smooche Reviews 5,698

TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 3,641 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the customer service for being excellent, highlighting the helpfulness, professionalism, and understanding of the staff. Many people appreciate the prompt responses and efficient resolution of their issues, often leading to a positive and satisfying experience. However, some customers were dissatisfied with aspects of the product, noting issues with quality, suitability for their skin type, or the product not performing as advertised. There were also occasional concerns regarding order fulfillment, such as delays in receiving items or missing components from their purchases.

What people talk about most

Product

Customers had ambiguous experiences with product. While some reviewers praised the product, noting it "does... See more

Order

Consumers find order experiences to be ambiguous. While some reviewers report easy ordering processes and... See more

Customer service

Reviewers highlight positive aspects of customer service. Many customers praise the helpfulness and... See more

Staff

Clients share positive opinions on staff, frequently highlighting their efficiency, professionalism, and... See more

Quality

Customers consistently note ambiguous experiences with product quality. Many reviewers praise the products as... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Euri was amazing making things right on my order as I purchased a buy 1 get 1 free lip plumper and only 1 arrived after looking into it further it was noted that I didn’t add 2 to the bag aiming you... See more

Rated 4 out of 5 stars

Bit wary initially, as had been stung on Amazon by scam product (beware purchasing) Ordered direct from Smooche website. Delivery took a while (longer than stated when ordered) poor updates -was d... See more

Company replied

Rated 4 out of 5 stars

I received a defective face roller that had a large roller that kept coming off handle. I emailed twice with pictures and received no response. I initiated contact from the website and CARLA was abl... See more

Company replied

Rated 4 out of 5 stars

Genuine offer! Quick delivery f products i have order. Unfortunately foundation is not working well with my very dry skin. GENREV helped me to receive promised refund of my order (number 580428) and e... See more

Company replied


Company details

  1. Cosmetics Store

Written by the company

Smooche is a solutions-oriented beauty brand, creating a world where everybody feels confident. For perfect lips, lashes, brows and skin.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

6K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 99% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Juice

Juice, provided great service .
The product did not work for me and my skin color. It had a slight but sticky texture.

May 18, 2026
Unprompted review
Rated 5 out of 5 stars

THE BEST LIP PLUMPER

I have tried many lip plumpers and Smooche wins. I have already placed 3 orders and will continue to purchase. On this last order (#599842), I was having website ordering issues. The buy one get one free did not populate and I only received 1 plumper instead of 2 by mail. I immediately contacted Smooche, and EURI helped me fix the issue with such courtesy and a genuine concern to make it right. This is a double win for me because great customer service is just as important as a great product. I highly recommend Smooche. It works and it lasts long!

May 22, 2026
Unprompted review
Rated 5 out of 5 stars

Happy customer

My order arrived in a nice, timely manner. Your communication is very clear and not overly pushy. And the price was excellent.

May 24, 2026
Unprompted review
Rated 5 out of 5 stars

Simple and no fuss

How easy it was to apply, no thick cakes feeling once on . Stayed perfect and smooth all day without looking caked on. Easily absorbed and true to what it said it did ....no fuse ,.LOVE IT 😁

April 30, 2026
Unprompted review
Rated 5 out of 5 stars

Jessa was great

Jessa was great, she communicated well and made the changes I requested. Was very pleased.... Can't wait for it to arrive

May 24, 2026
Unprompted review
Rated 3 out of 5 stars

Great Return service

Carla was great with my order, I missed the return window because of a move. Carla was so gracious in helping to get a refund. I ordered the color match concealer. The color match was great. The product texture was dry and matte when it dried. It sunk into any wrinkles and accentuated them. Not a fan but the returns were very helpful.

May 21, 2026
Unprompted review
Rated 5 out of 5 stars

Product SPF Question

Hello, I had to ask a question concerning the active ingredients for your SPF. Christine, TPChristine01, was prompt, thorough and very helpful in answering my questions. I will be trying your product. Thank You, MB

May 21, 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service

Easy to purchase and while the foundation didn't work out for me, the return process was super easy and stress-free. GENREV provided great customer service and because of this great service and response time I will give other products a try as well. Thank you GENREV! (my order number 555613).

April 22, 2026
Unprompted review
Rated 4 out of 5 stars

So I ordered the foundation thinking it…

So I ordered the foundation thinking it would be junk, but I’d give it a try. Imagine my surprise when it actually worked! I will say it does not cover dark under eye circles well and some red spots. My clinique concealer takes care of that though and they blend beautifully.

Only 2 complaints I have is that it’s been making my face break out a little (i have super sensitive skin), but I’m hoping in will even out as it gets used to it. Oh and shipping took FOREVER. Product itself was pretty good though. Recommend a more porous sponge for application and then a solid firm one to even out and get rid of lines.

