The AA Insurance Reviews 

Simply application through comparison web site.

I am happy with my car insurance and the person who I spoke to on the phone (Graham) very helpful.
Disappointed I was already insured with you the previous year and recieved no renewal notice at all so my policy had elapsed.
Interesting though , my reminder came the day after I renewed , 27th July dated 15th of June

I signed up to your Platinum AA Home Buildings and Contents Insurance on 28th July 2026 to start on 1st August 2026 and you have taken my money but no confirmation email no docs to look at??? Not great?!

A very competitive quote for a 1st class product. I am paying less than I did last year!

Buying the car insurance went smoothly. Problem arose when I checked in the app and there was no sign of my policy. I was told because I have breakdown insurance with the AA through my bank account that they could not show my car insurance policy on the same place and that I would have to create a new account with a different email address to see my policy in the AA app. Not happy.

Competitive quote and excellent support from Customer Services to make sure we had all the details covered.

My god what a terrible experience. Having bent over backwards to deal with the AA validation team I’m absolutely shocked at getting yet another Email telling me my insurance will be cancelled in 24 hours. Having rang them several times to confirm that all the information provided by myself is all correct and they are happy with everything. Having been a member of AA breakdown cover for many years I’ve had enough.
Stay away from AA insurance. They have no respect for everything I did to keep them happy.
The validation representative was absolutely abysmal. I asked him several times what they wanted. Yes I shouted at him because one he wasn’t listening to me and secondly he was absolutely useless.
Once my AA breakdown cover finishes I’m out.
Plus I’ll spread the word in every forum I can.
Thanks but no thanks.

Everything was very easy and all carried out on line.

Price and what’s covered

Very simple to do, clear, concise instructions. Competitively priced too.

Excellent UK-based customer service. The representative was very knowledgeable, polite and made opening a new home insurance policy stress-free.

Easy to use info form. Easy to edit and cross check with existing insurers when considering changing insurers

Very easy with no problems

Great support from the phone support line. Policy has thorough cover and was in my opinion value for money.

Car insurance. The product was good, and the price was good. I had a simple enquiry to make and, whilst the person I spoke to on the phone was brilliant, it took 20 minutes to get through to them. I had previously tried to get an answer from the (thoroughly useless) chat bot system and from a (presumably human) chat agent. So all in all it took about 45 minutes of my time to find the answer to the question: "if I've got my quote via a third party website, how do I input my AA membership number to ensure that I'm getting the best discounted price possible?" To save you all the bother of wondering, the helpful guy on the phone explained that membership is automatically recognised when you enter your name and address in the form. Putting this info on the website would have saved me time and annoyance. Also, please get rid of the environmentally damaging and energy wasting AI chat bot system. It's utterly pointless.

I had excellent service from your representative, Tom who was extremely helpful, informative and knowledgeable. Tom's service was more than instrumental in my decision to go with the AA.

process was seamless, got everything I needed from the AA a few clicks and your done and insured

When they are good, they can be very good, but their standards of customer service have slipped considerably. I,E, actually speaking to anyone.
I've been a member (with my wife) for over 36 years.
Every time I renew they try and stiff me for another £50.
When I say no they then renew for a price close to last years.
It wouldn't be so bad, but last time I broke down, (despite phoning 3 times ) I couldn't get through to speak to anyone.
Luckily it was only a flat battery (out of the blue), and I managed to get a jump start.
The AA's ability of actually answering the phone and speaking to someone is poor.
When you're broken down somewhere, receiving the message 'we're receiving a lot of calls, and it may be sometime before we can answer your call', this is not in the slightest bit helpful, or reassuring!!
On top of that despite renewing our breakdown cover they don't now send out cards, so we have membership cards which are a least 5 years old with the wrong telephone number on them.
What use it that.
Come on AA. you used to be so much better than this.

Thank you for your reply, but you really nered to do better for your customers.
If I were a teacher and you were one of my pupils, you would be wearing the dunces cap, in the corner!!

I wanted to change my car insurance. I used Go Compare , did my homework and AA were by far the best to suit me. It was so easy to set up and very efficient. Happy with my quote, thank you. I particularly liked the verification, it made it feel very personal.