While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product quality, particularly the mascara, for its ability to provide volume and length without clumping or flaking. Many appreciate how easily it applies and its long-lasting wear, even for those with sensitive eyes. The user experience is frequently highlighted as positive, with many finding the products effective and suitable for mature women. However, some customers also noted issues with product removal, finding certain items, especially the mascara, difficult to take off completely. A few people experienced problems with the product being dry or clumpy upon arrival, and some were not happy with the performance of other products like the brow pencil or foundation. Additionally, there were occasional mentions of slow delivery or unexpected foreign transaction fees.

What people talk about most

Product

Users describe positive interactions with product. Many reviewers praise the mascara, noting it goes on... See more

Quality

Consumers generally find the quality of products to be positive, with many praising the mascara for its... See more

User experience

Customers consistently note positive experiences with user experience, particularly praising the ease of... See more

Order

Reviewers highlight ambiguous aspects of their orders. While some customers expressed satisfaction with the... See more

Price

Clients share ambiguous opinions on price. Many reviewers find the products to be of high quality and worth... See more

Based on these reviews

Rated 4 out of 5 stars

Do like this mascara. It goes on easily without blobs & 'gooping' lashes together which is one of my pet peeves. It does remove easily with micellar water or coconut oil. Will definitely purchase a... See more

Company replied

Rated 4 out of 5 stars

Love the coverage and staying power but I’d love it more if it weren’t waterproof. I hate having to use special cleanser to remove waterproof eye makeup. Haven’t had to do that for years and years. No... See more

Company replied

Rated 5 out of 5 stars

I really love the mascara it performs exactly as described. I have dry eye syndrome & the mascara did not effect my eyes. The mascara goes on easily no tugging & no clumping or flaking or burning.... See more

Company replied

Rated 5 out of 5 stars

Customer Service Fantastic! Very responsive resolved my issue and made it right! I received a defective eyeliner and they replaced it no questions asked. These days it’s hard to find good customer ser... See more

Company replied


Company details

  1. Cosmetic Products Manufacturer
  2. Cosmetics Store

Written by the company

💋 Beauty isn’t about looking younger—it’s about embracing where you are now. Thoughtful cosmetics for mature skin.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

191 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically takes over 1 month to reply

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great results!

My face & neck looked former & brighter after using the mask. I do get a facial every 6-8 weeks and this is great for in between to maintain the results. Looking forward the long term use!

April 19, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Christine,

Thank you so much for sharing your feedback - we truly appreciate it! If you ever have any questions or need assistance, we’re always here to help. 😊

Best regards,
Cellmetics Team

Advertisement
Rated 5 out of 5 stars

So pleased

So pleased. The mascara does everything advertised. Adds volume and length.

April 18, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Elicia,

We’re so grateful you took the time to share your experience — thank you for your support! 🫶

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Great mascara

This mascara is wonderful, it glides on my lashes, gives beautiful longer lashes and washes off easily. It also stays on all day and no flaking.

April 12, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Sharon,

Thank you so much for sharing your feedback — we truly appreciate it and are so glad you chose Cellmetics. 😊

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Customer Service Fantastic

Customer Service Fantastic! Very responsive resolved my issue and made it right! I received a defective eyeliner and they replaced it no questions asked. These days it’s hard to find good customer service. Shout out to Kate and Chloe! Great job!

April 14, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Tammie,

Thank you so much for your kind words — it truly means a lot to us! We’re so glad we could make things right for you and really appreciate your support. If you ever need anything, we’re always here for you. 🫶

Best regards,
Cellmetics Team

Rated 4 out of 5 stars

It’s fine…not any better or worse than…

It’s fine…not any better or worse than the brand from the store.

April 10, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Lisa,

Thank you for taking the time to share your feedback — we truly appreciate it. If you ever have any questions or need assistance, we’re always here to help. 😊

Best regards,
Cellmetics Team

Advertisement
Rated 5 out of 5 stars

The mascara that goes on smooth

The mascara goes on smooth. The price is reasonable. It comes off very quickly and easily.

April 9, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Jenny,

Thank you so much for sharing your feedback — we truly appreciate it! If you ever need assistance, we’re always here for you. 🫶

Best regards,
Cellmetics Team

Rated 4 out of 5 stars

So far, so good

Arrived on time, nicely packaged, easy to apply. I’ve used it 4 consecutive days… perhaps a bit early to see results.

April 13, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Sharon,

Thank you for taking the time to share your experience — we really appreciate it! If you ever have any questions as you continue using it, we’re always here to help. 😊

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Mascara

I was really surprised at how nice it was to put on. I thought, well I’ll give it a try but I was really amazed. My new favorite mascara also.

