True Potential Reviews 21,489

TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 6,681 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness, professionalism, and friendly demeanor, making interactions pleasant and productive. The customer service is frequently highlighted as exceptional, with many people appreciating the personalized and efficient approach to their inquiries and needs. The overall service is often described as excellent, with consumers noting the ease of contact and the smooth user experience, particularly with online processes and the app. However, some people were dissatisfied with the company's efficiency, mentioning difficulties in updating details and the need for constant follow-up. A few other people also felt that the process of withdrawing their pension was made unnecessarily complicated, leading to frustration.

What people talk about most

Staff

Clients share positive opinions on staff, consistently highlighting their helpfulness, professionalism, and... See more

Customer service

People report positive experiences with customer service. Customers consistently praise the helpfulness and... See more

Service

Users describe positive interactions with service, consistently praising the professionalism, efficiency, and... See more

Customer communications

Reviewers highlight positive aspects of contact. Customers consistently report quick, efficient, and... See more

User experience

Reviewers mention positive feedback about user experience. Customers consistently praise the helpfulness of... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Corey Mckeown rang to discuss my annual review I had just completed. Went through a few security checks, before asking some questions about the information I had filled in. Made sure I was still happ... See more

Company replied

Rated 5 out of 5 stars

Spoke with Sumaiya today following up on my pension review for the next year, and, as always, she helped go through the options that were open to me in a clear, concise and friendly way. This is what... See more

Company replied

Rated 5 out of 5 stars

I was requesting to action a one off drawdown and required some guidance to get it right first time. I was assisted by Amy Horsman, one of the True Potential staff, who phoned me promptly, was no... See more

Company replied

Rated 5 out of 5 stars

i received,as usual,excellent treatment of my inquiry today.the young lady to whom i spoke was an object lesson in total customer care.she was efficient,totally polite and,as i said,everything a custo... See more

Company replied


Company details

  1. Financial Consultant
  2. Financial Institution
  3. Investment Company
  4. Investment Service
  5. Pension Fund
  6. Retirement Scheme Provider

About True Potential

Written by the company

With over 500,000 clients, £30 billion of assets on the platform and a decade of success, we’re experts in helping people reach their financial goals. Whether it’s planning for retirement, investing for growth or simply taking control of your finances, we’ve got the expertise to help.

The True Potential approach aims to help you do more with your money by providing expert financial advice (True Potential Wealth Management), innovative investments (True Potential Investments), dedicated support, and award-winning technology.

Once we’ve set up your personal financial plan, you can track every aspect of it by app and online. If you ever want to make a change, add some money or make a withdrawal, it’s only a few taps away. Plus, whenever you have a question our friendly Relationship Management Team are here for you.

If you’d like to find out if our service is right for you and how we can help you do more with your money, please get in touch. There’s no obligation and our friendly team will talk you through your options.

With investing, your capital is at risk. Investments can fluctuate in value and you may get back less than you invest.

True Potential Wealth Management LLP is authorised and regulated by the Financial Conduct Authority, FRN 529810. www.fca.org.uk

True Potential Investments LLP is authorised and regulated by the Financial Conduct Authority, FRN 527444. www.fca.org.uk Registered in England and Wales No OC356027

How we offer you more.

Written by the company

Expert financial advice.
Long-term goals are unique to you, which is why we’ll design a financial plan that’s personalised for your circumstances and aspirations. Our highly qualified financial advisers take a holistic approach to creating, supporting and reviewing your plan.
Access to innovative investments.
We understand that you want two things from your investments, to maximise your returns within your chosen risk profile and reduce the risk of volatility. Our chosen investment solution, the True Potential Portfolios, aim to achieve both these goals whilst driving down costs.
Dedicated video, phone and email support.
When it comes to finances, having someone to talk to is essential. Our friendly customer care team are on hand to answer any questions you may have – whether it’s about your financial plan, your account, or money in general.
Award-winning technology.
As part of our service, you have 24/7 access to your whole financial plan with our mobile app and desktop site. This unrivalled view of financial life puts you in control and empowers you to do more with your money.

Contact info

Reach your true potential.

Tell us your financial goals and we can help you reach them.

4.9

Excellent

TrustScore 5 out of 5

21K reviews

5-star
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Rated 5 out of 5 stars

Jazmin Allen was very helpful and…

Jazmin Allen was very helpful and patient. She helped and solved all the issues with great professionalism.

May 14, 2026
Unprompted review
True Potential logo

Reply from True Potential

Hi Mark, we are delighted to hear about the help you received from Jazmin.

Rated 3 out of 5 stars

Long wait to speak to anyone

When you eventually get through the people are helpful and friendly, but it is a very long wait on the phone to speak to anyone. This was as a result of the QR code on the web site not working (as confirmed by the person on the telephone when I eventually got through).

May 14, 2026
True Potential logo

Reply from True Potential

Hi Howard, thank you for taking the time to leave a review. We are glad to hear someone has been in contact to discuss your feedback. If you require any further assistance, please contact our dedicated support team on 0191 500 9164. They're available Monday to Friday, 7am–8pm, and Saturday, 8am–12pm.

