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BOOHOOMAN Reviews 

13,907
TrustScore 2 out of 5

2.2

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Review summary

Created with AI, based on recent reviews

Looking at 1,642 reviews, most reviewers were unhappy with their experience overall. Many customers encountered significant issues with customer service and response times, describing interactions as unhelpful, difficult to reach, and inconsistent. People often received incorrect or missing items, and product quality was widely criticized for being poor, with concerns about thin materials, bad stitching, and inconsistent sizing. Refunds proved a major source of frustration, involving lengthy waits, repetitive information requests, and sometimes no refund at all. Conversely, some people were satisfied with customer service, praising quick replies and helpful assistance. A few also noted timely order arrivals, good product quality, and value.

What people talk about most

Order

Consumers find order experiences to be largely negative, with many advising against ordering from the company... See more

Customer service

Reviewers highlight negative aspects of customer service, with many describing it as inconsistent,... See more

Product

Reviewers mention negative feedback about product quality, with many describing items as thin, cheap, and... See more

Refund

Customers had negative experiences with refund, frequently reporting long waiting times, with some waiting... See more

Response time

Clients share negative opinions on response time, with many reviewers reporting extremely slow or... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Kai was great! Very knowledgeable and helpful! Great customer service in that respect. Hopefully the package arrives today and hopefully someone can take the delivery at the hours they can deliver u... See more

Rated 1 out of 5 stars

Items have never been delivered as lost by delivery company. Trying to get BOOHOOMAN to refund or resend is a nightmare. Can only email them and different person each time (if it is a real person) sti... See more

Rated 1 out of 5 stars

Cannot give less 22 emails with reason for returm asking for label and anothet email askimg for reasom for return it is MENTAL i paid for premier delivery and then had tp pay extra for 48 hour delive... See more

Rated 1 out of 5 stars

Bought an item from Boohooman, 10 days went by and I recieved no update on shipping/tracking. I tried to reach out to customer service, but was met with an AI assistant that offered no help at all. Th... See more

Company replied


Company details

  1. Clothing Store
  2. Online Marketplace
  3. Streetwear Store

About BOOHOOMAN

Written by the company


BOOHOOMAN was born in 2013 with one goal: to shake up the menswear game. Built on boldness, confidence and self-expression, we're a global online fashion destination creating trend-led collections for the modern man who isn't afraid to stand out.

At BOOHOOMAN, product is everything. We drop fresh collections every week, from everyday streetwear essentials and signature tracksuits to statement pieces and weekend-ready fits. Inspired by global street style, music, sport and culture, we move at the speed of fashion, delivering the latest looks that help you own your style with confidence.

We're constantly evolving, reacting to what's happening in fashion and looking ahead to what's next. Our fast-moving design teams introduce new styles throughout the season, combining trend-driven design with attention to detail to create collections that feel fresh, relevant and wearable.

Today, BOOHOOMAN delivers men's clothing, footwear and accessories to customers around the world. With accessible fashion, uncompromising style and a commitment to creativity, we continue to redefine modern menswear for a generation that doesn't just follow trends - it sets them. At BOOHOOMAN, playing it safe has never been part of the plan.

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2.2

Poor

TrustScore 2 out of 5

14K reviews

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2.2

All reviews

(13,907)

1,804 reviews in the last 12 months

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Rated 1 out of 5 stars

Boohoo the highway robbers

Boohoo the highway robbers, order a item and sent it back two months ago and I still can't get my refund, this is not a company it some form of banking system. Be careful who you spend your money with

April 24, 2026
Unprompted review
Rated 1 out of 5 stars

Return generated unreturnable item

Ordered some items and had to return, but 1 item has come up unrefundable although there were no limitations when it was ordered or special terms applied.

Emailed customer services and still not had a response. Want a refund for the items back to my bank account.

June 8, 2026
Unprompted review
Rated 1 out of 5 stars

Gone down hill big time

Gone down hill big time. You can tell they no longer give a shit about customers. Also I paid the £9.99 for a years Nxt day delivery. Now they don’t honour it. The quality of the clothes is absolutely atrocious compared to what it was a few years ago. I wouldn’t be at all surprised if BOOHOOMAN goes bust over the next year or two it certainly seems like They’re running it intending it to go bust

June 8, 2026
Unprompted review
Rated 1 out of 5 stars

Terrible customer service

Ordered a jacket. When it came to small. Ask for a gift card refund. Took ages to come. Had to ask several time for it. When I wanted to buy something gift card didn't work. Told them about it and apparently it expired which it didn't say on the gift refund nor it didn't say when I had to use it by a certian time. One way for them to get money out of you. Won't be shopping there ever again.

