We have been to your Watford store a few times, every visit we were offered help and information but never followed around or made to feel uncomfortable. At other store (not DFS) we were almost stalke... See more
Company replied
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Today we met Edmond who unlike other shops simply said hello and allowed us time before we requested assistance. We hate having sales people hound you so our experience was relaxed and not... See more
Company replied
The salesperson was very helpful and answered all our questions about the sofa we had decided on. He was not too pushy, and there was no obligation to proceed with the sale. He was very knowledgeable... See more
Company replied
The service was excellent! We were helped by Ed who was fantastic; approachable, friendly, he listened to what we needed and really helped us pick the right furniture. He really valued us as people an... See more
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Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Lower High Street, Unit B, WD17 2JZ, Watford, United Kingdom
- 0333 999 9806
4.9
Excellent
4K reviews
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Great staff all round
Friendly team and great service. I’ve been in there to buy 3’ different sofas in under a year.
May 19, 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for sharing your great review with us.
Kind Regards,
Holly M
DFS Customer Support
Samir was Friendly and professional.It…
Samir was Friendly and professional.It was a pleasure dealing with him.I only ever buy sofas from DFS.Thanks Guys Kind Regards Adam.
May 18, 2026
Reply from DFS Furniture - Watford
Good morning Adam,
Thanks for your lovely feedback, we’re glad to hear Samir met your expectations and gave you all the info you needed to make your purchase.
Kind regards,
Lia
DFS Customer Support
Wonderful service, happy customers!
George greeted us with kind words, and a cheery sense of music. We had come in with intentions of a quality sofa, and left with a wonderful service on top of that! Answered all our queries, set our mind to focus on what we were looking for, and left us with a smile and a happy customer. Thanks for your your service George!
May 17, 2026
Reply from DFS Furniture - Watford
Thank you so much for sharing your lovely feedback with us. It's much appreciated! We can’t wait for you to receive your new furniture, and I can assure you it’ll be worth the wait
Kind Regards,
Vanessa
DFS Customer Support
Great customer service
May 17, 2026
Reply from DFS Furniture - Watford
Hi there, it sounds like a 10/10 experience in the store here! We are thrilled to hear about it! Thank you for the feedback.
Kind Regards,
anessa
DFS Customer Support
The staff was very helpful and made me…
The staff was very helpful and made me understand the order clean . The customer service is safe
March 6, 2026
Reply from DFS Furniture - Watford
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind Regards,
Vanessa
DFS Customer Support
Reply from DFS Furniture - Watford
Good Morning,
Amazing review, thanks for sharing!
Kind Regards,
Jordan
DFS Customer Support
Very knowledgeable ales assistant with…
Very knowledgeable ales assistant with a ftiendly manner.
Promised delivery of sofas the following week andvthey arrived with very nice delivery men eho unpacked and fitted the cusiond and took all the wtapping away as promided.
May 9, 2026
Reply from DFS Furniture - Watford
Good morning Susan,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Watford
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
HAPPY PURCHASE
George was my salesman.
He was very patient and took time to explain into details all offers on board.
He made me make the right choices and I’m very happy for my purchase.
I recommend Dfs to everyone looking for quality yet affordable sofas.
May 14, 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
I Had a lovely experience in D F S…
I Had a lovely experience in D F S Watford today I bought two different lovely new sofas from a really wonderful sales person George, he spent ages with me measuring up to make sure what I was purchasing was the correct measurements as I’m moving to a bungalow from a house.
May 14, 2026
Reply from DFS Furniture - Watford
Thank you so much for sharing your lovely feedback with us. It's much appreciated! We can’t wait for you to receive your new furniture, and I can assure you it’ll be worth the wait
Kind Regards,
Vanessa
DFS Customer Support
The salesman very polite and very…
The salesman very polite and very patient and went trough everything about the settees I purchased an asset to the business
May 12, 2026
Reply from DFS Furniture - Watford
Good afternoon Michael,
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind regards,
Lia
DFS Customer Support
The staff were so welcoming and…
The staff were so welcoming and helpful. Kalpa went above and beyond to make sure we were happy and satisfied with our purchase and dealt with us with so much patience.
May 4, 2026
Reply from DFS Furniture - Watford
Hello,
We’re really grateful and appreciate you taking the time to share your experience with us.
Kind regards,
Holly M
DFS Customer Support
Great service
No waiting for the shop assistant, all of them are very knowledgeable and professional
May 11, 2026
Reply from DFS Furniture - Watford
Good afternoon,
Thanks for this fabulous review, we appreciate you sharing it with others!
Kind Regards
Lia
DFS Customer Support
Amazing staff
The staff at this store are just outstanding. We bought our last sofa from them 10 years ago and not only did they remember us, they treated us like we were family. We were in there buying a new sofa and my little girl was sick. The staff were so incredibly kind and helpful and took away that mortifying feeling other parents will know all too well. Thank you all, we will always recommend you and we’ll be back for our next sofa when it is due!
May 10, 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Giselle was great at the Watford…
Giselle was great at the Watford showroom she helped us choose the sofa and efficiently placed the order
April 26, 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
Very happy with the customer service…
Very happy with the customer service your colleagues at the store were excellent
May 8, 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Sales people gave us plenty of time to…
Sales people gave us plenty of time to look round , without being pested , when we were ready he listened to all our questions & concerns
May 5, 2026
Reply from DFS Furniture - Watford
Thank you so much for sharing your lovely feedback with us. It's much appreciated! We can’t wait for you to receive your new furniture, and I can assure you it’ll be worth the wait
Kind Regards,
Vanessa
DFS Customer Support
The guy called Del boy was very helpful…
The guy called Del boy was very helpful and a really good guy.
May 5, 2026
Reply from DFS Furniture - Watford
Thank you so much for sharing your lovely feedback with us. It's much appreciated! We can’t wait for you to receive your new furniture, and I can assure you it’ll be worth the wait
Kind Regards,
Vanessa
DFS Customer Support
Great Experience
Visited yesterday and ordered x2 new sofas. Very friendly, helpful and knowledgable staff. Everything was very straightforward and easy, thank you! Looking forward to our new sofas arriving.
May 4, 2026
Reply from DFS Furniture - Watford
Good morning,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!
Kind regards,
Lia
DFS Customer Support
Thank you for a really helpful and…
Thank you for a really helpful and friendly experience.
May 4, 2026
Reply from DFS Furniture - Watford
Hi there, it sounds like a 10/10 experience in the store here! We are thrilled to hear about it! Thank you for the feedback.
Kind Regards,
Vanessa
DFS Customer Support
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