member of the ZOE community for two years. We have updated the app based on our latest science to focus on real-time habit change, but we clearly understand that this transition has felt like a loss of the tools you found most useful.
Regarding your recipes, we want to clarify that you can still maintain your library:
Saving New Recipes: You can take a picture of a recipe and save it within the app for easy use in the future.
Accessing History: Your previously entered recipes should still be accessible within your account, allowing you to log your favorite meals without starting from scratch.
Manual Adjustments: While the experience is now photo-led, you can still manually search for and enter food items to ensure your scores are accurate.
Regarding your membership, ZOE operates as a subscription service, and the terms of the annual commitment are agreed upon at sign-up. However, your feedback on the tone and the technical zero score issue you described has been shared directly with our product team for investigation.
We value your long-term support and want to ensure the app feels like the high-level scientific tool you expect. Please reach out to the in-app messenger so we can look into your recipe access and help resolve these frustrations.
The ZOE Team
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