I have given 5 stars for customer service. I sent an email as after 5 days of my order being processed there was no info on any tracking or anything! Carla reached out and explained that it was rea... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Unfortunately, Smooche's viral color changing foundation did not work out for me, but Carla promptly reached out and made it right. Though she initially offered store credit, I preferred to be refund... See more
Company replied
Struggled a bit placing my order (808885) but Carla reached out and has been a great help. I stopped wearing foundation years ago. Purchased after witnessing my cousin’s success. Carla also offered so... See more
Company replied
The product arrived relatively quickly, and I have never had a product deliver the way Smooche color matching foundation has. I've gotten many compliments on my skin, and frankly, my skin is glowing!... See more
Company replied
Company details
Written by the company
Smooche is a solutions-oriented beauty brand, creating a world where everybody feels confident. For perfect lips, lashes, brows and skin.
Contact info
8605 Santa Monica Boulevard, PMB 44698, West Hollywood, CA 90069, United States
- hey@smooche.com
- smooche.com
4.4
Excellent
7K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 99% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Carla did a wonderful job taking care…
Carla did a wonderful job taking care of my order. Her customer service was great!
July 3, 2026
Unprompted review
Reply from smooche
Hi Mary! 💖
We're so glad Carla took such wonderful care of your order! Thank you so much for the fantastic feedback on her customer service! ✨
Warmly,
The Smooche Team
Smoochie Age rewind color changing foundation Carla 714656 did a phenomenal job!Or…
Carla 714656 did a phenomenal job!Or 754656 , I forgot the number , but it was for the smoochie color changing foundation, which really works in that respect, n I loved it. However, it does not cover the red/ purply dark circles under eyes enough. Fix that, n you’ve got a 200% A-one product. 👏🏻I would still recommend it as a really nice innovative foundation! 😁
July 4, 2026
Unprompted review
Reply from smooche
Hi Cheryl! 💖
We're so glad Carla did a phenomenal job assisting you!
Thank you for the wonderful recommendation and the honest feedback about the dark circles. We are always looking for ways to improve, and we'll definitely share your notes about extra coverage under the eyes with our product team! We appreciate you! 😁✨
Warmly,
The Smooche Team
Being helpful
The person I was chatting to was very helpful in all aspects off my
Enquiry.
July 1, 2026
Unprompted review
Reply from smooche
Hi Geraldine! 💖
We're so glad our team was able to help you out completely with your inquiry! Thank you so much for the wonderful feedback! ✨
Warmly,
The Smooche Team
Complement first day I used it
Complement first day I used it . It feels clean and light. I a 80 look60 with this makeup . I’m hooked. My24 yr old loves it she tried it brightened up skin . Looks air blown.
June 3, 2026
Unprompted review
Reply from smooche
Hi Barbara! 💖
We are absolutely thrilled to hear this! Looking 60 at 80 is a major win, and we love that your daughter is hooked on that bright, airbrushed glow too! Thank you both for the amazing feedback! ✨
Warmly,
The Smooche Team
Carla made my experience very easy.
Carla made my experience very easy.
July 3, 2026
Unprompted review
Reply from smooche
Hi Lorainne! 💖
We're so glad Carla made everything very easy for you! Thank you for the wonderful feedback! ✨
Warmly,
The Smooche Team
Reply from smooche
Hi Robin! 💖
We're so glad our foundation was easy to apply and looks perfectly blended on your skin! Thank you for the wonderful feedback! ✨
Warmly,
The Smooche Team
False advertising
I ordered this due to what was supposed to be an 60% off discount code. I don’t get that much off it was actually the same deal as you were getting on Facebook.
Advertise as free shipping for them to charge you incase the product is damaged or lost during transit.
There is no free gift 🎁 it’s a discount code to buy more products. Even though I used a discount code to buy it that’s not a free gift and shouldn’t be advertised as such. Very disappointing
July 4, 2026
Unprompted review
Reply from smooche
Hi Faye,
We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible.
You can reach us at hey@smooche.com or reply here with your details. We’re happy to help!
Warm regards,
The Smooche Team
I have been connecting with one of your…
I have been connecting with one of your lovely customer services advisors called APRIL. She is excellent at her job and is also really compassionate and professional. I think that her level of care deserves a huge pay rise and/or promotion. Such a delight to speak to someone of her calibre dealing with my query.
July 3, 2026
Unprompted review
Reply from smooche
Hi Consumer! 💖
We are absolutely thrilled to hear this! April is indeed wonderful, and your incredibly kind words about her compassion and professionalism truly mean the world to us.
We will make sure she gets the special recognition she deserves for giving you such high-caliber care! Thank you for sharing! ✨
Warmly,
The Smooche Team
Smooth Smooch
Well-shaped smooth sponge that gives a lovely finish on your skin (using Smooch foundation). Bought both and I would struggle to get the finish without the sponge. The sponge also cleans well in soap and water.
