We had checked everything online but rang up your customer services to verify the price quoted was genuine. Our previous provider for car insurance had wanted an extra £150 compared to the AA. Just ha... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I had found an excellent quote online but wanted to ensure that I could also get a paper copy of my car insurance once taken out. I am not too technical so like to have a paper copy as well. I tel... See more
Only the second time in my driving life have I ever called out a recovery service. We called out the AA using their app, which was easy to follow and straightforward even for me. I was given an estima... See more
Good clear explanation of choices. Personable and friendly agent. Price excellent for cover required. Just an indication of waiting time to get an agent would be good, but only about 5 minutes as i... See more
Company details
Written by the company
The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.
Contact info
United Kingdom
- theaa.com/insurance
4.6
Excellent
45K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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I don't like shopping on line
I don't like shopping on line, preferring to speak to a human being, but it was very straightforward applying for home insurance
July 26, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Prompt call service and polite helpful…
Prompt call service and polite helpful communication, very impressed.
July 26, 2026
Reply from The AA Insurance
Great to hear 😁.
Good experience
It was quite a good site overall, although to change a couple of things I had to go searching through, but I eventually found what I was looking for. The price wasn't the cheapest but you did cover everything I needed so that helped and some thing I do not have. Overall a good experience.
July 23, 2026
Very easy to use the AA website
Very easy to use the AA website. Top quality insurance at a competitive price.
July 27, 2026
Price and features
July 27, 2026
Great claims service - start to finish
Great from start to finish. I’ve insured with them the last 3 years.. unfortunately I had a claim but the process from start to finish was only a matter of days from incident to pay-out. Thank you.
July 27, 2026
Unprompted review
Very easy to compare levels of cover
Very easy to compare levels of cover
Competitive pricing
Brand name
Easy to set up and pay
July 27, 2026
Reply from The AA Insurance
Amazing stuff 😁.
I rang the AA to take out car…
I rang the AA to take out car insurance. The young man who answered was very friendly and helpful. He went through everything with us and sorted it all professionally.
July 27, 2026
Your car Insuranceadviser was very helpful and…
Your adviser was very helpful and patient when I made a mistake in inputting data.
July 27, 2026
Just change my car insurance to AA…
Just change my car insurance to AA after 12 years or more with previous company, the AA gave me a better price and a better product.
I spoke to a Mazia who sorted it out for me he came over as very helpful and knowledgeable it’s so nice to speak to someone today who understands and just comes over as a nice person.
Thanks AA and Mazia.
July 27, 2026
Unprompted review
Absolutely terrible service
Absolutely terrible service
My wife was left waiting for recovery for 6 hour on the side on the road at night while they making promises that recovery was coming !!
In the end we arranged our own recovery
Not the service I expect after 35 years membership. A breakdown service that can’t arrange recovery. Complete joke
July 26, 2026
Unprompted review
Reply from The AA Insurance
We are truly sorry to hear about your wife's difficult experience and the extended wait for recovery. We understand your frustration, especially given your long-standing membership. We hope you're okay.
House insurance great rec’d cover notes…
House insurance great rec’d cover notes and booklet quickly and have all info I need going forward but car insurance I found very difficult as access online and I am not tech savvy so had to wait for help to set up and don’t like having hard copy to refer to.
Also added breakdown cover but it only seems to cover one call-out which I hadn’t realised and as it covers two cars not sure if that means one in total or one each?? Wish I’d stayed with green flag!
July 8, 2026
Reply from The AA Insurance
Thank you for your feedback. We're sorry to hear you experienced difficulties with your car insurance and online access. We understand that not everyone is tech-savvy, and we apologise for any frustration this caused. We hope you're okay.
Very helpful customer service agents
Very helpful customer service agents. Good price. A bit confusing for an older person but it was all sorted by the agents
July 26, 2026
Reply from The AA Insurance
Great stuff, thanks for the feedback 🙂.
Very easy to get quotes and make…
Very easy to get quotes and make selection
Additional breakdown cover for just £15 (why is it so expensive for normal cover??) is real benefit
Surprised chat box advised can only phone Mon to Fri normal office hours?
July 27, 2026
Simple to use and good price
July 25, 2026
Reply from The AA Insurance
Thanks for the 5 stars Ian and for choosing us 💛.
Shaun was great
Speaking to Shaun help much more than the online chat or the website, that's what most people eant
July 24, 2026
1 Sneaky small print in the breakdown…
1 Sneaky small print in the breakdown cover's IPID showing the £55.00 premium would pay for just one call out in the year's cover.
2 IT TOOK THE AA CHATBOT AND YOUR STAFF ALMOST ONE HOUR MERELY TO CANCEL THE POLICY.
July 27, 2026
Reply from The AA Insurance
Hi Malcolm, we're sorry to hear you're unhappy with the terms and conditions of the breakdown cover that was offered with your insurance policy and have since cancelled this. We hope you raised any concerns at the time so this could be fed back to the right team.
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