The AA Insurance Reviews 

44,973
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 10,824 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the competitive pricing and excellent value for money, often finding policies significantly cheaper than other providers while offering good coverage. Many people highlight the website's ease of use and the straightforward process of obtaining quotes and setting up insurance, describing it as quick and simple. Reviewers also appreciate the first-class service and helpful staff, making the overall user experience very positive. However, some customers also noted issues with the online experience, reporting that documents were not immediately available in their online portal or that they struggled with password access. Additionally, some reviewers mentioned that quoted prices could change unexpectedly or that the final price differed from initial estimates, sometimes increasing after making minor adjustments.

What people talk about most

Price

People report positive experiences with pricing, often finding it to be the best or very competitive compared... See more

Website

Customers had positive experiences with the website, finding it easy to use for setting up car insurance,... See more

Service

Consumers find service to be positive, with many expressing happiness with the insurance quotes received,... See more

User experience

Reviewers mention positive feedback about user experience, with many finding the website and online services... See more

Value for money

Reviewers highlight positive aspects of value for money, consistently finding prices to be very competitive... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Purchased via a comparison site, but not all data came across as it should. A quick call to AA customer services quickly sorted out the issue without any problems. Staff were very helpful and friendl... See more

Rated 5 out of 5 stars

Needed to renew the house insurance following the previous company we used not covering insurance any more. Went to compare site, A A showed a good price and as already A A members went into more deta... See more

Rated 5 out of 5 stars

We were doing fine until you asked the trendy question asking us to rate our experience. So many people do it nowadays and it's really a bit too much. We would soon tell you if something was wrong wit... See more

Rated 5 out of 5 stars

I have a breakdown cover with AA, as soon as I discovered that the quote for the car insurance was the cheapest and had beaten the rest of them; with no hesitation I went for it. Thus putting my eggs... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

45K reviews

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4.6

All reviews

(44,973)

10,884 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

I have had no email of confirmation…

I have had no email of confirmation action of taking out the insurance

July 22, 2026
The AA Insurance logo

Reply from The AA Insurance

Hi Sarah, we can see we emailed you on 20/07/26 to confirm your cover. Please check your junk or spam folder just in case the email has ended up there. If you still can’t find it, please get back in touch and we’ll be happy to help.

Rated 5 out of 5 stars

AA always seem to come through for you…

AA always seem to come through for you when required/needed, to pull you out a hole! Caused by other so-called top companies, Through no fault of your own! A...a!!!
Great service, great staff.
Always worth paying a little extra...

July 22, 2026
The AA Insurance logo

Reply from The AA Insurance

We're over the moon that you can rely on us, Brian 😊.

Rated 5 out of 5 stars

I just hope your car insurance is…

I just hope your car insurance is better than your breakdown insurance over 8 hours that stuck on the side of the road and still never got took home after sort out alternative recovery to get home ourselves was not happy to be honest I don't know why I am still paying for AA breakdown cover

July 11, 2026
Rated 1 out of 5 stars

Unsatisfactory

Just bought policy two days ago via Internet. Couldn't check anything on the app as it's only for breakdown. Very confu. Rang AA. Very long wait - 25 minutes. Eventually spoke to a person who said the insurance information would have to be amalgamated with the other before I could see policy details- 4 to 5 days. Useless. Asked about Insurance Certificate but you don't provide a paper copy. She sent one via email but I can't print it. On the whole Very unsatisfactory event

July 22, 2026
The AA Insurance logo

Reply from The AA Insurance

Hey Alan, it can take a few days for your Breakdown cover to appear in your online account after taking out your Insurance. When you purchased the cover, you would have been given the option to receive your documents either by email or by post.
If you need a printed copy, you could use a library, print shop, or ask a friend or family member to print it for you. If you need any further help, please feel free to get in touch.

Rated 4 out of 5 stars

I havnt yet used your services

I havnt yet used your services, and as insurance i hope i dont have to! I i have to, I will then make my 4 star rating into 5 (or otherwise!)

July 11, 2026
The AA Insurance logo

Reply from The AA Insurance

We appreciate your honest feedback and understand your sentiment. We hope you never need our services, but we are here if you do.

Rated 5 out of 5 stars

Much cheaper

A way much cheaper quote that we had already been quoted from another company. Definitely worth shopping around :)

July 22, 2026
Rated 5 out of 5 stars

Value for money

easy and convenient comprehensive cover.

July 22, 2026
The AA Insurance logo

Reply from The AA Insurance

We're delighted with your fab feedback 💛.

Rated 5 out of 5 stars

Exceptional service when I phoned them…

Exceptional service when I phoned them with a query when completing online application form. John from Newcastle Home insurance office extremely helpful and went through line- by -line of my application . Good price and good Platinum coverage , good interested staff member , could not ask for more!

July 22, 2026
Rated 3 out of 5 stars

Buying the policy was easy but I…

Buying the policy was easy but I couldn't create an app as I already had an aa breakdown app through my bank account. My phone wouldn't allow 2 apps even with separate email accounts.

July 22, 2026
The AA Insurance logo

Reply from The AA Insurance

Hi there, if your Breakdown cover is provided through your bank, you’ll need two separate online accounts, one for your Breakdown cover and one for your Insurance.
You can only have one version of the AA app on your phone, so to view each account you’d need to log in and out using the relevant account details. If you need any help with this, please just get in touch and we’ll be happy to help.

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