April 1, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Barb! 💖

We are absolutely thrilled that our foundation pleasantly surprised you, worked beautifully, and blended seamlessly with your concealer! Thank you so much for the fantastic sponge application tips, too.

We are so sorry for the slow shipping and that your sensitive skin is breaking out a bit. We truly hope it adjusts soon, but please reach out to us if it continues to give you trouble so we can help! ✨

Warmly,
The Smooche Team

Rated 4 out of 5 stars

I like how it blended in my skin

I like how it blended in my skin. Covered up my small impurities. Unfortunately it could not cover my big melasma. Nevertheless, I like your product and I will order again once I finished what I have. Thank you and have a good day😊

May 1, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Hiyas! 💖

We are absolutely thrilled that you like how it blends into your skin and covers up smaller impurities! While we are sorry to hear it couldn't quite cover your larger melasma, knowing that you still love the product and plan to order again means the absolute world to us. Thank you for your sweet support, and we hope you have a wonderful day too! 😊✨

Warmly,
The Smooche Team

Rated 1 out of 5 stars

I didn’t notice anything different

I didn’t notice anything different, but maybe that’s a good thing. Maybe that just means my face is already smooth & I don’t need to wear foundation.

May 16, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Sara,

We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible.

You can reach us at hey@smooche.com or reply here with your details. We’re happy to help!

Warm regards,
The Smooche Team

Rated 5 out of 5 stars

635090

635090
Carla provided excellent customer service for me. She’s a keeper for you company.
Thank you Carla.
Carolyn Wesson

May 21, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Carolyn! 💖

We are absolutely thrilled that Carla provided you with such excellent customer service for your order! Knowing that she took such wonderful care of you means the absolute world to us, and we completely agree, she is definitely a keeper! We will proudly pass your beautiful thanks and praise along to her today! ✨

Warmly,
The Smooche Team

Rated 5 out of 5 stars

I was very happy with your customer…

I was very happy with your customer service. Carla was amazing her response was quick and straight to the point.

May 20, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Marisol! 💖

We are absolutely thrilled that you were so happy with our customer service and that Carla was amazing! Knowing that her response was quick and straight to the point means the absolute world to us. We will proudly pass your wonderful praise along to her today! ✨

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Smooche …

I ordered the product with the hope it will work but it didn't its ok the service I couldn't fault very considerate I am looking to see if any other product will work for me .
I spoke to CARLA

May 9, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Zayana! 💖

We are absolutely thrilled that you found our service faultless and very considerate! While we are sorry to hear that this particular product didn't work out for you just as you had hoped, knowing that Carla took such wonderful care of you means the absolute world to us. We are so excited that you are looking into our other products, and we will proudly pass your beautiful praise along to her today! ✨

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Excellent service from Carla

I ordered the Smooche foundation hoping to love it - one bottle for everything - what's not to love? The product was not right for me/my skin so I requested the 30-day guaranteed refund. This was dealt with by Carla (540824), who made this a simple Ans seamless process - she deserves a whole pizza for her efforts. Thanks Carla, your help was great and really appreciated.

May 23, 2026
Unprompted review
Rated 3 out of 5 stars

The fast delivery was awesome but the…

The fast delivery was awesome but the product wasn’t exactly what I expected and when I reached out to the company they refunded my money which made me very happy. The product didn’t work for me but It’s gotten great reviews from others who are very satisfied. Thank you smooche for your great customer service team!

May 23, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Noelia,

We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible.

You can reach us at hey@smooche.com or reply here with your details. We’re happy to help!

Warm regards,
The Smooche Team

Rated 5 out of 5 stars

Smooche foundation

Thank you for sending my orders, waiting on the 3rd order to arrive. Products working well. Love the color changing foundation, makes my skin feel so soft. Thanks so much!

April 26, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Lisa! 💖

We are absolutely thrilled that your orders are arriving safely, that you love the color-changing foundation, and that it makes your skin feel so soft! Knowing the products are working so well for you means the absolute world to us. Thank you so much for your sweet support, and we hope that third order arrives at your door very soon! ✨

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Fantastic foundation and company

Fantastic foundation and company, literally obsessed with the foundation, perfect colour and consistency, stays on all day, I struggle to find my perfect shade, not anymore, my holy grail, I will not use anything else now, honestly it’s the best, don’t hesitate just buy it, you won’t regret it!! Also the team are lovely, perfect product and company !!!!

May 23, 2026
Unprompted review
smooche logo

Reply from smooche

Hi Melanie! 💖

Wow, what an absolutely incredible review! We are completely blown away and thrilled to pieces that you are literally obsessed with our foundation and that it has officially become your holy grail!

Hearing that it gives you the perfect color, consistency, and all-day staying power, especially when finding the right shade used to be a struggle, means the absolute world to us. Your wonderful shout-out to our team and your amazing recommendation to others truly makes our day. Thank you so much for your beautiful support! ✨

Warmly,
The Smooche Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look