April 9, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Dianna,

Thank you so much for your kind words — it truly means a lot to us! We’re so grateful for your support. 🫶

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Nice mascara need to use more for a…

Nice mascara need to use more for a real evaluation

April 12, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Rebecca,

Thank you for taking the time to share your feedback — we truly appreciate it! 😊

Best regards,
Cellmetics Team

Advertisement
Rated 5 out of 5 stars

Doesn't Clump

Easy to use and does not clump.

April 9, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Daralene,

We really appreciate you sharing your experience — thank you for your support! If you ever need anything or have questions, we’re always here for you. 🫶

Best regards,
Cellmetics Team

Rated 4 out of 5 stars

Love the coverage and staying power but…

Love the coverage and staying power but I’d love it more if it weren’t waterproof. I hate having to use special cleanser to remove waterproof eye makeup. Haven’t had to do that for years and years. Not great

April 9, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hello Elaine,

Thank you so much for your honest feedback, but we’re sorry to hear the water-resistant formula makes removal feel inconvenient. We completely understand that preference.

For the gentlest removal, we recommend using an oil-based or waterproof makeup remover and allowing it to sit for a few seconds before gently wiping, no rubbing needed. This usually helps it come off much more easily and comfortably. 💕

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

The mascara is absolutely amazing

The mascara is absolutely amazing! I'm loosing lashes as I grow older & the other mascaras clump & make a huge mess! This mascara finds all of my lashes & makes them look fuller!

April 3, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Patti,

We’re so grateful you took the time to share your experience — thank you for your support! If you ever have any questions, we’re always happy to help. 😊

Best regards,
Cellmetics Team

Rated 4 out of 5 stars

Good product but too bad it's made in…

Good product but too bad it's made in the PRC. I will not reorder

April 1, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hello Martha,

Thank you for sharing your feedback and for giving our product a try. We’re glad to hear you liked the product itself, and we’re sorry it didn’t fully meet your preferences regarding country of origin.

We truly appreciate your time and support. 💕

Best regards,
Cellmetics Team

Advertisement
Rated 3 out of 5 stars

It’s a nicely packaged mascara

It’s a nicely packaged mascara, but seems a little dry. It’s separates well, but I have to re apply 3+ times on each eye to get any volume. It’s not the best experience I have had , just okay.

April 9, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hello there,

Thank you so much for taking the time to share your feedback 💕 We’re really sorry to hear the mascara didn’t give you the volume you were hoping for. That’s definitely not the experience we want for our customers.

We really appreciate your honest comments — we’ll make sure to share them with our product team for review. If you’d like, you’re always welcome to reach out to our customer support team, and we’ll be happy to help you further.

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

The purchase and shipping went very…

The purchase and shipping went very quickly and easily. I really like the eyebrow pencil. It stays on well and is a good color for blondes. I haven't tried the mascara yet but should be able to shortly.

March 27, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi there,

Thank you for taking the time to share your feedback — we truly appreciate it! If you ever have any questions or need assistance, we’re always here to help. 😊

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Fantastic Mascara

I will turn 70 this year. I like to wear mascara but most feel heavy and makes my eyes itch. The first time I wore this mascara, I was amazed how light it felt. My eyes do not feel itchy and it is easy to remove. I look great! I will be looking into their other products.

April 3, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Sheri,

Thank you so much for your kind words — it truly means a lot to us! We’re so grateful to have you as part of the Cellmetics community. 🫶

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Top notch

They have been very professional with excellent customer service. They deserve five stars.

April 1, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Vicki,

Thank you so much for your kind words — it truly means a lot to us! If you ever need anything, we’re always here for you. 🙌

Best regards,
Cellmetics Team

Advertisement
Rated 5 out of 5 stars

LOVE THIS MASCARA

I think I have found my favorite mascara in Cellmetics mascara. There isn’t clumping or any mess on my skin. It goes on my lashes and only my lashes. Thank you Cellmetics.

April 5, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Nancy,

We’re so grateful you took the time to share your experience — thank you for your support! 😊

If you ever have any questions or need assistance, we’re always happy to help.

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Great mascara

Great mascara. Does not smear, goes on easily looks great!!Easy to remove!

April 2, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Ellen,

Thank you so much for taking the time to share your feedback! We truly appreciate it and are so glad you chose Cellmetics. 😊

If you ever need any help, we’re always here for you.

Best regards,
Cellmetics Team

Rated 5 out of 5 stars

Attention Mature Women

The foundation is delightfully moist and doesn't settle in the dark crevices of my wrinkles. It is a most for older woman!

April 1, 2026
Unprompted review
Cellmetics Beauty logo

Reply from Cellmetics Beauty

Hi Dorothy,

Thank you for sharing your feedback! If you ever have any questions or need assistance, we’re always here to help. 😊

Best regards,
Cellmetics Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look