Dreams Reviews 

114,699
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 13,400 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally knowledgeable and welcoming staff who offer friendly advice, complimentary drinks, and a comfortable browsing environment completely free of pressure. People also love the wonderful quality and comfort of the beds, noting that the overall purchase and installation processes run very smoothly. However, some people mentioned issues with unexpected delivery delays, missed collections of old mattresses, and drivers failing to arrive on the scheduled date. A few reviewers also experienced frustrating communication breakdowns regarding stock availability, alongside very long customer service phone wait times.

What people talk about most

Staff

Customers had positive experiences with staff, highlighting that team members were exceptionally friendly,... See more

Product

Clients share positive opinions on product quality, highlighting high manufacturing standards and comfort.... See more

Delivery service

Reviewers highlight positive aspects of delivery_service, noting that orders were delivered quickly and on... See more

Service

Customers consistently note positive experiences with service, often highlighting the friendly and... See more

Quality

Users describe positive interactions with quality, highlighting high-grade products and approachable,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Well presented showroom with plenty of stock and variety. Staff very welcoming. Took time to help and advise. Clear pricing policy with possibility of discounts. Not too long delivery dates - 1 m... See more

Rated 5 out of 5 stars

Absolutely outstanding service in the Doncaster store today. We were served by Haydn who was amazing. Immediately offered to let us browse without being harassed but as soon as we did require assistan... See more

Rated 5 out of 5 stars

Dreams in Salisbury were very helpful indeed, we received excellent after service customer care. We have come to rely on Dreams to provide us with very comfortable, reasonably priced and good qualit... See more

Rated 5 out of 5 stars

I had an amazing experience at the team valley story. Amanda was very welcoming and friendly proving excellent service. She gave us ample time to explore the shop then gave us amazing information and... See more


Company details

  1. Bed Shop
  2. Bedding Store
  3. Bedroom Furniture Store
  4. Mattress Store

Written by the company

For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.

Written by the company

We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
Further Information
In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

115K reviews

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4.7

All reviews

(114,699)

12,881 reviews in the last 12 months

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Rated 5 out of 5 stars

New bed …

We went to Dreams Oldham for a new bed and was approached by Robyn. She was lovely and not pushy at all. She listened to what we wanted and showed us different types of beds after laying on the "test" bed. We didnt feel rushed and Robyn knew her stuff about beds. We finally chose a mattress and then a base. Robyn made us a coffee and we felt very happy about our purchase, there was no pressure at all.

August 7, 2026
Unprompted review
Rated 1 out of 5 stars

Disgusting service

I've had exactly the same disgusting service as outlined in the other one star reviews. Scroll beyond the fake bot generated ones they are adding to mitigate the real ones, to gain an accurate picture of what customers are experiencing with this shambolic company.

Like others, I got notified less than 24hrs before that my expected delivery would now be delayed by 3wks! After a struggle to get through to customer services I cancelled my order, as I've no confidence they will deliver on the new date either.

To be honest I wouldn't be surprised to see them in administration in the next couple of months.

Subsequently i've ordered comparable products from Happy Beds for delivery in 48hrs. Avoid these jokers at all costs.

August 19, 2026
Unprompted review
Rated 1 out of 5 stars

Absolutely appalling delivery service – three delays and still no bed

I would strongly advise anyone considering ordering from Dreams to think twice.

I ordered a bed frame and mattress on 27 June 2026, with the original delivery date agreed for 1 August. What followed has been an incredibly frustrating experience involving repeated delays, contradictory information, poor communication and significant financial loss.

The delivery was first delayed shortly before the original delivery date. I was then given another delivery date and, after contacting Dreams on 2 August, I was specifically assured that the order would be delivered on 5 August between 10:30 am and 12:30 pm. I took unpaid time away from work to accommodate this delivery.

The delivery did not happen.

I received calls from Dreams the previous day, after 4 pm when customer service had closed. I answered one and explained I was in a meeting and asked to be called back in 10 minutes. Instead, I wasn't called back for another 30–45 minutes. A second call then appeared to ring only once. No voicemail or follow-up email was provided to explain that the delivery was not going ahead.

Had Dreams simply communicated this properly, I could have avoided taking another day away from work.

I contacted customer services on 5 August and was told the delivery was still scheduled for 17 August, despite never agreeing to that date. I subsequently had to rearrange it for 19 August.

Dreams then confirmed to me in writing that the delivery had been re-booked for 19 August and offered me £200 compensation for the inconvenience.

I thought that was finally the end of it.

It wasn't.

On 18 August – the day before the confirmed delivery – I was told that the delivery had been delayed AGAIN, this time until 16 September. This was particularly ridiculous because I had actually been advised that same morning that the delivery was going ahead the following day.

I was then told the latest delay was due to "errors with our system."

So, after ordering on 27 June for an original delivery date of 1 August, I was now potentially waiting until 16 September for my bed.

