Cubitts Reviews 

913
TrustScore 4 out of 5

4.0

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Review summary

Created with AI, based on recent reviews

Considering 146 reviews, reviewers had a great experience with this company. Customers consistently praise the exceptional quality and craftsmanship of the products, highlighting their stylish designs and robust nature. Many appreciate the thoughtful packaging and the wide range of options available. The staff are frequently described as knowledgeable, friendly, and helpful, offering excellent advice and attentive service, contributing to a superb and flawless overall experience. However, some people were dissatisfied with customer service, experiencing difficulties reaching support by phone or email. A few customers also mentioned issues with order fulfillment, including significant delays and concerns about lost items.

What people talk about most

Product

Users describe positive interactions with product, highlighting the high quality, unique style, and excellent... See more

Staff

Consumers find staff to be positive, consistently describing them as friendly, helpful, and knowledgeable.... See more

Service

Reviewers mention positive feedback about service, with many describing it as superb, outstanding, and... See more

Quality

Customers had positive experiences with quality, with many reviewers praising the high quality of the... See more

Customer service

Clients share ambiguous opinions on customer service, with some reviewers praising excellent service,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I just picked up my fab new glasses from Cubitts, Goldborne rd. Notting hill. I had a most pleasant, supportive and efficient experience from everyone there; Varman, Clementine and Flo, front of house... See more

Rated 5 out of 5 stars

About a year ago I bought my first Cubitts glasses — the Judd — and I’ve loved them ever since. I get so many compliments when I wear them and they always make me feel confident. Last week I orde... See more

Rated 5 out of 5 stars

Great team at Cubitts' store in Borough, London. Offered lots of helpful advice when it came to choosing my glasses in terms of shape, fit and colour. Although there was an initial delay in the prod... See more

Rated 5 out of 5 stars

Specs are amazing quality and the most robust I’ve ever owned (still looking great after 2 years). Optician was thorough and informative and frank about not selling me new glasses when I didn’t need a... See more


Company details

  1. Glasses Store

Written by the company

We were founded in King’s Cross, London, in 2013. We make men's and women's prescription spectacles and sunglasses. Each of our frames is handmade the traditional way, going through 50 stages of production before they are ready to adorn your face. Our London workshops also offer full eye exams.


Contact info

4.0

Great

TrustScore 4 out of 5

913 reviews

5-star
4-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 80% of negative reviews

Typically replies within 1 week

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4.0

All reviews

(913)

126 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

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Rated 5 out of 5 stars

Cubits for the win

From ordering to picking up, the process was seamless and a delight. Of course I went in thinking I knew what I wanted but with the abundance of suitable options the staff was insightful in helping me select the perfect pair.

November 5, 2025
Unprompted review
Rated 5 out of 5 stars

Fabulous experience

The lady who did my eye test at your Hampstead store was fabulous. After doing all the tests, she sat down with me and talked me through every scan and result. It was £65 well spent.

October 6, 2025
Unprompted review
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Rated 5 out of 5 stars

⭐️⭐️⭐️⭐️⭐️ My new friend Carly! Outstanding service from start to…

⭐️⭐️⭐️⭐️⭐️ Outstanding service from start to finish. The team at Cubitts are knowledgeable, friendly, and clearly passionate about what they do. The experience felt personal and relaxed, with expert advice that made choosing frames easy and enjoyable. The quality and craftsmanship of the glasses are exceptional — stylish, comfortable, and beautifully made. I wouldn’t hesitate to recommend Cubitts to anyone looking for great eyewear and even better service! A follow up email from Carly added a friendly/family touch how many brands can pull that off?

October 13, 2025
Unprompted review
Rated 3 out of 5 stars

Great specs but please fire DPD!

Great glasses (I’m on my sixth pair) but you need to change couriers - DPD’s utter incompetence is making you look bad and causing your customers to consider shopping elsewhere (as in somewhere the courier actually takes the glasses to the address on the parcel). DPD has screwed up the delivery on my last two purchases. This time, I got a ‘sorry we missed you’ message, accompanied by a photo of a house elsewhere in the village. Fearing the worst, I instead opted to collect from a nearby collection point. I’ve just checked the order and DPD, in its wisdom, has instead elected to return to sender. So no glasses, a complete waste of my time and now the hassle of chasing up with Cubitts. Seriously, pick a courier that can actually find addresses, actually deliver parcels and stop infuriating your loyal customers!

The glasses themselves and service from Cubitts would be a 5 but dragged down by their [poor] choice of courier to partner with.

October 17, 2025
Unprompted review
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Reply from Cubitts

Hi Justin

Thank you so much for your continued support, we’re genuinely grateful that you’ve chosen Cubitts for so many pairs of spectacles.

We’re really sorry to hear about your recent delivery frustrations. It’s incredibly disappointing to know that the courier experience let you down on this occasion.