May 27, 2026
Unprompted review
Rated 1 out of 5 stars

Worst quality ever

I bought 7 tall long length T-Shirt. One wash and they've all shrunk by a huge amount. Most expensive I've ever bought, they didn't even last one wash. Total rubbish.

January 31, 2026
Unprompted review
Rated 1 out of 5 stars

AVOID LIKE THE PLAGUE

Not worth the hassle of waiting around for refunds! My order was received back on the 27th May and I’m still yet to receive my refund now on the 8th June. They seem to be notorious for incredibly slow refunds and their customer service is lacking significantly as they rely on ai chat bots who say they will pass you to a customer service representative but they never do! I’ve spoken to one human in the whole time I’ve tried to contact them via text and Instagram. Genuinely do not bother shopping with them if you enjoy having your money! Quick to take it but seemingly refuse to give it back.

June 8, 2026
Unprompted review
Rated 1 out of 5 stars

Just terrible

Prices have got high when quality is so inconsistent. One wash and starts bobbling up. Can find better and cheaper elsewhere! Plus there customer service is terrible.

Never using these unproffesional services and company ever again!

Will happily take your money and not give back when due

May 22, 2026
Unprompted review
Rated 1 out of 5 stars

500gsm cotton hoodies

I ordered 2 x 500gsm cotton hoodies in medium size. I wear medium all the time and this was about 2 sizes too small for me. The medium is like an extra small or small at best and when I cold washed it no dryer it shrunk and now the hoodie comes down to about my belly button. Very poorly made garment with no pull string on the hoodie which I find absolutely useless. Material feels like sandpaper it’s that rough. Definitely don’t buy these hoodies

June 6, 2026
Unprompted review
Rated 1 out of 5 stars

Worst customer service

One of the worst customer service experiences I have ever had.

I placed an order worth £9.75 and received items that I felt were of poor quality. What should have been a simple return turned into weeks of back-and-forth communication with customer services.

The returns portal repeatedly failed to recognise my order, resulting in nine days of emails before I could even arrange the return. Throughout the process, I received conflicting information from multiple agents, with different members of staff giving completely different answers to the same issue.

Most frustratingly, I was advised that the delivery and return charges would be refunded due to the delays and problems I had experienced. After the return was completed, this was later reversed and I was told the charges would not be refunded after all. Customer service eventually acknowledged that inconsistent information had been provided but still refused to honour what I had been told.

For an order worth less than £10, I spent far more time dealing with customer service than the order was worth. The issue was never properly owned by one person, and I was left feeling like nobody had reviewed the full history of the case.

Very disappointing experience and not a company I will be ordering from again.

June 5, 2026
Unprompted review
Rated 1 out of 5 stars

Please do not be fooled by next day delivery

Please don’t be fooled by their next day delivery deals, I’ve tried to order a piece of essential clothes for an outfit I wanted to travel with, around a day ago and it still hasn’t arrived before my travel in the morning. I do partially blame Evri as boohooman pairs some of their orders through their service despite them being notoriously dog poo poo. Next day delivery fee is pointless regardless of what time you’ve order as you’ll end up getting the clothes the following day. Furthermore, protection fee doesn’t help either. I should’ve just stuck with higher quality brands like Zara or bershka instead of even thinking about ordering from boohoo again with their polyester clothes.

June 4, 2026
Unprompted review
Rated 1 out of 5 stars

Usually Good - Not this time!

My issues started when their system glitch & sent my refund to a gift card rather than back to my card, despite it being their fault (admitted), they refused to change it, but we move right?

I decided to stop arguing, grab some more bits & be done with it. My next order didn’t arrive yet as it said “delivered”, despite the photo from EVRI showing that it was put in someones outside bin, they refused to refund, eventually they did but it took me quoting consumer laws to them to get it, again sent it back to the gift card.

Moving to the current issue…

I have premier delivery, it has 10 months left on it, but when i use the gift card as payment, you guessed it, the delivery goes from £0.00 to £5.99, remove the gift card & it’s back to the free delivery. I have done every troubleshoot they have told me, logged out, logged in, deleted the app & reinstalled, tried on another phone, 2 computers yet the same thing happens. Boohoo insist the 2 work should work together but they don’t know why it isn’t, gift cards only stay loaded for 90 days (also against consumer laws) & i have seen lots of people share the same issue, most wait for months for the issue to be “resolved” only to find that their gift cards have them expired, usually within days of each other, odd “glitch” indeed.

