TUI Reviews 

206,265
•
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 47,749 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight that staff members are exceptionally welcoming, polite, and genuinely helpful during the entire booking process. People love the relaxing holidays and comprehensive travel packages, noting that local representatives provide wonderful support and constant assistance. Consumers consistently praise the seamless travel experiences, well-organized trips, and smooth overall service. Though some reviewers noted long wait times when offices became busy, others experienced occasional online booking snags or policy frustrations. These individuals felt that navigating certain administrative details or managing unexpected changes could sometimes prove challenging during peak periods.

What people talk about most

Staff

Consumers find staff to be positive, highlighting how helpful, polite, and welcoming every single member of... See more

Holidays

Reviewers highlight positive aspects of holidays, consistently praising the easy booking process and the... See more

Booking process

Users describe positive interactions with booking process, highlighting a simple online system and helpful... See more

Service

Clients share satisfaction regarding the service, noting that staff members are welcoming, friendly, and... See more

Customer service

Customers had positive experiences with customer service, noting that representatives are always happy to... See more

Reviews shaping this summary

Rated 5 out of 5 stars

So we’ve booked another holiday with TUI again. We tried online but hit a snag trying to input a compensation voucher from a previous holiday! We rand customer service who answered promptly. We were t... See more

Company replied

Rated 5 out of 5 stars

We to cribbs causeway to book our holiday in Ibiza , staff were friendly and informative, and made sure we got what we asked for , even adding an additional person at short notice was no problem, payi... See more

Company replied

Rated 5 out of 5 stars

Yet another Marella cruise booked for next year hooray. Just returned from a 2 week Adult only cruise on the discovery. We had a lovely relaxing time. Great weather, food entertainment and best sta... See more

Company replied

Rated 5 out of 5 stars

The whole process from start to finish was so smooth and easy to use. The hotel was exactly what was described on the website. Staff were tremendous and made the holiday for everyone. Every single m... See more

Company replied



Company details

  1. Tour Operator
  2. Airline
  3. Cruise Line Company
  4. Travel Agency

Written by the company

You can have confidence you’ve made the right choice when you book with TUI. We’re here to make holidays feel easier from the start, with transparent pricing, luggage and transfers included, and 24/7 support whenever you need us. Every trip is ATOL‑protected and supported by ABTA guidance, giving you trusted reassurance from the moment you book. We focus on building more into every holiday. That means clear choices, helpful guidance, and key essentials sorted long before you travel. Our teams bring real expertise whether it’s matching you to the right destination, helping families find the right resorts, or offering support for travellers who may benefit from a little extra assistance. Many of our hotels also provide activities and kids’ clubs led by trained experts, creating experiences that work for everyone. Our hotels are chosen with care, featuring the things people tell us make their break feel special: family‑friendly rooms, swim‑up or private‑pool options, foodie‑approved dining, and resorts with waterparks, slides or relaxing pools depending on where you choose to go. From booking boarding and beyond we focus on removing stress and amplifying the joy , so you get more peace of mind, more value, and more of that holiday feeling sooner.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

206K reviews

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4.6

All reviews

(206,265)

47,640 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Hotel Belvedere in Vrsar

Hotel Belvedere in Vrsar, Croatia was an excellent choice of hotel for us. Very scenic location. The hotel offered a great variety of food, good entertainment, lots of facilities for children, large swimming pool area, lovely rooms and friendly, welcoming staff. Who could wish for more. The sister hotel would be well suited for couples and sits just above the Hotel Belvedere

September 5, 2026
Unprompted review
Rated 5 out of 5 stars

Tui - Sutton Coldfield

I went to book a holiday at my nearest branch in Sutton Coldfield. My rep in store was Sophia. She was able to guide me through the booking process and explained things in great detail that I was not sure of. She even asked if I was a blue card member and I got an additional £75 off my booking. Enjoyable experience with this lovely young lady. We laughed and shared lots of stories throughout my visit. If you’re unsure about booking or need help and support then I recommend Sophia.

September 26, 2026
Unprompted review
Rated 1 out of 5 stars

Never again. You lost my custom.

