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Octopus Legacy, formerly known as Guardian Angel, is the place to plan for death and find support after a loss. When people think about planning for death they think about wills, life insurance and funerals. We take these cold processes and turn them into something much more human. Share more than money: leave voice notes, music, recipes and videos. Shape a legacy that connects you while you're here. And after you're gone. Founded by Sam after his mum died suddenly, we’re a group of people who work in death because we’ve been affected by it. We know the difference a good plan makes, and what it’s like when there isn’t one. Death can come between us, leave mess, legal fees, frustration. But it can also connect us. We see a world where people talk openly about death, and work out the real meaning of legacy, one that connects to them. We’re here to make that world happen.
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United Kingdom
- octopuslegacy.com
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Replied to 91% of negative reviews
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Terrible Communication
I booked a will writing appointment on Octopus Legacy’s website and received confirmation and a reminder. Despite this, nobody contacted me at the agreed time.
I then spent ages in phone queues, used their callback service (never received the call), and emailed my contact after two missed calls over a week later. I clearly stated my availability and my disappointment with the lack of communication. I’ve had no reply at all.
If this is their standard of communication, I wouldn’t feel comfortable trusting them with my will.

Reply from Octopus Legacy
Excellent customer service
Excellent customer service, clear communication and a very patient advisor
Alistair made the entire process so easy...
Alistair made the entire process so easy and gave so much of his time and energy. He was knowledgable, incredibly kind and patient with things changing and also went above and beyond to help get things completed as quickly as possible. What an incredible person and I'm so very grateful. It's wonderful how everything is gone through so personally and checked. I was really impressed. Thank you Alistair.
Strongly recommend
Great experience Paul very knowledgeable and took as through step by step, would definitely recommend.
Excellent service
The whole process was explained and easy to follow. There were staff on hand to assist if I needed any extra assistance. I would definitely recommend and use again.
Karmen was extremely professional and…
Karmen was extremely professional and efficient. Thank you
George arrived at the time of the…
George arrived at the time of the appointment. He was very respectful, knowledgeable, friendly. He answered all the questions we had without making us feel uncomfortable or silly. We felt he really understood our needs and advised us accordingly.
Tim was fabulous
Tim was fabulous. Informative, not pushy and made the experience light hearted and not at all stressful
Happy customer
Rejina was absolute pleasure to meet, easy going,talked me through everything, she didn't rush me,I felt very comfortable talking with her.
Excellent would definitely highly…
Excellent would definitely highly recommend this company
Geri was very friendly and professional…
Geri was very friendly and professional and went through everything with us.
Asked us if there were any questions that we needed answered. Would highly recommend
Easy way of making a Will
Thank you for making the process quick and easy. Much appreciated.
Jeremy was so professional but also…
Jeremy was so professional but also very calm and patient when explaining everything to my mum.
my advisor was incredibly knowledgeable…
my advisor was incredibly knowledgeable and friendly. I was quite nervous about this process, but was made easy by Gurjeet.
Dan was very polite and professional
Dan was very polite and professional. He was concise with information and made everything clear.
Very knowledgeable thanks Dan for…
Very knowledgeable thanks Dan for you’re help and patience
Fleur was phenomenal, supporting and informative!
Fleur was phenomenal, she really cared and understood why this was so important to me. She made sure I understood the process and that I was happy with my decisions. Highly recommend Fleur and the octopus legacy team!
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