So, it looks like i am going to have to go ti resolver to sort this, which i didn’t want to do, i have autism & generally dealing with kind of conflict is extremely difficult, i am exhausted trying to navigate around it. Just want someone from boohooman to sort it so i can use the gift card & then close the account.

Please reply & give me a name of someone i can contact who can sort this!!

May 28, 2026
Unprompted review
Rated 1 out of 5 stars

No refunds!

Wouldnt bother with this joke of a company!
ZERO customer service!
Cant return items, as "Order items are non-returnable!"
BUT its an online shop that you order from!
Do not buy from this company!
Would give zero stars if possible.

June 1, 2026
Unprompted review
Rated 1 out of 5 stars

Very disappointing experience with Boohooman

In addition to paying £3.99 for standard delivery, I later discovered that a further £2.99 "Delivery Protection" charge had been added to my order without me noticing.

When I contacted customer services, I was initially told that Delivery Protection is automatically added during checkout and must be removed by the customer if they do not want it. However, when I challenged the charge and requested a refund, I was then told that Delivery Protection is an optional service that I had actively selected during checkout.

These two explanations are clearly inconsistent. A service cannot be both automatically added by default and actively selected by the customer.

I asked boohooman to provide evidence that I expressly opted in to purchase this additional service. Rather than providing any evidence, customer services simply repeated that the charge was non-refundable and failed to address the concerns raised.

The issue is not the £2.99 itself. The issue is being charged for an additional service on top of the £3.99 delivery fee and then receiving contradictory explanations when asking legitimate questions about how the charge was applied.

I find it concerning that customers appear to be expected to opt out of an additional paid service rather than actively opt in. Even more concerning is the refusal to provide evidence of consent when requested.

The customer service experience has been poor throughout, with responses appearing to rely on template wording rather than addressing the specific points raised. As a result, I have submitted a formal complaint.

I would advise customers to check their orders very carefully before completing checkout and to review all additional charges applied to their basket.

Based on this experience, I will never shop with Boohooman again! The worst customer service i've come across.

May 26, 2026
Unprompted review
Rated 1 out of 5 stars

everything is wrong with this company

everything is wrong with this company
THIS IS REPLY BELOW FROM THEIR SO CALLED CUSTOMER SERVICES!!!!!!! REGARDING A JULY 2025 ORDER THAT THEY FOBBED MY OFF WITH A SHORTER LIFE REFUND CARD WHICH STEMS FROM YOU ACCUSING ME OF NOT RETURNING ALL ITEMS, THEN YOU BEING TOTALLY INCOMPETENT TO ISSUE FULL AND DUE VALUE !!!!!!!!!!!!!!!!!!!!
THEY DONT REPLY
THEY DONT CARE
THEY ARE LIARS
THEY ARE THE EPITOME OF TERRIBLE COMPANY

Hi Rebecca,
We’re truly sorry for the frustration and inconvenience this situation has caused. We understand how disappointing it is to experience delays and inconsistencies, and we sincerely apologise that this was not handled correctly from the outset.
We acknowledge that the credit issued was not aligned with what you were expecting, and we regret that this led to further inconvenience and frustration for you. This is not the level of service we aim to provide, and your feedback has been noted and shared internally.
With regard to the credit issued, we would like to clarify that gift cards are valid for 90 days from the date of issue, as outlined in our policy. We understand this may be disappointing, particularly given the circumstances, and we apologise for any additional frustration this causes.
Thank you for taking the time to raise your concerns. While we regret that your experience has led to dissatisfaction, your feedback is important and will help us review and improve our processes.
Oliver
boohoo Customer Services

July 3, 2025
Unprompted review
Rated 1 out of 5 stars

Tried reaching out to customer service

Tried reaching out to customer service, because I need to return an item, with urgency and they kept replying but never helping, I was met with an AI prompt all the time, even after I explained my problem, they didn’t help, after at least 15 tries, I asked for an real human, again, they sent me an AI generated response and didn’t help me. This has been going for a week, I tried at least 20/30 times

June 1, 2026
Unprompted review
Rated 1 out of 5 stars

pop up store in London…

They had a pop up store in London yesterday, I happened to walk past and walked in. Staff were amazing, there was free coffee and matcha and a haircut from Cal Newsome. There 5 people in line for a haircut cut and the CEO of boohoo man Kamani family, walked in didn’t engage with the crowd at all got his hair cut and then his brother pushed in he got his hair cut absolutely terrible from a CEO of you are opening a pop up store atleast engage with your customers, Prices were good but overall terrible especially being a CEO and seeing your valued customers shopping have some engagement atleast.

May 30, 2026
Unprompted review

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