Rated 5 out of 5 stars

From start to finish Madeline was very…

From start to finish Madeline was very professional ,very polite and knowledgeable . All my questions were answered.

May 14, 2026
Unprompted review
True Potential logo

Reply from True Potential

Hi Gary, we're delighted to hear about the help you received from Madeline. Thank you for leaving a review.

Rated 5 out of 5 stars

Sophia Diggins

Sophia Diggins
was a great help

May 14, 2026
Unprompted review
True Potential logo

Reply from True Potential

Hi Kay, we are glad to hear about the help you received from Sophia.

Rated 5 out of 5 stars

Good Customer service

Good to receive a follow up call which made you feel that TP were interested in you. Good customer service and the lady was very pleasant and courteous.

May 14, 2026
True Potential logo

Reply from True Potential

Hi Ian, we're pleased to hear about the help you received. Thank you for taking the time to leave a review.

Rated 5 out of 5 stars

I spoke to Amy Horsman today and she…

I spoke to Amy Horsman today and she was very helpful and chatty explaining things to do .As I haven't got a clue just like to say Thank you
Amy .

May 14, 2026
Unprompted review
True Potential logo

Reply from True Potential

Hi Mrs. Dobson, thank you for taking the time to let us know about your experience. We're pleased to hear about the help that you received from Amy.

Rated 5 out of 5 stars

Annual review

Corey Mckeown rang to discuss my annual review I had just completed. Went through a few security checks, before asking some questions about the information I had filled in. Made sure I was still happy with my current investment. Attitude to risk. Very detailed, pleasant conversation.

May 12, 2026
Unprompted review
True Potential logo

Reply from True Potential

Hi, thank you for taking the time to share your experience with us. We're delighted to hear about the help that you received from Corey.

Rated 5 out of 5 stars

True Potential review

What made my experience today was that the lady that i had spoken to was very knowledgeable and made me feel at ease and i was very pleased with our conversation.

May 13, 2026
True Potential logo

Reply from True Potential

Hi Michael, we're pleased to hear about the help you received. Thank you for taking the time to leave a review.

Rated 5 out of 5 stars

Prompt and efficient service

Prompt and efficient service from Matthew Scorer. Great customer service

May 11, 2026
Unprompted review
True Potential logo

Reply from True Potential

Hi John, we are pleased to hear about the help you received from Matthew.

Rated 5 out of 5 stars

Drawdown request

Excellent service
I made a phone call today to request a drawdown request and spoke to a lady who was very friendly, helpful and informative. Always nice to phone for the friendliness and information. Well done all.

May 13, 2026
True Potential logo

Reply from True Potential

Hi Michael, we are delighted to hear about your positive experience. Thank you for taking the time to leave a review.

Rated 5 out of 5 stars

My representative Amanda was amazing…

My representative Amanda was amazing and very thorough and gave great advise. I was very impressed with both her and true potentials platform.
I have since spoke to Kate at True Potential and again can’t fault their service.

May 13, 2026
True Potential logo

Reply from True Potential

Hi James, we're delighted to hear about the help you received from Kate. Thank you for leaving a review.

Rated 5 out of 5 stars

They are consistently out performing…

They are consistently out performing the last company I was with for 6 years in just 2 years with True Potential.

January 19, 2026
True Potential logo

Reply from True Potential

Hi Brian, we're pleased to hear about the help you received. Thank you for taking the time to leave a review.

Rated 4 out of 5 stars

Took a while to get through but once…

Took a while to get through but once connected I was dealt with in a professional, quick way.
Appointment arranged

May 13, 2026
True Potential logo

Reply from True Potential

Hi Pierre, thank you for taking the time to let us know about your experience. We appreciate your feedback.

Rated 5 out of 5 stars

Raegan to the rescue

I needed to some advice and help at True Potential. Raegan answered my call. She was most helpful in a professional, knowledgeable and friendly manner. She took me through the steps which I needed to make with patience. Thank you Raegan.

May 13, 2026
True Potential logo

Reply from True Potential

Hi Judith, thank you for taking the time to let us know about your experience. We're pleased to hear about the help that you received from Raegan.

Rated 5 out of 5 stars

Excellent service

Contacted today to help me with identity security, call handler was very helpful and guided me with all information required, it was very easy to do and the call handler was friendly and professional.

May 13, 2026
True Potential logo

Reply from True Potential

Hi Margaret, we're pleased to hear about the help you received. Thank you for taking the time to leave a review.

Rated 5 out of 5 stars

Friendly and helpful guiding me through…

Friendly and helpful guiding me through the form filling ensured I was confident it was all done correctly thank you Emily

May 13, 2026
True Potential logo

Reply from True Potential

Hi Lynne, thank you for taking the time to let us know about your experience. We're pleased to hear about the help that you received from Emily.

Rated 5 out of 5 stars

Excellent support service

Had a problem negotiating the website for transfering funds from other provider to my stocks and share cash isa. Tried using the chat assistance, but was still struggling so connected directly with advisor Hamish.

He managed to steer me through the process quickly and efficiently. Thank you for your assistance Hamish.

May 13, 2026
True Potential logo

Reply from True Potential

Hi Hilary, thank you for taking the time to share your experience with us. We're delighted to hear about the help that you received from Hamish.

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