First bike purchased from Sigma. Stress-free, fair and fabulous hand-over. Rather than having the bike delivered, I elected to collect from the nearest store just in case it was not my size and need... See more
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See what reviewers are saying
Trying on cycling shoes in a shop is probably one of the better ways to make sure you're getting the right fit. Sigma staff at the Oakham shop offered good advice and were patient with all my questio... See more
Great collection information and very quick. Collected at Oakham store and option to have email receipt taken. However, no receipt received. Email was correct but appears system failed. If offered, sh... See more
My Trek Domaine electric bike was built to a good fit after time spent on the 'measuring' shop bike. I stipulated tubed wheels but it arrived for final build with tubeless, these were changed no prob... See more
Company details
Written by the company
We sell only the best in road cycling and triathlon bikes, cycling clothing, accessories and running and swimming products, backed up by our industry-leading customer care and superior knowledge from people who love the products we sell. Shop online or visit our London or Midlands stores or use our Reserve and Collect service.
About Sigma Sports
Written by the company

- Easy Returns!
- Sigma Sports will fully refund products for a period of 30 days. Some restrictions apply.
- Free UK Delivery!
- We offer a free delivery service on all orders over £60.00 shipped to the UK mainland!
- Save £25 Off Your First Order
- New customers can save up to £25 off their first order. Sign-up to the Sigma Sports newsletter at sigmasports.com. Some restrictions apply.
- 0% Finance
- Now offering 0% finance for UK customers, on a huge range of bicycles, wheels, components and accessories. For full details visit our website.
- Worldwide Delivery
- Shop in your local currency and pay with your local payment method. We ship worldwide with DHL at competitive delivery prices.
- Shop on the Sigma Sports app!
- Shop on the Sigma Sports mobile phone iOS or Android app for a quick and easy shopping experience. Available now to UK customers.
Contact info
South Street, LE15 6HY, Oakham, England, United Kingdom
- 0333 006 8833
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Good choice n variety
Good ol’fashioned service
Andy listens well, gives solid advice and a pleasure to deal with!
I have had several saddle issues and he had patience to go with the great choice of options
Oakham staff are incredibly helpful
Oakham staff are incredibly helpful. Zoe was amazing with an item I was not expecting from a quality perspective and she helped me more than I could ask.
Great welcome
Great welcome in shop and v helpful staff. Sound and honest advice. Sourced product in shop and organised home delivery.
V prompt delivery and kept informed at all times. 10/10
5* team
The team are very helpful and knowledgeable. They really take the time to make sure you understand what your buying, how it works + answer any questions you may have - 10/10.
Trustworthy
Friendly. knowledgeable staff, high quality brands and good prices.
I trust Sigma Sports like no other.
Outstanding customer service
Outstanding customer service, attention to detail and mechanical competency. I purchased my new bike through cycle to work from Sigma Sports in their Oakham store. The C2W process was made super simple. Pre fitting was done using a very cool rig to establish the correct bike size for me. This meant that on arrival the saddle height and reach had been preset to fit. As soon as the bike was built I came in for a final fit check before taking the bike away. Kane acted as a single point of contact and took me through the whole process. He was super efficient with emails which included hassle free price matching.
An all round great experience with no areas for improvement.
The team at Sigma in Oakham are great.
The team at Sigma in Oakham are great.. Really helpful and knowledgeable. Thanks for all your help ‘Young’ Will during the sales process of my new bike and Joshua for overseeing the collection in Will’s absence. You both have loads of cycling knowledge and gave some great advice.
Sigma sports Oakham great customer service
I recently visited Sigma Sports Oakham, and the customer service was absolutely outstanding. From the moment I walked in, the team made sure I had everything I needed, taking the time to understand exactly what I was looking for and guiding me through the options without any pressure.
What really stood out was how attentive and genuinely helpful the staff were. They didn’t just point me in the right direction—they checked in throughout my visit to make sure I was confident with my choices and offered additional help whenever I needed it. Their knowledge, patience, and friendly approach made the whole experience smooth and enjoyable.
It’s rare to find a store where the customer service feels this personal and this consistent. Sigma Sports Oakham delivered brilliant in‑store support, and I left feeling fully satisfied and well looked after. I wouldn’t hesitate to recommend them to anyone needing expert advice and top‑tier service.
Excellent service
Friendly, knowledgeable & helpful staff
Really friendly and knowledgeable staff, who spent time and listened to what I was looking for and answered all the questions I had. They took time to ensure the bike I was looking at was the right fit and to explain how everything worked. Would recommend to anyone.
Stock levels on Garmin that no-one else…
Stock levels on Garmin that no-one else has. Really easy click and collect. Nice guys.
Replaced faulty bib shorts with no quibbles.
My Castelli bib shorts were faulty. A hole appeared on the seam first time I wore them. I called them up. They made a note. I returned them and they sent me a new pair by return.
Gravel Bike Purchase
I purchased a gravel bike from Sigma Sports and the customer service was amazing. I'm very happy with my purchase and the level of customer service I received. I'll use Sigma Sports for future component and bike purchases.
Quick delivery by a decent delivery company
Quick delivery by a decent delivery firm -DPD, so not left on my doorstep and off before I took delivery. My Ale cycling bib shorts were well packaged, are good quality and in good condition.
Left a little disappointed loyalty isn’t recognised
Bought my second expensive bike from Sigma in a year. All the basics were done very well - correct bike, built well, available on time, set to my measurements… Just left a little disappointed that no discounts/freebies were offered on bottle cages, bottles or mini multitool that isn’t supplied with an £8k bike even though there’s a storage fittings for it! Basic torque kit freebie is a nice touch, but with only three settings, (4, 5, 6Nm) of limited use.
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