After being a faithful Tui customer for quite a few years, we have spent thousands and thousands. However, this will now change and will endeavour to spend my hard earned money elsewhere, hopefully with a company who cares and rights their wrongs.
Flew out to Lanzarote on the 14/09/26. Arrived to check in at the back of a massive queue. As far as I was aware, 3 flights worth. After standing in that queue for well over an hour, our destination was called as we went to the front of the queue. Checked in, and had a coffee and relax before the flight. Arriving in lanzarote, we waited for our luggage. My husbands arrived, mine didn't. I can honestly tell you, I was devastated 💔 It was my worst nightmare.
This holiday was meant to be a reset for me after losing both of my parents within 3 weeks of eachother. I've been so busy, I just needed time away. We logged my suitcase as missing ( my husband did, i was too upset ) I had to get in a packed shuttle where people tutted and stared as we'd obviously held the bus up. Nothing can compare that feeling of being driven away without your things. My medication, my clothes, my makeup, my shoes... I was arriving at a hotel so desperately sad. I just wanted to go home. We went to see the tui rep ( whilst everyone else was drinking, eating, sunbathing etc ) and subsequently spent the entire afternoon shopping for essentials which I already had in my suitcase. Suncream, plugs etc ! Tui gave us 100€ ( which we didn't even get until 5 days later anyway ! ) but that didn't buy trainers, a bikini, contact lens solution ..moisturiser. tui helpline were foreign and unhelpful, we spent so much of our holiday chasing my suitcase, I just wanted to go home. We got more sense out of east midlands airport & lanzarote airport than we did out of Tui. They didn't care and offered no help.
We found out that my suitcase hadn't left east midlands. It never got on the flight. My husbands did. Mine not. Work that out??? They went on TOGETHER. Swissport ensured it was on the next days flight which was unfortunately delayed. To avoid wasting a third day waiting for my things ( i had the clothes i arrived in, thats it!! ) we asked Tui if theyd taxi my suitcase to us so i could at least take my medication. No.
Will you reimburse us if we get a taxi to the airport to collect it ourselves? No. Can a rep bring it? No.
It will arrive AT SOME POINT on Wednesday. We arrived Monday morning!
Tui honestly couldn't care less about their customers.
We got a taxi ourselves and picked it up. I needed my medication and to start to enjoying my holiday. I'd lost 2days of 7. It cost us around 65€!
To top the tui experience, the shuttle wanted to pick us up at 6.50am ( be there 15mins prior - 6.35am ) for an 11.15am flight!!!!
To top our holiday, our room overlooked the beach. Diggers were on the beach drilling loudly for hours. We have video evidence and asked the tui rep to move us.
She called back, saying yes, just pop to reception! We did. They had no clue what we were on about and couldn't move us!
Aparently Tui says that as it was on the beach and not in the hotel, they won't even take this on! It was rubbished away like i was a nuisance for mentioning it!!
It was constant drilling for hours.
The beach was outside our hotel room. But thats fine Tui. I'm just so bored of you now.
Arriving home, I began recount the trauma to customer service. Again all we got was " sorry " I persisted but still met with " sorry"
Thats not good enough. I would have accepted the taxi refund which should have happened, the 2 days loss of my holiday might have been a nice gesture, but it seems as a company, they can lose my revenue as I will not be booking any further holidays with them, nor will any of my family or friends.
Accidents happen, but when you don't make things better, thats what is unforgivable. Tui's attitude when things go wrong is " sorry "
Sorry doesn't give me my holiday back. Nor my money. I've spent nearly 6k with you just THIS YEAR. The same the last few years. But 65€ refund on a taxi to get my suitcase when id already paid you to take it, fly it, let me safely receive it, take it to my hotel with me???
For anyone wondering whether to choose to Tui as a company or not, don't.
Their morales are questionable.
Trustworthy? Absolutely not.
Value for money? Well you don't get what you pay for. So no.
Shame on you.

September 14, 2026
Unprompted review
Rated 5 out of 5 stars

Great holiday

Great holiday. Flight & transfer good. Hotel as described & a great stay & comfortable & memorable experience

September 17, 2026
Unprompted review
Rated 5 out of 5 stars

Quality Service

They are looking after the customer, reasonably priced holidays, look professional, behave professional and give an excellent quality as little of service. That’s from the initial booking procedure, the staff are well presented and turned out great, the holidays cover all aspects!!

September 19, 2026
Rated 5 out of 5 stars

Very helpful advisor.

Booked my holiday over the phone. The advisor helped me book the best deal and the whole package including hotel (& parking for the holiday week) prior to my flight.

September 26, 2026
Rated 5 out of 5 stars

Laura in TUI Carlisle store

Just want to give Laura in TUI Carlisle store a massive shout out. We book with TUI many times, and Laura always goes above and beyond to find us our perfect holiday, she knows what we like and finds us a trip that is perfect for us. Any problems we have encountered, Laura has resolved these for us and made sure we had nothing to think about, she takes all the stress of booking a holiday away.
Thank you Laura, can't wait to see what amazing holidays you book for us in the future.

September 26, 2026
Unprompted review

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