We really appreciate your kind words, and your feedback about delivery is noted. Thank you again for taking the time to share your experience.

Best,
Cubitts

Rated 5 out of 5 stars

I can’t praise Cubbits enough.

Cubitts produces the most fabulous glasses. They offer an excellent array of styles to choose from, with exceptional value. The presentation of your new eyewear package is very much appreciated—I love the little extras. The quality of the materials is of a very high standard, and their customer service is incredible (if you are reading this, Kyrene, thank you once again.) Many companies forget how vital aftercare is; it’s what keeps a customer coming back. I’ll never use anyone other than Cubitts.

September 19, 2025
Unprompted review
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Rated 5 out of 5 stars

Best customer experience ever

Best customer experience ever - I would highly recommend Cubbits. I saw several different people over a few visits and all of them were highly knowledgeable, professional, friendly and able to give practical advice.

September 11, 2025
Unprompted review
Rated 1 out of 5 stars

Marketing with no substance

Cubitts clearly cares about brand perception and marketing but unfortunately fall short on quality and service. Only had my glasses since May with careful usage and storage. The glasses have developed scratches and I’ve been told this isn’t covered under warranty. I wouldn’t bother with this company. They look great on the surface but look under the hood, and it’s not great at all

October 3, 2025
Unprompted review
Rated 5 out of 5 stars

Specs are amazing quality

Specs are amazing quality and the most robust I’ve ever owned (still looking great after 2 years). Optician was thorough and informative and frank about not selling me new glasses when I didn’t need a lense upgrade. Love the design aesthetic and extras like the lense cloths.

November 13, 2024
Unprompted review
Rated 5 out of 5 stars

Great help through the website

Help received through the website, provided an excellent service with prompt and problem solving responses. Direct contact via email with a human being who was efficient and empathetic.
I have had a similar experience in the Jermyn Street shop.

September 10, 2025
Unprompted review
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Rated 1 out of 5 stars

A disappointing experience from a brand that has a supposedly good reputation.

I placed an order with Cubitts for a Plender frame and sunglasses clips on. Order arrived with the sunglasses clips on missing and the frames of the glasses are covered in scuffs and scratches. They look like they are second hand and have been booted about. There was also no paperwork or invoice with the package.

Also to add the build quality of the frames is poor for the price point. They feel very light and flimsy.

It says they went through quality control, but if that is how they left it means nothing.

It is a real shame as they have such a good reputation. I am rather disappointed.

From my experience I would avoid them.

September 18, 2025
Unprompted review
Cubitts logo

Reply from Cubitts

Hi Chris,

Thanks for taking the time to share your feedback. I’m really sorry to hear how your order arrived, that’s absolutely not the standard we set at Cubitts.

We’d love the chance to put this right for you, whether that’s arranging a replacement pair or refunding if you’d still prefer. I’ve just sent you an email so we can get this sorted quickly.

Best regards,
The Cubitts Team

Rated 1 out of 5 stars

Ordered a pair of glasses online 21st…

Ordered a pair of glasses online 21st August and I still have not received them. I have emailed customer services a few times asking for an update and as yet have not received any response. I would not order from this company again, which is a shame as my previous experience with them was excellent.

September 10, 2025
Unprompted review
Cubitts logo

Reply from Cubitts

Hi Angela

We’re really sorry for the experience you had.

I can see that your original ticket was being looked into by a member of our team but was accidentally closed, which meant you didn’t get the updates you should have. We’d never intentionally ignore a customer, and we completely understand how frustrating that must have felt.

We’re pleased to see this has since been sorted and that your glasses are now with you. We hope you’re enjoying your new spectacles.

Best,
Cubitts

Rated 5 out of 5 stars

The variety and quality of its…

The variety and quality of its products. The attention that the personnel gives to the customer, their professionalism and knowledge. Moreover, their eye tests are through and exhaustive in every detail related to your eyes and their health. Their recommendations and the way the information is conveyed is really helpful.

August 29, 2025
Unprompted review
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Rated 5 out of 5 stars

I love coming to Cubitts

I love coming to Cubitts. I love all my frames (I have four now) and have my eyes on another pair. I always feel looked after and an important customer. Lovely staff - always.

August 22, 2025
Unprompted review
Rated 5 out of 5 stars

An extremely good experience

I had an extremely good experience in the Cambridge branch for an enhanced eye test. Very pleasant and knowledgable staff, and the most thorough and informative eye test Ive ever had.

August 28, 2025
Unprompted review
Rated 5 out of 5 stars

Super pleased with the service

Super pleased with the service! The young lady at the Hampstead shop was incredibly sweet and helpful. Really happy with the overall experience. You’ve definitely gained a customer for life!

August 16, 2025
Unprompted review

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