June 15, 2026
Unprompted review
Reply from smooche
Hi Sarah! 💖
We're so glad you love the smooth finish our sponge gives when paired with your Smooche foundation! It's fantastic to hear it cleans up easily with soap and water, too. Thank you for the wonderful tip! ✨
Warmly,
The Smooche Team
I was only going to give you a 1 since…
I was only going to give you a 1 since I am still waiting for my other order that I made in May and it is July now, but I do love it blends to my skin color, it isn't cakey looking after 8 hours it doesn't look like you have any foundation on. It is a great product. Just wish the other two would be here by now
Tammi
June 1, 2026
Unprompted review
Reply from smooche
Hi Tammy! 💖
We're so glad you love the 8-hour, cake-free blend!
However, we are so sorry your May order hasn't arrived. That is way too long, and we want to fix this immediately! A team member will email you right away to track down your missing items and get them to you ASAP. Thank you for your patience! ✨
Warmly,
The Smooche Team
First of all I was hooked after the…first time I used Smooche!
First of all I was hooked after the first time I used Smooche foundation. It adapts perfectly to color of my skin and has a nice finish. So, once I saw in was on sale I took advantage of the price and bought some more-- I like it that much!
June 18, 2026
Unprompted review
Reply from smooche
Hi Diana! 💖
We're so thrilled you got hooked from the very first use and love how it adapts to your skin tone! Thank you for stocking up during the sale, we're so happy to have your support! ✨
Warmly,
The Smooche Team
Had a break out from it
Had a break out from it. I quit using it for 2 weeks . tried it again same thing. It also dried my face very bad. I cannot use it anymore! Very sad, loved how it worked. Is it possible for a refund? Please help!
Thank you, Annette Scott
June 16, 2026
Unprompted review
Reply from smooche
Hi Annette! 💖
We're so sorry to hear the foundation caused a breakout and dried out your skin, but we completely understand that everyone's skin is unique!
Since you loved how it worked initially, we'd love to help make this right. A member of our team will reach out to you via email shortly to arrange your refund. Thank you for letting us know! ✨
Warmly,
The Smooche Team
Thank you JESSA for all your help…
Thank you JESSA for all your help getting my order straightened out and making sure everything promptly got done. Love that you responded and resolved the issue!!! Great customer service!!!
July 3, 2026
Unprompted review
Reply from smooche
Hi Angie! 💖
We're so glad Jessa was able to quickly straighten everything out and resolve your issue! Thank you so much for the wonderful feedback on our customer service! ✨
Warmly,
The Smooche Team
Perfect foundstion
July 4, 2026
Unprompted review
Reply from smooche
Hi M Tina! 💖
We are so thrilled to hear that you found your perfect foundation! Thank you so much for the wonderful love! ✨
Warmly,
The Smooche Team
Smooche does exactly what it says
Smooche does exactly what it says; it’s a no colour foundation make up
that blends into your skin tone… I love it!!!
July 4, 2026
Unprompted review
Reply from smooche
Hi Maria! 💖
We're so glad our color-matching foundation blends perfectly into your skin tone and does exactly what it promises! Thank you so much for the love! ✨
Warmly,
The Smooche Team
Exceptional customer service
I’m still looking forward to receiving my first order, but the exceptional customer service, I received, concerning my order 828930 prompted me to write this review. I had a question about a small charge referred to as “premium shipping protection”. Christine responded to my email and took the time to explain what the charge was for and still offered a refund. I appreciated the extra time she took with an explanation as opposed to just offering a refund to appease me. She made me feel more of a valued customer instead of just a customer with a complaint. I declined the refund as it was not needed in light of her explanation. Thank you, Christine, for your wonderful communication and kind assistance.
July 3, 2026
Unprompted review
Reply from smooche
Hi Gail! 💖
We're so glad Christine took the extra time to explain our shipping protection and made you feel truly valued! Thank you for the wonderful feedback and for your kindness. We hope you absolutely love your first order when it arrives! ✨
Warmly,
The Smooche Team
Great product
I have never used a color changing foundation before, That has a sun protection already in it as it's applied. This product has changed the way I view foundation as a whole, I look to reorder again soon. I hope there is a great deal going at that time. Can't say enough of the benefits of this product. Thank you,
July 3, 2026
Unprompted review
Reply from smooche
Hi Debra! 💖
We are so thrilled that our color-changing foundation with built-in sun protection completely changed the way you view foundation! We can't wait for your next order, and we'll be sure to keep the great deals coming for you. Thank you! ✨
Warmly,
The Smooche Team
Reply from smooche
Hi Barb! 💖
We're so glad you're loving the foundation! A little really does go a long way to give you that perfect finish. Thank you so much for the wonderful feedback! ✨
Warmly,
The Smooche Team
I have had the best experience.
I have had the best experience..my order got lost with the post..Shake at Smooche was straight on to it ..emailing me and resending my order..what a legend..the product I highly recommend.i have found my forever foundation..thanks Shake…Thanks so much..🥰
June 26, 2026
Unprompted review
Reply from smooche
Hi Deb! 💖
We're so glad Shake stepped in like a legend to replace your lost order! Thank you for the high recommendation, we are absolutely thrilled that you've found your forever foundation! 🥰✨
Warmly,
The Smooche Team
April was very helpful and resolved my…
April was very helpful and resolved my situation and I am very grateful for her help.
order # 618638!
June 25, 2026
Unprompted review
Reply from smooche
Hi Iris! 💖
We're so glad April was able to help and quickly resolve everything for your order #618638! Thank you for the sweet feedback! ✨
Warmly,
The Smooche Team
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.