That's almost three months from placing the order.

I am self-employed, so these repeated failed delivery arrangements have had a direct financial impact. I have already lost earnings from taking time away from work for delivery arrangements that Dreams subsequently failed to honour. This doesn't include the amount of time spent repeatedly contacting customer services, rearranging deliveries and trying to get basic information about my own order.

I am hoping they will finally offer a reasonable resolution rather than expecting me to wait until September for an order that has already been repeatedly mishandled.

I currently have three separate cases and I am still trying to get someone from Customer Relations to actually resolve the matter.

The most frustrating part isn't even the initial delay. Delays happen. It's the repeated assurances that deliveries were going ahead, followed by cancellations at the last minute, contradictory information from customer service, and a lack of proactive communication.

At this point, after almost three months, I simply want the bed and mattress I paid for without having to rearrange my life around another delivery date that may not actually happen.

Three delays. Almost three months waiting, lost earnings. Multiple customer service contacts. Three open cases. And still no bed.

This has been an extremely poor customer experience from start to finish

Dreams advertise both telephone and live-chat support, but in my experience actually getting through to someone when you have an urgent delivery problem is extremely difficult. Their customer service hours are also very limited, with phone support advertised as Monday–Friday 9am–5pm and live chat generally only available during limited daytime hours.

This becomes particularly problematic when Dreams sends a delivery update or cancellation after customer service has closed. In my case, I received calls after 4pm regarding my delivery, but when I couldn't answer immediately there was no voicemail or follow-up email. By the time I was able to try to resolve the issue, customer services were closed.

When you're self-employed and have taken an entire day away from work specifically for a delivery, being unable to actually contact someone to find out whether the delivery is happening is incredibly frustrating.

The irony is that Dreams' own website describes live chat as "the quickest way to speak to us", yet when you're dealing with an urgent problem surrounding a failed delivery, actually getting meaningful assistance has been one of the most difficult parts of this entire experience.

August 19, 2026
Unprompted review
Rated 5 out of 5 stars

Nice and solid

Delivered well, and in a good time-frame. Bed is pretty good considering it was on the cheaper end of the scale. Nice and solid

December 19, 2025
Rated 1 out of 5 stars

If I could give minus stars I would

If I could give minus stars I would! When we placed our order in store, we were given a delivery date. When I rang to see if I could change the date I was told the original date was in error and we would have to wait a further 6 weeks. I was given £100 compensation and given a new date by the store. Called today to confirm this as still not heard from them, and Iv just been told by the store that a date is not showing and it will unlikely be the 2nd date we were given. Tried ringing the head office and can’t speak to anyone, recorded message says you won’t loose your place in the queue but they may call back tomorrow. I can’t a believe a supposedly reputable company runs like this!! Appalling. I’m still none the wiser when I will get my new beds, and can see on social media that I’m not the only one!!!! Absolutely useless company. This complaint is about the company and the people in charge that install computer systems that are not fit for purpose. The poor sales people on the shop floor or answering the phones are doing their best in a difficult situation and it’s about time the big wigs did more to support them and rectify the situation!!

August 19, 2026
Unprompted review
Rated 5 out of 5 stars

We popped into Dreams unplanned and…

We popped into Dreams unplanned and came out with a new bed!
Moremi in the Carlisle store was so helpful, knew everything about the products and made us feel very comfortable.
The bed itself was was of great quality and such good value.
Definitely worth popping in.

August 19, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service

Wonderful friendly & knowledgeable service from Emma at your Gillingham branch

She made the whole experience memorable for all the right reasons

August 19, 2026
Unprompted review
Rated 1 out of 5 stars

Delivery Service / order fulfilment…

Delivery Service / order fulfilment woeful

Dreams are dreadful. They failed our first delivery on the day of delivery when I chased as no notifications, it was delayed due to the bed frame not being in stock despite agreeing delivery date.

We changed the order to remove the bed frame as it had a 12 week lead time. The new date was agreed for the mattress and we arrange a bed frame from the reliable John Lewis.

On the day of deliver of both items, John Lewis has arrived and delivered the Bed Frame but no word from Dreams at all. A complete communication blackout.

Their call centre isn't accepting calls, their chat system is refusing new connections. Nothing I can do. I have no idea what is happening, no response to requests.

I have a child who doesn't have a mattress on their bed frame as it is different sized. They will need to rely on a sofa bed instead. For how long? I have no idea.

Woeful, unacceptable, a completely disrespectful engagement and experience. AVOID!

August 19, 2026
Unprompted review
Rated 1 out of 5 stars

Delivery cancelled the night before…

Delivery cancelled the night before after confirming on the Saturday it would come today, impossible to speak to anyone phone line says call back service only, no one has called me back and webchat is not available! over 3 week delay when i have already arranged removal of my current mattress very disappointed there is no customer service. I will be expecting some refund!!

August 18, 2026
Unprompted review

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