Dreams - New Cross Reviews 

295
TrustScore 4.5 out of 5

4.6

New Cross Gate Retail Park, SE14 5UQ New Cross, GB


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See what reviewers are saying

Rated 5 out of 5 stars

Rebecca and Co were very nice and helpful throughout our experience in the store at New Cross. We were taken through the bed machine test and patiently took through virtually all the mattress/... See more

Rated 5 out of 5 stars

Rahima was excellent! She clearly explained the differences between mattresses and bed frames, and talked me through adjustable beds. The sleep match machine was very helpful too! Thank you

Rated 5 out of 5 stars

Laura in the store at New Cross was really helpful in choosing our mattress. We tried out lots of different mattresses having had our lying positions analysed in the sleep match monitor. We even got a... See more


Company details

  1. Bed Shop
  2. Bedding Store
  3. Bedroom Furniture Store
  4. Mattress Store

Written by the company

For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.

Written by the company

We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
Further Information
In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.

Contact info

  • New Cross Gate Retail Park, SE14 5UQ, New Cross, United Kingdom

  • 02045329248

4.6

Excellent

TrustScore 4.5 out of 5

295 reviews

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4.6

All reviews

(295)

14,593 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent service turned up on time put…

Excellent service turned up on time put my new bed together for me and took my old bed away checked everything was working well and cleaned up after themselves very happy with the service the men were very well presented professional service

November 21, 2025
Rated 1 out of 5 stars

I purchased a mattress from Dreams…



I purchased a mattress from Dreams after clearly specifying that I needed a firm mattress to support my back. Unfortunately, the mattress I received is extremely soft and has caused me significant back pain, to the point that I’ve had to seek physiotherapy.

Dreams’ customer service arranged an inspection, but I was told the mattress was “fine.” However, I completely disagree — it does not feel firm at all and is not providing the support I was promised. The situation has left me very disappointed, as I trusted Dreams to provide a mattress suitable for my needs.

I would appreciate it if Dreams could review this case again and offer a proper resolution — whether that’s a replacement with a genuinely firm mattress or another suitable solution.

Thank you for your attention. I hope to have this resolved soon.

November 11, 2025
Unprompted review
Dreams - New Cross logo

Reply from Dreams - New Cross

Good morning,

Thank you for taking the time to leave your recent review.

I am sorry to hear that you are disappointed with the outcome of your recent inspection.

We have attempted to contact you today but as we were unable to get hold of you we have sent you an email instead.

Kind Regards,

Wayne

Rated 4 out of 5 stars

bed and mattress

I went there in person to buy the bed. The staff was very friendly. It's a shame that for every bed, as soon as you want a little extra, everything costs extra. They also had a good selection of mattresses. I had it delivered and assembled, and that was quick, clean, and professional.

October 3, 2025
Rated 1 out of 5 stars

Bad customer service

You have to pay £39 to take it into the bedroom and even more to unpack it. Single bed for a 85 year old to pay £39 ?is bad customer service.

November 3, 2025
Unprompted review
Dreams - New Cross logo

Reply from Dreams - New Cross

Good morning Mark,

Thank you for your recent review.

I am sorry to hear that you are unhappy with the charge for one of our services.

So that I can discuss this further with you I have requested some details via Trustpilot. I look forward to hearing from you.

Kind Regards,

Wayne

Rated 5 out of 5 stars

New double bed base

I was greeted promptly. The assistant was friendly and advised me about the product I had chosen which was useful.

The delivery guys came early which was great.

The bed base is sturdy and it was was a reasonable price so I'm happy.

October 19, 2025
Rated 5 out of 5 stars

Benson Beds Great!

This is the first time I’ve bought from Dreams
So surprised how helpful they were, the guy in New Cross branch was very helpful & polite.
The bed was delivered with two helpful guys again, helpful and polite. The bed is great a new spare bed looking great !

September 18, 2025
Rated 5 out of 5 stars

My son is extremely happy with his new…

My son is extremely happy with his new bed. I bought it for his 47th birthday as he was having problems with his back. He has told me that since delivery of the bed, not only is his back pain less but he is sleeping better. Thank you Dreams. Over the last couple of decades, I have bought all my beds from Dreams and I have never had any problems.

August 12, 2025
Rated 5 out of 5 stars

Great, attentive staff

The staff at the new cross gate dreams are great, they are very dedicated to making sure that you buy the right bed for your body, so that you get a good night's rest for a very long time to come.

July 18, 2025
Rated 1 out of 5 stars

Temperature too hot instore

I went to view mattresses at your New Cross SE14 store but the temperature instore made it impossible for me to stay too long.

I pity the poor staff who have to work 8 - 10 hours inside that stifling heat with NO AIR CONDITIONING.
I am sure it is against Health and Safety standards

June 19, 2025
Unprompted review
Dreams - New Cross logo

Reply from Dreams - New Cross

Good afternoon,

Thank you for taking the time to share your feedback with us.

I can confirm that your feedback has been shared with the Divisional Manager and with our Property Team for review.

Many thanks,

Kishan

Rated 5 out of 5 stars

The lady that dealt with us in store…

The lady that dealt with us in store talked us through each mattress we looked at, in the price range that we wanted. she did not push us, but explained all the mattress' to us. the lady new her products, and was very helpfull. My wife and I now have a great and comfy
bed.

June 14, 2025
Rated 5 out of 5 stars

Excellent 10/10

From placing the order with very lovely lady through delivery and building the bed the whole process was brilliant. Delivery men were very courteous and helpful. We chose to put the bed together ourselves as have built similar in the past. Instructions did not disappoint and were clear and easy to follow. No hesitation in recommending Dreams and all concerned.

June 7, 2025
Rated 5 out of 5 stars

Great service from start to finish

Great service from start to finish. Would definitely recommend I brought from the New Cross store I think her name was kasley, hate ti describe her but she was short white lady very bubbly and informative.

June 1, 2025
Rated 5 out of 5 stars

Laura at New Cross. Fantastic!

Laura at New Cross. Take a bow.
This is how you do Customer Service!

Laura is a great credit to Dreams. The moment my Wife and I walked in she was very welcoming and helpful.

Took the time to show us all the features of each bed and mattress was also host to all the benefits and complimentary drinks.

When we returned on our second visit she was familiar with our faces and was quick to help us make some amendments to our order after we thought about the original quote. We looked at alternatives and Laura knowledge of beds is outstanding. Really helped.

She was patient and had a good sense of humour though out the journey.

Thank you!

April 27, 2025
Unprompted review

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