The AA Insurance Reviews 

45,114
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 11,005 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently found the pricing excellent and highly competitive, often saving money compared to other providers or renewals. Many praised the website and online process for being easy to navigate, straightforward, and simple to understand. Reviewers also highlighted the professional and efficient service, appreciating clear explanations and helpful staff. However, some customers encountered difficulties with the website, including issues with registration, logging in, or accessing documents. A few people also reported unsatisfactory service, citing problems with breakdown cover and serious issues leading to negative experiences.

What people talk about most

Price

Consumers generally express satisfaction with the pricing, often finding competitive offers and good value... See more

Website

Users describe positive interactions with the website, finding it easy to navigate and use for purchasing car... See more

Service

Customers consistently note positive experiences with service, often praising the efficiency and helpfulness... See more

User experience

Reviewers highlight positive aspects of user experience, with many finding the online sign-up process, such... See more

Value for money

People report positive experiences with value for money, consistently finding competitive and reasonable... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We had checked everything online but rang up your customer services to verify the price quoted was genuine. Our previous provider for car insurance had wanted an extra £150 compared to the AA. Just ha... See more

Rated 5 out of 5 stars

I had found an excellent quote online but wanted to ensure that I could also get a paper copy of my car insurance once taken out. I am not too technical so like to have a paper copy as well. I tel... See more

Rated 5 out of 5 stars

Only the second time in my driving life have I ever called out a recovery service. We called out the AA using their app, which was easy to follow and straightforward even for me. I was given an estima... See more

Rated 5 out of 5 stars

Good clear explanation of choices. Personable and friendly agent. Price excellent for cover required. Just an indication of waiting time to get an agent would be good, but only about 5 minutes as i... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

45K reviews

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Asks customers to review

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4.6

All reviews

(45,114)

11,024 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

1st Impressions …

Talking to a person and generally getting facts and information was pretty easy, as it is my 1st experience with the AA I am quite impressed so far I can I only hope (God forgive ) if I ever have to make a claim things go as smoothly, fingers crossed

June 14, 2026
Rated 4 out of 5 stars

It was very easy to arrange a new…

It was very easy to arrange a new policy with the AA. The call taker I spoke with was very professional and helpful. I have had a couple if issues with logging into the app on my phone with my login details and need to speak with someone to resolve my issue.

July 24, 2026
Rated 3 out of 5 stars

the online threw me ouy when i was…

the online threw me ouy when i was paying online through confused.com
had to phone AA waiting 40 minutes to get someone
Then even though they sorted things for me from Ireland they then took payment out twice from my account so had to sort a refund out which will take time to come back into my account
Then it did nor register to my confused.com account so lost out on £20 rewards and free coffee
Not a happy bunny

July 24, 2026
The AA Insurance logo

Reply from The AA Insurance

We are sorry to hear about the difficulties you experienced with your online payment and the subsequent issues with your account and rewards. We understand how frustrating it must be to face such a series of problems, especially after waiting so long on the phone. We hope you're okay.

Rated 5 out of 5 stars

what a lovely young man assisted me

what a lovely young man assisted me. he was so helpful and did not rush me when explaining items, he even helped me save money! I would recommend AA building and home insurance. very helpful and very reasonally priced.

July 25, 2026
The AA Insurance logo

Reply from The AA Insurance

Wonderful 😀.

Rated 5 out of 5 stars

Competitive prices

Already have car insurance with AA.
Required a quote for house insurance as existing provider was increasing the premium by £200!
Quote which was very good was accepted and paid in full.

July 25, 2026
Rated 4 out of 5 stars

Easy to update previous years data for…

Easy to update previous years data for a quick quote. Better price from the AA on your site than they offered for same cover. Easy to get insurance.
Only issue is that I took out AA Breakdown cover but this is not showing on the AA app, only shown in schedule. Hoping this comes onto app at time policy comes into effect.

July 25, 2026
Rated 5 out of 5 stars

My telephone call was answered quickly…

My telephone call was answered quickly and efficiently, all my questions were answered so that I could make my decision to proceed with changing my car insurance from my old insurer.
I am pleased that this insurance isn’t only online and that I can speak to a person on the telephone if necessary.

July 25, 2026

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